Xvivo Scientific Animation
XVIVO Scientific Animation is a Wethersfield, CT studio creating custom 3D medical animations, illustrations, and VR/interactive media for biotechnology, pharmaceutical, medical device, and educational clients. Founded around 2001, it serves enterprise accounts including Pfizer, Moderna, and Harvard.
- Company typePrivate
- Founded2006
- HeadquartersWethersfield, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Xvivo Scientific Animation does
XVIVO Scientific Animation is a custom medical and scientific animation studio headquartered in Wethersfield, Connecticut. The firm produces scientifically accurate 3D and 2D animations, medical illustrations, and interactive media — including virtual reality experiences and touchscreen applications — primarily for biotechnology and pharmaceutical companies, medical device manufacturers, educational institutions, and government/research organizations. The company operates a six-step production process (research, script, storyboard, animatic, rough, final) and staffs Certified Medical Illustrators (CMI) and PhD-level medical writers to ensure scientific rigor across deliverables.
The studio's core products fall into three service lines: medical animation (covering Mechanism of Action, Mechanism of Disease, medical device showcase, neurology, oncology, clinical trial recruitment, and patient education sub-types), medical illustration (static and dynamic stills in multiple file formats), and interactive medical media (VR experiences such as Cellscape and Celluverse, plus gamified touchscreen applications). Technology is built on standard 3D/2D animation, VR, and HTML5 interactive frameworks — no proprietary platform or AI-driven pipeline is described. Notable portfolio work includes the award-winning Inner Life of the Cell series for Harvard, the mRNAs as Medicines curriculum for Moderna, and a neural interface animation for Neuralink.
XVIVO generates revenue through project-based professional services engagements with custom quote-based pricing tied to scope, length, and scientific complexity. Project durations range from several weeks to a few months, with some multi-year engagements. Go-to-market is primarily enterprise field sales led by Founder and President Michael Astrachan, supplemented by content marketing (portfolio website, case studies, YouTube) and referrals from a deep enterprise client base. The firm is privately held and founder-owned, with no disclosed funding rounds, no institutional investors, and no public listing.
Xvivo Scientific Animation firmographics
Firmographics- Name
- Xvivo Scientific Animation
- Legal name
- XVIVO Scientific Animation
- Website
- https://xvivo.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- XVIVO Scientific Animation is a Wethersfield, CT studio creating custom 3D medical animations, illustrations, and VR/interactive media for biotechnology, pharmaceutical, medical device, and educational clients. Founded around 2001, it serves enterprise accounts including Pfizer, Moderna, and Harvard.
- Ownership category
- akta.pro rank
Xvivo Scientific Animation industry classification
Industry- Product category
- Medical and Scientific Animation Services
- NAICS
- Motion Picture and Video Production (512110)
- SIC
- Services-Allied To Motion Picture Distribution (7829)
- akta.pro primary industry
- Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)
- akta.pro secondary industries
- Simulation & FX Animation (Cloth, Hair, Particles) (MPAHACAH), Healthcare & Clinical Simulation (Surgery, Nursing, EMT, Patient Interaction) (EDAFAJAC), Digital Labs, Simulations & Virtual Practicals (Non-XR) (EDAFACAF), 2D Character Animation (MPAHACAA)
Keywords
Where Xvivo Scientific Animation is headquartered
LocationHeadquarters
- HQ city
- Wethersfield
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Xvivo Scientific Animation business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Custom Medical Animation Production: XVIVO creates custom medical and scientific animations for biotech, pharmaceutical, and educational institutions. Projects range from Mechanism of Disease (MOD) animation to marketing-driven Mechanism of Action (MOA) animation, medical illustrations, and interactive media programs. Pricing is quote-based and depends on scope, length, and scientific complexity.
- Medical Illustration Services: Static and dynamic medical illustrations delivered in formats ranging from high-resolution PNGs and TIFFs to fully layered Photoshop files, allowing for reuse, adaptation, and long-term flexibility.
- Interactive Medical Media: Virtual reality experiences and touchscreen applications for trade shows, classrooms, points of care, and training environments, as well as gamified programs built around narrative, challenges, and user choice.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing tailored to scope and complexity |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Xvivo Scientific Animation product offering
Product offeringCore offering
XVIVO produces custom scientific and medical animations, illustrations, and interactive media for biotech, pharmaceutical, medical device, and educational institutions. Engagements span 3D and 2D mechanism of action (MOA) and mechanism of disease (MOD) animations, medical device and surgical technique visualizations, static medical illustrations, and immersive VR and touchscreen interactive experiences.
