What Petersime does

Petersime nv is a Belgium-headquartered, privately held manufacturer of incubators and complete hatchery solutions, founded in 1922 by inventor Ira Petersime. The company designs and produces intelligent single-stage incubators (the UniStreamer™ family including HD, Re-Store, and Chick-Store variants), conventional incubators, custom HVAC climate-control systems (Eco-VAC™, Easy-VAC™), and complementary hatchery equipment — all manufactured at its vertically integrated Zulte (Olsene) facility. Core proprietary technologies include the patented Embryo-Response Incubation™ system that dynamically adapts incubation parameters to embryo needs, the patent-pending HatchSound™ acoustic monitoring platform that compresses hatch windows by 40%, and HatchScan™ sensors for tight hatch-window control. Eagle Trax™ is a cloud-based SaaS hatchery-management platform with traceability and analytics modules, and OvoLogger™ is an egg-shaped data logger capturing environmental data across the breeder-farm-to-hatchery chain.

The business generates revenue through hardware sales (incubators, HVAC, equipment, data loggers, certified secondhand units under the Petersime Approved program), turnkey hatchery project delivery, recurring Eagle Trax™ subscriptions, and lifecycle services (24/7 helpdesk, spare parts, training). Petersime sells primarily through direct enterprise field sales with regional centres in Brazil (Içara), China (Tianjin), and Malaysia (Petaling Jaya), complemented by a global distributor and field-technician network reaching customers in more than 150 countries. The customer base spans integrated poultry producers (BRF, CPF, Fujian Sunner, Shandong Yisheng, Aviagen, Cobb, Hendrix Genetics, Hy-Line) and independent hatcheries running broiler, layer, turkey, and duck operations.

The company reached €100 million in turnover in 2024 and supports more than 2,000 installed hatcheries worldwide, with weekly chick output across its installed base exceeding 500 million. Its go-to-market relies on industry events (VIV Europe, SIAVS, SPACE, Poultry Performance Conference), multilingual content marketing, and the MyPetersime digital customer portal — the portal was extended in 2024 with an AI-driven chatbot for support and knowledge retrieval.

Name

Petersime

Legal name

Petersime nv

Website

https://petersime.com

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Poultry Incubation Equipment

NAICS

Poultry Hatcheries (112340), Poultry Hatcheries (11234)

SIC

Farm Machinery & Equipment (3523)

akta.pro primary industry

Hatchery Equipment, Systems & Technology (RAS Hatcheries, Incubation, Grading, Transport Systems) (AFAEAKAL)

Keywords

• Hatchery equipment manufacturing
• Poultry incubation systems
• Single-stage incubators
• Hatchery management software
• Turnkey hatchery solutions

Headquarters

HQ city

Zulte

HQ country

Belgium

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Incubators and Hatchery Equipment: Manufacture and sale of single-stage incubators (UniStreamer™, UniStreamer™ HD), conventional incubators, hatchers, and complete hatchery equipment including trays, baskets, trolleys, and automation systems.
2. Eagle Trax™ Software: Cloud-based Software as a Service (SaaS) offering with various modules for hatchery management, traceability, and performance optimization. New functionalities continuously added over time.
3. HVAC/Climate Control Systems: Custom-designed climate control systems (Eco-VAC™, Easy-VAC™) tailored to specific hatchery requirements, local climate conditions, and biosecurity needs.
4. Turnkey Hatchery Projects: Complete project package from A to Z including study, design, planning, coordination, supply, installation, and commissioning of entire hatchery facilities.
5. OvoLogger™ Data Loggers: Hardware devices for egg data acquisition that integrate with Eagle Trax™ software for batch-specific analysis and optimization.
6. Life Cycle Support Services: Comprehensive after-sales services including 24/7 helpdesk, on-site support, spare parts, electronic repairs, training, and MyPetersime portal access.
7. Petersime Approved Secondhand Equipment: Refurbished secondhand incubators and hatchery equipment with full service and support, offering value-for-money solutions for startups and smaller operations.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Petersime manufactures intelligent incubators and hatchery equipment for the commercial poultry industry, including single-stage (UniStreamer™) and conventional incubators. Its offerings extend to the Eagle Trax™ cloud-based hatchery software platform, OvoLogger™ data loggers, Eco-VAC™/Easy-VAC™ climate control systems, hatchery accessories and turnkey hatchery project execution backed by lifecycle support services.

Product overview

Petersime is a world leader in incubation technology offering a comprehensive portfolio of intelligent hatchery solutions. The core product lines include the UniStreamer™ family of single-stage intelligent incubators (including High Density variants), Conventional Series multi-stage incubators, and complementary modules such as UniStreamer™ Re-Store (heat treatment during egg storage) and UniStreamer™ Chick-Store (chick storage). The Eagle Trax™ cloud-based software platform provides data-driven intelligence, traceability, and business analytics with multiple specialized modules. OvoLogger™ intelligent data loggers integrate with Eagle Trax™ for end-to-end egg data acquisition. Climate control solutions include Eco-VAC™ (energy efficient) and Easy-VAC™ (cost-effective) HVAC systems. The portfolio is complemented by hatchery equipment, turnkey hatchery project services, and comprehensive lifecycle support including 24/7 helpdesk, on-site support, spare parts, and training. The MyPetersime digital portal provides customer access to support and AI-driven assistance. Petersime Approved offers certified secondhand equipment. Core proprietary technologies include Embryo-Response Incubation™, HatchSound™ (sound monitoring), HatchScan™, and Synchro-Hatch™.

