Soxy
Soxy is an e-commerce deal aggregation platform that curates 1.9 million-plus luxury and premium fashion products from retailers like Nordstrom, Farfetch, and Bergdorf Goodman, offering fashion-conscious consumers exclusive coupon codes and a managed-checkout concierge service worldwide.
- Company typePrivate
- Founded2014
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Soxy does
Soxy, Inc. operates a direct-to-consumer e-commerce deal aggregation platform that curates 1.9 million-plus luxury and premium fashion, footwear, bags, beauty, home, and kids products from multiple global retail partners — including Nordstrom, Farfetch, Bergdorf Goodman, and Neiman Marcus — into a single shopping destination. The platform offers two purchase modes: redirecting shoppers to partner retailer websites for direct checkout, or routing through the Soxy Concierge service, which sources the best price across partner stores, applies available coupons, and manages order placement, shipping, and returns on behalf of the customer. Soxy monetizes exclusively through affiliate commissions from retail partners; consumers pay nothing to use the platform and pay retail prices set by merchants.
The technology stack is deliberately lightweight: Shopify powers the storefront and checkout, Google Analytics tracks site behavior and campaign performance, and the company has no proprietary AI/ML capabilities, no mobile app, and no public API. Soxy's top-of-funnel growth is driven by SEO-optimized product and brand pages and an editorial Magazine blog featuring brand guides, seasonal deal roundups, and styling content; mid-funnel conversion is supported by an email newsletter distributing exclusive coupon codes for partner retailers. The customer base is a horizontal fashion-conscious consumer segment, with women's fashion the largest at roughly 891,000 catalog items, followed by men's, kids, home and living, and beauty.
Founded in 2014 and led by co-founder and CEO Albert Vaisman, Soxy is a privately held company with 11-50 employees, headquartered in Miami, FL, and governed under New York law. It has a single disclosed funding event from Fashion Zone (2016), no parent company, no M&A history, and operates with no patent, certification, or regulatory footprint. The business functions as a lean content-and-affiliate engine — distribution and curation are the product, not technology depth.
Soxy firmographics
Firmographics- Name
- Soxy
- Legal name
- Soxy, Inc.
- Website
- https://soxy.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Soxy is an e-commerce deal aggregation platform that curates 1.9 million-plus luxury and premium fashion products from retailers like Nordstrom, Farfetch, and Bergdorf Goodman, offering fashion-conscious consumers exclusive coupon codes and a managed-checkout concierge service worldwide.
- Ownership category
- akta.pro rank
Soxy industry classification
Industry- Product category
- Luxury Fashion E-commerce Aggregation
- NAICS
- All Other General Merchandise Retailers (455219)
- SIC
- Retail-Catalog & Mail-Order Houses (5961)
- akta.pro primary industry
- Multi-Category Generalist Catalog Department Store Retailers (CRAGAIAI)
Keywords
Where Soxy is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Soxy business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Affiliate Commission Revenue: Soxy earns commissions when customers purchase products through their affiliate links to retail partners. The platform aggregates luxury fashion items from multiple retailers and receives referral fees for completed transactions. When using Soxy Concierge, transactions show 'Soxy' on bank statements, suggesting they act as the merchant of record in some cases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Platform access is free for consumers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Soxy product offering
Product offeringCore offering
Soxy is an online fashion and lifestyle deal aggregation platform that curates luxury and designer products from multiple premium retail partners (including Nordstrom, Farfetch, Bergdorf Goodman, Neiman Marcus, and brand-direct sites) into a single shopping destination with 1.9M+ indexed items. Customers can either click through to retailer sites to complete purchases or use the Soxy Concierge service, which places and manages the order on their behalf to secure the best available pricing across partner stores.