Product overview
Xvivo Scientific Animation is a medical and scientific animation studio offering three core services: Medical Animation (3D and 2D), Medical Illustration, and Interactive Medical Media/VR. The company specializes in Mechanism of Action (MOA) and Mechanism of Disease (MOD) animations for biotech, pharmaceutical, and educational institutions. Their animation offerings include specialized sub-types covering neurology, oncology, medical devices, clinical trials, patient education, and pharmaceutical marketing. Interactive products include VR experiences (Celluverse, Cellscape) and touchscreen applications for conferences and training. The portfolio spans therapeutic areas including CRISPR, oncology, neurology, infectious disease, and rare diseases, with notable work for clients including Harvard University, Moderna, Biohaven, Neuralink, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- Medical Animation Services Custom scientifically accurate 3D and 2D medical animation services for biotech, pharmaceutical, medical device, and educational institutions. Covers mechanism of action (MOA) and mechanism of disease (MOD) animations, medical device visualizations, surgical technique animations, neurology and oncology animation, 2D animations, clinical trial recruitment animations, patient education animations, and pharmaceutical marketing animations.
- Medical Illustration Services Static medical illustration services drawn with an eye toward scientific accuracy and aesthetics, covering anatomy, physiology, disease states, and treatments with molecular interaction depictions. Deliverables include high-resolution PNGs, TIFFs, and fully layered Photoshop files for reuse and adaptation in print and digital formats.
- Interactive Medical Media (VR and Touchscreen Experiences) Virtual reality (VR), augmented reality, and touchscreen interactive experiences for medical education, training, and patient engagement. Includes immersive cellular-level tours (e.g., Cellscape, Celluverse, Cell Power Virtual Lab) and gamified learning programs with narrative, challenges, and user choice for trade shows, classrooms, points of care, and training environments.
- Inner Life of the Cell Animation Series Award-winning signature animation series depicting white blood cell function, including Motor Protein/Kinesin, Mitochondria/Powering the Cell, and Protein Packing sequels, developed in partnership with Harvard University's Dr. Robert A. Lue and Alan Viel using actual biophysical data.
Companies that use Xvivo Scientific Animation
Customer profileNamed customers26 records
Segments7 records
Ideal customer profiles5 records
Xvivo Scientific Animation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Xvivo Scientific Animation partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, notable and minor.
- ENT1DEP (EU-Funded Research Consortium)coreXVIVO partnered with ENT1DEP, an EU-funded research consortium coordinated by Tampere University, to create an educational animation exploring how enteroviruses may trigger type 1 diabetes. The animation titled 'How viruses may cause type 1 diabetes. A hope for prevention' is publicly available on the ENT1DEP website and YouTube. The scientific script was developed by four internationally recognized researchers spanning clinical diabetology, virology, immunology, and cell biology.
- Google Making & Science TeamnotableXVIVO Scientific Animation and YouTube educator Tyler DeWitt partnered with a generous grant from Google Making & Science Team to create Cellscape: an immersive, educational 3D virtual reality tour that takes a look inside a human cell.
- Apollo Medical CommunicationsnotablePartnered with Apollo Medical Communications to develop an educational program using storytelling, animation, and interaction to make complex science easy to follow. The standalone animation introduces CRISPR gene editing through a clear, story-driven narrative for Intellia Therapeutics.
- The Rebellion GroupminorDigital marketing partner responsible for XVIVO's website marketing activities.
- BeOne MedicinescoreXVIVO built a touchscreen experience for BeOne Medicines at the 2024 ASH Annual Meeting, allowing booth visitors to explore the role of BTK mutations in drug resistance. Built in partnership using visual assets from two MOA animations created for BeOne.
- Melissa J. Moore (Moderna CSO Emeritus & Dean of Moderna University)coreClose collaboration with Melissa J. Moore, Moderna CSO Emeritus & Dean of Moderna University, and Amy Vanko, Moderna Director of Learning and Development, to bring key moments of the mRNA curriculum to life.
- Chris Brown (Korro Bio Senior Director of Platform Technology)coreXVIVO and Korro Bio continued their partnership to create animations for Korro's RNA editing oligonucleotide candidate for alpha-1 antitrypsin deficiency (AATD) from their proprietary OPERA platform.
