San Bernardino County Medical Society

What San Bernardino County Medical Society does

San Bernardino County Medical Society (SBCMS) is a nonprofit professional physician membership organization founded in 1878 and headquartered in Redlands, California. It operates as a chartered component society of the California Medical Association (CMA), and membership automatically confers dual membership in both organizations, giving individual physicians access to a network of roughly 50,000 CMA members statewide. SBCMS serves practicing physicians (MDs and DOs), residents, fellows, medical students, and retired physicians residing or working in San Bernardino County, ranking #14 among 29 California component societies.

The organization's core products are its membership services — advocacy representation at county, state, and federal levels, practice management resources, legal and billing assistance, CME programming (in-person and on-demand webinars), and an Allies in Medicine business partner program offering member discounts on malpractice, banking, legal, RCM, and wealth management services. Supporting platforms include the Physician Finder directory, a secure member portal, the SBCMS News/Media publishing system, an events and webinars module, and a job board integrated with the National Healthcare Career Network. Under the SBCMS umbrella sit three affiliated 501(c)(3) entities — Inland Wellness Information Network (IWIN), Physicians' Memorial Gift & Benevolence Fund (PMGBF), and the Southern California Medical Museum — plus operational programs such as the Medical Reserve Corps (housed within the County Sheriff's department) and the School Nurse Physician Collaborative (SNPC).

SBCMS's revenue model is recurring membership-dues-based, supplemented by donations and PAC contributions to CALPAC, LOPAC, IWIN, MRC, scholarship funds, and the medical museum. Dues are paid annually with optional monthly installment plans; pricing is not publicly disclosed. Distribution is direct-to-physician via website, phone, email, and events, with channel partnerships (NHCN, Inland Empire Health Plan, IEHIO) extending reach. Headcount is 4-5 paid staff; the organization is volunteer-led through a Board of Directors and physician officers. SBCMS is not a venture-backed or equity-financed entity; it is a membership-supported trade association.

Name

San Bernardino County Medical Society

Legal name

San Bernardino County Medical Society

Website

https://sbcms.org

Company type

Private

Founded year

1878

Operating status

Operating

Headcount range

1–10 employees

Short description

San Bernardino County Medical Society (SBCMS) is a nonprofit, 1878-founded physician membership organization in Redlands, California, serving roughly 1,800-3,200 physicians in San Bernardino County through dual SBCMS/CMA membership, advocacy, practice support, CME, and community health programs.

Ownership category

akta.pro rank

Product category

Professional Medical Association

NAICS

Business, Professional, Labor, Political, and Similar Organizations (8139)

SIC

Services-Health Services (8000)

akta.pro primary industry

Healthcare Licensing, Accreditation & Credentialing Boards (HLAJACAC)

akta.pro secondary industries

Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy) (EDAAALAC), Community Health, Health Promotion & Behavior Change (SBCC) (BPADAIAL)

Keywords

• Physician advocacy services
• Medical society membership
• Continuing medical education
• Practice management support
• Physician referral directory

Headquarters

HQ city

Redlands

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership dues provide the primary revenue stream. Dual membership with SBCMS and CMA is automatic. Payment options include lump-sum or monthly installment plans via credit card.
2. Donations and PAC Contributions: Donations to various funds including CMA Political Action Committee (CALPAC), SBCMS Political Action Committee (LOPAC), Inland Wellness Information Network (IWIN), Medical Reserve Corps (MRC), scholarship funds, and Southern California Medical Museum.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

San Bernardino County Medical Society (SBCMS) is a nonprofit professional membership organization that provides physician advocacy, practice support, continuing medical education (CME), and community health programs to physicians in San Bernardino County. Membership automatically confers dual membership in both SBCMS and the California Medical Association (CMA), giving physicians access to statewide resources, legal services, billing assistance, and legislative representation. The organization also operates affiliated programs including the Physician Finder directory, member portal, advocacy initiatives, and community programs through nonprofit subsidiaries (IWIN, PMGBF, Medical Reserve Corps).

Product overview

San Bernardino County Medical Society operates as a professional physician membership organization offering a unified suite of services centered on membership, advocacy, and practice support. The core offering is membership services, which automatically confers dual membership in SBCMS and the California Medical Association. Supporting programs include the Physician Finder directory, secure member portal, advocacy initiatives, and community outreach through subsidiary nonprofits (IWIN, PMGBF, Medical Reserve Corps, School Nurse Physician Collaborative). Practice support services encompass billing assistance, legal resources, and practice management tools through CMA partnership. The organization also facilitates events, webinars, and CME programming, and provides specialized resources like the Allies in Medicine business partner program offering member discounts on various professional services.

