What ZEUS Battery Products does

ZEUS Battery Products, founded in 2001 and operating from Bloomingdale, Illinois, is a U.S. private battery pack assembler and distributor. The company is the trade name of legal entity Power-Cell and is led by founder Don Hess. It designs and assembles custom battery packs incorporating electronic safety, monitoring, and charge control circuitry, and offers soft-pack and hard plastic enclosure solutions. Its product range spans primary and rechargeable chemistries including alkaline, lithium manganese dioxide, lithium thionyl chloride, lithium iron phosphate, lithium-ion, lithium polymer, nickel cadmium, nickel metal hydride, silver oxide, sealed lead acid, deep-cycle SLA, pure lead/pure lead carbon, zinc carbon, and ultra high rate batteries. Standard SKUs include AA alkaline cells, CR2032 button cells, 18650 lithium-ion packs, and SLA batteries such as the PC18-12.

The company is ISO 9001:2015 certified by QAS International and runs a community battery recycling program that has recycled over 153,000 pounds of batteries since 2011. It maintains a dedicated ZEUS Golf sub-brand targeting rangefinder and golf cart applications, and produces both retail packaging formats (e.g., CR2 counter displays, Golf Display-6) and OEM-grade custom packs.

ZEUS operates a sales-led go-to-market combining direct enterprise sales from its Illinois headquarters, an authorized distributor network, and a website-based e-commerce storefront with global shipping. Pricing is quote-based for both standard and custom products, with multi-year contract structures on custom pack engagements. The company employs 51-100 people, has no disclosed external funding or institutional ownership, and shows no M&A history. Marketing channels include Facebook, LinkedIn, Instagram, an email newsletter, and the Zeus Power Podcast series covering battery technology topics.

Name

ZEUS Battery Products

Legal name

Power-Cell dba ZEUS Battery Products

Website

https://zeusbatteryproducts.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

ZEUS Battery Products is a U.S. private custom battery pack assembler and distributor founded in 2001, serving OEMs and standard-battery buyers across multiple chemistries from its Illinois headquarters, with global shipping and a network of authorized distributors.

Ownership category

akta.pro rank

Product category

Custom Battery Pack Assembly and Manufacturing

NAICS

Battery Manufacturing (33591), Battery Manufacturing (335910), Electrical Equipment Manufacturing (3353)

SIC

Electrical Industrial Apparatus (3620), Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Battery Modules & Packs (Industrial/Commercial pack assembly) (IMAGAHAB)

akta.pro secondary industries

Battery Pack Manufacturing & Module Assembly (EUAFABAI), Batteries & Battery Packs (Rechargeable/Primary, Device-Specific Packs) (CRACATAG), Battery Management Systems (BMS) & Pack Electronics Manufacturing (EUAFABAJ)

Keywords

• Custom battery packs
• Battery assembly solutions
• Lithium ion batteries
• Sealed lead acid batteries
• Battery management systems

Headquarters

HQ city

Bloomingdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Battery Product Sales: Sale of standard and custom battery products across multiple chemistries including Alkaline, Lithium Ion, Lithium Polymer, Sealed Lead Acid, Nickel Cadmium, Nickel Metal Hydride, Silver Oxide, and specialty batteries

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

ZEUS Battery Products is a custom pack assembler and battery distributor that designs, engineers, and manufactures standard and custom battery packs across multiple chemistries including Lithium Ion, Lithium Iron Phosphate, Lithium Polymer, Sealed Lead Acid, Nickel Cadmium, Nickel Metal Hydride, Silver Oxide, Alkaline, and Lithium Manganese Dioxide. The company offers cell and battery assembly solutions with integrated electronic safety, monitoring, and charge control circuitry, as well as soft pack and hard plastic enclosures.

Product overview

ZEUS Battery Products is a battery manufacturer offering both standard and custom battery solutions. The product portfolio includes multiple battery chemistries: Alkaline, Lithium Manganese Dioxide, Lithium Thionyl Chloride, Lithium Iron Phosphate, Lithium Ion, Lithium Polymer, Nickel Cadmium, Nickel Metal Hydride, Silver Oxide, Sealed Lead Acid, Deep Cycle SLA, Pure Lead/Pure Lead Carbon, Zinc Carbon, and Ultra High Rate batteries. The company provides standard battery products (such as AA alkaline, CR2032 button cells, 18650 lithium-ion packs, and sealed lead-acid batteries like PC18-12) as well as custom battery pack design services including soft packs, hard plastic enclosures, and battery management solutions with electronic safety, monitoring, and charge control circuitry. The ZEUS Golf sub-brand offers specialized products for golf rangefinders and carts, including counter displays and CR2 lithium batteries.

