ZingTrain (Zingerman's Training, Inc.)
- Company typePrivate
- Founded1994
- HeadquartersAnn Arbor, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
ZingTrain (Zingerman's Training, Inc.) firmographics
Firmographics- Name
- ZingTrain (Zingerman's Training, Inc.)
- Legal name
- Zingerman's Training, Inc.
- Website
- https://zingtrain.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
ZingTrain (Zingerman's Training, Inc.) industry classification
Industry- Product category
- Business Training & Leadership Development
- NAICS
- Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Learning & Development (L&D) & Training Management (EDABAIAC)
- akta.pro secondary industry
- Workplace Culture, Engagement & Wellbeing Training (EDABAIAG)
Keywords
Where ZingTrain (Zingerman's Training, Inc.) is headquartered
LocationHeadquarters
- HQ city
- Ann Arbor
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ZingTrain (Zingerman's Training, Inc.) business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- In-Person Seminars: Immersive 2-day training seminars held in Ann Arbor, MI. Open enrollment for individual participants and private sessions for organizations.
- Virtual Workshops: Live, bite-sized training sessions (2.5-3.5 hours) on business topics delivered remotely via Zoom. Open enrollment available.
- Personalized Team Training: Custom workshop and training program design for specific organizational needs, delivered on-site or virtually.
- Keynote Speaking: ZingTrain team members present at external events on business leadership, culture, and management topics.
- Books and Pamphlets: Physical and digital publications including the Guide to Good Leading series, pamphlets, and self-paced courses sold through the ZingTrain shop.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | In-Person Seminars - open enrollment pricing |
| Other | Pay-as-you-go | Virtual Workshops - open enrollment pricing |
| Other | Multi-year contract | Personalized Team Training |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
ZingTrain (Zingerman's Training, Inc.) product offering
Product offeringCore offering
ZingTrain provides business training, leadership development, and organizational culture services through immersive 2-day in-person seminars in Ann Arbor, MI, live virtual workshops (2.5-3.5 hours), customized on-site team training programs, keynote speaking engagements, and published books and pamphlets. The training is grounded in proprietary methodologies (Bottom-Line Training®, Zingerman's 12 Natural Laws of Business, the Business Perspective Chart) developed and refined across the actual operations of the Zingerman's Community of Businesses.
Product overview
ZingTrain is a business training and leadership development company that offers a portfolio of in-person seminars, virtual workshops, customized team training, keynote speaking services, and published books. The core offerings consist of In-Person Seminars (2-day immersive training in Ann Arbor, MI), Virtual Workshops (live 2.5-3.5 hour sessions), Training For Your Team (personalized organizational training), Keynotes (event speaking), Books and Publications (including the Guide to Good Leading Series), and a Free Resources Library. The company specializes in practical business methodologies including Bottom-Line Training, Open Book Management, Servant Leadership, and visioning processes, drawing from experiences tested across the Zingerman's Community of Businesses.
Differentiator
Problem solved
Functional benefit
Products and services
- In-Person Seminars Immersive 2-day training seminars held in Ann Arbor, MI, designed to inspire and equip participants to make meaningful, lasting organizational improvements. Includes breakfast, lunch, and optional behind-the-scenes tours of Zingerman's businesses. Open enrollment and private group options are available.
- Virtual Workshops Live, bite-sized training sessions ranging from 2.5 to 3.5 hours, delivered via video conferencing with downloadable workbooks and breakout room exercises. Open enrollment format covering day-to-day business challenges.
- Training For Your Team Customized workshops, training programs, or presentations tailored to an organization's specific needs, delivered either at ZingTrain's Ann Arbor facility or on-site at the client's location, or virtually. Designed for organizational teams.
- Keynotes Keynote speakers presenting at external events on values, leadership, organizational culture, and Zingerman's management practices for conferences and corporate gatherings.
- Books and Publications Business books, pamphlets, and self-paced courses including the Guide to Good Leading Series and Bottom-Line Training materials, sold through the ZingTrain e-commerce shop.
Quantifiable outcome
- 13% growth during renovation while staying open
- +1 more outcomes
Companies that use ZingTrain (Zingerman's Training, Inc.)
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
ZingTrain (Zingerman's Training, Inc.) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
ZingTrain (Zingerman's Training, Inc.) partnerships and signals
Strategic signalScale indicators5 records
Recent moves7 records
Expansion highlights4 records
ZingTrain (Zingerman's Training, Inc.) competitors and assessment
Company assessmentBroad incumbents
- Center for Creative Leadership (CCL): Large, established leadership development provider offering programs, assessments, and customized training to enterprises globally. Overlaps with ZingTrain's leadership development and team training offerings but at much broader scale and scope.
