VPP
VPPlab operates an AI-powered Virtual Power Plant platform that aggregates distributed wind, solar, ESS, and V2G assets in South Korea for forecasting, automated electricity market bidding, and RE100 fulfillment, serving renewable energy generators and large corporate buyers.
- Company typePrivate
- Founded2020
- HeadquartersSeoul, South Korea
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What VPP does
VPPlab Corp. (branded VPP) is a South Korea-based Virtual Power Plant technology company founded in 2020 in Jeju-si, originally as POSCO Energy's first internal venture and now operating as an independent private corporation with a secondary office in Seoul. The company builds and operates an integrated VPP platform that aggregates and orchestrates distributed energy resources — wind, solar, energy storage systems (ESS), fuel cells, and V2G-connected electric vehicles — for forecasting, real-time market bidding, and corporate renewable energy procurement. Its core product, "flow," combines AI-powered generation forecasting (sub-8% wind forecast error, as low as 5.3% in 70MW of demonstrated capacity) with automated twice-daily electricity market bidding, real-time monitoring, and settlement; the "flow-V" module added in August 2024 targets Korea's real-time electricity market, where the company has demonstrated a 100% bid rate and 0 KRW imbalance penalty across a 73MW portfolio.
VPPlab serves two primary customer groups. The first is renewable energy generators (wind and solar plant operators) in Korea, which license the flow platform for forecasting, bidding automation, and asset management across 250+ sites and 600MW+ of demonstrated distributed resources. The second is corporate RE100 buyers — multinationals and large Korean enterprises that need to meet 100% renewable electricity commitments — for whom the company delivers end-to-end services from strategy and REC procurement through supply, operations, and reporting; a flagship case is the 2,000-REC supply to Kakao's Jeju office in 2023. The company also runs the "Plus DR" demand-response module and a regulatory-sandbox-approved V2G-ESS solution that repurposes spent EV batteries.
VPPlab monetizes through a hybrid of transaction fees on platform-mediated power brokerage, recurring subscriptions tied to managed MW capacity, and professional-services fees for RE100 consulting and O&M. The firm has raised pre-A funding (MYSC, August 2023) and Series A funding (December 2024, with Smilegate Investment and Jeju Early Startup Nurturing Fund participation) and holds four granted patents plus six pending applications covering distributed resource integration, power brokerage, forecasting, ESS management, EV charging, and automated bidding. The business is presently concentrated in South Korea, with Jeju Island serving as its primary operational and demonstration base.
VPP firmographics
Firmographics- Name
- VPP
- Legal name
- VPPLAB Corp.
- Website
- https://vpplab.kr
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- VPPlab operates an AI-powered Virtual Power Plant platform that aggregates distributed wind, solar, ESS, and V2G assets in South Korea for forecasting, automated electricity market bidding, and RE100 fulfillment, serving renewable energy generators and large corporate buyers.
- Ownership category
- akta.pro rank
VPP industry classification
Industry- Product category
- Virtual Power Plant Software
- NAICS
- Computer Systems Design and Related Services (5415), Computer Facilities Management Services (541513), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Integrated Systems Design (7373), Electric Services (4911)
- akta.pro primary industry
- VPP Optimization, Forecasting & Dispatch Software (AI/ML, Digital Twins) (EUAFAHAG)
- akta.pro secondary industries
- VPP Orchestration & Aggregator Operating Platforms (EUAFAKAC), Virtual Power Plant (VPP) / Distributed Energy Resources (DER) Aggregation for Balancing (EUAGAKAI), EV Charging & Fleet VPP Aggregation (Managed Charging, V2G, Depot/Highway) (EUAFAHAC), Commercial & Industrial (C&I) DER Aggregation & Load Flexibility (EUAFAHAB), Aggregator-as-a-Service & White-Label VPP Programs (Retailers, OEMs, Utilities) (EUAFAHAK)
Keywords
Where VPP is headquartered
LocationHeadquarters
- HQ city
- Seoul
- HQ country
- South Korea
- HQ region
- Asia
Offices2 records
Markets served
VPP business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Power Trading / Brokerage Platform Services: VPPlab operates a power brokerage platform ('flow') that manages the trading of electricity from renewable energy generators in the Korean power market. The platform handles generation forecasting, bid submission, and settlement, charging fees for the service. Key operational scale includes 200MW of wind farm brokerage prediction service passed, 73MW in the real-time market, and 250+ sites on the platform.
