What LS2 Helmets does

LS2 Helmets (operating as LS2USA in North America) is a privately-held, family-controlled motorcycle helmet and riding apparel manufacturer founded in 1990 by Arthur Liao. The company designs, manufactures, and distributes motorcycle helmets, jackets, pants, gloves, and accessories serving street, sport, adventure, off-road, cruiser, and youth rider segments. Manufacturing is conducted through Jiangmen Pengcheng Helmets, Ltd. (JPH), a 330,000 sq. ft. vertically-integrated facility in Jiangmen, China with 1,000+ employees producing over 2 million helmets annually under ISO9000-accredited processes. The LS2 consumer brand was established in 2007 with global headquarters in Barcelona, Spain; the US entity (LS2USA) operates from Aurora, Illinois, supported by a 30,000 sq. ft. distribution warehouse in Chicago.

The core product portfolio spans seven helmet categories — full-face street (Thunder Carbon, Dragon, Challenger II, Assault III, Stream II, Centric, Rapid III), modular (Advant X Carbon, Advant X, Advant II, Horizon II, Strobe II), adventure (Explorer Carbon, Blaze II), off-road (X-Force Carbon, X-Force, Subverter Evo, Gate II, Coz), open-face (Copter), half helmets (Rebellion, Bagger), and youth (FF Kid, Gate Youth) — supported by jackets, pants, gloves, and accessories including the Midland-co-developed Spectrum Bluetooth intercom. Shell materials span Carbon Fiber (6K, 9K, Forged), High-Performance Fiberglass Composite (HPFC), Kinetic Polymer Alloy (KPA), and High-Pressure Thermoplastic Technology (HPTT). Notable proprietary features include the IRID Dynamic Visor photochromic shield technology (launched January 2026) that transitions from clear to tinted in under one second without electronics, multi-density EPS impact liners, X-Static silver-infused antimicrobial liners, and Pinlock MaxVision anti-fog integration. Premium models meet FIM FRHPhe-01 racing homologation alongside DOT FMVSS 218 and ECE 22.05/22.06 certifications.

The business operates through a multi-channel distribution model anchored by an authorized US dealer network (CycleGear, Revzilla, Dennis Kirk, Chaparral Motorsports, JPCycles, and 20+ others), a Shopify-powered direct e-commerce storefront at ls2usa.com, approved Amazon marketplace sellers, and athlete sponsorship programs across MotoGP, World SBK, MotoAmerica, and Supercross. Pricing ranges from $99.98 for entry-level half helmets to over $699.98 for premium carbon fiber models, with the IRID Dynamic Visor-equipped Thunder GP Aero positioned at €799 in European markets to compete with established premium brands Shoei and Arai. The company remains family-controlled by the Liao brothers (Arthur, Stephan, Paul) with no institutional or private equity backing disclosed.

Name

LS2 Helmets

Legal name

LS2USA

Website

https://ls2usa.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

LS2 Helmets is a family-owned motorcycle helmet and riding apparel manufacturer serving street, sport, adventure, off-road, and cruiser riders globally through a dealer network, direct e-commerce, and 2M+ helmet annual production capacity at its Jiangmen, China facility.

Ownership category

akta.pro rank

Product category

Motorcycle Helmets

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991), Automotive Parts and Accessories Retailers (44133)

SIC

Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Powersports Safety, Helmets & Protective Gear Manufacturing (IMACAEAN)

akta.pro secondary industries

Helmets & Protective Headgear Retail (Motorcycle/ATV/Snow) (CRAMANAB), Riding Jackets, Pants & Suits Retail (Leather/Textile) (CRAMANAF), Off-Road & MX Gear Retail (Dirt Bike/Motocross/Enduro) (CRAMANAG)

Keywords

• Motorcycle helmets
• Protective headgear
• Riding apparel
• Helmet manufacturing
• Motorcycle accessories

Headquarters

HQ city

Aurora

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Helmet Sales: Primary revenue stream from direct sale of motorcycle helmets across multiple categories including full-face, modular, open-face, half helmets, adventure, off-road, and youth helmets.
2. Apparel Sales: Sale of motorcycle apparel including jackets, pants, and gloves for riders.
3. Accessories Sales: Sale of helmet accessories including shields, Bluetooth intercoms, goggles, and backpacks.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

LS2 manufactures and sells a full range of motorcycle helmets organized across seven categories — Full Face Street, Modular, Open Face, Half Helmets, Adventure, Off-Road, and Youth — using shells in carbon fiber, HPFC fiberglass composite, KPA, and HPTT thermoplastic. The company also sells motorcycle apparel (jackets, pants, gloves) and accessories including replacement shields, Bluetooth intercoms, goggles, and backpacks. Products carry DOT FMVSS 218, ECE 22.05/22.06, and FIM FRHPhe-01 certifications, spanning price points from $99.98 half helmets to $799.98 premium carbon-fiber race helmets.

