Cirque Lodge
Cirque Lodge is a privately held luxury inpatient drug and alcohol rehabilitation operator in Utah's Rocky Mountains, serving individuals, healthcare professionals, and executives with evidence-based clinical care, experiential therapies, and a multi-phase extended-care program across two residential facilities.
- Company typePrivate
- Founded1999
- HeadquartersUtah, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Cirque Lodge does
Cirque Lodge is a privately held, luxury inpatient drug and alcohol rehabilitation operator founded in 1999 in Sundance, Utah. The company runs two distinct residential facilities in Utah's Rocky Mountains: The Lodge, a private mountain retreat at the base of Mount Timpanogos accommodating up to 19 residents in private or shared rooms with stone fireplaces and jetted tubs; and The Studio, a 12-acre facility in Orem featuring indoor and outdoor equine arenas, a 17,000 square foot indoor ropes course, a fitness center, a recording studio, organic gardens, and the primary medical detoxification unit. The treatment model combines evidence-based clinical therapies — Cognitive Behavioral Therapy, dual diagnosis care, trauma-informed care, and 12-step integration — with a broad experiential therapy program including equine therapy, high ropes, art and music therapy, EMDR, and adventure activities. Specialized programs include a Healthcare Professionals Program aligned to FSPHP and ASAM standards, a Level 7 extended-care program for residents who have completed 90+ days of residential treatment, and a Family Week program held every three weeks. The company is JCAHO-accredited, LegitScript-verified, and an NAATP Provider Member.
The business model is service-based and recurring: revenue is generated per resident through 30–90+ day residential stays, with revenue mix across insurance reimbursement and private pay at undisclosed premium pricing. Go-to-market is primarily direct-to-consumer via a 24/7 admissions line (800-582-0709) and the cirquelodge.com website, supplemented by referrals from professional interventionists, FSPHP-aligned physician health programs, healthcare licensing agencies, and major insurance carriers. The customer base is concentrated in three primary segments: healthcare professionals (physicians, nurses), business executives seeking discrete treatment with continued connectivity, and individuals with co-occurring mental health disorders. The company appears to be founder-owned and independently operated, with no disclosed venture capital, private equity, or institutional investment, and no public reporting.
Cirque Lodge firmographics
Firmographics- Name
- Cirque Lodge
- Legal name
- Cirque Lodge
- Website
- https://cirquelodge.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cirque Lodge is a privately held luxury inpatient drug and alcohol rehabilitation operator in Utah's Rocky Mountains, serving individuals, healthcare professionals, and executives with evidence-based clinical care, experiential therapies, and a multi-phase extended-care program across two residential facilities.
- Ownership category
- akta.pro rank
Cirque Lodge industry classification
Industry- Product category
- Addiction Treatment Services
- NAICS
- Residential Mental Health and Substance Abuse Facilities (623220), Residential Mental Health and Substance Abuse Facilities (62322), Residential Intellectual and Developmental Disability, Mental Health, and Substance Abuse Facilities (6232)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)
- akta.pro secondary industry
- Mountain & Wilderness Lodges (THAAAHAE)
Keywords
Where Cirque Lodge is headquartered
LocationHeadquarters
- HQ city
- Utah
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Cirque Lodge business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Residential Addiction Treatment: Cirque Lodge generates revenue through extended residential treatment programs for substance use disorders. Treatment includes accommodation, medical detox, therapy sessions, meals, and experiential activities. The facility offers multiple program levels from initial residential treatment through the Level 7 extended care program. Revenue is recurring based on length of stay, with typical programs lasting 30-90 days or longer.
- Specialized Treatment Programs: Premium programs targeting healthcare professionals and business executives with specialized privacy accommodations, flexible phone/laptop usage policies, and enhanced amenities. These programs include comprehensive assessments, medication management, and coordinated care with employers and licensing agencies.
- Insurance and Private Pay: Revenue received through insurance coverage verification and private pay arrangements. The organization works with major insurance carriers and offers financial assistance guidance during the admissions process.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Residential treatment programs including detox, therapy, accommodation, and meals |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Cirque Lodge product offering
Product offeringCore offering
Cirque Lodge provides luxury inpatient addiction treatment for substance use disorders and co-occurring mental health conditions through two residential facilities in Utah's Rocky Mountains. The program combines Cognitive Behavioral Therapy, 12-step recovery, dual diagnosis care, trauma-informed therapy, and experiential therapies (equine, high ropes, art, music) with 24/7 medical detoxification, family therapy, extended care (Level 7 Program), and specialized tracks for healthcare professionals.
Product overview
Cirque Lodge is a luxury inpatient drug and alcohol rehabilitation center operating two distinct residential facilities in Utah's Rocky Mountains: The Lodge (a private mountain retreat accommodating up to 19 residents) and The Studio (a state-of-the-art 12-acre facility). The treatment program integrates evidence-based behavioral therapies (Cognitive Behavioral Therapy, Dual Diagnosis care for co-occurring disorders) with experiential therapies (equine therapy, high ropes course, hiking, art and music therapy) and the 12-Step Recovery model. Additional specialized programs include a Healthcare Professionals Program meeting FSPHP/ASAM standards, a Level 7 extended care program for graduates of residential treatment, medical detoxification, and comprehensive Family Therapy with four-day Family Week sessions. Continuing care and alumni support extend beyond the residential stay.
Differentiator
Problem solved
Functional benefit
Brands
- Level 7 Program: An advanced, highly individualized phase of care designed for residents who have completed at least 90 days of residential treatment and are ready for the next step in their recovery journey.
