Cyber-Duck
Cyber-Duck (CACI Digital Experience) is a UK digital transformation agency delivering UX design, web development, CMS, DevOps, and AI integration services to enterprise and public-sector clients in financial services, government, healthcare, and aerospace.
- Company typePrivate
- Founded2005
- HeadquartersElstree, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Cyber-Duck does
Cyber-Duck, trading as CACI Digital Experience, is a UK-based digital transformation agency founded in 2005 and headquartered in London with a secondary office in Elstree. The company delivers end-to-end services spanning digital strategy and service design, UX and digital product design, web application development, CMS and digital experience platforms (Drupal, SilverStripe, Statamic, Sanity.io), DevOps and platform engineering (AWS, Azure, Cloudflare), and data analytics with digital optimisation. It holds first UK Partner status with Laravel (since 2012) and maintains an in-house CSS framework (Hoisin) plus proprietary methodologies including the E.V.I.D.E.N.C.E. service design framework, the 5 Pillars of Digital Inclusion model, and a Privacy by Design approach.
The company serves enterprise and public sector clients across financial services (Handelsbanken, Bank of England, Financial Ombudsman Service, Cabot Financial, dlc), UK government and intergovernmental bodies (College of Policing, Essex County Council, National Highways, Sport England, NHS, The Commonwealth), aerospace/defence (Eurofighter Typhoon), healthcare (Cancer Research Technology), and consumer/retail (The Great Wine Co., Thunderhead). It is accredited to ISO 9001, ISO 9241 (human-centred design since 2011), ISO 27001, ISO 14001, Cyber Essentials, WCAG 2.1 AA capability, IAAP associate membership, and GOV.UK provider status, supporting its positioning as a regulated, compliance-ready supplier.
Cyber-Duck generates revenue through bespoke professional services engagements — project-based fees and ongoing retainer contracts for strategy, design, development, hosting, optimisation, and now generative AI integration. Distribution is enterprise field sales and consultative direct engagement, supported by thought-leadership content, white papers, awards, and an active events and webinar programme. The company operates as a division of CACI, retaining the Cyber-Duck brand alongside CACI Digital Experience branding.
Cyber-Duck firmographics
Firmographics- Name
- Cyber-Duck
- Legal name
- CACI Digital Experience (trading as Cyber-Duck)
- Website
- https://cyber-duck.co.uk
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Cyber-Duck (CACI Digital Experience) is a UK digital transformation agency delivering UX design, web development, CMS, DevOps, and AI integration services to enterprise and public-sector clients in financial services, government, healthcare, and aerospace.
- Ownership category
- akta.pro rank
Cyber-Duck industry classification
Industry- Product category
- Digital Transformation Services
- NAICS
- Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Privacy, Data Protection & Cyber Governance (GRC) (BPAHAFAF)
Keywords
Where Cyber-Duck is headquartered
LocationHeadquarters
- HQ city
- Elstree
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Cyber-Duck business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Professional Services — Digital Strategy & Consulting: Revenue is generated through bespoke digital strategy, service design, UX design, and consulting engagements. These are typically project-based or retainer arrangements with enterprise and government clients, involving discovery, strategy, design, and implementation phases. Engagements range from website redesigns to large-scale digital transformation programmes spanning months to years.
- Web Application Development & Technical Delivery: Technical delivery of web platforms, applications, CMS/DXP implementations, and DevOps services. Revenue is generated through project fees, ongoing maintenance contracts, and support retainer agreements. Long-term relationships (e.g., Cabot Financial since 2015) provide recurring revenue through continuous Agile development and hosting support.
- Digital Optimisation & MarTech Services: Ongoing SEO, web analytics, marketing automation, content marketing, and GDPR compliance services provided on retainer or project basis. Tools and platforms implemented include Salesforce, HubSpot, SharpSpring, Microsoft Dynamics, and Acquia Marketing Cloud.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | — | Bespoke professional services — no standardised tiers |
Go-to-market motion4 records
Distribution channels1 record
Marketing channels11 records
Cyber-Duck product offering
Product offeringCore offering
Cyber-Duck is a UK-based digital transformation agency delivering human-centred design, UX research, web application development, CMS/DXP implementation, DevOps, and data analytics services. Operating as CACI Digital Experience, it serves enterprise and public-sector clients through bespoke, ISO-accredited project engagements. The agency specialises in accessible, regulation-compliant digital platforms built on Laravel, Drupal, and adjacent CMS ecosystems.