Product overview

LS2 Helmets is a motorcycle helmet and riding apparel manufacturer offering a comprehensive product portfolio organized across multiple helmet categories (Full Face Street, Modular, Open Face, Half Helmets, Adventure, Off-Road, and Youth) plus Apparel (Jackets, Pants, Gloves) and Accessories (Shields, Bluetooth Intercoms, Goggles, Backpacks). The core product line centers on helmets ranging from budget-friendly to premium race-level performance models, with shells made from materials including Carbon Fiber (6K, 9K, Forged), High-Performance Fiberglass Composite (HPFC), Kinetic Polymer Alloy (KPA), and High-Pressure Thermoplastic Technology (HPTT). Major helmet lines include Thunder Carbon, Dragon, Challenger II, Assault III (Full Face); Advant X Carbon, Advant X, Advant II, Horizon II, Strobe II (Modular); Explorer Carbon, Blaze II (Adventure); and X-Force Carbon, X-Force, Subverter Evo (Off-Road). The apparel line includes Zoom Jacket, Riva Jacket, Breeze Jacket, X-Rain Jacket, Commuter Pants, Como Air Pants, and various gloves. Key accessories include the Spectrum Bluetooth intercom (co-developed with Midland), replacement shields with Pinlock compatibility, and goggle options.

