Alyoum
Alyoum Bakery is a Jordan-based industrial bakery manufacturer founded in 2015, producing and distributing bakery products to consumers across Jordan and neighboring Middle Eastern markets with a workforce of 1,001–5,000.
- Company typePrivate
- Founded2015
- HeadquartersAmman, Jordan
- Headcount1,001–5,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Alyoum does
Alyoum is a Jordan-based industrial bakery manufacturer founded in 2015, operating under the trade name Alyoum Bakery. The company produces and distributes bakery products to consumers across Jordan and neighboring Middle Eastern markets, employing between 1,001 and 5,000 people — a workforce scale consistent with mid-sized regional food manufacturing. The business is led by founders Mahmoud Khalil (Executive Board Member) and Omar Khalil (Chairman). In March 2025, Alyoum signed an investment agreement with SJIC (Saudi Jordanian Investment Company), a subsidiary of Saudi Arabia's Public Investment Fund (PIF), to support its growth strategy and expand product offerings; the deal is contingent on regulatory approval. The investment amount and post-money valuation were not disclosed.
The company's revenue model is not publicly documented, but its consumer-facing bakery operations imply standard wholesale and retail distribution across grocery, food service, and possibly direct channels in Jordan and adjacent markets. No pricing structure, customer segmentation, distribution channel mix, or product portfolio specifics are disclosed in available sources. The company maintains a web presence at alyoum.jo and is registered as a private, for-profit entity headquartered in Jordan.
On the strategic dimension, the SJIC/PIF partnership represents Alyoum's most significant recent corporate action, providing institutional capital to fund geographic and product-line expansion. The deal signals sovereign-affiliated confidence in the asset and points toward an export-led growth trajectory across the Levant and wider Middle East, though concrete expansion milestones, new product launches, and geographic entries have not yet been disclosed.
Alyoum firmographics
Firmographics- Name
- Alyoum
- Website
- https://alyoum.jo
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Alyoum Bakery is a Jordan-based industrial bakery manufacturer founded in 2015, producing and distributing bakery products to consumers across Jordan and neighboring Middle Eastern markets with a workforce of 1,001–5,000.
- Ownership category
- akta.pro rank
Alyoum industry classification
Industry- Product category
- Commercial Bakery
- NAICS
- Commercial Bakeries (311812), Bread and Bakery Product Manufacturing (31181)
- SIC
- Bakery Products (2050)
- akta.pro industry
- Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused)
Keywords
Where Alyoum is headquartered
LocationHeadquarters
- HQ city
- Amman
- HQ country
- Jordan
- HQ region
- Middle East
Offices1 record
Markets served
Alyoum business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Alyoum product offering
Product offeringCore offering
Alyoum is a Jordan-based bakery company that manufactures and sells bakery products under the Alyoum brand to consumers in Jordan and neighboring markets. The company focuses on growing its product offerings and expanding its regional footprint, supported by an industrial-scale bakery workforce. Its business centers on producing branded baked goods for retail distribution.
Product overview
Alyoum is a bakery company based in Jordan. Based on available sources, Alyoum operates as a bakery business focused on growth and expanding product offerings in Jordan and neighboring markets. The specific product portfolio and product/module names are not detailed in the provided source material.
Differentiator
Problem solved
Functional benefit
Products and services
- Alyoum Branded Bakery Products Industrial-scale manufactured baked goods sold under the Alyoum brand for everyday household consumption by retail consumers in Jordan and neighboring regional markets.
Companies that use Alyoum
Customer profileIdeal customer profiles1 record
Alyoum technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Alyoum partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
Alyoum competitors and assessment
Company assessmentBroad incumbents
- Flowers Foods: US-listed packaged bakery company with a multi-brand, multi-region wholesale bakery model. Comparable as a structural peer in commercial bakery manufacturing, distribution, and brand portfolio management.
- Barilla Group: Global packaged bakery and pasta manufacturer with multi-region branded operations. Comparable as a reference point for scaling a branded baked-goods platform internationally.
- Almarai Company: Largest vertically integrated dairy and food company in the MENA region, with growing bakery and packaged-foods lines. Comparable as a large, publicly listed MENA packaged-foods platform scaling across the region.
- Grupo Bimbo: World's largest bakery company with a multi-country branded bakery portfolio. Comparable to Alyoum as a global benchmark for large-scale commercial bakery manufacturing and route-to-market expansion.
- Hostess Brands: North American branded packaged bakery company with multi-category sweet and savory baked goods. Comparable as a benchmark for branded packaged-bakery product extensions and category management.
- Americana Group: Pan-MENA food manufacturer and operator of foodservice and packaged-foods brands. Comparable to Alyoum as a large, regionally scaled branded food platform in the same geography.
- Savola Group: Saudi food conglomerate with packaged-foods and bakery exposure operating across MENA and beyond. Comparable as a diversified regional packaged-foods incumbent with adjacent bakery capabilities.
Regional players
- National Food Industries Co. (Lakah): Saudi Arabia-based manufacturer of branded packaged baked goods and snacks. Comparable to Alyoum as a same-region, scale-brand bakery manufacturer targeting MENA consumers.
Direct peers
- Sunbulah Group: Saudi Arabia-based industrial bakery and packaged bakery foods producer serving the MENA region. Directly comparable to Alyoum as a large-scale branded bakery manufacturer operating across the same regional footprint.
- Modern Bakery (Modern Food Co.): Major Saudi Arabia-headquartered commercial bakery producing bread and bakery products for retail and foodservice. Closely comparable to Alyoum in scale, geography, and product category.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Alyoum social profiles
Digital presenceAlyoum financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alyoum leadership team
Management profileNumber of profiles
Profiles2 records
Alyoum funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alyoum M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alyoum
What does Alyoum do?
Alyoum is a Jordan-based bakery company that manufactures and sells bakery products under the Alyoum brand to consumers in Jordan and neighboring markets. The company focuses on growing its product offerings and expanding its regional footprint, supported by an industrial-scale bakery workforce. Its business centers on producing branded baked goods for retail distribution.
Is Alyoum a public or private company?
Alyoum is a private company. It is classified as venture growth investor backed and is currently operating.
When was Alyoum founded?
Alyoum was founded in 2015. It employs 1,001 to 5,000 people.
Where is Alyoum based?
Alyoum is headquartered in Amman, Jordan, in the Middle East region.
Who are Alyoum's main competitors?
Broad incumbents on record are Flowers Foods, Barilla Group, Almarai Company, Grupo Bimbo, Hostess Brands, Americana Group and Savola Group. National Food Industries Co. (Lakah) is listed as a regional player. Direct peers are Sunbulah Group and Modern Bakery (Modern Food Co.).
Does Alyoum have an API?
No public API is recorded for Alyoum.
What industry is Alyoum in?
Alyoum's product category is Commercial Bakery. Its primary akta.pro industry code is AFAKAAAG, Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused). Its NAICS code is 311812 and its SIC code is 2050.