Product overview
Cyber-Duck is a digital transformation agency offering a comprehensive suite of services organized around six core areas: Digital Strategy & Service Design, UX & Digital Product Design, Web Application Development, CMS & Digital Experience Platforms, DevOps & Platform Engineering, and Data Analytics & Digital Optimisation. The company operates as a service-based agency rather than a software product company, delivering consulting and implementation services to clients across sectors. Their technology specializations include Laravel (as Laravel's first UK Partner), Drupal, SilverStripe, Statamic, and Sanity.io for CMS/DXP work; with expertise in AI integrations via SiteGPT, OpenAI, and Algolia. Data and marketing services include SEO, content marketing, web analytics, marketing automation (SharpSpring, HubSpot, Salesforce), and GDPR compliance. The company has delivered client projects including eCommerce platforms (BigCommerce), mobile apps (Flutter), and various web applications for clients in finance, healthcare, government, and technology sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Strategy & Service Design Human-centred strategic consulting combining business analysis, inclusive user research, customer journey mapping, and technology strategy to create digital transformation roadmaps.
- UX & Digital Product Design User experience research, accessibility-focused UI design, and product design delivered under ISO 9241-accredited human-centred design methodology.
- Web Application Development Custom web application development using Laravel PHP framework, frontend engineering, mobile app development, and legacy application transformation.
- CMS & Digital Experience Platforms Implementation of CMS and digital experience platforms using Drupal, SilverStripe, Statamic, Sanity.io, and headless CMS architectures.
- DevOps & Platform Engineering Cloud infrastructure, hosting, DevOps, AWS migration, security implementation, and CI/CD pipeline management.
- Data Analytics & Digital Optimisation SEO, content marketing, web analytics, marketing automation, MarTech consultancy, and GDPR compliance implementation delivered as project and retainer engagements.
Quantifiable outcome
- Up to 613% increase in website traffic and 1000% increase in mobile traffic
- +6 more outcomes
Companies that use Cyber-Duck
Customer profileNamed customers18 records
Ideal customer profiles3 records
Cyber-Duck technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
AI capability9 records
Feature5 records
Cyber-Duck partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- LaravelcoreCyber-Duck is Laravel's first UK Partner (since 2012), having used Laravel for over a decade. They contribute to Laravel core features and packages, and build, scale, and rescue major Laravel projects for global clients including Eurofighter, Cabot Financial, Worcester Bosch, and The Great Wine Co. Laravel's official partner status is a key differentiator for the company's web development practice.
- GooglecoreGoogle Analytics Certified Partner with certification for Tag Manager and data-driven marketing capabilities. Cyber-Duck also implements Google AI Overviews optimisation, Google DoubleClick, Google Adsense, and YouTube integrations for clients.
- Amazon Web Services (AWS)coreAWS is used for cloud hosting, deployment pipelines, and infrastructure for clients including Eurofighter. Cyber-Duck has specific AWS/PALZ migration, strategy, and support capabilities.
- Microsoft AzurecoreMicrosoft Azure is used for hosting and cloud infrastructure. Cyber-Duck provides Azure AI Services (content identification, entity recognition, sentiment analysis) and has migrated entire web estates to Azure. Also uses Microsoft Dynamics 365 for marketing automation clients.
- SalesforcecoreSalesforce CRM integration implemented for clients including Cabot Financial and Thunderhead. Cyber-Duck works with Salesforce's CRM AI engine Einstein, automates email triggers, data capture, and workflow with Flow and Apex.
- AcquiacoreAcquia DXP and Marketing Cloud implementation partner. Provides drag-and-drop Site Studio, Customer Data Platform integration, Acquia Personalization, and Acquia Campaign Studio with machine learning. Also provides Acquia hosting services.
- BigCommercecoreBigCommerce enterprise eCommerce platform implementation for The Great Wine Co. Used for its power, flexibility, PCI compliance, and seamless stock management system integration via API.
- StatamiccoreStatamic CMS (Laravel-based, flat-file storage for enhanced security) used for Eurofighter's consolidated website. Highly customisable with drag-and-drop interface and real-time preview.
- SchwarzbildcoreSchwarzbild is a creative agency partner that created many of Eurofighter's existing visuals and animations. Cyber-Duck collaborated with Schwarzbild to build animations frame-by-frame and design new custom UI for Eurofighter's consolidated 2023 website, integrating their visuals with Cyber-Duck's web development.
- Cosmic VelocityminorCosmic Velocity was a training partner on the Handelsbanken Consumer Duty project. Cyber-Duck supported Cosmic Velocity on capability building, targeted training, mentoring, and embedding service design practices within the Handelsbanken team.