Product overview
Soxy is an online fashion and lifestyle deal aggregation platform that connects shoppers with luxury brands and designer products from global retail partners. The core platform (Soxy) serves as a unified shopping destination featuring 1.9 million+ items across categories including Women's Fashion, Men's Fashion, Kids, Home & Living, Beauty, Shoes, and Bags. The platform operates through two shopping methods: direct redirection to partner retailer websites or Soxy Concierge—a managed checkout service that searches for the best pricing across partner stores, applies applicable coupons, and handles the order fulfillment and returns process. Soxy aggregates products from major luxury brands including Givenchy, Dior, Balenciaga, Gucci, Hermès, and hundreds of others, displaying trending deals and promotional codes from retailers like Nordstrom, Bergdorf Goodman, Farfetch, and Neiman Marcus.
Differentiator
Problem solved
Functional benefit
Brands
- Soxy Concierge: A concierge service that manages the shopping process, searching for the best store to fulfill orders and find optimal pricing
Products and services
- Soxy Aggregation Platform An online fashion and lifestyle deal aggregation platform that curates 1.9M+ luxury and designer products from multiple premium retail partners (Nordstrom, Farfetch, Bergdorf Goodman, Neiman Marcus, Adidas, Foot Locker brands) and offers discounted prices with redirect-to-retailer shopping. Targeted at fashion-conscious individual consumers seeking deals on premium and luxury brands.
- Soxy Concierge A managed shopping concierge service that handles the entire purchase process on behalf of the customer: it searches partner retailers for the best store to fulfill the order, applies available coupons, and manages order placement, shipping, and returns. Designed for shoppers who want hands-off access to luxury fashion deals through Soxy.
Companies that use Soxy
Customer profileSegments5 records
Ideal customer profiles1 record
Soxy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Soxy partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, major and moderate.
- ShopifycoreSoxy uses Shopify as its e-commerce platform infrastructure to power the online store, including shopping cart, checkout, and basic store functionality.
- NordstrommajorNordstrom is a key retail partner offering fashion, shoes, bags, and accessories through Soxy's affiliate platform. Customers can purchase Nordstrom products through Soxy with exclusive coupon codes available.
- FarfetchmajorFarfetch is a major luxury fashion marketplace partner, offering designer brands through Soxy's platform with affiliate commissions on sales.
- Bergdorf GoodmanmajorBergdorf Goodman is a luxury department store partner featured on Soxy with exclusive promotional codes offering up to 75% off.
- Neiman MarcusmajorNeiman Marcus is a luxury retail partner on Soxy, offering premium fashion with exclusive 25% off discount codes.
- Nordstrom RackmoderateNordstrom Rack is an off-price retail partner offering discounted designer fashion through Soxy's platform with 15% discount codes.
- Luxury Brands and Multi-brand Retailers (Global)coreSoxy carefully curates partnerships with reputable luxury brands and multi-brand retailers worldwide, selecting only retailers that deliver high-quality products and exceptional customer service.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Soxy competitors and assessment
Company assessmentMarket position
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Soxy social profiles
Digital presenceSoxy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Soxy leadership team
Management profileNumber of profiles
Profiles1 record
Soxy funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Soxy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Soxy
What does Soxy do?
Soxy is an online fashion and lifestyle deal aggregation platform that curates luxury and designer products from multiple premium retail partners (including Nordstrom, Farfetch, Bergdorf Goodman, Neiman Marcus, and brand-direct sites) into a single shopping destination with 1.9M+ indexed items. Customers can either click through to retailer sites to complete purchases or use the Soxy Concierge service, which places and manages the order on their behalf to secure the best available pricing across partner stores.
Is Soxy a public or private company?
Soxy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Soxy founded?
Soxy was founded in 2014. It employs 11 to 50 people.
Where is Soxy based?
Soxy is headquartered in Toronto, Canada, in the North America region.
How does Soxy make money?
One revenue line is on record: affiliate Commission Revenue.
Does Soxy have an API?
No public API is recorded for Soxy.
What industry is Soxy in?
Soxy's product category is Luxury Fashion E-commerce Aggregation. Its primary akta.pro industry code is CRAGAIAI, Multi-Category Generalist Catalog Department Store Retailers. Its NAICS code is 455219 and its SIC code is 5961.