Dunwoody Village

What Dunwoody Village does

Dunwoody Village is a not-for-profit continuing care retirement community (CCRC) located on an 83-acre campus at 3500 West Chester Pike in Newtown Square, Pennsylvania, serving approximately 400 residents. Established in 1974 as one of the area's first CCRCs and tracing its origins to The Dunwoody Home founded in 1924 by William Hood Dunwoody, the community operates a true continuum-of-care model spanning independent living, personal care, skilled nursing, and memory support on a single integrated site. The residential portfolio comprises three tiers: Apartments (420–1,470 sq ft, entrance fees from $120,000, monthly fees from $4,000), Country Houses (950–1,750 sq ft, entrance fees from $309,400, monthly fees from $5,232), and Penrose Carriage Homes (2,105–4,125 sq ft, entrance fees from $682,000, monthly fees from $7,022).

The business model combines large one-time entrance fees (with declining-balance or 50%-refundable contract structures) with recurring monthly service fees ranging from $4,000 to $7,022. Ancillary revenue streams include short-term rehabilitation, respite care, skilled nursing, and memory support services delivered to non-residents at the Care Center, plus the Dunwoody at Home in-home care program serving seniors in the broader community. Distribution is direct-to-consumer, driven by on-campus tours, priority-list deposits ($1,300–$1,400), website and virtual tour channels, regional TV advertising, and word-of-mouth referrals. The organization is governed by a volunteer Board of Trustees, led by President/CEO Maureen Casey and COO Bill Durbin (appointed November 2025), holds a Standard & Poor's investment-grade rating, and has maintained a CMS Five-Star Quality Rating for 14 consecutive years. The community competes on 50-year brand equity, clinical quality, and lifestyle amenities rather than on technology differentiation; no proprietary AI, software products, or technology platforms are part of the offering.

Name

Dunwoody Village

Legal name

Dunwoody Village

Website

https://dunwoody.org

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Dunwoody Village is a not-for-profit continuing care retirement community on an 83-acre campus in Newtown Square, PA, serving approximately 400 residents across independent living, personal care, skilled nursing, and memory support with a CMS five-star rating.

Ownership category

akta.pro rank

Product category

Continuing Care Retirement Community

NAICS

Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082)

akta.pro primary industry

Life Plan / Entrance-Fee CCRCs (HLADAEAA)

akta.pro secondary industries

Nonprofit / Faith-Based CCRCs (HLADAEAC), Continuing Care Retirement Communities (CCRC) with Memory Care (HLADACAD)

Keywords

• Continuing care retirement community
• Assisted living services
• Skilled nursing care
• Senior residential living
• Memory support care

Headquarters

HQ city

Newtown Square

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Entrance Fees: One-time entrance fees for residency, with two options: non-refundable fee that reduces by 2% per month for 50 months, or 50% refundable entrance fee that is 46% higher. Fees vary by residence type.
2. Monthly Fees: Recurring monthly fees for residential living, personal care, and skilled nursing services. Fees range from $4,000 to $7,022 depending on residence type. A substantial portion of entrance and monthly fees may be tax-deductible.
3. Healthcare Services Revenue: Revenue from non-residents for short-term rehabilitation, respite care, skilled nursing, personal care, and memory support services provided at the Care Center.
4. Dunwoody at Home Services: In-home care services including companionship, housekeeping, personal care, and wellness management for seniors not living at the community.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Dunwoody Village operates a continuing care retirement community (CCRC) on an 83-acre campus in Newtown Square, Pennsylvania, offering independent living residences (apartments, country houses, and carriage homes) alongside a full continuum of on-site healthcare including personal care, skilled nursing, memory support, and short-term rehabilitation. Residents pay a one-time entrance fee plus recurring monthly fees that grant them access to escalating levels of care as their needs evolve. The community also extends select healthcare services to non-residents through its Care Center and the Dunwoody at Home in-home care program.

Product overview

Dunwoody Village operates as a continuing care retirement community (CCRC) offering a comprehensive continuum of care and lifestyle services across multiple product lines. The core residential portfolio includes three distinct living options: Apartments (420–1,470 sq ft, starting at $120,000 entrance), Country Houses (950–1,750 sq ft, starting at $309,400), and Penrose Carriage Homes (2,105–4,125 sq ft, starting at $682,000). These residences connect seamlessly to escalating healthcare services through the continuing care promise. Healthcare offerings span Personal Care Accommodations (assisted living in neighborhood settings), Skilled Nursing (24-hour medical supervision averaging 4+ hours daily per patient), Memory Support (specialized dementia/Alzheimer's care), and Short-Term Rehabilitation (post-hospital recovery with therapy services). The Dunwoody at Home program extends in-home care to non-residents. Supporting services include Wellness Programs (Passport to Wellness), multiple Dining Venues (Hearthside, formal/casual dining, take-out), and Recreation Activities (fitness, pool, arts, cultural trips). The model enables residents to transfer between care levels as needs evolve while remaining within the community.