- Harvard Business Publishing Corporate Learning: Enterprise learning arm of Harvard Business Publishing, offering curated leadership, strategy, and management training content. Competes with ZingTrain for the same corporate L&D budgets but with a much larger content library and brand footprint.
- DDI (Development Dimensions International): Global leadership and talent development consultancy offering assessments, customized programs, and digital learning to large enterprises. Comparable in leadership and culture training but at significantly larger scale and digital reach.
Direct peers
- Dale Carnegie Training: Long-standing corporate training provider offering in-person courses, customized team programs, and books on leadership, communication, and management. Directly comparable to ZingTrain in delivery formats and target buyer (mid-market and enterprise L&D).
- FranklinCovey: Global leadership and organizational performance training company selling signature methodologies (e.g., 7 Habits) to enterprises. Closely comparable to ZingTrain's model of trademarked frameworks, in-person seminars, customized team delivery, and book/course products.
- The Ken Blanchard Companies: Leadership training and organizational development firm built around Situational Leadership and other proprietary methodologies. Comparable in founder-anchored brand, signature frameworks, and customized corporate workshops.
- The Arbinger Institute: Organizational development and culture-change training company selling a proprietary methodology. Comparable to ZingTrain in the workplace culture transformation niche and in customizing programs for organizations.
- Crucial Learning: Combined entity of VitalSmarts and The Other 80 Labs, selling Crucial Conversations, Crucial Influence, and leadership skills training to enterprises. Directly comparable in leadership/culture training, in-person workshops, and book-driven content IP.
Emerging players
- Great Game of Business (SRC Holdings): Consulting, training, and certification organization built around Open Book Management—exactly the proprietary methodology ZingTrain teaches. Direct competitor in the Open Book Management training sub-niche.
- WBECS (Wade Bennett Executive Coaching & Consulting): Curated executive education and business coaching community serving privately held businesses. Overlaps with ZingTrain's primary segment (privately held businesses seeking practical leadership and operational training).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
ZingTrain (Zingerman's Training, Inc.) social profiles
Digital presenceZingTrain (Zingerman's Training, Inc.) financial estimates
Financial estimateRevenue estimate
Valuation estimate
ZingTrain (Zingerman's Training, Inc.) leadership team
Management profileNumber of profiles
Profiles3 records
ZingTrain (Zingerman's Training, Inc.) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ZingTrain (Zingerman's Training, Inc.) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ZingTrain (Zingerman's Training, Inc.)
What does ZingTrain (Zingerman's Training, Inc.) do?
ZingTrain provides business training, leadership development, and organizational culture services through immersive 2-day in-person seminars in Ann Arbor, MI, live virtual workshops (2.5-3.5 hours), customized on-site team training programs, keynote speaking engagements, and published books and pamphlets. The training is grounded in proprietary methodologies (Bottom-Line Training®, Zingerman's 12 Natural Laws of Business, the Business Perspective Chart) developed and refined across the actual operations of the Zingerman's Community of Businesses.
Is ZingTrain (Zingerman's Training, Inc.) a public or private company?
ZingTrain (Zingerman's Training, Inc.) is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ZingTrain (Zingerman's Training, Inc.) founded?
ZingTrain (Zingerman's Training, Inc.) was founded in 1994. It employs 1 to 10 people.
Where is ZingTrain (Zingerman's Training, Inc.) based?
ZingTrain (Zingerman's Training, Inc.) is headquartered in Ann Arbor, United States, in the North America region.
How does ZingTrain (Zingerman's Training, Inc.) make money?
Five revenue lines are on record. In-Person Seminars are the primary driver. The others are virtual Workshops, personalized Team Training, keynote Speaking and books and Pamphlets.
Who are ZingTrain (Zingerman's Training, Inc.)'s main competitors?
Broad incumbents on record are Center for Creative Leadership (CCL), Harvard Business Publishing Corporate Learning and DDI (Development Dimensions International). Direct peers are Dale Carnegie Training, FranklinCovey, The Ken Blanchard Companies, The Arbinger Institute and Crucial Learning. Emerging players are Great Game of Business (SRC Holdings) and WBECS (Wade Bennett Executive Coaching & Consulting).
Does ZingTrain (Zingerman's Training, Inc.) have an API?
No public API is recorded for ZingTrain (Zingerman's Training, Inc.).
What industry is ZingTrain (Zingerman's Training, Inc.) in?
ZingTrain (Zingerman's Training, Inc.)'s product category is Business Training & Leadership Development. Its primary akta.pro industry code is EDABAIAC, Learning & Development (L&D) & Training Management, with a secondary code of EDABAIAG, Workplace Culture, Engagement & Wellbeing Training. Its NAICS code is 611430 and its SIC code is 8200.