Epic Driving School
- Company typePrivate
- Founded2013
- HeadquartersTurku, Finland
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
Epic Driving School firmographics
Firmographics- Name
- Epic Driving School
- Legal name
- Epic Autokoulu Oy
- Website
- https://www.epicautokoulu.fi/
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Where Epic Driving School is headquartered
LocationHeadquarters
- HQ city
- Turku
- HQ country
- Finland
- HQ region
- Europe
Offices19 records
Markets served
Epic Driving School business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Driving Course Fees: One-time course fees for driving lessons across multiple license categories (B, AM120, A1, A2, A, C1, C). Customers can purchase course packages or add individual driving lessons. Payment available via upfront payment, Epic Invoice installments, or Klarna financing.
- Additional Services: Revenue from additional driving lessons, theory lessons, vehicle usage during exams, simulator sessions, and driving test preparation packages.
- Corporate Training: B2B driver training services for companies covering categories B, BE, C1, C1E, CE, D, D1, professional qualifications, and emergency response training.
- Epic Rental: Motorcycle rental service for customers who have their license but need a bike for practice or weekend use
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | B-Start - Basic car driving course package |
| One time/ perpetual license | Pay-as-you-go | B-Perus - Standard car driving course package |
| One time/ perpetual license | Pay-as-you-go | B-Teho - Intensive car driving course package |
| One time/ perpetual license | Pay-as-you-go | B-Pro - Professional car driving course package |
| One time/ perpetual license | Pay-as-you-go | B-Expert - Comprehensive car driving course package |
| One time/ perpetual license | Pay-as-you-go | B-Classic - Traditional car driving course package |
| One time/ perpetual license | Pay-as-you-go | Kesäpaketti - Summer promotional package |
| One time/ perpetual license | Pay-as-you-go | AM120-Startti - Moped course basic |
| One time/ perpetual license | Pay-as-you-go | A1-kurssi - Motorcycle A1 license |
| One time/ perpetual license | Pay-as-you-go | A1-A2 Korotuskurssi - Motorcycle upgrade course |
| Unit Pricing | Pay-as-you-go | Extra Driving Lesson (Passenger Car) |
| Unit Pricing | Pay-as-you-go | Extra Driving Lesson (Moped) |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
Epic Driving School product offering
Product offeringCore offering
Epic Driving School provides licensed driver training across Finland for passenger car (category B), motorcycle (A1, A2, A), moped (AM120, AM121), tractor (T), and light/heavy truck (C1, C1E, C) licence categories. Courses combine online theory lessons delivered through the proprietary Streamways app with in-person simulator sessions at local branches and on-road driving lessons, plus dedicated corporate training and motorcycle rental (Epic Rental) services.
Product overview
Epic Driving School (Epic Autokoulu) is Finland's largest Finnish-owned driving school chain offering a comprehensive driver training platform. The core product portfolio centers on passenger car (B-category) courses available in seven tiers (B-Startti, B-Perus, B-Teho, B-Pro, B-Expert, B-Classic, and seasonal Kesäpaketti), alongside specialized motorcycle courses (A1, A2, A categories with upgrade paths), moped courses (AM120, AM121), tractor training (T), and truck licences (C1, C1E, C). The company operates its own Streamways learning platform (available as mobile app and web browser) for theory lessons, simulator bookings, and driving lesson management, while maintaining a separate Epic Academy division for heavy vehicle and professional driver training. Additional offerings include motorcycle rental (Epic Rental), simulator training centers (including the branded Epic Cube at shopping centers), corporate training services, Road Safety Services through Liikenneterveys partnership, and an Epic Sports Scholarship program. Students can also purchase supplementary driving lessons, virtual classroom theory sessions via Teams, and extended training packages. The company serves over 127 locations nationwide with 220+ traffic education professionals, training approximately 25,000 students annually.
Differentiator
Problem solved
Functional benefit
Brands
- Epic Academy: Heavy vehicle training services for professional drivers (trucks, buses, professional qualifications)
- Epic Rental
- Epic Cube
- Epic Sports Scholarship
Products and services
- B-Startti (B-Start) Passenger Car Course
Quantifiable outcome
- Over 25,000 satisfied customers complete driving courses annually
Companies that use Epic Driving School
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Epic Driving School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature3 records
Epic Driving School partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- AjovarmacoreOfficial partner for conducting theory tests and practical driving tests. Customers book tests through Ajovarma's system.