Differentiator

Problem solved

Functional benefit

Products and services

• Apartments Independent living apartments ranging from studio (420 sq ft) to two-bedroom units (up to 1,470 sq ft) with full kitchens and modern appliances. Entrance fees start at $120,000 and monthly fees from $4,000. Designed for active seniors seeking maintenance-free residential living with access to the full continuum of care.
• Country Houses Detached single-family homes ranging from 950 to 1,750 sq ft in one- and two-bedroom configurations. Entrance fees start at $309,400 with monthly fees from $5,232. Targeted at seniors desiring standalone residential living on the Dunwoody campus.
• Penrose Carriage Homes Luxury villa-style single-level or two-level homes ranging from 2,105 to 4,125 sq ft featuring two-car garages, gas fireplaces, custom kitchens, and terraces. Entrance fees start at $682,000 with monthly fees from $7,022. Designed for affluent retirees seeking premium independent living with shuttle service.
• Personal Care Accommodations Assisted living organized in neighborhoods of six to seven private residences with shared common areas, combining apartment living with round-the-clock nursing care and support for daily activities such as bathing, dressing, medication management, and dining.
• Skilled Nursing Accommodations 24-hour on-site medical supervision in the Care Center, with nursing staff averaging four hours per day with each patient—exceeding state requirements. Includes assistance with bathing, dressing, medication management, and dining.
• Memory Support Accommodations Specialized dementia and Alzheimer's care in the Cedars West neighborhood, featuring 24-hour care, physical and cognitive therapy, a secure monitored environment, and enclosed gardens for outdoor enjoyment. Targeted at residents with early-stage cognitive decline.
• Short-Term Rehabilitation Post-hospital recovery program for non-residents recovering from joint replacement, cardiac surgery, stroke, and other conditions. Includes occupational, physical, and speech therapy, nutrition management, and skilled nursing care. Earned U.S. News & World Report High Performing rating for Short-Term Rehab in 2025.
• Respite Care Short-term temporary care service providing relief to caregivers, offering compassionate care, attentive service, and skilled medical treatment for short stays. Available to non-residents.
• Dunwoody at Home In-home care program providing companionship, housekeeping, daily living assistance, and wellness management for seniors who prefer to remain in their own homes while receiving Dunwoody-quality care. Extends the Dunwoody brand and clinical expertise beyond the campus.
• Wellness Programs (Passport to Wellness) Comprehensive wellness programming encompassing mind (educational lectures, foreign language groups, book discussions), body (fitness classes including Tai Chi and yoga, healthy dining), and spirit (religious services, volunteer opportunities, green initiatives).
• Dining Services Multiple dining venues including the Hearthside restaurant, formal and casual dining rooms, Village Grille take-out, and daily complimentary continental breakfast. Chefs accommodate low-salt, low-calorie, vegetarian, and gluten-free dietary needs.
• Recreation and Activities Daily programs including games (bridge, mahjong, poker), wellness lectures, educational programming, a fitness center with trainer, heated indoor pool, jacuzzi, woodshop, arts and crafts studio, putting green, pickleball, and cultural trips.

Quantifiable outcome

• Five-Star Quality Rating from Centers for Medicare and Medicaid Services (2024, 2023, 2022, 2021, 2020, 2019, 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010)
• +3 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Sunrise Senior Living: National senior living operator offering assisted living, memory care, and independent living across the U.S. and UK. Comparable personal care and memory care services but operates a predominantly rental, not entrance-fee, model.
• Erickson Senior Living: Large operator of multiple large-scale CCRCs including Maris Grove in the Philadelphia suburbs. Comparable full-continuum entrance-fee model but operates a multi-campus portfolio rather than a single site.
• Brookdale Senior Living: Largest U.S. senior living operator with broad portfolio of independent living, assisted living, and memory care communities nationwide. Provides scaled benchmark for senior living operations, though its rental model and breadth differ from Dunwoody's nonprofit CCRC structure.
• Brandywine Living: Regional operator of assisted living and memory care communities across the Mid-Atlantic, including Pennsylvania. Overlaps with Dunwoody's personal care and memory support offerings but does not match its full CCRC entrance-fee model.
• Acts Retirement-Life Communities: One of the largest not-for-profit CCRC operators in the U.S. with multiple campuses across the Mid-Atlantic and Southeast. Same nonprofit, entrance-fee, full-continuum model as Dunwoody, but at significantly greater scale and geographic breadth.

Direct peers

• White Horse Village: Not-for-profit CCRC in Newtown Square/Edgemont, PA offering the full continuum of care on a single campus with entrance fees. Directly comparable resident mix, mission, and pricing structure to Dunwoody.
• Foulkeways at Gwynedd: Not-for-profit CCRC in Lower Gwynedd, PA offering independent living, personal care, skilled nursing, and memory support on a single campus with an entrance-fee model. Highly comparable mission and Pennsylvania suburban footprint.
• Waverly Heights: Not-for-profit CCRC located in Gladwyne, PA on Philadelphia's Main Line, offering independent living, personal care, and skilled nursing with an entrance-fee model. Closest geographic and structural peer to Dunwoody Village.
• Bellingham at Exton: Senior living community in Exton, PA providing independent living, personal care, and memory care in the western Philadelphia suburbs. Comparable regional footprint and lifestyle-focused senior living model.
• Maris Grove by Erickson Senior Living: Large CCRC in Glen Mills, PA operated by Erickson Senior Living, providing independent living, assisted living, memory care, and skilled nursing with an entrance-fee structure. Comparable full-continuum model and Delaware County/Philadelphia suburbs location.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DunwoodyVillage
• LinkedInlinkedin.com/company/dunwoody-village

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles23 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dunwoody Village