- Dr. Robert A. Lue and Alan Viel (Harvard University)coreHarvard University, led by faculty Dr. Robert A. Lue (then professor of cell biology) and Alan Viel (then associate director of undergraduate research), partnered with XVIVO to develop the Inner Life of the Cell animation series. XVIVO incorporated actual biophysical data from the Harvard team into the animation.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Xvivo Scientific Animation competitors and assessment
Company assessmentEmerging players
- Visible Body: 3D anatomy and physiology visualisation platform with consumer/education tilt; competes in the interactive medical visualisation category with a more SaaS/productized approach.
Direct peers
- Empirical Media: Medical and scientific motion graphics/animation studio serving biotech and pharma with MOA and scientific visualisation work — comparable custom-services model in an adjacent geography.
- BioDigital: 3D virtual human body platform that combines interactive 3D anatomy/animation delivery with SaaS-style licensing to pharma and medical schools — comparable end-use case with a more productized delivery model.
- Cognition Studio: Science-focused design and animation studio producing MOA animations, scientific illustrations, and interactive content for biotech and pharma — comparable craft and customer segment.
- AXS Studio: Medical and scientific animation studio founded by a Johns Hopkins-trained medical illustrator, producing MOA animations and interactive 3D experiences for pharma — overlapping talent profile and client base.
- Random42 Scientific Animation: UK-based scientific and medical animation studio producing custom 3D MOA/MOD animations and interactive content for pharma and biotech — directly comparable in service offering, target customer base, and pricing model.
- Artery Studios: Medical animation and illustration studio producing MOA animations, medical device visuals, and patient education content for pharma clients — comparable service mix to XVIVO.
- Hybrid Medical Animation: Scientific animation and visualisation studio creating 3D MOA, MOD, and medical device animations for pharma and biotech — direct competitor on project-based custom animation work.
- Nucleus Medical Media: Established US medical illustration, animation, and interactive media studio serving healthcare and pharmaceutical clients with the same MOA/MOD and patient education content verticals as XVIVO.
Regional players
- Ghost Productions: Medical and scientific animation studio serving pharma and medical device companies with MOA/MOD animations; operates primarily from Australia/APAC — comparable offering to a different geographic base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Xvivo Scientific Animation social profiles
Digital presenceXvivo Scientific Animation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Xvivo Scientific Animation leadership team
Management profileNumber of profiles
Profiles15 records
Xvivo Scientific Animation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Xvivo Scientific Animation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Xvivo Scientific Animation
What does Xvivo Scientific Animation do?
XVIVO produces custom scientific and medical animations, illustrations, and interactive media for biotech, pharmaceutical, medical device, and educational institutions. Engagements span 3D and 2D mechanism of action (MOA) and mechanism of disease (MOD) animations, medical device and surgical technique visualizations, static medical illustrations, and immersive VR and touchscreen interactive experiences.
Is Xvivo Scientific Animation a public or private company?
Xvivo Scientific Animation is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Xvivo Scientific Animation founded?
Xvivo Scientific Animation was founded in 2006. It employs 11 to 50 people.
Where is Xvivo Scientific Animation based?
Xvivo Scientific Animation is headquartered in Wethersfield, United States, in the North America region.
How does Xvivo Scientific Animation make money?
Three revenue lines are on record. Custom Medical Animation Production is the primary driver. The others are medical Illustration Services and interactive Medical Media.
Who are Xvivo Scientific Animation's main competitors?
Visible Body is listed as an emerging player. Direct peers are Empirical Media, BioDigital, Cognition Studio, AXS Studio, Random42 Scientific Animation, Artery Studios, Hybrid Medical Animation and Nucleus Medical Media. Ghost Productions is listed as a regional player.
Does Xvivo Scientific Animation have an API?
No public API is recorded for Xvivo Scientific Animation.
What industry is Xvivo Scientific Animation in?
Xvivo Scientific Animation's product category is Medical and Scientific Animation Services. Its primary akta.pro industry code is MPAHACAN, Immersive/Interactive Animation (AR/VR/Real-Time), with a secondary code of MPAHACAH, Simulation & FX Animation (Cloth, Hair, Particles). Its NAICS code is 512110 and its SIC code is 7829.