Passages Addiction Treatment Centers
Passages Addiction Treatment Centers is a privately held, family-owned luxury rehab provider operating Passages Malibu (2001) and Passages Ventura (2009) in Southern California, delivering non-12-step holistic treatment with 60-70 hours of one-on-one therapy monthly to affluent individual, executive, and global clientele.
- Company typePrivate
- Founded2001
- HeadquartersMalibu, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Passages Addiction Treatment Centers does
Passages Addiction Treatment Centers is a privately held, family-owned luxury addiction treatment provider operating two facilities in Southern California under the legal entity Grasshopper House LLC. Founded in 2001 in Malibu by Chris and Pax Prentiss after Pax's personal recovery from a ten-year heroin, cocaine, and alcohol addiction, the company operates a non-12-step, holistic treatment model built on the proprietary "Four Causes of Addiction" framework — chemical imbalance, unresolved past events, unmanageable current conditions, and false beliefs. The flagship Passages Malibu facility is a 10-acre oceanfront property at 6428 Meadows Court; a secondary Passages Ventura facility was added in 2009 to extend treatment capacity.
The core treatment product integrates over sixteen holistic and clinical modalities — including acupuncture, hypnotherapy, yoga, sound therapy, adventure therapy, art therapy, marriage and family therapy, and psychotherapy — delivered through 60-70 hours of one-on-one therapy per month at a 4:1 client-to-staff ratio with 24/7 licensed nursing. Programs span medical detox, residential, outpatient, and sober living, targeting alcohol, illicit drug, and prescription drug (opioid, benzodiazepine, stimulant) dependencies. The company holds five stacked regulatory credentials (Joint Commission Gold Seal, CARF, ASAM, LegitScript, California DHCS license) and accepts most major PPO insurance plans alongside cash-pay.
Go-to-market is direct-to-consumer: 24/7 admissions handled by in-house specialists with no call-center intermediaries, supported by 80+ SEO-optimized educational articles, six social platforms, dedicated video content, and a free online insurance verification funnel. A separate Executive/VIP service tier caters to professionals and public figures requiring discretion, cell phone/laptop access, and luxury amenities. Pricing is custom and undisclosed; revenue derives from per-stay residential treatment fees and insurance reimbursement across 13+ PPO networks. Although the company claims a global client base, both facilities operate exclusively in California.
Passages Addiction Treatment Centers firmographics
Firmographics- Name
- Passages Addiction Treatment Centers
- Legal name
- Grasshopper House LLC
- Website
- https://passagesmalibu.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Passages Addiction Treatment Centers is a privately held, family-owned luxury rehab provider operating Passages Malibu (2001) and Passages Ventura (2009) in Southern California, delivering non-12-step holistic treatment with 60-70 hours of one-on-one therapy monthly to affluent individual, executive, and global clientele.
- Ownership category
- akta.pro rank
Passages Addiction Treatment Centers industry classification
Industry- Product category
- Addiction Treatment Services
- NAICS
- Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420)
- SIC
- Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)
- akta.pro secondary industries
- Outpatient Substance Use Treatment Programs (IOP/PHP/OP) (HLAFACAF), Substance Use Detoxification Centers (Medical Detox) (HLAFACAD)
Keywords
Where Passages Addiction Treatment Centers is headquartered
LocationHeadquarters
- HQ city
- Malibu
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Passages Addiction Treatment Centers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Residential Treatment Programs: Core revenue from luxury residential addiction treatment programs including detox, residential, outpatient, and sober living services. Programs are customized and priced based on individual needs and program length.
- Insurance Reimbursement: Accepts most PPO insurance plans to help cover treatment costs. Insurance verification services provided to help prospective clients understand coverage options.
- Executive/VIP Treatment Services: Premium luxury rehab services for professionals, executives, and public figures requiring higher level of privacy, flexibility, and discretion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Treatment pricing customized to individual needs |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Passages Addiction Treatment Centers product offering
Product offeringCore offering
Passages Addiction Treatment Centers operates two luxury residential addiction treatment facilities in Southern California — Passages Malibu (flagship, founded 2001) and Passages Ventura (opened 2009) — delivering non-12-step, holistic treatment across medically supervised detox, residential inpatient, outpatient, and sober living programs. The core service combines intensive one-on-one therapy (60–70 hours per month) with more than sixteen holistic and clinical modalities (acupuncture, hypnotherapy, yoga, psychotherapy, adventure therapy, sound therapy, blood chemistry analysis, etc.) within a private, oceanfront luxury setting. Pricing is customized per client, most PPO insurance plans are accepted, and admissions are handled directly by in-house specialists 24/7.
Product overview
Passages Addiction Treatment Centers operates as a dual-facility luxury rehab organization offering a unified, non-12-step holistic treatment approach. The company operates two Southern California facilities: Passages Malibu (flagship, established 2001) and Passages Ventura (opened 2009). The core treatment model provides personalized, one-on-one therapy rather than group-based programs, integrating over sixteen holistic modalities including acupuncture, hypnotherapy, massage therapy, yoga, and psychotherapy. Treatment programs span Detox Program, Residential Program, Outpatient Program, and Sober Living Homes, addressing alcohol addiction, drug addiction, and prescription drug addiction. The facilities feature luxury amenities including private suites, ocean views, fitness centers, and gourmet dining. The company accepts insurance and provides verification services.
Differentiator
Problem solved
Functional benefit
Products and services
- Detox Program Medically supervised drug, alcohol, and prescription medication detox delivered in a private oceanfront setting with 24/7 nursing care and personalized protocols, including specialized prescription drug detox for Ambien, OxyContin, Ativan, Vicodin, Xanax, Valium, and benzodiazepines.
