GP Cabling and Security Solutions

What GP Cabling and Security Solutions does

GP Cabling and Security Solutions (legal name GP CABLING DISTRIBUIDORA E COMERCIO LTDA, CNPJ 29.974.042/0001-05) is a privately held Brazilian B2B technology distributor founded in 1995 and headquartered at Rua Santa Cruz 2105, Vila Mariana, São Paulo. The company distributes structured cabling (copper and fiber optic), network equipment (switches, routers, access points from Cisco, Huawei, TP-Link, Ruckus), UPS and power infrastructure (APC/Schneider Electric), audiovisual equipment (Samsung, LG), biometric and CCTV security hardware (ZKTeco, Intelbras, Avigilon, Bosch), testing and identification tools (Fluke Networks, Brady, Fujikura), and corporate furniture. Its portfolio is sourced from more than 35 internationally recognized manufacturers, with publicly highlighted partnerships including CommScope, R&M (Reichle & De-Massari), and Prysmian. GP Cabling does not develop proprietary technology; its core capability is curation, certification, and integration support across a multi-vendor infrastructure stack.

The business operates three complementary sub-brands: GP Cabling Tech (cabling, racks, UPS, audio/video, data center, testing, identification, CCTV), GP Cabling Design (corporate furniture, CCO and auditorium setups, ergonomic workstations and acoustic solutions), and the GP Solution Center showroom in São Paulo where customers experience integrated One Stop Shop solutions. Distribution and sales run through four channels: direct sales via regional representatives (Paraná, Rio de Janeiro, Santa Catarina, Uberlândia/Goiás), the registration-gated CotaONLINE B2B portal for quote-based online procurement, a physical showroom/shop in São Paulo plus a Mooca material pickup warehouse, and certified system integrator channel partners. Pricing is quote-based rather than publicly listed, and revenue derives predominantly from one-time hardware sales with ancillary technical service. The company employs 51-100 people and has won the Prêmio de Excelência do Grupo Globo for two consecutive years (2025 and 2026).

The customer base spans enterprise IT and infrastructure buyers (hospitals, agribusiness, manufacturing, large corporate offices), certified system integrators and installers, and facility management companies. Documented enterprise deployments include Núcleo Monitoramento (operational control center integrating Samsung videowall, Avigilon Alta, ZKTeco, CommScope, Ruckus, and APC Schneider), Associação Renal Vida (healthcare/dialysis headquarters with CommScope structured cabling), Tex Cotton (five-floor CAT 6A and single-mode fiber rollout in Blumenau/SC), and an agricultural enterprise using the Huawei FusionModule 500 modular data center. Recurring certified installer programs (R&M QPP in its third edition, Fluke CCTT, Prysmian, CommScope, TP-Link Omada) and the annual GP Cabling Workshop on data centers form the company's partner enablement engine.

Name

GP Cabling and Security Solutions

Legal name

GP CABLING DISTRIBUIDORA E COMERCIO LTDA

Website

https://gpcabling.com.br

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Short description

GP Cabling is a Brazilian B2B technology distributor founded in 1995, distributing structured cabling, networking, security, audiovisual, and corporate furniture solutions from 35+ international manufacturers to enterprise IT buyers, system integrators, and facility managers across Brazil.

Ownership category

akta.pro rank

Product category

IT Infrastructure Distribution

SIC

Retail-Computer & Computer Software Stores (5734)

akta.pro industry

PRIMARYHSAHACAI

CCTV Networking, Cabling (PoE) & Storage Infrastructure

Home & Personal Services/Home Security, Alarm & Smart Home Services/Video Surveillance (CCTV) Systems & Monitoring

Keywords

• Structured cabling distribution
• Network infrastructure solutions
• Corporate furniture supply
• Security systems distribution
• B2B IT distribution

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Distribution - Hardware Sales: Primary revenue stream from distributing structured cabling (copper and fiber optic cables), network equipment (switches, routers, access points), UPS/nobreaks, racks and accessories, audiovisual equipment, and biometric security hardware from over 35 international manufacturer partners. Revenue is generated through one-time product sales with possible recurring maintenance/technical service components.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

GP Cabling and Security Solutions is a Brazilian B2B distributor of structured cabling (copper and fiber optic), networking equipment, UPS/power backup systems, audiovisual hardware, security systems (CCTV, biometric access control), and corporate furniture sourced from over 35 international manufacturers. The company sells through regional sales representatives, a registered B2B e-commerce portal (CotaONLINE), a physical showroom in São Paulo, and a certified installer/integrator channel.

Product overview

GP Cabling and Security Solutions operates as a national distributor of structured cabling, networking, and security products through a unified portfolio combining physical infrastructure solutions with corporate design services. The core offering is organized under GP Cabling Tech (equipment and infrastructure: copper/fiber cabling, racks, UPS, audiovisual, data centers, testing, identification, CCTV), complemented by GP Cabling Design (corporate furniture, CCO/auditoriums, ergonomic workstations, acoustic solutions), all accessible through the CotaONLINE e-commerce portal. The company also maintains a Solution Center showroom and offers a rack customization tool, positioning itself as a One Stop Shop for complete infrastructure needs.

