Sesco
Sesco, operating as Electrozad - A Sonepar Company, is a Vaughan, Ontario-based electrical supply distributor founded in 1922. It distributes wire, lighting, power distribution, automation, EV charging, and solar products to residential, commercial, and industrial customers across Canada through branches, e-commerce, and mobile apps.
- Company typePrivate
- Founded1922
- HeadquartersVaughan, Canada
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Sesco does
Sesco, operating legally as Electrozad - A Sonepar Company, is a Canadian wholesale electrical supply distributor founded in 1922 and headquartered in Vaughan, Ontario, with a confirmed branch in Ajax and a Sonepar Ontario head office in Brampton. The company distributes a 19-category product portfolio spanning wire and cable, conduit and raceway, lighting, power distribution equipment, enclosures, fasteners, industrial control and automation (PLCs, HMIs, drives, sensors), switches and wallplates, batteries and generators, EV charging stations, HVAC, adhesives and chemicals, solar products, wire termination, safety, data and communication, tools and instruments, welding supplies, and electric utility/outside-plant products. Core technology is an electrical-distribution infrastructure overlaid with a digital commerce platform consisting of a 24/7 webshop, registered business accounts with pricing and order tracking, and dedicated iOS and Android mobile applications.
Sesco serves three primary customer segments: residential (homeowners, residential contractors, and builders for new builds, retrofits, custom homes, condos, and EV charging), commercial (contractors and facility managers for office, retail, healthcare, and hospitality projects), and industrial (manufacturing, energy, mining, and water treatment operations). Distribution is delivered through a hybrid channel model combining physical branch locations, an e-commerce storefront, and a mobile app, supplemented by value-added services including project management, vendor-managed inventory (D-VMI), custom wire and cable cutting with no minimum lengths, automation and controls services, lighting and controls design, automation training, and EV charging rebate assistance.
The business model is hardware sales of electrical products at negotiated business-account pricing, complemented by service revenue. Pricing is not publicly disclosed; trade customers register online to access pricing and apply for credit accounts, with quotes issued for larger projects and pay-as-you-go billing. Strategic brand partnerships with Siemens, Phoenix Contact, Lutron, Leviton, Legrand, Acuity Brands, IPEX, Rittal, and Kohler anchor the multi-vendor product offering. As a subsidiary of Sonepar, a France-headquartered global electrical distribution group, Sesco sits within Sonepar's Ontario division and benefits from the parent's network, purchasing scale, and operational infrastructure.
Sesco firmographics
Firmographics- Name
- Sesco
- Legal name
- Electrozad - A Sonepar Company
- Website
- https://sesco.ca
- Company type
- Private
- Founded year
- 1922
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Sesco, operating as Electrozad - A Sonepar Company, is a Vaughan, Ontario-based electrical supply distributor founded in 1922. It distributes wire, lighting, power distribution, automation, EV charging, and solar products to residential, commercial, and industrial customers across Canada through branches, e-commerce, and mobile apps.
- Ownership category
- akta.pro rank
Sesco industry classification
Industry- Product category
- Electrical Distribution
- NAICS
- Electrical Equipment Manufacturing (3353)
- SIC
- Miscellaneous Electrical Machinery, Equipment & Supplies (3690)
- akta.pro primary industry
- Electrical Supplies Retail (Wiring, Switches, Breakers, Conduit) (CRAIADAE)
Keywords
Where Sesco is headquartered
LocationHeadquarters
- HQ city
- Vaughan
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Sesco business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Electrical Product Distribution: Distribution of electrical products including wire, cables, lighting, power distribution equipment, automation controls, and related supplies to residential, commercial, and industrial customers through physical branches and online channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Business Account Pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Sesco product offering
Product offeringCore offering
Sesco (legally Electrozad — A Sonepar Company) distributes electrical supplies including wire and cable, conduit and raceway, lighting, power distribution equipment, enclosures, industrial automation controls, switches, batteries and generators, EV charging stations, and related tools and safety products to residential, commercial, and industrial customers in Ontario, Canada. The company sells through physical branches, an online webshop, and a mobile app, complemented by value-added services such as project management, vendor-managed inventory, custom cable cutting, automation training, and EV rebate assistance.
Product overview
Sesco (operating as Electrozad) is an electrical supply distributor and a Sonepar Company, offering a comprehensive multi-category product portfolio organized as a platform-plus-modules architecture. The core offering comprises 19 major product categories spanning electrical distribution (Wire & Cables, Power Distribution, Conduit), lighting (fixtures, lamps, controls), automation (PLCs, HMIs, drives, sensors), and complementary segments (Safety, Tools, HVAC, EV Charging, Solar). These products are complemented by 9 specialized services including Automation & Controls, Lighting & Controls, Project Management, Vendor Managed Inventory, and Training. The company serves residential, commercial, and industrial sectors across Canada with both product sales and value-added services.
Differentiator
Problem solved
Functional benefit
Products and services
- Wire, Cords & Cables
- Lighting
- Power Distribution
- Industrial Control & Automation
- Conduit, Raceway & Strut
- EV Charging Stations
- Batteries & Generators
- Switches & Wallplates
- Project Management Services
- Vendor Managed Inventory (D-VMI)
- Automation & Controls Services
- Wire & Cable Services
- Automation Training
- EV Charging & Rebates Services
Companies that use Sesco
Customer profileSegments3 records
Ideal customer profiles2 records
Sesco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Sesco partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and flagship.
