Barmenia Insurance

What Barmenia Insurance does

Barmenia Insurance, operating commercially as BarmeniaGothaer following the 2023 merger of Barmenia and Gothaer insurance groups, is a German insurance holding company headquartered in Wuppertal and Köln. The group operates through wholly owned subsidiaries covering private health insurance (Barmenia Krankenversicherung AG), general/property-casualty (Barmenia Allgemeine Versicherungs-AG), mutual insurance (Barmenia Versicherungen a. G.), and life insurance (Gothaer Lebensversicherung AG), managing approximately €50 billion in assets. Its core products span health (full private, dental, hospital, outpatient, nursing supplements), life and pension (annuity, term life, occupational disability, funeral, dread disease), property and casualty (auto, motorcycle, bicycle, household, building, liability, legal protection), pet (dog, cat, horse health and liability), and commercial lines (cyber, professional liability, fleet, photovoltaic, wind energy, group accident).

The company's distribution model is hybrid: an extensive physical network of 981+ branch locations and 30 specialized physician advisors (Ärzteberater) across 28 German cities is complemented by digital self-service via the Meine Barmenia portal and BarmeniaApp, dedicated segment portals (beamte.barmenia.de, barmer.barmenia.de, barmenia-firmenloesungen.de), broker/intermediary channels for commercial lines, and direct digital sales via the corporate websites. Revenue is generated through recurring monthly or annual insurance premiums across consumer and SME segments, with a Wüstenrot partnership extending into building savings and home finance products.

Technology infrastructure includes a modernized front-to-back investment management platform (Bloomberg buy-side solutions integrated with Clearwater Analytics, deployed March 2026) supporting ~€50B in liquid and illiquid assets, Celonis process mining for operational optimization, and a Parloa AI-based voicebot on customer service lines. The group employs a Co-CEO model (Dr. Andreas Eurich and Oliver Schoeller) with a supervisory board chaired by Prof. Dr. Werner Görg, and operates exclusively within Germany under BaFin regulation.

Name

Barmenia Insurance

Legal name

BarmeniaGothaer AG

Website

https://barmenia.de

Company type

Private

Founded year

1904

Operating status

Operating

Headcount range

11–50 employees

Short description

Barmenia Insurance, operating as BarmeniaGothaer following its 2023 merger with Gothaer, is a German insurance group offering health, life, property, casualty, pet, and commercial insurance through 981+ branches, digital portals, and specialist advisor networks serving individuals, SMEs, physicians, and civil servants.

Ownership category

akta.pro rank

Product category

Multi-line Insurance

NAICS

Insurance Carriers and Related Activities (524), Direct Life, Health, and Medical Insurance Carriers (52411), Direct Insurance (except Life, Health, and Medical) Carriers (52412), Direct Health and Medical Insurance Carriers (524114), Insurance Agencies and Brokerages (52421)

SIC

Insurance Carriers, Nec (6399), Fire, Marine & Casualty Insurance (6331), Accident & Health Insurance (6321), Life Insurance (6311), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Retail (Personal Lines) Insurance Brokerage (FSAEADAA)

akta.pro secondary industries

Commercial Lines Insurance Brokerage (FSAEADAB), Individual/Retail Critical Illness & Hospital Indemnity (FSAIAKAE), Standard Personal Auto Insurance (Liability, Collision & Comprehensive) (FSAJAAAA)

Keywords

• Private health insurance
• Property casualty insurance
• Life pension insurance
• Commercial insurance
• Vehicle insurance

