BCG Henderson Institute

What BCG Henderson Institute does

BCG Henderson Institute (BHI) is the internal think tank of The Boston Consulting Group, dedicated to developing new ideas on business strategy, organization, technology, economics, and society. Founded as part of BCG (established 1963), BHI is headquartered in Boston, operates with 51-100 staff, and is wholly owned by BCG. Its research is organized across seven specialized labs: the Climate & Energy Transition Lab, the Center for Macroeconomics, the Human Futures Lab, the Geopolitics & Society Lab, the Tech & Biz Lab, the Strategy Lab, and BHI Japan. The institute's core output is thought leadership rather than commercial software: it publishes articles, books, podcasts (including the "28 Minutes" series), videos, and the monthly BHI Insights newsletter, and provides a speakers bureau for external events.

BHI's underlying technology and distribution surface consists of the bcghendersoninstitute.com website, the IDEA Explorer discovery tool, and syndicated placements in third-party outlets including Harvard Business Review, MIT Sloan Management Review, the World Economic Forum, and TED. Research draws on BCG's proprietary consulting datasets — for example, multi-year analyses of thousands of companies and primary surveys such as a 10,000+ respondent auto buyer study — and on a talent bench trained at Oxford, Cambridge, Harvard, Wharton, Princeton, and MIT. The Fellows program rotates BCG consultants into dedicated research projects on themes such as Future of Work, Green Premium Pricing, and Family Businesses.

BHI does not monetize its content directly; all publications and tools are freely available, and the institute is funded through BCG's corporate resources as a brand-building and thought-leadership asset for the parent consulting firm. Its primary audience is executive leadership and senior management seeking forward-looking strategic insights, with secondary audiences of academics, researchers, and government policy makers. The business model is therefore best understood as a strategic cost center that supports BCG's client engagement pipeline and brand positioning rather than a revenue-generating product business.

Name

BCG Henderson Institute

Legal name

The Boston Consulting Group, Inc.

Website

https://bcghendersoninstitute.com

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

51–100 employees

Short description

BCG Henderson Institute is the internal think tank of The Boston Consulting Group, producing free research, articles, podcasts, and the IDEA Explorer tool across strategy, technology, economics, and society, primarily serving executives, academics, and policy makers.

Ownership category

akta.pro rank

Product category

Management Consulting Research and Thought Leadership

NAICS

Marketing Research and Public Opinion Polling (541910)

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

B2B / Industrial Market Research (MPAAALAA)

Keywords

• Management research
• Strategy thought leadership
• Business research institute
• Macro economics research
• Scenario planning analysis

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Marketing channels9 records

Core offering

BCG Henderson Institute (BHI) is the internal think tank of The Boston Consulting Group, producing and publishing forward-looking business research and thought leadership across strategy, organization, technology, economics, and society. Its output consists of articles, books, podcasts (including the "28 Minutes" series), videos, monthly newsletters, and scenario-based reports generated through seven specialized research groups (Climate & Energy Transition Lab, Center for Macroeconomics, Human Futures Lab, Geopolitics & Society Lab, Tech & Biz Lab, Strategy Lab, and BHI Japan). Content is distributed freely through BCG's channels, third-party publications, multimedia platforms, and a speakers bureau to support executive decision-making.

Product overview

BCG Henderson Institute (BHI) is BCG's think tank that publishes research and thought leadership content on strategy, organization, technology, economics, and society. Rather than a traditional product company, BHI offers a portfolio of content publications including the BHI Insights newsletter (monthly ideas and inspiration for leaders), BHI Podcasts (conversations with authors and thought leaders including the '28 Minutes' series), and Research Group Publications (articles, reports, and books from seven specialized labs covering climate, macroeconomics, human futures, geopolitics, technology, strategy, and Japan). The IDEA Explorer tool enables discovery across thematic content areas.

Differentiator

Problem solved

Functional benefit

Products and services

• BHI Insights Newsletter
• 28 Minutes Podcast Series
• Research Group Publications (Strategy, Macroeconomics, Climate & Energy Transition, Human Futures, Geopolitics & Society, Tech & Biz, BHI Japan)
• IDEA Explorer
• Speakers Bureau

Quantifiable outcome

• 分析了过去15年内近6000家公司，发现只有10%的公司在高不确定性事件期间通过加倍并购支出进行大胆押注，而90%的公司收缩支出约25%。风险承担者在不确定事件后三年实现了近两倍的收入增长（6.9% vs 3.5%）。
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights5 records

Direct peers

• McKinsey Global Institute: McKinsey's research and thought-leadencing arm publishing macro and sectoral research for executives; the closest direct counterpart to BHI in terms of mission, output, and audience.
• McKinsey Quarterly: McKinsey's flagship business journal, producing executive-grade strategy and management articles — overlapping BHI's HBR/MIT SMR-style distribution lane.
• Bain & Company Insights: Bain's published research and thought leadership targeted at CEOs, directly competing with BHI for executive mindshare in strategy and operations.
• Deloitte Insights: Deloitte's research publication arm producing cross-industry executive research and reports — a Big Four analogue to BHI's consultant-firm think tank model.

Broad incumbents

• MIT Sloan Management Review: A leading practitioner-academic management journal that BHI frequently publishes in; overlapping audience and editorial positioning with BHI's own articles.
• Harvard Business Review: Premier business publication where BHI authors regularly appear; comparable audience and prestige positioning even though HBR is an independent media outlet rather than a firm think tank.
• World Economic Forum: A platform producing macroeconomic and geopolitical foresight reports — overlapping with BHI's Center for Macroeconomics and Geopolitics & Society Lab.

Others

• Council on Foreign Relations: A policy think tank producing research on geopolitics and global economics — comparable to BHI's Geopolitics & Society Lab in mission and audience, though focused on foreign policy rather than business.
• RAND Corporation: A large, established research institution producing policy and economic analysis; comparable to BHI in research-rigor orientation but at materially greater scale.

Emerging players

• Economist Intelligence Unit: A research and forecasting division producing executive-grade macroeconomic and country-risk research — overlapping with BHI's macro and scenario-planning content.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bcg-henderson-institute

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BCG Henderson Institute