Differentiator

Problem solved

Functional benefit

Products and services

• Membership Services Professional physician membership providing advocacy, practice support, and representation for physicians in San Bernardino County. Membership automatically confers dual membership in both SBCMS and the California Medical Association (CMA), with annual billing in lump-sum or monthly installment plans.
• Physician Finder Online directory allowing patients and physicians to locate SBCMS member physicians by specialty, location, and other criteria within San Bernardino County.
• Member Portal Secure online portal for member login providing access to exclusive resources, billing assistance, legal resources, practice management tools, and CME content.
• Advocacy Programs Policy and advocacy initiatives including Legislative Hotlist, MICRA, House of Delegates participation, and legislative representation at county, state, and federal levels for physician members.
• Inland Wellness Information Network (IWIN) 501(c)(3) nonprofit arm of SBCMS promoting public health through community programs addressing vaccine awareness, healthcare equity for underserved populations, and health education initiatives in the Inland Empire.
• Medical Reserve Corps (MRC) Medical volunteer unit housed within San Bernardino County Sheriff's Volunteer Forces Unit, recruiting and training volunteer medical and non-medical professionals to supplement local healthcare during emergencies and planned events.
• Physicians' Memorial Gift & Benevolence Fund (PMGBF) 501(c)(3) nonprofit providing medical student and resident scholarships, financial aid to needy persons in San Bernardino County, and supporting medical history research and preservation through the Southern California Medical Museum.
• School Nurse Physician Collaborative (SNPC) Partnership between SBCMS, San Bernardino County Superintendent of Schools, and IEHP connecting local pediatricians and school district nurses to work together for school children's health and safety, providing educational lectures and CME credits.
• Allies in Medicine (AIM) Business Partner Program Program offering SBCMS members special services or discounts on products and services including medical malpractice coverage, banking, legal services, financial planning, insurance, and revenue cycle management.
• Events and Webinars Educational events, webinars, and CME programming including clinical education series, climate health series, and practice management training available on-demand via YouTube.

Quantifiable outcome

• Loan repayment awards of up to $300,000 available through CalHealthCares
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

27 partnerships are on record, tiered core, premier, preferred and collaborator.