- SoneparcoreParent company and global electrical distribution network. Electrozad operates as a Sonepar Company, part of one of the world's leading electrical distributors.
- SiemensflagshipStrategic brand partnership for automation and control components, switchboards, and power distribution products. Joint marketing campaigns and dedicated product focus areas visible on website.
- IPEXcoreBrand partnership for PVC conduit, raceway systems, and related electrical installation products. Featured promotional campaigns on website.
- LutroncoreAuthorized distributor for Lutron smart lighting controls including Caseta and RadioRA 3 product lines for residential and commercial applications.
- Acuity BrandscoreBrand partnership for commercial and industrial lighting fixtures and controls. Products featured across residential and commercial solution pages.
- LegrandcoreBrand partnership for wiring devices, cable management, and lighting controls. Products featured in residential and commercial segments.
- LevitoncoreBrand partnership for switches, receptacles, and smart home products. Featured across residential lighting and controls solutions.
- Phoenix ContactflagshipStrategic brand partnership for industrial automation controls, terminal blocks, and industrial connectivity solutions. Featured in industrial solutions marketing campaigns.
- RittalcoreBrand partnership for industrial enclosures and environmental control solutions for automation applications.
- KohlercoreBrand partnership for generators and backup power solutions featured in commercial and residential power distribution solutions.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Sesco competitors and assessment
Company assessmentDirect peers
- Guillevin International: Canadian electrical distributor operating branches across multiple provinces, offering wire, lighting, automation, and tools to residential, commercial, and industrial contractors — directly comparable in product mix, customer base, and branch-based service model to Sesco/Electrozad.
- Nedco (Rexel Canada): Canadian arm of global electrical distributor Rexel, serving residential, commercial, and industrial markets with multi-branch distribution of the same product categories Sesco offers — a head-to-head competitor in Ontario with similar Sonepar-equivalent parent backing.
- Gerrie Electric Wholesale: Ontario-headquartered, family-owned electrical distributor with branches across the province, focused on contractor and industrial accounts with comparable product categories (wire, lighting, automation, EV charging) — directly competes with Sesco in the same Ontario footprint.
- Standard Electric Supply: Canadian electrical wholesale distributor serving contractors and industrial customers with lighting, wire, controls, and supplies — comparable scale and customer profile to Sesco with overlapping Ontario presence.
- AD Canada (Affiliated Distributors): Canadian distributor buying group that consolidates independent electrical and industrial distributors for purchasing leverage; competes with Sesco by aggregating independent member-distributors that offer comparable contractor service across Canada.
Broad incumbents
- WESCO International: Global electrical, communications, and utility distribution leader with Canadian operations; offers overlapping electrical product categories at larger scale and broader geographic reach, serving as a broader incumbent competing for the same large commercial and industrial accounts.
- Rexel SA: Global parent of Nedco and one of the world's largest electrical distributors; competes with Sonepar (and by extension Sesco) globally and in Canada across all electrical product categories and customer segments.
- Graybar Electric Company: US-headquartered electrical and data communications distributor with broad product portfolio and branch-based service model; comparable in business model and product breadth, though primarily serving US markets with selective Canadian presence.
- Hubbell Incorporated: Electrical products manufacturer whose brands (Burndy, Hubbell Lighting, Bridgeport) are stocked by Sesco and competing distributors; broader incumbent that occasionally competes downstream while remaining a key supplier.
- Eaton Corporation: Global power management manufacturer whose electrical components (breakers, switchgear, transformers) feature prominently in Sesco's catalog; broader incumbent that occasionally competes in distribution-adjacent services while remaining a key supplier.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Sesco social profiles
Digital presenceSesco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sesco leadership team
Management profileNumber of profiles
Profiles1 record
Sesco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sesco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sesco
What does Sesco do?
Sesco (legally Electrozad — A Sonepar Company) distributes electrical supplies including wire and cable, conduit and raceway, lighting, power distribution equipment, enclosures, industrial automation controls, switches, batteries and generators, EV charging stations, and related tools and safety products to residential, commercial, and industrial customers in Ontario, Canada. The company sells through physical branches, an online webshop, and a mobile app, complemented by value-added services such as project management, vendor-managed inventory, custom cable cutting, automation training, and EV rebate assistance.
Is Sesco a public or private company?
Sesco is a private company. It is classified as corporate owned and is currently operating.
When was Sesco founded?
Sesco was founded in 1922. It employs 101 to 250 people.
Where is Sesco based?
Sesco is headquartered in Vaughan, Canada, in the North America region.
How does Sesco make money?
One revenue line is on record: electrical Product Distribution.
Who are Sesco's main competitors?
Direct peers on record are Guillevin International, Nedco (Rexel Canada), Gerrie Electric Wholesale, Standard Electric Supply and AD Canada (Affiliated Distributors). Broad incumbents are WESCO International, Rexel SA, Graybar Electric Company, Hubbell Incorporated and Eaton Corporation.
Does Sesco have an API?
No public API is recorded for Sesco.
What industry is Sesco in?
Sesco's product category is Electrical Distribution. Its primary akta.pro industry code is CRAIADAE, Electrical Supplies Retail (Wiring, Switches, Breakers, Conduit). Its NAICS code is 3353 and its SIC code is 3690.