EventNook

What EventNook does

EventNook Pte. Ltd. is a Singapore-headquartered, privately held event management software company founded in 2012 that operates an all-in-one cloud platform for event organizers worldwide. The platform is built on a Microsoft Azure-hosted infrastructure using proprietary code developed in-house on Microsoft ASP.NET MVC, with separate web applications for online event management (EventNook Registration Platform) and live event operations (EventNook Onsite Manager). The product suite spans event website creation (including the new AI-powered FlowAI builder), registration and ticketing with multi-currency payment processing via Stripe and PayPal, booking and time-slot management, QR-based self-check-in kiosks, on-demand badge printing, multi-session tracking, exhibitor lead retrieval, gamified attendee engagement (Event Digital Passport), and a purpose-built Event Contact CRM. ISO 27001:2022 certified and PDPA/GDPR compliant, EventNook serves over 1,000 customers across 22+ countries on 5 continents, with marquee enterprise logos including Microsoft, Google, Apple, Netflix, EY, S&P Global, Maybank, ServiceNow, Figma, Lazada, DBS, UOB, Changi Airport, SingHealth, and Singapore government agencies such as the Singapore Tourism Board and GovTech.

The company's revenue model combines recurring SaaS subscriptions (Express at USD $2,400/year and Onsite Express at USD $1,200/year for self-service tiers, plus quote-based Professional and multi-year Enterprise contracts), premium add-on modules (invitation management, custom domains, API integration), and professional services revenue from onsite badge printing, equipment rental, custom design, and event setup supervision. EventNook applies a 0% commission on ticket sales, with payment gateway fees passing through to Stripe/PayPal. The go-to-market motion is hybrid: product-led growth with a free trial for SMB self-service adoption, complemented by a Singapore-based enterprise field sales team and business development representatives driving outbound regional expansion across Asia-Pacific and beyond. Notable flagship events handled include Gamescom Asia 2024 (34,000+ visitors from 67 countries), the World Physiotherapy Congress 2025 (5,000+ attendees from 100+ countries), and ServiceNow's Put AI to Work Summit 2025.

The platform's strategic positioning is anchored on three pillars: regulatory and security certifications (ISO 27001, PDPA, GDPR, PCI DSS Level 1 via Azure) that enable enterprise and government procurement; comprehensive feature breadth covering the entire event lifecycle from website creation through onsite check-in and badge printing; and an AI-enabled product layer (FlowAI, NookAI Copilot, AI Support Genius) intended to differentiate against broader event-tech incumbents. The company has achieved global reach without external venture funding, remaining privately held with 1-10 employees per firmographic data and no disclosed institutional investors, indicating a bootstrapped operating model.

Name

EventNook

Legal name

EVENTNOOK PTE. LTD.

Website

https://eventnook.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

EventNook is a Singapore-headquartered cloud-based event management platform providing end-to-end registration, ticketing, AI-powered website building, QR check-in, badge printing, and onsite operations software to over 1,000 corporate, government, healthcare, and event-agency customers across 22+ countries.

Ownership category

akta.pro rank

Product category

Event Management Software

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Facilities Support Management Services (8744)

akta.pro industry

PRIMARYTHAHAFAA

All-in-One Event Registration & Event Management Suites

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Event Registration, Ticketing & Attendee Management Platforms

SECONDARYTHAHAFAE

Attendee Mobile Apps & Engagement Platforms

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Event Registration, Ticketing & Attendee Management Platforms

SECONDARYTHAHAFAK

Data, Analytics, CRM & Marketing Automation Integrations for Event Registration

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Event Registration, Ticketing & Attendee Management Platforms

SECONDARYBPAFAGAL

Ticketing, Registration & Event Technology (Badging, Apps)

Business & Public Services/Marketing, Advertising & PR Services/Experiential & Event Marketing

SECONDARYTHAHAFAF

Lead Capture / Lead Retrieval & Badge Scanning Tools

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Event Registration, Ticketing & Attendee Management Platforms

Keywords

• Event management software
• Online event registration
• Event ticketing platform
• Onsite check-in solutions
• Badge printing services

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Online Registration Software Subscriptions: Annual subscription plans (Express, Professional, Premium) that grant access to the event management platform for registration, ticketing, check-in, and badge printing. Subscription automatically renews unless terminated.
2. Professional Services: Add-on services including onsite badge printing, equipment rental, custom badge design, onsite supervision, event setup consultation, and concierge services for major events. Customized quotes based on event requirements.
3. Premium Add-ons: Optional add-on features including invitation management, brand customization, event setup service, custom event domain, custom email domain, and API integration services at additional cost.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

EventNook provides an all-in-one cloud-based event management platform combining online event registration, ticketing with multi-currency payment processing, and onsite operations including self-check-in kiosks with 2-second badge printing, session tracking, exhibitor lead scan, and gamified attendee engagement. The platform is delivered via the EventNook Registration Platform (web app) and the EventNook Onsite Manager (web app), with an AI website builder (FlowAI) and an event-specific CRM as extended tools. It targets corporate, government, association, education, healthcare, and large-scale MICE events globally with ISO 27001 and PDPA/GDPR compliance.