Differentiator

Problem solved

Functional benefit

Products and services

• ZEUS AA Alkaline Battery Primary alkaline AA battery with 1.5V nominal voltage and 3000mAh capacity. Non-rechargeable battery for general consumer and commercial applications.
• PCLI18650-2S1P-CN Lithium Ion Battery Pack 7.4V 2600mAh Lithium Ion 18650 battery pack with dimensions 67.5 x 38 x 19.5mm. Rechargeable secondary battery for portable electronics applications.
• PCLI18650-2S-2.6AH Lithium Ion Battery Pack Lithium Ion 18650 battery pack with 2.6Ah capacity. Rechargeable battery with dimensions 70 x 37 x 21mm.
• CR2032 Lithium Manganese Dioxide Button Cell 3V 220mAh Lithium Manganese Dioxide (LiMnO2) button cell battery. Non-rechargeable primary battery commonly used in watches, calculators, and medical devices.
• PC18-12 Sealed Lead Acid Battery 12V 18Ah rechargeable Sealed Lead Acid (SLA) battery with nut and bolt terminal type. Weighs approximately 5.3kg.
• 10-pack Counter Display (CR2 Lithium 3V) Counter display packaging product for retail sale of CR2 Lithium 3V batteries targeting golf rangefinder market.
• Golf Display-6 Counter display product designed for pro shop retail environments to sell golf batteries.
• Custom Battery Pack Design and Assembly Custom battery pack design and engineering service including electronic safety, monitoring, and charge control circuitry integration. Built to customer specifications across multiple chemistries and form factors.
• Battery Management Solutions Integrated battery management solutions for pack design and application optimization, including electronic safety, monitoring, and charge control circuitry.
• Soft Packs and Hard Plastic Enclosures Custom enclosure solutions including soft packs and hard plastic housings for battery assemblies.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Distributor NetworkcoreChannel Partner/ Reseller/ DistributorZEUS Battery Products works with a network of distributors to distribute their battery products. The company maintains a list of authorized distributors on their website and offers support for both corporate office careers and independent ZEUS brand representative opportunities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Inventus Power: Custom battery pack assembler serving medical, industrial, and military markets with multi-chemistry capability and integrated BMS. Directly comparable to ZEUS's core custom pack design-and-build model.
• Ultralife Corporation: Designs and manufactures custom and standard battery packs, including lithium chemistries, for government, defense, and commercial OEM customers. Closely comparable in custom pack design, multi-chemistry, and BMS integration.
• EaglePicher Technologies: Specialty battery and pack manufacturer for defense, aerospace, and medical with custom pack engineering. Larger but operates in the same custom-pack, multi-chemistry niche as ZEUS.
• Bren-Tronics: Custom rechargeable battery pack manufacturer primarily for military and industrial applications. Comparable in custom pack assembly, BMS integration, and multi-chemistry expertise.
• Power-Sonic Corporation: Sealed lead-acid and lithium battery manufacturer offering both standard products and custom battery pack assembly. Direct competitor in SLA and small custom pack segments.

Broad incumbents

• EnerSys: Global industrial battery manufacturer (Odyssey, Genesis, PowerSafe brands) and custom pack provider. Overlaps ZEUS on SLA and custom pack business but at much larger scale and broader portfolio.
• East Penn Manufacturing: Major North American battery manufacturer (Deka brand) covering SLA, lithium, and specialty packs across automotive, industrial, and motive power. A broad incumbent whose custom pack and distribution footprint overlaps with ZEUS.

Emerging players

• Interstate Batteries: Distributor and assembler of batteries across chemistries via a national distributor network. Comparable to ZEUS's distribution-led GTM and broad chemistry catalog, though more retail/automotive focused.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ZEUSBatteryProducts
• LinkedInlinkedin.com/company/zeus-battery-products
• Instagraminstagram.com/zeusbattery
• Xx.com/zeusbattery

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ZEUS Battery Products