- Liikenneterveys OycorePartnership for road safety health services including fitness-to-drive assessments for Group 1 and Group 2 medical requirements, conducted nationally
- Traficom (Finnish Transport and Communications Agency)coreGovernment supervisory authority for driving schools. Oversees driving school licensing for groups 1 and 2 according to the Driving Licence Act.
- Epic AcademycoreRelated company providing heavy goods vehicle training courses including categories C1, C1E, CE, D, D1, professional qualifications, and emergency response training
- KlarnacorePayment processing partner providing flexible payment options including installments, online banking, card payments, and invoice options for course purchases
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Epic Driving School competitors and assessment
Company assessmentDirect peers
- AA Driving School: The AA's driving school is one of the UK's largest consumer driving school chains, offering car licence courses, online theory, and instructor networks — directly comparable to Epic's nationwide consumer driving school model, only in the UK market.
- BSM (British School of Motoring): BSM is one of the largest UK driving school networks offering structured car course packages, instructor-led lessons, and online theory — a near-direct analogue to Epic's tiered B-category packages and nationwide instructor network.
- RED Driving School: RED is a large UK driving school chain offering structured course packages, intensive courses, and instructor networks. Closely comparable to Epic in its tiered consumer offering and corporate driver-training extensions.
- LDC Driving School: LDC (Learner Driving Centres) is a UK chain offering nationwide structured course packages, similar in market positioning to Epic's nationwide tiered B-course model with strong local branch density.
- Young Driver: Young Driver is a UK-based driving school focused on under-17s and pre-licence experience using simulators and dual-control cars. Its use of simulators and dedicated youth segments overlaps with Epic's Epic Cube and 17-year-old permit offerings.
- PassMeFast: PassMeFast is a UK intensive driving course broker/packager offering tiered course packages comparable to Epic's B-Start through B-Expert pricing structure, with a strong digital booking experience.
- Smart Drive UK: Smart Drive UK is a national driving school network offering structured B-category course packages and instructor-led lessons — directly comparable to Epic's tiered consumer offering.
Regional players
- Körkortsskola (Swedish driving schools): Swedish driving school chains (e.g., Trafikskola) offer tiered licence courses, online theory, and instructor networks very similar to Epic's model, but operate across Sweden rather than Finland — a strong regional analogue.
Others
- Ajovarma: Ajovarma is the Finnish national provider of theory and driving tests, partnering with Epic for test bookings. Not a direct competitor but a critical ecosystem participant whose pricing and capacity directly affect Epic's throughput.
- Epic Academy (sub-brand context): Epic Academy is Epic's own heavy-vehicle/professional driver training sub-brand; listed as OTHERS for context against the broader ecosystem of dedicated commercial driver training operators like Finland's SKIL or RH-Koulutus that compete with this division.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Epic Driving School social profiles
Digital presenceEpic Driving School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Epic Driving School leadership team
Management profileNumber of profiles
Profiles1 record
Epic Driving School funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Epic Driving School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Epic Driving School
What does Epic Driving School do?
Epic Driving School provides licensed driver training across Finland for passenger car (category B), motorcycle (A1, A2, A), moped (AM120, AM121), tractor (T), and light/heavy truck (C1, C1E, C) licence categories. Courses combine online theory lessons delivered through the proprietary Streamways app with in-person simulator sessions at local branches and on-road driving lessons, plus dedicated corporate training and motorcycle rental (Epic Rental) services.
Is Epic Driving School a public or private company?
Epic Driving School is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Epic Driving School founded?
Epic Driving School was founded in 2013. It employs 101 to 250 people.
Where is Epic Driving School based?
Epic Driving School is headquartered in Turku, Finland, in the Europe region.
How does Epic Driving School make money?
Four revenue lines are on record. Driving Course Fees are the primary driver. The others are additional Services, corporate Training and epic Rental.
Who are Epic Driving School's main competitors?
Direct peers on record are AA Driving School, BSM (British School of Motoring), RED Driving School, LDC Driving School, Young Driver, PassMeFast and Smart Drive UK. Körkortsskola (Swedish driving schools) is listed as a regional player. Others are Ajovarma and Epic Academy (sub-brand context).
Does Epic Driving School have an API?
No public API is recorded for Epic Driving School.