Headquarters

HQ city

Dortmund

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Premiums - Health: Revenue from private and supplemental health insurance products including private Krankenvollversicherung (full private health insurance), dental insurance, hospital supplemental insurance, ambulatory supplemental insurance, travel health insurance, and nursing care insurance.
2. Insurance Premiums - Property & Casualty: Revenue from motor vehicle insurance (car, motorcycle, moped, e-scooter, bicycle, classic car), household contents insurance, residential building insurance, personal liability insurance, legal expenses insurance, drone liability insurance, and elementary damage coverage.
3. Insurance Premiums - Life & Pension: Revenue from pension insurance (Fondsrente, guaranteed income annuity), term life insurance, capital life insurance, funeral expense insurance, occupational disability insurance, basic capabilities insurance, and dread disease coverage.
4. Insurance Premiums - Pet: Revenue from pet health insurance including dog and cat health insurance, dog and horse OP (surgical) insurance, cat OP insurance, horse OP insurance, dog liability, and horse liability coverage.
5. Business/Commercial Insurance: Revenue from commercial insurance products including professional liability (Berufshaftpflicht), operational liability (Betriebshaftpflicht), asset damage (cyber, electronics, machinery, assembly), fleet insurance, renewable energy insurance (photovoltaic, wind), and group accident insurance for businesses and associations.
6. Banking/Finance Products: Revenue from building finance products (Bausparen via Wüstenrot partnership), home finance, investment funds, and asset management products.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Barmenia Insurance operates as BarmeniaGothaer, a German insurance group offering a comprehensive portfolio of personal and commercial insurance products. Core offerings span private health insurance (full and supplemental), life and pension products, property and casualty coverage (motor, household, liability), pet insurance, travel insurance, and commercial lines including cyber, fleet, and renewable energy insurance. Products are distributed through a hybrid model of digital self-service portals and an extensive field advisor network across Germany.

Product overview

BarmeniaGothaer is a comprehensive insurance group formed from the merger of Barmenia and Gothaer, offering a broad portfolio of personal and business insurance products across multiple categories. The core offering includes vehicle insurance (auto, motorcycle, bicycle), property insurance (homeowners, household, legal protection), health insurance (private health, dental, hospital, outpatient supplements), and pension/provident insurance (annuity, term life, occupational disability). The company also provides specialized business insurance for sectors including renewable energy (photovoltaic, wind), commercial fleets, cyber risks, and corporate health schemes. The product portfolio is delivered through both individual advisor channels and digital self-service platforms including the Meine Barmenia customer portal and mobile app. A notable recent development is the March 2026 modernization of their investment platform using Bloomberg and Clearwater Analytics technology.

Differentiator

Problem solved

Functional benefit

Brands

• Meine Barmenia: Customer portal for managing insurance contracts and submitting claims
• MediApp
• Index Protect
• GarantieRente Invest
• Kapitalleben
• Sofortrente
• Direktversicherung

Products and services

• Autoversicherung (Car Insurance) Motor vehicle insurance providing comprehensive protection for private automobiles, including foreign damage protection and favorable initial classification options. Targeted at private individuals in Germany.
• Motorradversicherung (Motorcycle Insurance) Insurance for motorcycles and similar two-wheeled vehicles.
• Fahrradversicherung (Bicycle Insurance) Bicycle insurance covering theft and damage with optional protection for accidents or breakdowns, including Europe-wide breakdown assistance, pickup service, and new-value compensation. Starting from €3.45 monthly.
• Hausratversicherung (Household Contents Insurance) Insurance providing comprehensive protection for furniture, appliances, and belongings, including gross negligence and elemental damage coverage. Starting from €2.66 monthly.
• Wohngebäudeversicherung (Residential Building Insurance) Homeowners insurance protecting residential property against fire, storm, hail, and water damage.
• Privathaftpflichtversicherung (Personal Liability Insurance) Private liability insurance protecting individuals against damages they cause to third parties.
• Rechtsschutzversicherung (Legal Protection Insurance) Legal expenses insurance covering legal costs and providing legal assistance for private individuals.
• Reiseversicherung (Travel Insurance) Travel insurance packages providing worldwide protection for singles and families, configurable to individual needs. Starting from €2.40 monthly.
• Tierkrankenversicherung (Pet Health Insurance) Pet health insurance covering up to 100% of veterinary costs with free choice of veterinarian and preventive care. Starting from €22 monthly.
• Zahnzusatzversicherung (Dental Supplemental Insurance) Dental supplementary insurance offering immediate coverage with no waiting periods, up to 100% cost coverage for dental and jaw treatments. Starting from €4.60 monthly.
• Private Krankenvollversicherung (Private Full Health Insurance) Comprehensive private health insurance providing full coverage or flexible tariffs with individually selectable benefits and possible premium refunds for individuals in Germany.
• Krankenhauszusatzversicherung (Hospital Supplemental Insurance)