- RE100 Fulfillment Services: VPPlab provides end-to-end RE100 services for corporate clients, covering strategy consultation, renewable energy sourcing, energy supply, operations, and reporting. The company helps enterprises procure RECs and manage renewable energy transitions, earning fees for consulting and ongoing service management.
- Renewable Energy Generation Forecasting Services: Provides AI-based wind and solar power generation forecasting services to power generators and energy traders. These forecasts are critical for participation in the real-time electricity market and help generators reduce imbalance penalties. Achieved forecast error rate of 5.3% for wind power (cumulative 70MW demonstrated), and sub-8% average error rate across its fleet.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Multi-year contract | Custom RE100 consulting and fulfillment — enterprise-level tailored service |
| Subscription | Monthly | Power brokerage platform (flow) — recurring subscription model based on portfolio size |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
VPP product offering
Product offeringCore offering
VPPlab operates an AI-powered Virtual Power Plant (VPP) technology platform that integrates, forecasts, and trades electricity from distributed renewable energy resources including wind, solar, ESS, and V2G/E-mobility assets. The company provides the 'flow' power brokerage platform with generation forecasting, automated market bidding, and real-time monitoring, plus the 'flow-V' real-time management platform, 'Plus DR' demand response service, 'V2G' vehicle-to-grid solution, and end-to-end RE100 consulting and renewable energy certificate (REC) fulfillment services for corporate clients in South Korea.
Product overview
VPPlab operates a VPP (Virtual Power Plant) technology platform consisting of integrated modules: the core 'flow' platform for power trading with AI-based generation forecasting and automated bidding; 'Plus DR' for demand response services; 'V2G' for vehicle-to-grid and ESS integration; 'flow-V' for real-time market operations; and comprehensive 'RE100 Service' for renewable energy certification fulfillment. The platform manages over 250 sites with 600MW+ of distributed resources (wind, solar, ESS, fuel cells), enabling renewable energy producers to forecast generation, trade power, and optimize operations while helping corporate clients achieve their renewable energy targets.
Differentiator
Problem solved
Functional benefit
Brands
- flow: Easy and convenient electric power exchange platform with AI-powered accurate generation forecasting, automated bid submission, and real-time integrated monitoring for distributed resources.
- flow-V
- Plus DR
- V2G (Vehicle-to-Grid)
Products and services
- flow AI-powered electric power exchange platform providing generation forecasting, real-time monitoring, automated bid submission, and settlement services for distributed energy resources including wind, solar, and ESS, used by renewable energy generators in the Korean power market.
- flow-V Real-time renewable energy integrated management platform and power trading bidding solution designed for VPP operators to participate in Korea's real-time electricity market, achieving 100% real-time market bidding rate and 0 KRW imbalance penalty.
- Plus DR Demand response service that provides optimal power operation plans by analyzing power supply, SMP price trends, and customer usage patterns, enabling participants to earn incentives by consuming electricity at scheduled times during periods of excess renewable generation.
- ESS+V2G (Vehicle-to-Grid) Vehicle-to-grid solution connecting spent EV batteries repurposed as ESS with V2G charging/discharging management, enabling EVs to charge during off-peak hours and discharge during peak hours to reduce vehicle maintenance costs and earn additional revenue from grid services.
- RE100 Service Comprehensive renewable energy 100% (RE100) fulfillment service covering the entire process from strategy consultation, renewable energy sourcing, and REC procurement through energy supply, operations, and performance reporting for corporate clients.