Differentiator

Problem solved

Functional benefit

Brands

• GP Cabling Design: Corporate furniture brand offering workstations, chairs, acoustic booths, and ergonomic office solutions.
• GP Cabling Tech
• GP Solution
• CotaONLINE
• Monte Seu Rack

Products and services

• CotaONLINE Portal Online quotation and purchasing portal that enables registered B2B customers across Brazil to browse products, request quotes, check inventory, and place orders for cabling, networking, and security equipment.
• GP Cabling Tech Sub-brand bundling equipment and infrastructure solutions including copper and fiber cabling, racks, UPS/nobreaks, audiovisual equipment, data center products, testing equipment, identification, and CCTV, targeted at enterprise IT and infrastructure buyers.
• GP Cabling Design Sub-brand offering corporate furniture including workstations, chairs, acoustic cabins, CCO (Operational Control Center) setups, auditoriums, public service counters, special projects, and ergonomic office solutions.
• Monte Seu Rack Custom rack configuration service that allows businesses to personalize racks with company colors and logos for branded enterprise solutions.
• GP Cabling Solution Center Physical showroom and experience space in São Paulo's Vila Mariana district where IT professionals and enterprise buyers can see infrastructure, technology, and furniture integrations demonstrated firsthand, and receive technical consultation.

Quantifiable outcome

• 30+ years of national market presence as a reference distributor
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• CommScopecoreTechnology or Integration · 18 June 2026GP Cabling is a distribution partner of CommScope, one of its core manufacturer partners. The companies hold joint kick-off events (most recently in Campinas in June 2026), run co-branded promotions such as the 'Conexão Premiada' incentive program for fiber optic cabling purchases, and conduct training sessions at the GP Cabling Solution Center.
• R&M (Reichle & De-Massari)coreTechnology or Integration · 1 May 2026R&M is a Swiss manufacturer of LAN, Data Center, and External Network solutions with over 50 years of market presence. GP Cabling hosts R&M QPP Lan Installation Manager certification training at its Solution Center (third edition in May 2026) and distributes R&M's full copper and fiber portfolio, including the only Cat.8 solution in the market.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• WESCO Communications (formerly Anixter): WESCO is a global distributor of network, security, and infrastructure products, including structured cabling, networking, and AV — overlapping directly with GP Cabling's core portfolio but operating at much larger scale across multiple geographies.
• Furukawa Electric (Brazil): Furukawa is a Japanese cabling manufacturer with deep Brazilian operations selling fiber and copper structured cabling directly and through partners — overlapping with GP Cabling's cabling portfolio as both a competitor and a potential principal.
• Network1 (Brazil): Network1 is a Brazilian IT value-added distributor focused on enterprise networking, security, and infrastructure solutions — a comparable domestic competitor serving integrators and enterprise buyers across Brazil.
• ScanSource Brasil: ScanSource is a global value-added IT distributor with Brazilian operations covering networking, security, and AV — a directly comparable distributor competing for integrator and reseller business in the same product categories as GP Cabling.

Broad incumbents

• Ingram Micro: Ingram Micro is a global IT distributor with a Brazilian operation covering networking, security, and infrastructure products — a broader portfolio player that competes with GP Cabling for IT integrator and enterprise buyers in Brazil.
• TD SYNNEX: TD SYNNEX is a major global IT distributor with significant Latin America presence distributing networking, infrastructure, and security solutions — directly comparable broad-line distributor competing for the same Brazilian integrator and reseller channel.
• Prysmian Brasil: Prysmian is one of the world's largest cable manufacturers and a GP Cabling partner; its Brazilian arm sells cabling products through both direct and distribution channels, competing for cabling share at the manufacturer level.
• CommScope: CommScope is a global manufacturer of structured cabling and network infrastructure and a core GP Cabling partner — its direct enterprise sales motion competes with GP Cabling's distributor role on large projects in Brazil.
• Legrand Brasil: Legrand manufactures and distributes cabling, AV, and electrical infrastructure products in Brazil — overlapping with GP Cabling's cabling, AV, and infrastructure portfolio through both direct sales and its own distributor network.
• Schneider Electric Brasil: Schneider Electric manufactures UPS/power, data-center, and networking products (APC brand) and is a GP Cabling partner; its direct enterprise sales in Brazil compete for the same data-center and power-infrastructure buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@GPCabling
• Facebookfacebook.com/gpcabling
• LinkedInlinkedin.com/company/gpcabling
• Instagraminstagram.com/gpcablingsec
• Pinterestbr.pinterest.com/gpcabling

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GP Cabling and Security Solutions