What Planet Healthcare does

Planet Healthcare, operating through the GHR Healthcare brand, is a U.S. healthcare staffing and workforce solutions provider serving both healthcare facilities (employers) and healthcare professionals (job seekers). The company offers customizable, tech-enabled staffing across eight verticals: Nursing, Allied Health, Advanced Practice, Physicians, Revenue Cycle Management (RCM), Healthcare IT, Healthcare Leadership, and Healthcare Education. Supporting offerings include a Managed Service Provider (MSP) program that aggregates 200+ affiliate vendors to handle credentialing, billing, and vendor management for client facilities, as well as Direct Hire & Executive Search and Consulting Services. Joint Commission Healthcare Staffing Services Certification (HCSS) with Goldseal underwrites the company's quality positioning for hospital and health system procurement.

The underlying technology stack centers on a technology-enabled staffing platform that matches open roles to healthcare professionals' skills and preferences and provides analytics for labor force optimization. Distribution surfaces include a public website (ghrhealthcare.com), an applicant job portal (jobs.ghrhealthcare.com), and the GHR Live mobile application available on iOS and Android. Marketing and candidate acquisition leverage a content/blog layer, a referral network that is the company's #2 application source, and 24-hour customer service. Geographic reach spans all 50 U.S. states, supported by a direct enterprise field-sales motion targeting healthcare facilities.

The revenue model is primarily managed services: the firm earns markup on contractor wages or placement fees charged to employer clients across temporary, contract, per diem, travel, and direct hire engagements. The MSP program generates revenue by managing credentialing, billing, and vendor orchestration for healthcare facilities through its 200+ affiliate vendor network. The direct enterprise sales motion serves healthcare facilities (the primary B2B customer segment), while a self-serve website and mobile app motion serves individual healthcare professionals (the primary B2C/supply-side segment). Revenue concentration at the individual customer level is not disclosed, and the combination of broad vertical coverage, nationwide operations, and an aggregator-style MSP program suggests a distributed-volume rather than anchor-account revenue base.

Name

Planet Healthcare

Legal name

GHR Healthcare

Website

https://planet-healthcare.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Planet Healthcare, operating as GHR Healthcare, is a U.S. healthcare staffing platform providing temporary, contract, direct hire, and managed service provider (MSP) workforce solutions across nursing, allied health, advanced practice, physicians, RCM, healthcare IT, leadership, and education verticals nationwide.

Ownership category

akta.pro rank

Product category

Healthcare Staffing Services

SIC

Services-Health Services (8000)

akta.pro primary industry

Healthcare Clinical & Allied Health Staffing (BPACADAJ)

akta.pro secondary industry

Healthcare IT & Health Informatics Staffing (BPACADAK)

Keywords

• Healthcare staffing services
• Nurse staffing solutions
• Allied health staffing
• Managed service provider
• Healthcare workforce management

Headquarters

HQ city

Northbrook

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Healthcare Staffing Services: Placement of healthcare professionals (nurses, allied health, physicians, etc.) at healthcare facilities. Revenue generated through markup on contractor wages or placement fees charged to employer facilities.
2. Managed Service Provider (MSP) Program: Full-service workforce management for healthcare facilities, handling credentialing, billing, and vendor management. Leverages network of 200+ affiliate vendors to source candidates.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Planet Healthcare is a U.S. healthcare staffing and workforce solutions provider that places nurses, allied health professionals, advanced practice providers, physicians, healthcare IT staff, revenue cycle management staff, healthcare leaders, and healthcare educators into facilities nationwide. Its offering includes contingent travel and per diem staffing, direct hire and executive search, an MSP program consolidating 200+ vendors under a single VMS contract, and consulting services, all backed by Joint Commission certification and a 24-hour support model.

Product overview

GHR Healthcare operates as a comprehensive healthcare staffing platform offering customizable, scalable, tech-enabled workforce solutions. The platform is organized around specialized staffing verticals including Nursing, Allied Health, Advanced Practice, Physicians, Revenue Cycle Management (RCM), Healthcare IT, Healthcare Leadership, and Education. Supporting these core services are the Managed Service Provider (MSP) program leveraging 200+ affiliate vendors, Direct Hire & Executive Search capabilities, and Consulting Services. The GHR Live mobile application enables job seekers to access opportunities on iOS and Android devices. All services are unified by technology that matches jobs to candidate skills and preferences and optimizes labor force through analytics.