Quantifiable outcome
- Wind power generation forecast error rate reduced to 5.3% (cumulative 70MW demonstrated)
- +3 more outcomes
Companies that use VPP
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
VPP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
VPP partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- POSCO International (포스코인터내셔널)coreVPPlab signed an MOU with POSCO International (the former POSCO Energy) in December 2025 for joint development of new renewable energy businesses. POSCO International brings energy trading and international business development expertise, while VPPlab contributes VPP platform technology and renewable energy operations capabilities. This builds on VPPlab's history as POSCO Energy's first internal venture company.
- 제주 공기업 3社 (3 Jeju Public Enterprises)minorVPPlab partnered with three Jeju public enterprises to conduct the first-ever 'RE100 Camping' event in Jeju in October 2024, promoting renewable energy usage among public sector entities.
- Jeju Top Solar (제주탑솔라)coreVPPlab signed an MOU with Jeju Top Solar in July 2025 for the demonstration of distribution grid-linked ESS (DESS) operation technology. The partnership focuses on technical demonstration of ESS technology linked to distribution networks, leveraging VPPlab's VPP platform and Jeju Top Solar's solar assets on Jeju Island.
- 한국에너지공단 (Korea Energy Agency)coreVPPlab was selected to participate in the Korea Energy Agency's 'Future Regional Energy Ecosystem Revitalization Project' in May 2025, and previously participated in the same program in 2024. This government partnership supports VPPlab's role in regional energy transition initiatives.
- KAIST 계량예측연구실 (KAIST Weighing Prediction Laboratory)coreVPPlab signed a business cooperation agreement with KAIST's Weighing Prediction Laboratory in February 2024 to collaborate on responding to new renewable energy market dynamics. The partnership leverages KAIST's academic research capabilities in generation forecasting to enhance VPPlab's forecasting algorithms for the evolving real-time electricity market.
- Kakao (제주오피스)coreVPPlab signed an RE100 contract with Kakao's Jeju office, supplying 2,000 RECs and achieving 100% renewable energy for the office in 2023. This is VPPlab's most prominent customer case study, demonstrating end-to-end RE100 fulfillment capabilities.
- 제주에너지공사 (제주에너지공사 신규 해상풍력 개발사업 SPC)coreVPPlab participates as a partner in the SPC (Special Purpose Company) for Korea East-West Power's new offshore wind development project in Jeju, representing VPPlab's involvement in major offshore wind development in Korea.
- 한국동서발전 (Korea Western Power Co., Ltd.)minorVPPlab participates as a support organization in Korea Western Power's self-regulated mutual growth program. This partnership provides access to power sector expertise and potential project opportunities.
- 한국풍력산업협회 (Korea Wind Energy Industry Association)minorVPPlab serves as an official advisory company (자문사) to the Korea Wind Energy Industry Association, providing expertise on wind power forecasting and VPP integration. The company is also a member of the Jeju-type Distributed Energy Promotion Council.
- 제주에너지공사 (Jeju Energy Corporation)coreVPPlab has an ongoing operational relationship with Jeju Energy Corporation, operating wind power plant generation resources and other demonstration projects. The company also participated in Jeju Energy Corporation's offshore wind development SPC as a project partner.
Scale indicators10 records
Recent moves6 records
Expansion highlights7 records
VPP competitors and assessment
Company assessmentEmerging players
- NuriFlex: Korean energy/IoT company that has been developing VPP and demand response offerings in the Korean market, positioning it as a domestic emerging competitor in the same regulatory and customer environment as VPPlab.
Others
- Korea Energy Agency (KEA): Government agency funding VPPlab's regional energy ecosystem projects; not a direct competitor but a key enabler/ecosystem participant that shapes the demand side for VPP services in Korea.
Direct peers
- Uplight: Uplight provides an energy data and DER orchestration platform for utilities, covering demand response, VPP, and customer energy management — comparable to VPPlab's flow platform but serving primarily North American utility customers.
