CrowdAboutNow
CrowdAboutNow is a privately held Dutch crowdfunding platform founded in 2009 and based in Utrecht, Netherlands. It provides alternative finance to organizations and entrepreneurs via its crowdaboutnow.nl marketplace.
- Company typePrivate
- Founded2009
- HeadquartersUtrecht, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What CrowdAboutNow does
CrowdAboutNow is a privately held, for-profit crowdfunding platform headquartered in Utrecht, Netherlands, founded in 2009. According to its firmographic profile, the company offers finance for organizations and entrepreneurs, positioning it as an intermediary connecting capital providers with Dutch SMEs and project initiators seeking alternative funding outside the traditional banking system. Its primary distribution channel is its own web platform at crowdaboutnow.nl, which remains accessible and active.
The company operates with a lean team of 1-10 employees, indicating a small, niche operator within the Dutch crowdfunding market rather than a scaled fintech. No pricing model, fee structure, product catalog, or technology stack is disclosed in the available source material. There is no information on API integrations, mobile applications, partnerships, management team composition, or funding history.
From a business-model perspective, the platform most likely earns revenue through transaction-based fees on successfully funded campaigns or loan-book servicing income, consistent with Dutch peer platforms — but no explicit revenue mechanics are documented. The company does not disclose revenue figures, GMV, loan-book size, customer concentration, or any financial KPIs. Given the absence of disclosed funding rounds, M&A activity, leadership changes, or product launches in the source data, the company's strategic posture appears to be that of a long-tenured but sub-scale operator maintaining its existing market position in the Netherlands.
CrowdAboutNow firmographics
Firmographics- Name
- CrowdAboutNow
- Website
- https://crowdaboutnow.nl
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CrowdAboutNow is a privately held Dutch crowdfunding platform founded in 2009 and based in Utrecht, Netherlands. It provides alternative finance to organizations and entrepreneurs via its crowdaboutnow.nl marketplace.
- Ownership category
- akta.pro rank
CrowdAboutNow industry classification
Industry- Product category
- Alternative Finance / Crowdfunding Platform
- NAICS
- Other Grantmaking and Giving Services (813219), Grantmaking and Giving Services (81321)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based) (MPACAFAJ)
Keywords
Where CrowdAboutNow is headquartered
LocationHeadquarters
- HQ city
- Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
CrowdAboutNow business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
CrowdAboutNow product offering
Product offeringCore offering
CrowdAboutNow operates an online crowdfunding platform in the Netherlands that provides finance for organizations and entrepreneurs by connecting them with a community of funders. The service enables Dutch-based organizations and entrepreneurs to raise capital through crowd-based funding campaigns accessible at crowdaboutnow.nl.
Differentiator
Problem solved
Functional benefit
Products and services
- Crowdfunding Nederland Platform Online Dutch-language crowdfunding platform that enables organizations and entrepreneurs to raise finance by connecting them with a community of funders, accessible at crowdaboutnow.nl.
Companies that use CrowdAboutNow
Customer profileIdeal customer profiles1 record
CrowdAboutNow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CrowdAboutNow partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
CrowdAboutNow competitors and assessment
Company assessmentRegional players
- Invesdor: Nordic and Baltic equity and debt crowdfunding platform with ECSP authorization. Comparable product offering for SMEs/entrepreneurs, serving a different but adjacent European geography.
- Companisto: Germany's largest equity crowdfunding platform serving startups and SMEs. Comparable business model targeting entrepreneurs, but geographically focused on the DACH region rather than the Netherlands.
Direct peers
- Oneplanetcrowd: Dutch sustainability-focused crowdfunding platform connecting entrepreneurs with retail investors. Directly comparable as a Netherlands-based crowdfunding platform serving organizations and SMEs with a similar model and customer base.
- Collin Crowdfund: Dutch online crowdfunding platform offering loans to SMEs and entrepreneurs. Closest direct Dutch competitor in the same segment of business financing for organizations and entrepreneurs.
- Lendahand: Dutch-founded impact crowdfunding platform operating across Europe to finance entrepreneurs in emerging markets. Comparable as a Dutch-headquartered crowdfunding platform serving organizations with a project-based finance model.
Broad incumbents
- Seedrs: Leading European equity crowdfunding platform with ECSP authorization and pan-European reach. A much larger incumbent in the same regulatory and product category, providing a benchmark for what scaled Dutch-rooted platforms can become.
- Crowdcube: Major UK-based equity crowdfunding platform. Comparable in product category (crowdfunding for businesses/entrepreneurs) and regulatory framework, but operates at substantially greater scale.
- Funding Circle: Large online lending platform for SMEs across multiple European markets. Comparable as a digital alternative-finance platform serving small businesses, though its core product is P2P lending rather than donation/reward crowdfunding.
- Kickstarter: Global reward-based crowdfunding platform with a significant creator and project orientation. Comparable as a category-defining crowdfunding platform for projects and organizations, although more focused on creative/consumer projects than SMEs.
- GoFundMe: Global donation-based crowdfunding platform. Comparable as an established crowdfunding platform for organizations and individuals raising funds, though primarily serving personal causes rather than entrepreneurs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
CrowdAboutNow social profiles
Digital presenceCrowdAboutNow financial estimates
Financial estimateRevenue estimate
Valuation estimate
CrowdAboutNow leadership team
Management profileNumber of profiles
CrowdAboutNow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CrowdAboutNow M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CrowdAboutNow
What does CrowdAboutNow do?
CrowdAboutNow operates an online crowdfunding platform in the Netherlands that provides finance for organizations and entrepreneurs by connecting them with a community of funders. The service enables Dutch-based organizations and entrepreneurs to raise capital through crowd-based funding campaigns accessible at crowdaboutnow.nl.
Is CrowdAboutNow a public or private company?
CrowdAboutNow is a private company. It is classified as unknown and is currently operating.
When was CrowdAboutNow founded?
CrowdAboutNow was founded in 2009. It employs 1 to 10 people.
Where is CrowdAboutNow based?
CrowdAboutNow is headquartered in Utrecht, Netherlands, in the Europe region.
Who are CrowdAboutNow's main competitors?
Regional players on record are Invesdor and Companisto. Direct peers are Oneplanetcrowd, Collin Crowdfund and Lendahand. Broad incumbents are Seedrs, Crowdcube, Funding Circle, Kickstarter and GoFundMe.
Does CrowdAboutNow have an API?
No public API is recorded for CrowdAboutNow.
What industry is CrowdAboutNow in?
CrowdAboutNow's product category is Alternative Finance / Crowdfunding Platform. Its primary akta.pro industry code is MPACAFAJ, Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based). Its NAICS code is 813219 and its SIC code is 6199.