Quantifiable outcome

• Streamlined front-to-back investment management workflow for approximately €50 billion in assets
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• BloombergcoreTechnology or Integration · 1 March 2026BarmeniaGothaer implemented Bloomberg's buy-side solutions as part of its front-to-back investment platform modernization. Bloomberg provides technology for portfolio management, risk oversight, and reporting across the insurer's approximately €50 billion asset portfolio, including both liquid and illiquid assets.
• Clearwater AnalyticscoreTechnology or Integration · 1 March 2026Clearwater Analytics' platform was integrated alongside Bloomberg's solutions to unify and modernize BarmeniaGothaer's investment management workflow. The platform provides advanced analytics and reporting capabilities to enhance transparency and operational efficiency.
• CeloniscoreTechnology or Integration · 1 July 2024Barmenia expanded its partnership with Celonis to drive digital transformation and process optimization across the insurance group, including preparations for the potential merger with Gothaer Versicherung. Celonis' process mining technology is used to improve operational efficiencies, automate processes, and enhance customer service.
• WüstenrotminorStrategic or Co-development PartnerBarmeniaGothaer partners with Wüstenrot for building savings products (Bausparen). Through this partnership, customers can access Wüstenrot's building savings loans with favorable interest rates and quick allocation plus interest discounts for building savings sums from €100,000.

Scale indicators2 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• HUK-Coburg: Large German mutual insurer focused on private auto, household and liability — direct overlap with BarmeniaGothaer's vehicle, Hausrat and Privathaftpflicht lines; comparable mutual-cooperative structure.
• VHV Versicherungen: German mutual/P&C specialist with strong auto and commercial-lines franchise; overlaps BarmeniaGothaer's vehicle, household and commercial liability offerings.
• ERGO Group (Munich Re): Primary insurance arm of Munich Re and a direct competitor in the German personal-lines market — health, life, P&C and legal-expense — through a multi-channel advisor and digital model, highly analogous to BarmeniaGothaer's distribution approach.
• Generali Deutschland: German arm of Generali Group offering personal and commercial P&C and life insurance; direct overlap with BarmeniaGothaer's customer segments and product mix.
• R+V Versicherung: German cooperative bank-affiliated multi-line insurer offering personal, commercial and agricultural lines; comparable breadth of product and breadth of German distribution.
• Debeka: Germany's largest insurance mutual operating in health, life and P&C with strong niche-customer focus (civil servants). Strongly comparable to BarmeniaGothaer on Beamte/health specialization and mutual legal form.
• AXA Germany: Major German unit of global AXA offering personal and commercial P&C, health and life lines. Directly comparable customer segments, hybrid distribution, and product breadth to BarmeniaGothaer.

Broad incumbents

• Munich Re: Global reinsurer and primary insurer (via ERGO) operating across P&C, life and health, with deep German retail and commercial distribution. Overlaps BarmeniaGothaer in life/health and commercial-lines risk underwriting.
• Zurich Insurance Group (Germany): Swiss-headquartered global insurer with German operations covering motor, household, liability and life. Comparable in personal/commercial breadth and digital-advisor hybrid distribution.
• Allianz SE: Germany's largest multi-line insurer offering property/casualty, life/health and asset management. Comparable as a broad incumbent serving German individuals and corporates with overlapping personal-lines and commercial-lines products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/barmenia
• Facebookfacebook.com/Barmenia
• LinkedInde.linkedin.com/company/barmenia-versicherungen
• Xx.com/barmenia

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barmenia Insurance