Nave à Vela
Nave à Vela is a Brazilian B2B ed-tech company that delivers BNCC-aligned innovation culture curriculum, maker materials, digital platforms, and educator formation to private K-12 schools, serving 400+ partner schools nationwide.
- Company typePrivate
- Founded2015
- HeadquartersSão Paulo, Brazil
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Nave à Vela does
Nave à Vela is a Brazilian educational technology company that delivers innovation culture curriculum and learning solutions to private K-12 schools across Brazil. Founded in 2015 and headquartered on Rua Augusta in São Paulo's Jardins district, the company operates a B2B model targeting school administrators, coordinators, and owners through direct field sales and account management. Its reported reach includes 400+ partner schools and approximately 120,000 students, supported by 51-100 employees, and the company operates as part of the ArcoPlus ecosystem under parent company Arco.
The company's core technology is the Base Curricular para Cultura de Inovação (BCCI), a proprietary curriculum framework aligned with Brazil's BNCC standards and the international 4Cs (creativity, critical thinking, collaboration, communication). This is packaged into four age-segmented collections: Coleção Engenhocas (Early Childhood, ages 3-5), Guia do Inovador das Galáxias (Elementary I, 1st-4th grade), Coleção Missão Maker (Elementary II, 5th-9th grade), and Coleção Decole nas Ideias (High School). Each collection combines physical materials (textbooks, creative and assembly kits) with digital layers including the Espaço.NAV platform for multimedia and gamified content. Complementary offerings include LAB NAV (a proprietary maker space equipped with furniture, tools, and digital fabrication equipment such as 3D printers and laser cutters), the CRIE educator formation program (40+ hours of training plus periodic sessions), and the annual HackaNAV hackathon for 8th and 9th grade students. The Navegando com IA resource hub extends the portfolio into AI literacy guidance for schools.
Revenue derives from quote-based annual subscriptions to private schools (bundling collections, LAB NAV inclusion, pedagogical advisory, and educator formation), one-time purchases of didactic materials by families through the Loja NAV e-commerce platform, and CRIE professional services. The company monetizes its content library, physical infrastructure, and ongoing training as a vertically integrated stack rather than discrete products. Nave à Vela participates in the broader ArcoPlus ecosystem alongside complementary solutions such as SAS Educação and Programa Pleno, and has secured strategic partnerships including a 2026 collaboration with Google for HackaNAV and access to OpenAI technology via parent Arco.
Nave à Vela firmographics
Firmographics- Name
- Nave à Vela
- Legal name
- Nave à Vela
- Website
- https://naveavela.com.br
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Nave à Vela is a Brazilian B2B ed-tech company that delivers BNCC-aligned innovation culture curriculum, maker materials, digital platforms, and educator formation to private K-12 schools, serving 400+ partner schools nationwide.
- Ownership category
- akta.pro rank
Nave à Vela industry classification
Industry- Product category
- K-12 Educational Technology
- NAICS
- Educational Support Services (611710), Educational Support Services (61171), Educational Support Services (6117)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD)
- akta.pro secondary industries
- K–12 Digital Curriculum & Interactive Lessons (EDAGAEAA), Early Learning Digital Curriculum & School Readiness Content (EDAFACAN), K–12 Instructional Design & Curriculum Development Services (EDAGAKAA)
Keywords
Where Nave à Vela is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Nave à Vela business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Educational Materials Sales: Sale of physical and digital didactic materials (student books, creative kits, assembly kits) to partner schools and families through the proprietary Loja NAV e-commerce platform. Schools and families purchase materials aligned to each collection (Engenhocas, GIG, Missão Maker, Decole nas Ideias).
- LAB NAV Maker Space: Sale of the fully equipped LAB NAV maker space as a separate product offering, complementing the didactic materials. Includes furniture, visual communication, supply kits, tools, and materials. Provided separately from the core curriculum.
- Pedagogical Advisory Services: Pedagogical advisory services including customized formations throughout the year, personalized classroom planning support, and project follow-up. Provided to partner schools as part of the ongoing partnership.
- Digital Platform Access: Access to Espaço.NAV, the digital platform with multimedia content, gamification features, teacher courses, and student resources. Included as part of the school partnership or sold separately.
- Educator Formation (CRIE): Revenue generated from the CRIE educator formation program — over 40 hours of initial training and periodic formations for teachers at partner schools. Includes certification and ongoing professional development.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Customized school partnership pricing based on selected solutions and student volume |
| Unit Pricing | Pay-as-you-go | Individual student/family material purchases via Loja NAV e-commerce |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Nave à Vela product offering
Product offeringCore offering
Nave à Vela provides a complete innovation culture solution for private K-12 schools in Brazil, built around four age-tiered didactic collections (Early Childhood, Elementary I, Elementary II, and High School) that combine physical student books and creative kits with proprietary digital platforms, accompanied by educator formation, pedagogical advisory, a turnkey LAB NAV maker space, and the HackaNAV annual hackathon. Revenue is generated primarily through B2B school partnerships (annual subscription bundles) and direct e-commerce sales of materials to families through the Loja NAV platform.