Differentiator

Problem solved

Functional benefit

Brands

• Eagle Trax™: Cloud-based intelligent hatchery software that turns data into maximum poultry performance
• UniStreamer™
• HatchSound™
• HatchScan™
• OvoLogger™
• Embryo-Response Incubation™
• Petersime Approved
• Eco-VAC™
• Easy-VAC™
• MyPetersime
• Re-Store
• Chick-Store

Products and services

• UniStreamer™ Next-generation intelligent single-stage incubators engineered for maximum chick uniformity and full traceability for commercial hatcheries and poultry integrations.
• UniStreamer™ HD High Density single-stage incubator variant delivering 12% higher egg capacity per machine and lowering investment cost per egg for high-volume hatcheries.
• Conventional Series Incubators Conventional multi-stage or single-stage incubators for hatcheries of various sizes requiring flexible incubation configurations.
• Eagle Trax™ Cloud-based intelligent hatchery software platform that turns hatchery data into maximum poultry performance through data-driven intelligence, traceability and business analytics modules delivered as a subscription.
• OvoLogger™ Intelligent egg-shaped data loggers that record air temperature, humidity and shock exposure every 5 minutes from breeder farm through hatchery, integrating with Eagle Trax™ software.
• Eco-VAC™ Energy-efficient HVAC climate control system for hatcheries featuring pressure-controlled airflow, heat recovery and uncompromised biosecurity through one-way airflow preventing cross-contamination.
• Easy-VAC™ Reliable climate control HVAC system with fixed airflow offering lower investment cost while maintaining optimal air conditioning per room with biosecurity safeguards.
• Hatchery Equipment Complete range of in-house developed trays, baskets, trolleys, egg and chick carriers, and automation solutions that improve hatchery efficiency.
• Turnkey Hatchery Projects Fully integrated hatchery project delivery from feasibility study and design through planning, supply, installation and commissioning, handled by Petersime's in-house multidisciplinary team.
• Life Cycle Support Comprehensive after-sales services including 24/7 helpdesk, on-site support, spare parts, electronic repairs and training programs to maximize business continuity throughout equipment lifetime.
• Project Support Expert hatchery project guidance including feasibility studies, hatchery design with 3D engineering drawings, budget calculations and project package management.
• Installation Support Professional installation services ensuring hatchery project delivery on time and on budget with quality and safety management plus on-site technical support for smooth transition to operation.
• MyPetersime Portal Digital customer portal providing easy access to personalized support, technical information, AI-driven chatbot, training materials and hatchery management tools for Petersime customers.
• Petersime Approved Secondhand Equipment Certified refurbished secondhand Petersime incubators and hatchery equipment with comprehensive after-sales support, spare parts availability and technical expertise for startups and smaller operations.

Quantifiable outcome

• 500 million chicks hatched every week in Petersime incubators worldwide
• +4 more outcomes

Named customers14 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core and secondary.

• KU LeuvencoreStrategic or Co-development PartnerLeading Belgian research university collaborating with Petersime on translating biological insights into practical incubation innovations. Partnership focused on advanced research in embryo development and incubation optimization.
• Hasselt UniversitycoreStrategic or Co-development PartnerBelgian university partnership for incubation technology research and development. Contributes expertise in engineering and data science applications for hatchery optimization.
• Ghent UniversitycoreStrategic or Co-development PartnerBelgian research university collaborating on poultry science and incubation technology research. Focus on biological insights and practical innovation applications.
• VIVES University of Applied SciencessecondaryStrategic or Co-development PartnerBelgian applied sciences university partnership for practical incubation technology development and knowledge transfer.
• Ankara University (Turkey)secondaryStrategic or Co-development PartnerInternational research partnership with Ankara University for incubation technology development and poultry science research in Turkey region.
• State University of Ponta Grossa (Brazil)secondaryStrategic or Co-development PartnerInternational research partnership supporting Petersime's South American operations through local academic collaboration on poultry incubation research.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• HatchTech: Dutch-based specialist in incubation technology for the poultry industry, offering single-stage incubators and hatchery climate control. Direct competitor to Petersime in premium intelligent incubation.
• Pas Reform: Netherlands-based hatchery equipment manufacturer with a comparable single-stage incubation portfolio (SmartPro™). Closest direct peer to Petersime across product portfolio, geography, and customer type.
• Jamesway Incubator Company: Canadian poultry incubator manufacturer with global sales of single- and multi-stage incubation systems. Direct competitor in the same hatchery equipment category Petersime serves.
• Chick Master: US-based hatchery equipment manufacturer producing single-stage and multi-stage incubators. Overlaps directly with Petersime's Conventional Series and competing with UniStreamer™.

Broad incumbents

• Royal Pas Reform (subsidiary broader group) / Vencomatic Group: Netherlands-based group with poultry housing, egg handling, and incubation brands. Broader poultry-systems incumbent whose portfolio overlaps with Petersime's climate control and incubation offerings.
• Big Dutchman: German-headquartered global leader in poultry housing, feeding, and climate control equipment. Wide incumbent whose climate control portfolio competes with Petersime's Eco-VAC™/Easy-VAC™.
• Marel: Iceland-based global provider of food processing equipment with a substantial poultry processing line. Adjacent incumbent addressing downstream poultry value-chain stages that intersect with Petersime's integrated producer customers.

Others

• Aviagen: World-leading poultry breeding company and a major Petersime customer (Luziânia and Aviagen Argentina projects). Not a competitor but a key counterparty and adjacent breeding-industry reference point.
• Cobb-Vantress: Global broiler breeding company and Petersime customer, with internal incubation expertise. Functions as both a buyer and a potential in-house competitor to Petersime's breeding-stock business.

Regional players

• Emka Incubators / Aytav (regional hatchery equipment makers): Regional hatchery equipment manufacturers serving Europe/Middle East and Turkey with competing single-stage incubators. Comparable product category but more limited geographic reach than Petersime.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/petersimenv
• LinkedInlinkedin.com/company/petersime-nv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Petersime