Differentiator

Problem solved

Functional benefit

Brands

• GHR Education: Healthcare education career services

Products and services

• Nursing Staffing Congent travel and per diem nursing staffing for healthcare facilities; serves hospitals and health systems needing registered nurses, specialty nurses, and rapid backfill coverage.
• Allied Health Staffing Placement of allied health professionals (e.g., therapists, technicians, laboratory and imaging professionals) into healthcare facilities on a contingent basis.
• Advanced Practice Staffing Placement of nurse practitioners, physician assistants, and other advanced practice providers into healthcare facilities.
• Physicians Staffing Locum tenens and permanent placement of physicians for healthcare facilities across specialties.
• Revenue Cycle Management Staffing Placement of revenue cycle management professionals into healthcare provider organizations to support billing, coding, and collections functions.
• Healthcare IT Staffing Placement of healthcare IT professionals, including EHR/EMR specialists and clinical informatics staff, into provider organizations.
• Healthcare Leadership Staffing Placement of healthcare executives, directors, and senior clinical leaders into healthcare organizations.
• Healthcare Education Staffing Placement of healthcare educators and academic faculty into healthcare education programs and institutions.
• Managed Service Provider (MSP) Program Vendor management service that consolidates 200+ staffing suppliers under a single VMS contract for healthcare organizations, centralizing credentialing, ordering, and billing.
• Direct Hire & Executive Search Permanent placement of healthcare professionals and executive leaders into provider organizations on a contingency or retained search basis.
• Consulting Services Advisory consulting engagements for healthcare organizations covering workforce strategy, staffing model design, and related operational improvements.
• GHR Live Mobile App Mobile application that allows healthcare professionals to access assignments, submit timecards, manage credentials, and engage with Planet Healthcare/GHR services on the go.

Quantifiable outcome

• #2 application source is referrals
• +1 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Joint CommissioncoreOthersGHR Healthcare is Joint Commission Certified under the Healthcare Staffing Services Certification (HCSS). This certification demonstrates compliance with healthcare staffing quality and safety standards, providing credibility and trust signal for healthcare facilities.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• CHG Healthcare: Parent of CompHealth and Weatherby Healthcare, offering locum tenens, travel nursing, and allied staffing nationally. Comparable multi-specialty healthcare staffing model with MSP-style enterprise offerings.
• AMN Healthcare: Largest publicly traded U.S. healthcare staffing company, providing nurse, allied, physician, and leadership staffing plus MSP and workforce solutions. Directly comparable as a multi-specialty national healthcare staffing competitor serving the same hospital customer base.
• Randstad USA (Healthcare): Global staffing firm with a dedicated U.S. healthcare division placing nurses, allied, and administrative healthcare talent. Comparable healthcare staffing capabilities as part of a broader workforce solutions portfolio.

Direct peers

• Jackson Healthcare: Privately held U.S. healthcare staffing organization placing nurses, allied professionals, physicians, and leaders. Closely comparable vertical-specialization model and customer base of hospitals and health systems.
• Aya Healthcare: Large U.S. travel nurse and allied health staffing firm with a tech-forward platform and MSP capabilities. Directly competes in nursing and allied staffing, with similar multi-state delivery and technology-enabled matching.
• Cross Country Healthcare: Public healthcare staffing firm placing nurses, allied health professionals, and physicians across all 50 states, with an MSP offering. Closely comparable in service mix, geographic reach, and customer profile.
• Trusted Nurse Staffing: U.S. travel nursing and allied health staffing firm focused on nationwide placements. Comparable nursing/allied service mix, multi-state delivery, and technology-enabled application process.
• Maxim Healthcare Services: National healthcare staffing and home health services provider placing nurses, allied health, and behavioral health professionals. Comparable multi-specialty staffing model serving hospitals and facilities.
• HealthTrust Workforce Solutions: Workforce solutions arm of HealthTrust, offering managed staffing and MSP programs to hospital systems. Comparable enterprise MSP-led go-to-market and clinical staffing focus.
• Medical Solutions: U.S. travel nursing and healthcare staffing firm serving hospitals nationwide with a tech-enabled matching platform. Comparable travel nursing focus, multi-state reach, and candidate-experience-driven model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/PlanetHealth3
• Facebookfacebook.com/PlanetHealthcare

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Planet Healthcare