The Productive Muslim Company
The Productive Muslim Company is a Dallas-based, founder-led training business founded by Mohammed Faris that delivers cohort-based online programs, certification, and physical products integrating Islamic spirituality with productivity frameworks for Muslim professionals globally.
- Company typePrivate
- Founded2014
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Productive Muslim Company does
The Productive Muslim Company (legal entity: Leading Productive Lives LLC) is a Dallas-based, privately-held training and content business founded by Mohammed Faris in 2014 that develops and distributes faith-based productivity programs and supporting products for Muslim professionals globally. The company sells a portfolio of cohort-based online programs — including The Productive Muslim Program (6 weeks), The Barakah Effect Way (4 weeks), the Barakah in Sleep 2-hour masterclass, and a 12-month Productive Muslim Certification priced at $4,470 — built on a proprietary 7-pillar Barakah Framework that integrates Islamic spirituality with productivity principles. Supporting infrastructure consists of a 1,400+ article content library, the Barakah Culture Community membership platform (4,000+ active members), BarakahFlow virtual co-working sessions, and a Shopify-fronted e-commerce store selling physical products (The Barakah Journal, #GoHijri Calendar, Sabr Notepad, The Barakah Effect Book). Programs are delivered via Zoom with payments processed through ThriveCart.
The revenue model operates across four streams: subscription educational programs, one-time certification licensing (with certified trainers retaining 100% of downstream training revenue), hardware sales, and corporate training fees. Distribution is direct-to-consumer, anchored by content marketing (50,000+ weekly newsletter subscribers) and a community-led pipeline, with consultation calls gating high-ticket enrollment. Customer segmentation spans individual Muslim professionals (primary), professional trainers seeking certification, HR professionals, Islamic community leaders, and training institutions; named corporate clients include Google, American Airlines, and Salesforce.
The company is founder-owned with no disclosed institutional funding, an 11–50 employee base, and operations across at least nine countries on six continents executed through the certified trainer network rather than physical offices.
The Productive Muslim Company firmographics
Firmographics- Name
- The Productive Muslim Company
- Legal name
- Leading Productive Lives LLC
- Website
- https://productivemuslim.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Productive Muslim Company is a Dallas-based, founder-led training business founded by Mohammed Faris that delivers cohort-based online programs, certification, and physical products integrating Islamic spirituality with productivity frameworks for Muslim professionals globally.
- Ownership category
- akta.pro rank
The Productive Muslim Company industry classification
Industry- Product category
- Islamic Productivity Training & Faith-Based Personal Development
- NAICS
- Professional and Management Development Training (611430), Professional and Management Development Training (61143)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Meditation Apps, Digital Courses & Online Communities (HSADAJAH)
Keywords
Where The Productive Muslim Company is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Markets served
The Productive Muslim Company business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Educational Programs & Courses: Cohort-based live online programs including The Productive Muslim Program (6 weeks), The Barakah Effect Way (4 weeks), and Barakah in Sleep masterclass. Programs include video content, live sessions, community access, and ongoing support for 12 months.
- Certification Program: 12-month comprehensive trainer certification at $4,470 (or $447/month payment plan). Includes live teaching sessions, practice sessions, exam, and 12-month community access. Certified trainers can deliver programs independently and retain 100% of their revenue.
- Physical Products: Shop selling physical products including The Barakah Journal, #GoHijri Calendar, Sabr Notepad, and The Barakah Effect Book. The Barakah Journal raised over $100K in 10 days on Kickstarter.
- Corporate Training: Certified trainers offer corporate training services to organizations, with trainers setting their own rates and keeping 100% of fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Barakah in Sleep Masterclass - Live Session |
| One time/ perpetual license | Pay-as-you-go | Barakah in Sleep Masterclass - Recording Only |
| Subscription | Pay-as-you-go | The Barakah Effect Way - Limited Time |
| One time/ perpetual license | Pay-as-you-go | Productive Muslim Certification - Full Payment |
| Subscription | Monthly | Productive Muslim Certification - Payment Plan |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
The Productive Muslim Company product offering
Product offeringCore offering
The Productive Muslim Company sells cohort-based online training programs that integrate Islamic spirituality with modern productivity science for Muslim professionals, anchored by the proprietary 7-pillar Barakah Framework. Offerings include live group programs (The Productive Muslim Program, The Barakah Effect Way), a 12-month trainer Certification program, short masterclasses (Barakah in Sleep), a paid community platform (Barakah Culture), and physical products such as The Barakah Journal, #GoHijri Calendar, Sabr Notepad, and The Barakah Effect Book.