- Healthcare Professionals Program
Quantifiable outcome
- Skills learned through CBT remain with individuals long after completing residential treatment according to National Institute of Drug Abuse research
- +2 more outcomes
Companies that use Cirque Lodge
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
Cirque Lodge technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Cirque Lodge partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- FSPHP (Federation of State Physician Health Programs)coreCirque Lodge provides addiction treatment services meeting the highest standards of the Federation of State Physician Health Programs. The organization offers specialized programs for healthcare professionals with coordination of care for physicians referred through state physician health programs.
- ASAM (American Society of Addiction Medicine)coreTreatment programs meet ASAM standards for addiction medicine, ensuring evidence-based care aligned with the organization's criteria for appropriate levels of care in addiction treatment.
- JCAHO (Joint Commission on Accreditation of Healthcare Organizations)coreCirque Lodge maintains JCAHO accreditation demonstrating compliance with national healthcare quality and safety standards. The Gold Seal signifies meeting rigorous requirements for patient care and organizational performance.
- Healthcare Licensing Agencies and EmployerscoreCirque Lodge works with professional licensing boards and employers to support healthcare professionals through treatment while maintaining confidentiality and planning for return-to-work. Coordination ensures compliance with licensing requirements during and after treatment.
- NAATP (National Association of Addiction Treatment Providers)coreCirque Lodge is a Provider Member of NAATP, demonstrating commitment to ethical practices, quality standards, and professional conduct in addiction treatment services.
Scale indicators7 records
Recent moves5 records
Expansion highlights4 records
Cirque Lodge competitors and assessment
Company assessmentDirect peers
- Caron Treatment Centers: Pennsylvania-based nonprofit operating a flagship residential facility with specialized programming for healthcare professionals, executives, and older adults. Closest direct competitor to Cirque in the premium residential SUD space with similar segment focus on professionals.
- Hanley Center at Origins: Florida-based residential addiction treatment provider with specialized programs for healthcare professionals, executives, and older adults. Direct overlap with Cirque's professional and senior executive target segments and similar high-touch clinical model.
- Cottonwood Tucson: Arizona-based residential SUD and mental health treatment center emphasizing integrative care including equine therapy and outdoor activities. Comparable holistic treatment philosophy and desert-mountain experiential programming.
- The Ranch Tennessee: Residential addiction treatment facility in rural Tennessee combining evidence-based clinical care with equine therapy and outdoor experiential programming. Most direct competitor to Cirque's experiential therapy model and nature-based setting.
- Promises Treatment Centers: Luxury residential SUD treatment operator with multiple California locations and an executive/professional track. Similar premium positioning, dual diagnosis capabilities, and family-inclusive programming model to Cirque.
- Passages Malibu: Ultra-premium residential addiction treatment facility in Malibu offering 1:1 therapist-to-client ratios and luxury accommodations. Comparable premium positioning and similar target client profile of affluent professionals seeking confidential, high-touch care.
- Cliffside Malibu: Luxury residential SUD treatment center on the California coast with premium pricing, private rooms, and ocean-view amenities. Directly competes for the same high-net-worth, executive, and entertainment-industry clients that Cirque targets with its mountain luxury positioning.
- Mountainside Treatment Center: Connecticut-based residential addiction treatment facility with holistic and experiential therapy programming. Comparable focus on individualized care, dual diagnosis treatment, and outdoor/experiential components in a non-urban setting.
Broad incumbents
- Hazelden Betty Ford Foundation: Largest nonprofit addiction treatment provider in the U.S. with multiple residential campuses, specialized programs for professionals, and the most recognized brand in the field. Directly comparable residential SUD model, but at much larger scale and broader demographic reach than Cirque's luxury niche.
Emerging players
- Paracelsus Recovery: Ultra-boutique Swiss residential SUD facility serving ultra-high-net-worth clients with single-client occupancy and concierge medical services. Comparable ultra-premium positioning but in a different geography (Zurich).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cirque Lodge social profiles
Digital presenceCirque Lodge compliance and trust
Trust signalCompliance3 records
Cirque Lodge financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cirque Lodge leadership team
Management profileNumber of profiles
Cirque Lodge funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cirque Lodge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cirque Lodge
What does Cirque Lodge do?
Cirque Lodge provides luxury inpatient addiction treatment for substance use disorders and co-occurring mental health conditions through two residential facilities in Utah's Rocky Mountains. The program combines Cognitive Behavioral Therapy, 12-step recovery, dual diagnosis care, trauma-informed therapy, and experiential therapies (equine, high ropes, art, music) with 24/7 medical detoxification, family therapy, extended care (Level 7 Program), and specialized tracks for healthcare professionals.
Is Cirque Lodge a public or private company?
Cirque Lodge is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cirque Lodge founded?
Cirque Lodge was founded in 1999. It employs 11 to 50 people.
Where is Cirque Lodge based?
Cirque Lodge is headquartered in Utah, United States, in the North America region.
How does Cirque Lodge make money?
Three revenue lines are on record. Residential Addiction Treatment is the primary driver. The others are specialized Treatment Programs and insurance and Private Pay.
Who are Cirque Lodge's main competitors?
Direct peers on record are Caron Treatment Centers, Hanley Center at Origins, Cottonwood Tucson, The Ranch Tennessee, Promises Treatment Centers, Passages Malibu, Cliffside Malibu and Mountainside Treatment Center. Hazelden Betty Ford Foundation is listed as a broad incumbent. Paracelsus Recovery is listed as an emerging player.
Does Cirque Lodge have an API?
No public API is recorded for Cirque Lodge.
What industry is Cirque Lodge in?
Cirque Lodge's product category is Addiction Treatment Services. Its primary akta.pro industry code is HLAFACAN, Peer Support, Recovery Coaching & Sober Living Services, with a secondary code of THAAAHAE, Mountain & Wilderness Lodges. Its NAICS code is 623220 and its SIC code is 8050.