• California Medical Association (CMA)coreStrategic or Co-development PartnerSBCMS is a component medical society of CMA. Dual membership automatically confers membership in both organizations. CMA provides advocacy at state level, practice management resources, legal services, billing assistance, and CME education. SBCMS represents local physician interests through this partnership.
• Riverside County Medical Association (RCMA)coreStrategic or Co-development PartnerSBCMS works closely with RCMA covering physicians in the Coachella Valley. Together they form District II Delegation to CMA House of Delegates and jointly sponsor/support legislation for healthcare delivery improvement and practice protection.
• Cooperative of American Physicians (CAP)premierGTM or Marketing PartnerTrusted medical malpractice coverage provider since 1975 serving 13,000+ California physicians. Offers competitive rates, risk management services, practice management support, HR support, and group insurance benefits to SBCMS members.
• First Citizens BankpremierGTM or Marketing PartnerBanking products and services tailored for medical industry including commercial loans, practice financing, medical mortgages, estate planning, and wealth services with relationship pricing discounts for SBCMS members.
• Thakur Law Firm, APCpreferredGTM or Marketing PartnerBoutique law firm with expertise in physician/medical practice representation including Employment Law, Business Law, Health Care Law. Offers discounted services to SBCMS members.
• Wealth Management Strategies (WMS)preferredGTM or Marketing PartnerManages SBCMS Member Benefit program covering practice and personal planning, investments, insurance, partner benefits, succession planning, and retirement plans.
• Gallagher InsurancepreferredGTM or Marketing PartnerInsurance brokerage and risk management firm with dedicated healthcare practice. Offers complimentary comprehensive insurance coverage review tailored for medical groups including policy analysis and coverage gap identification.
• UnisLinkpreferredGTM or Marketing PartnerRevenue Cycle Management provider offering credentialing, insurance discovery, patient collections, data analytics and coding. SBCMS members receive complimentary financial analysis valued at $10,000 plus waived onboarding fees of $5,000.
• USPAYpreferredGTM or Marketing PartnerHealthcare-focused merchant services provider with HARP integrated patient billing and engagement platform. Helps practices accept and manage patient payments nationwide.
• ProAssurance/NORCAL GroupcollaboratorGTM or Marketing PartnerMedical professional liability insurance and risk management services. Among top 5 largest medical professional liability carriers in the country. Rated A (Excellent) by AM Best.
• AledadecollaboratorGTM or Marketing PartnerLargest network of independent primary care enabling clinicians to deliver better patient outcomes through value-based care. Manages accountable care organizations in 46 states and DC with nearly 3 million patient lives.
• MedwaycollaboratorGTM or Marketing PartnerBorn out of CMA to safeguard and support independent practice sustainability. Offers administrative support services to help physicians focus on patient care.
• SWAT Advisors/Focus CPA GrouppreferredGTM or Marketing PartnerExpert tax planning services for physicians and high net worth individuals. Certified Tax Planners providing personalized tax plans and tax credit identification.
• Inland Empire Health Information Organization (IEHIO)coreTechnology or IntegrationNon-profit grass-roots organization providing linkage between healthcare stakeholders in the Inland Empire and Manifest MedEx (statewide HIE). Focuses on driving HIE utilization for local priorities.
• Inland Empire Health Plan (IEHP)coreStrategic or Co-development PartnerMajor health plan in Inland Empire. Partners with IEHIO on Connect IE initiative, supports SBCMS School Nurse Physician Collaborative, and co-sponsors SoCalDocJobs with RCMA.
• San Bernardino County Superintendent of SchoolscoreStrategic or Co-development PartnerFormed School Nurse Physician Collaborative (SNPC) in 2005 with SBCMS and IEHP. Provides educational lectures and CME credits for school nurses and pediatricians.
• Inland Wellness Information Network (IWIN)coreStrategic or Co-development Partner501(c)(3) non-profit arm of SBCMS promoting public health in Inland Empire through community programs addressing vaccine awareness, healthcare equity, and health education.
• San Bernardino County Sheriff's Medical Reserve Corps (MRC)coreStrategic or Co-development PartnerMedical volunteer unit created by SBCMS housed within County Sheriff's Volunteer Forces Unit. Supplements local healthcare during emergencies and planned events through trained medical and non-medical volunteers.
• Southern California Medical MuseumcoreStrategic or Co-development PartnerOperated under Physicians' Memorial Gift & Benevolence Fund. Preserves medical history and displays arts and crafts of physicians through financial contributions.
• Southern California Donate Life Network (SCDLN)coreStrategic or Co-development PartnerCollaborative partner in Live & Then Give program promoting organ donation registry in Inland Empire. Supports state online organ registry awareness.
• National Association of County and City Health Officials (NACCHO)coreStrategic or Co-development PartnerNational organization supporting Medical Reserve Corps efforts. MRC corporate sponsor supporting community-based volunteer emergency responder recruitment.
• Loma Linda University Continuing Medical EducationcoreStrategic or Co-development PartnerProvides enduring CME credit for Food-Health-Cultura webinar series sessions.
• LifeStreamcoreStrategic or Co-development PartnerBlood donation organization. SBCMS partners on blood drives to support healthcare system needs.
• Loma Linda University School of MedicinecoreStrategic or Co-development PartnerMedical school eligible for Bangasser Scholarship. SBCMS supports medical students and residents through scholarship programs and Legislative Day visits.
• University of California Riverside School of MedicinecoreStrategic or Co-development PartnerMedical school eligible for Bangasser Scholarship. SBCMS supports medical students through scholarship programs.
• Western University of Health Sciences College of Osteopathic MedicinecoreStrategic or Co-development PartnerMedical school eligible for Bangasser Scholarship. SBCMS 2025 recipient Isabel Nguyen from Class of 2027.
• National Healthcare Career Network (NHCN)coreChannel Partner/ Reseller/ DistributorNational network expanding SBCMS healthcare career opportunity listings. Members receive free job postings on Inland Empire site and 25% discount for national postings.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• San Diego County Medical Society: California peer component society providing physician advocacy and practice support. Comparable in charter type, CMA affiliation, and member-facing benefits, though larger in membership size.
• Orange County Medical Association: Southern California peer county society delivering comparable physician membership, advocacy, and Allied partner-style benefits in a similarly sized regional market adjacent to San Bernardino County.
• Los Angeles County Medical Association: California's largest county medical society providing the same physician advocacy, practice support, and CME model as SBCMS at greater scale within Los Angeles County—useful benchmark for membership economics and program depth.
• Alameda-Contra Costa Medical Association: Bay Area component medical society serving Alameda and Contra Costa counties with the same dual-CMA membership structure, physician advocacy focus, and practice-support offerings.
• Riverside County Medical Association (RCMA): Adjacent county medical society covering Riverside County, including the Coachella Valley. SBCMS and RCMA jointly form District II Delegation to the CMA House of Delegates, making them the most direct operational peer in scale, mission, and geography.

Broad incumbents

• American Medical Association (AMA): National federation of physician membership organizations providing advocacy, CME, and practice resources across the U.S. Operates as the broader incumbent umbrella that state and county societies integrate with.
• Florida Medical Association: Statewide physician membership society offering similar advocacy, CME, and practice-management services. Comparable business model and revenue mix (dues plus partner revenue) at larger scale.
• Texas Medical Association: Large state-level physician membership organization in another state, operating comparable advocacy and member-benefit programs at meaningful scale—a useful benchmark for association economics outside California.
• California Medical Association (CMA): State-level parent federation of which SBCMS is a component society. CMA supplies most practice-management, legal, CME, and advocacy services SBCMS members access—the strategic incumbent shaping SBCMS's product portfolio.

Others

• Cooperative of American Physicians (CAP): Malpractice coverage and practice-support partner with an existing Preferred partnership in SBCMS's Allies in Medicine program. Adjacent enabling organization rather than a direct peer, but indicative of the partner ecosystem surrounding physician associations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/sbcms
• YouTubeyoutube.com/channel/UCfVhdbsOxPVjPxhNaq8YRRQ
• Facebookfacebook.com/SanBernardinoCountyMedicalSociety
• Instagraminstagram.com/sbcmedicalsociety
• LinkedInlinkedin.com/company/san-bernardino-county-medical-society

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about San Bernardino County Medical Society