Product overview

EventNook is a Singapore-headquartered, all-in-one cloud-based event management platform providing end-to-end tools for event creation, registration, ticketing, onsite operations, and attendee engagement. The platform is built around two core applications — the EventNook Registration Platform (appv3.eventnook.com) for online event management, and the EventNook Onsite Manager (onsiteapp.eventnook.com) for live event operations. The core product suite spans Event Website (with NookAI Copilot AI assistance), Registration & Ticketing, and Booking For Activities for session/time-slot management. Onsite modules include the Check-in System (with Self Check-in Kiosk hardware), Badge Printing (with professional onsite printing services and multiple badge material options), Session Check-in, and Exhibitor Scan for lead retrieval. Supporting engagement products include Event Digital Passport (gamification) and Event Contact CRM. A newer AI-powered sub-brand, FlowAI, generates complete event websites from text prompts or design screenshots in seconds, and connects seamlessly to the broader EventNook ecosystem. Additional support tools include an AI Support Genius (ChatGPT-powered assistant). The platform is ISO 27001 certified and PDPA/GDPR compliant, with global reach across 22+ countries.

Differentiator

Problem solved

Functional benefit

Products and services

• EventNook Registration Platform Cloud-based event management and registration web application providing registration forms, ticketing, multi-currency payment processing, email communications, reporting and analytics; entry point for organizers at appv3.eventnook.com.
• EventNook Onsite Manager Onsite event management web application for live-event operations including check-in, session tracking, badge printing and exhibitor lead scan; accessed at onsiteapp.eventnook.com.
• Event Website Professional event microsite builder with NookAI Copilot AI page design, custom branding, custom domain support, SEO and analytics, social media integration and responsive mobile design that connects directly to the EventNook registration system.
• FlowAI AI-powered event website builder sub-brand that generates complete event websites from text prompts or uploaded design screenshots in seconds; features a drag-and-drop visual editor, one-click publishing, custom domain support, and seamless handoff to EventNook registration, ticketing, check-in and badge printing.
• Registration & Ticketing Comprehensive registration and ticketing system with smart custom forms, conditional logic, flexible ticket types, multi-currency payment processing across 30+ currencies (Stripe and PayPal), QR code ticketing, promotion tools, analytics dashboard, private event options and automated email communications.
• Booking For Activities Activity and time-slot booking system for multi-day events with flexible scheduling, session management, ticket category pricing (Adult/Child) and per time-slot capacity controls; suitable for museums, fitness activities, theme parks, workshops, experiential events and multi-day festivals.
• Check-in System Event check-in management system with QR code scanning, name search with fuzzy matching, email/phone/ticket ID lookup, Apple/Google Wallet integration, walk-in registration, group check-in, table assignment, VIP flagging and real-time attendance tracking; supports 100-300+ attendees per hour per device.
• EventNook Self Check-in Kiosk Self-service check-in kiosk hardware and software for premium events; features QR scanning, name search and face recognition check-in, prints professional badges in approximately 2 seconds, PDPA compliant, designed and engineered in Singapore for high-profile corporate conferences and MICE events.
• Badge Printing On-demand badge printing software with customizable templates, multiple badge types (Premium Tear-Proof, Foldable Double-Sided, Large PVC Card, Standard Paper, Fabric Sticker, Transparent Sticker, Paper Sticker) and 2-second print speed; integrates with Cvent and Eventbrite data import.
• Onsite Badge Printing Service Professional onsite badge printing service with trained staff, high-speed 2-second badge printing, custom badge design, premium materials and equipment rental; designed for conferences, corporate summits and VIP events.
• Exhibitor Scan Mobile app that lets exhibitors scan QR codes on attendee badges to capture leads instantly with custom qualifying questions, real-time lead data, lead scoring and notes, and CSV/Excel export; works on iOS and Android for trade shows and exhibitions.
• Session Check-in Multi-session check-in and check-out tracking app for managing access and attendance across breakout sessions, master classes, workshops, networking events and meal/coupon distributions; includes real-time occupancy analytics, capacity management and complete session engagement reports.
• Event Digital Passport Gamified attendee engagement platform with digital stamp collection, achievement badges, point systems, leaderboards and challenges; includes QR code check-ins at booths/sessions, social networking features, automated rewards distribution and real-time analytics.
• Event Contact CRM Purpose-built CRM for event organizers providing a centralized contact database, personalized email invitations with unique pre-filled registration links, automated invite resending, customizable email templates and attendee history tracking with smart segmentation.
• Onsite Management Services Professional onsite event management services including dedicated onsite support, event setup supervision, equipment rental and trained event staff for check-in, badge printing and exhibitor scanning operations during live events.
• AI Support Genius ChatGPT-powered custom GPT assistant providing 24/7 instant answers to questions about the EventNook platform, including feature explanations, general questions and basic troubleshooting; available as a free support channel on the contact page and resources.