Product overview
The Productive Muslim Company offers a portfolio of faith-based productivity programs and products. The core programs include The Productive Muslim Program (6-week transformation), The Barakah Effect Way (4-week mindset shift), and Productive Muslim Certification (12-month trainer certification). Short-format offerings include Barakah in Sleep (2-hour masterclass). Physical products include The Barakah Journal, #GoHijri Calendar, Sabr Notepad, and The Barakah Effect Book. The Barakah Culture Community platform provides virtual coworking and peer support. Programs are primarily delivered online via Zoom, with e-commerce powered by Shopify and payment processing through ThriveCart.
Differentiator
Problem solved
Functional benefit
Products and services
- The Productive Muslim Program A 6-week cohort-based live online program that delivers a paradigm shift in how Muslim professionals approach work, life, and success by integrating Islamic wisdom with peak performance science. Includes video content, live sessions, community access, and ongoing support.
- The Barakah Effect Way A 4-week live cohort mindset transformation program that uses the 7-Pillar Barakah Framework to help Muslim professionals escape hustle culture. Includes live facilitation, practical tools, BarakahFlow sessions, and 12 months of access and support.
- Productive Muslim Certification A 12-month certification program that trains individuals to become certified Productive Muslim trainers. Includes 12 live teaching sessions, 10 practice sessions, a certification exam, ongoing community access, and the right to deliver programs independently while retaining 100% of revenue.
- Barakah in Sleep A 2-hour live online masterclass teaching Muslims how to optimize sleep so they can wake for Tahajjud and Fajr prayers, including during challenging seasons like summer. Available as a live Zoom session or recording-only purchase with lifetime access.
- Barakah Culture Community A global membership community platform for Muslim professionals featuring mastermind calls, book clubs, accountability circles, and BarakahFlow virtual co-working sessions. Includes 4,000+ active members.
- The Barakah Journal A physical planning journal designed to help Muslims plan their day and week with Barakah, supporting a God-centered, intentions-driven lifestyle. Raised over $100K in 10 days on Kickstarter.
- #GoHijri Calendar 1448H/2026-27 A Hijri-first wall calendar covering 1448H (2026-27) that helps users plan their days around the Islamic lunar year rather than the Gregorian calendar.
- Sabr Notepad A guided muhasabah (self-reflection) notepad authored by Hafsah Adham in collaboration with The Productive Muslim Company that helps users pause, process difficult emotions, and respond with sabr (patience) and intention.
- The Barakah Effect Book: More with Less A 449-page bestselling book authored by Mohammed Faris that blends traditional Islamic knowledge, modern research, and real-life anecdotes to serve as a practical guide to Barakah and the divine multiplier effect in English.
Quantifiable outcome
- 30-day 100% money-back guarantee on programs
- +2 more outcomes
Companies that use The Productive Muslim Company
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles2 records
The Productive Muslim Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
The Productive Muslim Company partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor.
- BBCminorMedia appearance and coverage; The Productive Muslim Company has been featured on BBC as part of their 'As seen in' media mentions, establishing credibility and brand awareness.
- CNNminorMedia appearance and coverage; Featured on CNN as part of the company's media presence, contributing to brand credibility and reach.
- GoogleminorFortune 500 company that has trusted Productive Muslim's teachings; corporate training and consultation relationship.
- American AirlinesminorFortune 500 company that has trusted Productive Muslim's teachings for employee development and workplace productivity.
- SalesforceminorFortune 500 company that has utilized Productive Muslim's faith-based productivity content for organizational training.
- Islam ChannelminorIslamic media network featuring Productive Muslim Company content as part of their programming.
- Iqra TVminorIslamic television channel featuring Productive Muslim Company content and programming.
Scale indicators6 records
Recent moves5 records
Expansion highlights6 records
The Productive Muslim Company competitors and assessment
Company assessmentBroad incumbents
- Hay House: Hay House is a publishing and self-help education company producing books, online courses, and live events in personal development. Its portfolio of authored faith-adjacent and wellness titles mirrors Productive Muslim's combination of books, programs, and branded lifestyle products.