Product overview
Nave à Vela is an educational technology company offering a comprehensive, multi-level portfolio of innovation culture solutions spanning Early Childhood Education through High School. The portfolio consists of four age-appropriate curriculum collections (Engenhocas, Guia do Inovador das Galáxias, Coleção Missão Maker, and Coleção Decole nas Ideias), each combining physical student materials, educator guides, and hands-on kits with digital platforms and gamified learning resources. The offering is structured around three integrated layers: continuous educator professional development and formation (CRIE), practical student experiences through collections and maker activities, and family engagement rituals and celebrations. Schools also receive pedagogical advisory services, LAB NAV maker spaces with digital fabrication equipment, and access to the HackaNAV innovation marathon. The Navegando com IA resource provides AI literacy guidelines for responsible technology use in education.
Differentiator
Problem solved
Functional benefit
Brands
- Coleção Engenhocas: Early childhood education collection (ages 3-5) featuring stories connected to UN Sustainable Development Goals with creative kits for hands-on learning.
- Guia do Inovador das Galáxias
- Coleção Missão Maker
- Coleção Decole nas Ideias
- LAB NAV
- HackaNAV
- Espaço.NAV
- Loja NAV
- CRIE
- Navegando com IA
- Engenhocas Digital
Products and services
- Coleção Engenhocas Didactic collection for children aged 3-5 in Early Childhood Education consisting of 3 books with 4 stories each linked to UN Sustainable Development Goals, creative kits with molds for building toys, teacher support materials, and an exclusive Engenhocas Digital app for family engagement.
- Guia do Inovador das Galáxias (GIG) Collection for 1st to 4th grade combining textbooks with hands-on challenges, a creative assembly kit, an educator guide, and a gamified digital platform with multimedia content and exclusive challenges.
- Coleção Missão Maker Collection for 5th to 9th grade featuring textbooks with 6 thematic maker areas across grades with increasing complexity, assembly kits with diverse materials and tools, a project book with 15+ suggestions, and a digital platform with multimedia content.
- Coleção Decole nas Ideias Fully digital collection for 1st to 3rd year of High School featuring multimedia resources, flexible implementation aligned with BNCC, procedural and self-assessment, a multi-grade approach, and Design Thinking and Design Sprint methodologies adapted for school settings.
- LAB NAV (Maker Space) Fully equipped proprietary maker space for Nave à Vela partner schools, including functional furniture, custom visual communication to stimulate creativity, supply kits, materials, tools, and digital fabrication equipment such as 3D printers and laser cutters. Offered separately from didactic materials to complement the innovation culture journey.
- Espaço.NAV Proprietary digital platform that enhances maker classes, allowing students, teachers, and families to access all resources and materials offered by Nave à Vela. Includes gamification, multimedia content, supplementary courses, and digital versions of student and educator books.
- Loja NAV Proprietary online store enabling partner schools and families to purchase didactic materials used during Innovation Culture classes, with boleto and credit card payment options, installment plans, and school delivery.
- Assessoria Pedagógica Pedagogical advisory service combining over 40 hours of initial formation, periodic customized trainings throughout the year, and personalized classroom planning support and project follow-up for partner schools.
- Formação em Cultura de Inovação (CRIE) Educator formation program with over 40 hours of initial online and in-person training covering innovation culture, practical application of collections, certification, and ongoing periodic formations. Includes specific tracks on Digital Fabrication, Manual Fabrication, Programming, and Electronics & Robotics.
- HackaNAV Annual national innovation marathon for 8th and 9th grade students from partner schools. Teams develop innovative projects addressing real social and scientific challenges, advancing through school, regional, and national stages via the Portal Nave à Vela platform; national winners receive a trip to NASA's Space Center.
- Navegando com IA Pedagogical guide and resource hub providing essential guidelines for schools on responsible AI use, covering AI in education, academic integrity, subject-specific recommendations, and safety and privacy protocols for AI in the classroom.
Quantifiable outcome
- 120,000+ students impacted across 400+ schools
- +3 more outcomes
Companies that use Nave à Vela
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles1 record
Nave à Vela technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability7 records
Feature11 records
Nave à Vela partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- GooglecoreGoogle partnered with Nave à Vela's HackaNAV 2026 competition, providing participating teams with Gemini Enterprise Education Edition licenses and NotebookLM access for their innovation projects. Winning teams also visit Google's São Paulo office. The partnership connects AI tools with educational outcomes, aligning Google's AI capabilities with Nave à Vela's student-focused innovation curriculum.
- SAS EducaçãominorNave à Vela and SAS Educação are presented as complementary educational solutions that schools can adopt together. SAS Educação provides an integrated teaching platform focused on overall student development, while Nave à Vela adds maker/innovation culture education. The partnership is highlighted at events like Bett Brasil 2024 to showcase how the two solutions work in tandem.