Quantifiable outcome

• 2-second average check-in time with 50% faster check-ins compared to manual processes
• +5 more outcomes

Named customers25 records

Segments9 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

AI capability6 records

Feature8 records

Partnerships

Eleven partnerships are on record, tiered core infrastructure, core payment, integration and regional payment.

• Microsoft Azurecore infrastructureTechnology or IntegrationMicrosoft Azure hosts EventNook's production systems in Singapore-based data centers. Azure provides the cloud infrastructure with certifications including PCI DSS Level 1, ISO/IEC 27001, ISO 22301, ISO/IEC 27017, ISO/IEC 27018, MTCS 584:2013, SOC 1/2/3, and CSA STAR.
• Stripecore paymentTechnology or IntegrationStripe is the primary payment gateway integrated into EventNook for processing ticket payments. Supports Visa, Master, Amex, Apple Pay, Google Pay. Transaction fees of approximately 2.9% + 30 cents charged by Stripe.
• PayPalcore paymentTechnology or IntegrationPayPal is an alternative payment gateway integrated for processing ticket payments. Supports Visa, Master, Amex, and PayPal. Transaction fees of approximately 2.9% + 30 cents charged by PayPal.
• SalesforceintegrationTechnology or IntegrationCRM integration option available for customers to sync attendee data with Salesforce for marketing automation and customer relationship management.
• CventintegrationTechnology or IntegrationEventNook offers data import capability from Cvent, enabling customers using Cvent for registration to use EventNook's badge printing and check-in services.
• EventbriteintegrationTechnology or IntegrationEventNook offers data import capability from Eventbrite, enabling customers using Eventbrite for registration to use EventNook's badge printing and check-in services.
• LumaintegrationTechnology or IntegrationEventNook offers data import capability from Luma, enabling customers using Luma for registration to use EventNook's badge printing and check-in services.
• SplashthatintegrationTechnology or IntegrationEventNook offers data import capability from Splashthat, enabling customers using Splashthat for registration to use EventNook's badge printing and check-in services.
• Apple Paycore paymentTechnology or IntegrationApple Pay integration available as payment method through Stripe for contactless ticket purchases on Apple devices.
• Google Paycore paymentTechnology or IntegrationGoogle Pay integration available as payment method through Stripe for contactless ticket purchases on Android devices.
• GrabPayregional paymentTechnology or IntegrationGrabPay integration available as regional payment method for Singapore and Southeast Asia markets.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Webex Events (formerly Socio): Cisco's event management platform bundled with Webex collaboration suite. Competes with EventNook for enterprise accounts by leveraging Cisco's broader communication stack and installed base.
• Zoom Events: Zoom's bundled event product offering registration and ticketing within the broader Zoom collaboration platform. Competes on convenience and bundling rather than feature depth in event management.

Emerging players

• Luma: Modern event registration and ticketing platform popular with tech/startup communities. EventNook explicitly supports data import from Luma, indicating direct feature overlap and competitive substitution risk.

Direct peers

• Eventbrite: Global ticketing and event registration platform serving SMBs and enterprises. Direct competitor to EventNook's registration and ticketing core product, particularly for self-service event organizers seeking 0%-commission alternatives.
• Splash: Event marketing platform with branded event sites, registration, and attendee management. EventNook offers data import from Splash, showing they compete for the same mid-market event marketer.
• Swoogo: Enterprise event management platform for mid-to-large conferences and trade shows. Direct overlap in target buyer (corporate event teams) and capability set (registration, onsite, reporting).
• Whova: Event management platform with strong attendee engagement app, registration, and check-in. Comparable in serving associations, academic conferences, and corporate events with a community-driven engagement model.
• Bizzabo: Enterprise event experience platform with registration, onsite solutions, and engagement tools. Closely comparable end-to-end architecture and enterprise GTM targeting similar corporate event buyer.
• Cvent: Enterprise event management suite for meetings, conferences, and trade shows, acquired by Blackstone. Most direct competitor in the MICE segment; EventNook even offers data import from Cvent, indicating product overlap and market confrontation.
• Hopin: Hybrid and virtual event platform with registration, streaming, and networking features. Comparable in serving enterprise virtual/hybrid event buyers though now narrower post-restructuring.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/eventnook
• Xx.com/eventnook
• Facebookfacebook.com/eventnook
• LinkedInlinkedin.com/company/3476152

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EventNook