- Residential Program Luxury inpatient addiction treatment program offering private suites, one-on-one therapy, gourmet chef meals, ocean-view pool, hot tub, tennis court, and a fully equipped gym with private trainer, delivered under the proprietary non-12-step methodology.
- Outpatient Program Flexible outpatient addiction treatment for individuals who have completed residential treatment or require less intensive care, sustaining the non-12-step, individualized approach.
- Sober Living Homes Structured sober living accommodations in a tranquil beach town environment designed to support individuals in early recovery as they transition out of residential treatment.
- Non-12 Step Treatment Program
Companies that use Passages Addiction Treatment Centers
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles3 records
Passages Addiction Treatment Centers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Passages Addiction Treatment Centers partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Insurance Providers NetworkcorePassages Malibu accepts most PPO insurance plans including Aetna, Anthem, Beacon, Blue Cross and Blue Shield, ComPsych, HealthNet, Humana, Magellan, MHN, MultiPlan, Three Rivers, TriCare, and Value Options. Insurance verification is offered as a free service to help prospective clients understand their coverage for treatment.
Scale indicators4 records
Recent moves7 records
Expansion highlights3 records
Passages Addiction Treatment Centers competitors and assessment
Company assessmentDirect peers
- Promises Malibu: Luxury residential addiction treatment center located in Malibu, California; directly competes with Passages for the same high-end, executive/cash-pay population in the same primary geography.
- Cliffside Malibu: Malibu-based luxury residential addiction treatment center offering one-on-one therapy and ocean-view accommodations to high-end clientele, directly competing with Passages on geography and segment.
- The Canyon at Peace Park: Luxury residential addiction and co-occurring disorder treatment in the Malibu area; comparable offering, geography, and patient demographic to Passages.
- Cirque Lodge: Sundance, Utah luxury residential addiction treatment center; matches Passages in premium positioning, individualized therapy intensity, and non-12-step treatment philosophy.
- Mountainside Treatment Center: Connecticut-based residential and outpatient addiction treatment provider offering individualized care plans at a premium positioning, comparable to Passages in clinical model and target patient.
- Duffy's Napa Valley Rehab: Northern California luxury residential addiction treatment center with a high-end Napa Valley setting; comparable geography (California), luxury positioning, and individualized treatment model to Passages.
Broad incumbents
- Hazelden Betty Ford Foundation: Large, established national addiction treatment network with residential and outpatient programs; serves as the broad incumbent whose scale and 12-step orientation contrasts with Passages' non-12-step premium model.
- Caron Treatment Centers: Major nonprofit addiction treatment provider with a flagship Pennsylvania residential facility and broader continuum of care; a broader incumbent addressing the same residential addiction treatment category as Passages.
- Sierra Tucson: Established luxury residential addiction and behavioral health treatment facility in Arizona offering comprehensive residential, medical, and recovery services to a comparable premium patient population.
- Cottonwood Tucson: Private luxury residential treatment facility in Tucson offering integrated addiction and behavioral health care to executives, professionals, and other high-acuity patients similar to Passages' clientele.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Passages Addiction Treatment Centers social profiles
Digital presencePassages Addiction Treatment Centers compliance and trust
Trust signalCompliance5 records
Passages Addiction Treatment Centers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Passages Addiction Treatment Centers leadership team
Management profileNumber of profiles
Profiles2 records
Passages Addiction Treatment Centers subsidiaries and ownership
Company hierarchySubsidiaries1 record
Passages Addiction Treatment Centers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Passages Addiction Treatment Centers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Passages Addiction Treatment Centers
What does Passages Addiction Treatment Centers do?
Passages Addiction Treatment Centers operates two luxury residential addiction treatment facilities in Southern California — Passages Malibu (flagship, founded 2001) and Passages Ventura (opened 2009) — delivering non-12-step, holistic treatment across medically supervised detox, residential inpatient, outpatient, and sober living programs. The core service combines intensive one-on-one therapy (60–70 hours per month) with more than sixteen holistic and clinical modalities (acupuncture, hypnotherapy, yoga, psychotherapy, adventure therapy, sound therapy, blood chemistry analysis, etc.) within a private, oceanfront luxury setting. Pricing is customized per client, most PPO insurance plans are accepted, and admissions are handled directly by in-house specialists 24/7.
Is Passages Addiction Treatment Centers a public or private company?
Passages Addiction Treatment Centers is a private company. It is classified as family owned and is currently operating.
When was Passages Addiction Treatment Centers founded?
Passages Addiction Treatment Centers was founded in 2001. It employs 101 to 250 people.
Where is Passages Addiction Treatment Centers based?
Passages Addiction Treatment Centers is headquartered in Malibu, United States, in the North America region.
How does Passages Addiction Treatment Centers make money?
Three revenue lines are on record. Residential Treatment Programs are the primary driver. The others are insurance Reimbursement and executive/VIP Treatment Services.
Who are Passages Addiction Treatment Centers's main competitors?
Direct peers on record are Promises Malibu, Cliffside Malibu, The Canyon at Peace Park, Cirque Lodge, Mountainside Treatment Center and Duffy's Napa Valley Rehab. Broad incumbents are Hazelden Betty Ford Foundation, Caron Treatment Centers, Sierra Tucson and Cottonwood Tucson.
Does Passages Addiction Treatment Centers have an API?
No public API is recorded for Passages Addiction Treatment Centers.
What industry is Passages Addiction Treatment Centers in?
Passages Addiction Treatment Centers's product category is Addiction Treatment Services. Its primary akta.pro industry code is HLAFACAE, Residential Substance Use Rehabilitation (Inpatient Rehab), with a secondary code of HLAFACAF, Outpatient Substance Use Treatment Programs (IOP/PHP/OP). Its NAICS code is 623220 and its SIC code is 8000.