- Programa PlenominorPrograma Pleno (socioemotional education program) and Nave à Vela (innovation culture) are positioned as complementary solutions that schools can adopt together for holistic student development. Both are part of the ArcoPlus ecosystem of supplementary pedagogical solutions.
- ArcoPlus / ArcocoreNave à Vela is part of the ArcoPlus ecosystem of supplementary pedagogical solutions. Arco is the parent company providing strategic direction, partnerships (including the OpenAI partnership), and shared resources across its portfolio of education solutions including Nave à Vela, Programa Pleno, and SAS Educação.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Nave à Vela competitors and assessment
Company assessmentDirect peers
- Geekie: Brazilian K–12 edtech providing adaptive digital curriculum, teacher support, and school partnerships. Most directly comparable Brazilian peer given similar B2B school sales motion and BNCC-aligned content.
- Bili (formerly IDTech): Brazilian edtech delivering digital curriculum, programming, and innovation content to K–12 schools. Overlaps with Nave à Vela in the maker/STEAM and innovation-culture space and shares the same BNCC-aligned school channel.
- SAS Educação: Brazilian K–12 educational solutions provider, already presented as a complementary partner of Nave à Vela within the ArcoPlus ecosystem. Comparable as a fellow B2B K–12 content provider with private-school distribution.
- Programa Pleno: Brazilian socioemotional education program for schools, part of the ArcoPlus ecosystem alongside Nave à Vela. Directly comparable as a fellow K–12 supplementary pedagogical solution sold to the same private-school buyer.
Emerging players
- Letrus: Brazilian edtech focused on literacy and writing skills for K–12 schools. Comparable as a B2B K–12 content provider selling into the same private-school segment, though narrower in subject focus.
- Muvuco: Brazilian edtech delivering gamified learning content to K–12 students. Comparable in its BNCC-aligned, gamified digital platform approach to Espaço.NAV, though with a smaller school footprint.
Broad incumbents
- Positivo Tecnologia (Education segment): Brazilian incumbent with a sizable K–12 education content and technology business, including tablets, content, and school solutions. Comparable in its broad reach into Brazilian private K–12 schools.
- Eleva Educação: Brazilian K–12 private school group with associated content and digital solutions. Comparable as a large player in the private K–12 market that competes for the same school buyers as Nave à Vela.
- Vasta (formerly Somos Educação): Listed Brazilian K–12 educational solutions and content company, owned by Cogna. Serves as a broad incumbent competitor with significantly larger scale across content, distribution, and digital platforms.
- Cogna Educação: Largest Brazilian K–12 education group, encompassing K–12 schools, content, and edtech. A broad incumbent competing across the same BNCC-aligned content and school-partnership space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Nave à Vela social profiles
Digital presenceNave à Vela financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nave à Vela leadership team
Management profileNumber of profiles
Profiles3 records
Nave à Vela funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nave à Vela M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nave à Vela
What does Nave à Vela do?
Nave à Vela provides a complete innovation culture solution for private K-12 schools in Brazil, built around four age-tiered didactic collections (Early Childhood, Elementary I, Elementary II, and High School) that combine physical student books and creative kits with proprietary digital platforms, accompanied by educator formation, pedagogical advisory, a turnkey LAB NAV maker space, and the HackaNAV annual hackathon. Revenue is generated primarily through B2B school partnerships (annual subscription bundles) and direct e-commerce sales of materials to families through the Loja NAV platform.
Is Nave à Vela a public or private company?
Nave à Vela is a private company. It is classified as corporate owned and is currently operating.
When was Nave à Vela founded?
Nave à Vela was founded in 2015. It employs 51 to 100 people.
Where is Nave à Vela based?
Nave à Vela is headquartered in São Paulo, Brazil, in the Latin America region.
How does Nave à Vela make money?
Five revenue lines are on record. Educational Materials Sales are the primary driver. The others are LAB NAV Maker Space, pedagogical Advisory Services, digital Platform Access and educator Formation (CRIE).
Who are Nave à Vela's main competitors?
Direct peers on record are Geekie, Bili (formerly IDTech), SAS Educação and Programa Pleno. Emerging players are Letrus and Muvuco. Broad incumbents are Positivo Tecnologia (Education segment), Eleva Educação, Vasta (formerly Somos Educação) and Cogna Educação.
Does Nave à Vela have an API?
No public API is recorded for Nave à Vela.
What industry is Nave à Vela in?
Nave à Vela's product category is K-12 Educational Technology. Its primary akta.pro industry code is EDAJAMAD, Curriculum, Lesson Planning & Instructional Content Platforms, with a secondary code of EDAGAEAA, K–12 Digital Curriculum & Interactive Lessons. Its NAICS code is 611710 and its SIC code is 8200.