- IAAP (International Association of Accessibility Professionals)coreAssociate Organisation member of IAAP, the global professional body for digital accessibility. Cyber-Duck leverages IAAP membership to demonstrate accessibility expertise and attract clients requiring WCAG-compliant digital services.
Scale indicators13 records
Recent moves6 records
Expansion highlights5 records
Cyber-Duck competitors and assessment
Company assessmentDirect peers
- Valtech: Global digital transformation agency delivering strategy, experience design, and technology services across enterprise and government. Closely comparable to Cyber-Duck in scope (strategy, UX, web/app development, CMS, data/AI) and in serving regulated industries.
- Dept: Full-service digital agency combining creative, technology, and data services for enterprise brands. Highly comparable operating model to Cyber-Duck with a similar mix of CMS, eCommerce, and digital product delivery for large clients.
- Clearleft: UK-based UX and accessibility consultancy with strong public sector and enterprise credentials. Direct peer on the UX research, accessibility (WCAG), and human-centred design services that form Cyber-Duck's core differentiators.
- ustwo: Digital product studio delivering strategy, UX, and engineering for enterprise and government clients. Comparable in offering a human-centred, end-to-end digital product service and competing for similar UK and international transformation briefs.
- Foolproof: UK-based experience design consultancy focused on UX research, accessibility, and service design. Comparable to Cyber-Duck's UX and human-centred design practice, often bidding for the same UK enterprise and financial services engagements.
Broad incumbents
- Deloitte Digital: Big Four digital consultancy offering strategy, design, and technology at global scale. Competes with Cyber-Duck on the same enterprise and public sector tenders (notably the Deloitte Fast 500 programme) but with vastly larger resource pools and cross-sell capabilities.
- Accenture Song: Global digital transformation arm of Accenture, delivering experience design, marketing, and technology services. Overlaps with Cyber-Duck on large financial services and government digital programmes where scale and breadth are key selection criteria.
- IBM iX (IBM Consulting): Global design and digital consultancy competing for large enterprise transformation mandates. Comparable in serving regulated industries and offering similar accessibility, data, and AI capabilities, but at significantly greater scale.
- AKQA: WPP-owned digital agency delivering strategy, design, and technology to enterprise brands. Overlaps with Cyber-Duck on digital product design, CMS/DXP implementation, and award-winning creative technology work for large clients.
- Razorfish: Global digital agency offering marketing, commerce, and technology transformation. Competes with Cyber-Duck for enterprise web platform, eCommerce, and CMS/DXP programmes across financial services and consumer sectors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cyber-Duck social profiles
Digital presenceCyber-Duck compliance and trust
Trust signalCompliance7 records
Cyber-Duck financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cyber-Duck leadership team
Management profileNumber of profiles
Profiles5 records
Cyber-Duck funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cyber-Duck M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cyber-Duck
What does Cyber-Duck do?
Cyber-Duck is a UK-based digital transformation agency delivering human-centred design, UX research, web application development, CMS/DXP implementation, DevOps, and data analytics services. Operating as CACI Digital Experience, it serves enterprise and public-sector clients through bespoke, ISO-accredited project engagements. The agency specialises in accessible, regulation-compliant digital platforms built on Laravel, Drupal, and adjacent CMS ecosystems.
Is Cyber-Duck a public or private company?
Cyber-Duck is a private company. It is classified as corporate owned and is currently operating.
When was Cyber-Duck founded?
Cyber-Duck was founded in 2005. It employs 51 to 100 people.
Where is Cyber-Duck based?
Cyber-Duck is headquartered in Elstree, United Kingdom, in the Europe region.
How does Cyber-Duck make money?
Three revenue lines are on record. Professional Services — Digital Strategy & Consulting is the primary driver. The others are web Application Development & Technical Delivery and digital Optimisation & MarTech Services.
Who are Cyber-Duck's main competitors?
Direct peers on record are Valtech, Dept, Clearleft, ustwo and Foolproof. Broad incumbents are Deloitte Digital, Accenture Song, IBM iX (IBM Consulting), AKQA and Razorfish.
Does Cyber-Duck have an API?
No public API is recorded for Cyber-Duck.
What industry is Cyber-Duck in?
Cyber-Duck's product category is Digital Transformation Services. Its primary akta.pro industry code is BPAHAFAF, Privacy, Data Protection & Cyber Governance (GRC). Its NAICS code is 5132 and its SIC code is 7373.