- Stem Inc. Stem operates an AI-driven clean energy optimization and VPP platform integrating solar, storage, and other DERs for C&I customers and utilities, with comparable forecasting and trading automation capabilities.
- AutoGrid (acquired by Schneider Electric): AutoGrid is a VPP and DER optimization platform that uses AI/ML for forecasting, bidding, and dispatch — directly comparable to VPPlab's flow platform in product functionality and target customer (renewable energy generators and aggregators).
- EnergyHub: EnergyHub operates a DERMS platform that aggregates distributed energy resources (solar, storage, EVs, smart thermostats) for utilities and retailers, with demand response and VPP capabilities comparable to VPPlab's flow and Plus DR offerings.
- Sunverge (now Sifely Energy): Sunverge provides a DERMS/VPP platform integrating solar, storage, and EV resources for grid services and demand response, closely aligned with VPPlab's distributed resource aggregation and forecasting model.
Regional players
- Korea Southern Power (KOSPO): One of Korea's six major power generation companies (GENCOs) under KEPCO, exploring VPP and distributed energy programs; a potential large enterprise customer or competitor in the Korean market.
Broad incumbents
- KEPCO (Korea Electric Power Corporation): Korea's national utility and a VPPlab partner (KEPCO Energy Startup program) is also building internal VPP and distributed energy capabilities, making it both a potential customer/channel and a competitor in the Korean market.
- Tesla (Autobidder / VPP): Tesla's Autobidder platform and broader VPP program (Powerwall aggregation) provide AI-driven trading and DER aggregation at much larger scale, with overlapping forecasting and bidding capabilities — represents a major global incumbent VPPlab would compete against for international expansion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
VPP social profiles
Digital presenceVPP financial estimates
Financial estimateRevenue estimate
Valuation estimate
VPP leadership team
Management profileNumber of profiles
Profiles10 records
VPP funding detail
Funding detailFunding overview
Funding rounds2 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VPP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VPP
What does VPP do?
VPPlab operates an AI-powered Virtual Power Plant (VPP) technology platform that integrates, forecasts, and trades electricity from distributed renewable energy resources including wind, solar, ESS, and V2G/E-mobility assets. The company provides the 'flow' power brokerage platform with generation forecasting, automated market bidding, and real-time monitoring, plus the 'flow-V' real-time management platform, 'Plus DR' demand response service, 'V2G' vehicle-to-grid solution, and end-to-end RE100 consulting and renewable energy certificate (REC) fulfillment services for corporate clients in South Korea.
Is VPP a public or private company?
VPP is a private company. It is classified as venture growth investor backed and is currently operating.
When was VPP founded?
VPP was founded in 2020. It employs 11 to 50 people.
Where is VPP based?
VPP is headquartered in Seoul, South Korea, in the Asia region.
How does VPP make money?
Three revenue lines are on record. Power Trading / Brokerage Platform Services are the primary driver. The others are RE100 Fulfillment Services and renewable Energy Generation Forecasting Services.
Who are VPP's main competitors?
NuriFlex is listed as an emerging player. Korea Energy Agency (KEA) is listed as an others. Direct peers are Uplight, Stem Inc., AutoGrid (acquired by Schneider Electric), EnergyHub and Sunverge (now Sifely Energy). Korea Southern Power (KOSPO) is listed as a regional player. Broad incumbents are KEPCO (Korea Electric Power Corporation) and Tesla (Autobidder / VPP).
Does VPP have an API?
No public API is recorded for VPP.
What industry is VPP in?
VPP's product category is Virtual Power Plant Software. Its primary akta.pro industry code is EUAFAHAG, VPP Optimization, Forecasting & Dispatch Software (AI/ML, Digital Twins), with a secondary code of EUAFAKAC, VPP Orchestration & Aggregator Operating Platforms. Its NAICS code is 5415 and its SIC code is 7373.