Differentiator

Problem solved

Functional benefit

Products and services

• Thunder Carbon Full Face Helmet Premium full-face racing helmet with lightweight 9K carbon shell, aerodynamic profile, rear spoiler, Pinlock 120 MaxVision insert, and FIM FRHPhe-01 certification for race-level performance. Targeted at professional/amateur racers and high-performance street riders.
• Dragon Full Face Helmet Premium full-face helmet with 6K carbon shell, multi-density EPS, carbon intake/exhaust vents, X-Static silver liner, quick-release Pinlock-equipped shield, and internal sunshield. For performance-oriented riders.
• Challenger II Full Face Helmet Aerodynamic HPFC shell touring helmet with wide-vision shield, internal sunshield, Pinlock 120XLT MaxVision insert, dual-level rear spoiler, Coolmax liner, and emergency-release system. For touring and commuting riders.
• Assault III Full Face Helmet Street-focused helmet with Kinetic Polymer Alloy shell, multi-density EPS, emergency-release system, wide-vision quick-release shield, internal sunshield, and Pinlock 70 MaxVision insert. For street and everyday riding.
• Stream II Full Face Helmet Versatile full-face helmet for commuting, touring, and everyday riding with multiple graphic options.
• Centric Full Face Helmet Street helmet with photochromic shield option and premium visibility features.
• Rapid III Full Face Helmet Lightweight, streamlined full-face helmet for daily miles with essential performance features.
• Advant X Carbon Modular Helmet Premium modular helmet with 6K carbon shell, 100% carbon chin bar rotating 180 degrees, dual open/full-face certification (ECE P/J), Pinlock 120XLT MaxVision, metal-covered vents, and X-Static silver liner.
• Advant X Modular Helmet Modular helmet with HPFC shell, 180-degree rotating chin bar, dual certification, quick-release shield, hidden internal sunshield, and Pinlock 120XLT MaxVision insert.
• Advant II Modular Helmet Feature-rich modular helmet for riders wanting maximum versatility with 180-degree rotating chin bar.
• Horizon II Modular Helmet Practical modular helmet for commuting and touring with HPTT shell, dual certification, Pinlock 70 MaxVision, chin/front vents, and laser-cut liner.
• Strobe II Modular Helmet Accessible modular helmet with sizes through 5XL, KPA shell, dual certification, Pinlock-ready shield, and internal sunshield.
• Copter Open Face Helmet Lightweight open-face helmet for urban riding and warm-weather comfort with HPTT shell, multi-density EPS, quick-release scratch/UV-resistant shield, and internal sunshield.
• Bagger Half Helmet Classic half-helmet profile with HPFC shell, ported EPS, twin forehead vents, three-snap removable peak, zip-off neck skirt with speaker pockets. For cruiser and touring riders.
• Rebellion Half Helmet Modern performance upgrade to classic half-helmet silhouette with lightweight Kinetic Polymer Alloy shell.
• Explorer Carbon Adventure Helmet Premium adventure helmet with 6K carbon shell for highway to unpaved routes, Double D-ring closure, emergency-release cheek pads, Pinlock 70 MaxVision, and removable peak.
• Blaze II Adventure Helmet Adventure-ready helmet with Kinetic Polymer Alloy shell, multi-density EPS, emergency-release system, Pinlock-ready shield, and internal sunshield.
• X-Force Carbon Off-Road Helmet Race-focused off-road helmet with lightweight 9K carbon shell for serious off-road riding.
• X-Force Off-Road Helmet Race-focused off-road performance helmet with high-performance fiberglass-composite (HPFC) shell.
• Subverter Evo Off-Road Helmet Off-road helmet designed for ventilation and comfort on the trail.
• Gate II Off-Road Helmet Off-road helmet with dependable protection and ventilation in a clean, versatile package.
• Coz Off-Road Helmet Straightforward off-road helmet for riders valuing lightweight comfort.
• FF Kid Youth Helmet Purpose-built full-face helmet for younger riders with youth-specific design and protection.
• Gate Youth Helmet Youth off-road helmet delivering adult-level features in a smaller size.
• Zoom Jacket Waterproof two-layer touring jacket for cool, wet rides.
• Riva Jacket Summer jacket with removable waterproof lining, suitable for warm weather riding.
• Breeze Jacket Lightweight one-layer summer jacket maximizing airflow without sacrificing style.
• X-Rain Jacket Lightweight, packable weather protection jacket for year-round riding with seam-sealed design.
• Commuter Pants Men's pants with discreet styling, waterproof insulated protection for winter and autumn riding.
• Como Air Pants Hot-weather riding pants with large mesh panels for maximum breathability.
• X-Rain Pants Unisex lightweight, waterproof pants that pack easily for unpredictable rides.
• Swift Gloves Performance leather gauntlet for sport riding in warm conditions.
• Spark II Air Gloves Sport-focused gloves with airflow for spring and summer conditions.
• Chaki Gloves Lightweight summer glove for maximum airflow and easy control.
• Dart II Gloves Lightweight short-cuff glove available in men's and women's fits.
• All Terrain II Gloves Versatile adventure glove built for airflow, flexibility, and all-terrain use.
• Rust Gloves Leather glove combining timeless style with modern protection and comfort.
• Bend Gloves Lightweight summer glove for comfort, airflow, and direct control.
• Cool Gloves Highly ventilated summer glove for warm weather riding.
• Thermorain Gloves Weather-ready glove for cold, wet, and windy rides.
• Spectrum Bluetooth Intercom Bluetooth intercom system co-developed with Midland specifically for LS2 helmets to keep riders connected.
• Helmet Shields Replacement and upgrade shields for various LS2 helmet models, including photochromic, iridium, and clear options.
• Goggles Off-road goggles including Aura Pro, Charger Pro, and Charger models for various riding conditions.
• Shield Backpack Protective storage backpack with expandable capacity for commuting, travel, and track use.
• Thunder GP Aero Helmet with IRID Dynamic Visor Premium racing helmet integrated with the IRID Dynamic Visor photochromic shield technology; positions LS2 in the premium tier alongside Shoei and Arai.

Quantifiable outcome

• Photochromic transition in under 1 second without batteries
• +2 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• MidlandcoreTechnology or IntegrationCo-developed the LS2 Spectrum Bluetooth intercom system specifically designed for LS2 helmets. The Spectrum keeps riders connected without adding bulk, integrated into LS2 helmet designs.
• PinlockcoreTechnology or IntegrationAnti-fog insert technology integrated into many LS2 helmet shields. Premium models include Pinlock 120XLT MaxVision inserts as standard; most outer face shields are Pinlock-ready.
• FIM (Fédération Internationale de Motocyclisme)coreStrategic or Co-development PartnerInternational motorcycle federation that certifies helmets for racing competition. LS2 Thunder Carbon meets FIM FRHPhe-01 standards for official racing use.

Scale indicators5 records

Recent moves11 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@LS2HelmetsUS
• Xx.com/ls2helmetsus
• Facebookfacebook.com/ls2usa
• LinkedInlinkedin.com/company/ls2-helmets

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LS2 Helmets