- Mindvalley: Mindvalley is a large-scale online personal development education platform with cohort-based programs across productivity, wellness, and spirituality. It is a broad incumbent operating in the same productivity/holistic-development category but serves a secular, global audience without Islamic specialization.
- Calm: Calm is a leading meditation and mindfulness app offering daily content, sleep stories, and focus sessions. It overlaps with The Productive Muslim's BarakahFlow virtual focus and mindfulness practices, but addresses a secular mainstream audience at much larger scale.
- Headspace: Headspace is a major mindfulness and meditation platform with workplace (B2B) distribution to enterprises. It is comparable to Productive Muslim's Barakah Culture corporate training offering and meditation-adjacent focus sessions, though without the Islamic faith framing.
Direct peers
- AlMaghrib Institute: AlMaghrib Institute delivers weekend Islamic seminars and certification programs across North America. Its cohort-based, premium-priced Islamic education model closely parallels The Productive Muslim Company's program structure and target demographic.
- Bayyinah Institute: Bayyinah Institute is a leading Islamic education platform offering structured Arabic, Quran, and faith-based courses to a global Muslim audience. It directly overlaps The Productive Muslim Company in serving faith-seeking professionals with paid cohort-based programs and instructor-led delivery.
- Yaqeen Institute for Islamic Research: Yaqeen Institute produces Islamic research, courses, and content aimed at North American Muslims, with an emphasis on contemporary application of faith. It overlaps with Productive Muslim on faith-based professional education and digital content distribution to engaged Muslim audiences.
- Qalam Institute: Qalam Institute offers Islamic seminary-style education and continuing programs for English-speaking Muslims globally. It is comparable as a faith-based professional education provider using cohort-driven delivery and a credentialed instructor model.
Emerging players
- Productive Muslim (UK) / MuslimPro lifestyle apps: MuslimPro is a widely-used lifestyle app serving Muslims globally with prayer times, Quran, and daily content. It represents the broader Muslim lifestyle-content category where The Productive Muslim competes for attention and paid engagement among the same global audience.
- Simple Habit: Simple Habit is a mindfulness and meditation app offering short-format guided sessions for busy professionals. Its format and target user (high-performing professionals seeking short, on-demand sessions) align closely with The Productive Muslim's BarakahFlow co-working model, though secular.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
The Productive Muslim Company social profiles
Digital presenceThe Productive Muslim Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Productive Muslim Company leadership team
Management profileNumber of profiles
Profiles2 records
The Productive Muslim Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Productive Muslim Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Productive Muslim Company
What does The Productive Muslim Company do?
The Productive Muslim Company sells cohort-based online training programs that integrate Islamic spirituality with modern productivity science for Muslim professionals, anchored by the proprietary 7-pillar Barakah Framework. Offerings include live group programs (The Productive Muslim Program, The Barakah Effect Way), a 12-month trainer Certification program, short masterclasses (Barakah in Sleep), a paid community platform (Barakah Culture), and physical products such as The Barakah Journal, #GoHijri Calendar, Sabr Notepad, and The Barakah Effect Book.
Is The Productive Muslim Company a public or private company?
The Productive Muslim Company is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Productive Muslim Company founded?
The Productive Muslim Company was founded in 2014. It employs 11 to 50 people.
Where is The Productive Muslim Company based?
The Productive Muslim Company is headquartered in Dallas, United States, in the North America region.
How does The Productive Muslim Company make money?
Four revenue lines are on record. Educational Programs & Courses are the primary driver. The others are certification Program, physical Products and corporate Training.
Who are The Productive Muslim Company's main competitors?
Broad incumbents on record are Hay House, Mindvalley, Calm and Headspace. Direct peers are AlMaghrib Institute, Bayyinah Institute, Yaqeen Institute for Islamic Research and Qalam Institute. Emerging players are Productive Muslim (UK) / MuslimPro lifestyle apps and Simple Habit.
Does The Productive Muslim Company have an API?
No public API is recorded for The Productive Muslim Company.
What industry is The Productive Muslim Company in?
The Productive Muslim Company's product category is Islamic Productivity Training & Faith-Based Personal Development. Its primary akta.pro industry code is HSADAJAH, Meditation Apps, Digital Courses & Online Communities. Its NAICS code is 611430 and its SIC code is 8200.