Conner Ash PC

What Conner Ash PC does

Conner Ash, P.C. is a privately held professional corporation and CPA firm headquartered in St. Louis, Missouri, providing tax, audit and assurance, accounting, fraud prevention, employee benefit plan, outsourced controllership, and software implementation services to for-profit businesses, not-for-profit organizations, and individual clients across multiple specialized industries including construction, distribution, manufacturing, insurance, real estate, employee benefit plans, and trucking and transportation.

The firm operates a professional services business model with relationship-based, quote-based engagement, supplemented by a Sage software practice spanning Sage 100, Sage 50, Sage Intacct, and Acumatica Cloud ERP implementations, along with third-party add-ons (ScanForce warehouse management, Sage CRM via My CRM Manager, EBizCharge payments, Crystal Reports, and Sage Intelligence). It is affiliated with BKR International, a global association of independent accounting and consulting firms, which extends its reach for cross-border engagements while it remains a regional, Midwest-focused practice.

Founded in 1925, Conner Ash runs with 11-50 employees (approximately 15 visible partners, supervisors, and managers) and is privately held with no funding rounds or external investors disclosed in the input. Go-to-market is sales-led, relying on referrals, prospect inquiries, RFP submissions, content marketing via blog and client newsletter, professional networking, and a Sage certification-driven implementation channel. Pricing is not publicly disclosed, and revenue is not reported in the source data.

Name

Conner Ash PC

Legal name

Conner Ash, P.C.

Website

https://connerash.com

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

11–50 employees

Short description

Conner Ash, P.C. is a St. Louis-based CPA firm providing tax, audit, accounting, fraud prevention, employee benefit, outsourced controllership, and Sage software implementation services to for-profit businesses, non-profits, and individuals across multiple specialized industries in the Midwest.

Ownership category

akta.pro rank

Product category

Public Accounting & Tax Services

NAICS

Offices of Certified Public Accountants (541211), Insurance and Employee Benefit Funds (5251)

akta.pro industry

PRIMARYFSAEAKAE

Trust & Estate Tax Planning & Compliance

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Fiduciary, Trust & Estate Advisory

Keywords

• Public accounting services
• Tax planning compliance
• Audit assurance services
• Accounting software implementation
• Outsourced controllership

Headquarters

HQ city

St Louis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Tax Services: Tax planning, preparation, and compliance services for businesses, individuals, and non-profit organizations including business tax returns, individual income taxes, trust taxes, and not-for-profit tax services.
2. Audit & Assurance Services: Assurance audits, compliance audits, reviews, agreed-upon procedures, and internal control recommendations for businesses, not-for-profits, government entities, and employee benefit plans.
3. Accounting Services: Monthly accounting, bookkeeping, management assistance, internal controls, and outsourced controllership services for businesses and non-profits.
4. Software Solutions & Implementation: Accounting software implementation, training, and consulting for Sage products including Sage 100, Sage 50, Sage Intacct, Acumatica Cloud ERP, and related add-ons.
5. Fraud Prevention & Detection: Fraud prevention and detection services including internal control reviews and recommendations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Conner Ash PC is a St. Louis-based CPA firm providing tax planning and compliance, audit and assurance, accounting and bookkeeping, outsourced controllership, fraud prevention, employee benefit plan services, and industry-specific consulting for businesses and not-for-profit organizations. The firm also resells and implements third-party accounting software such as Sage 100, Sage 50, Sage Intacct, and Acumatica Cloud ERP, along with related add-ons like ScanForce, Sage CRM, and EBizCharge.

Product overview

Conner Ash P.C. is a public accounting firm that offers a portfolio of accounting software solutions and related professional services. Their offering consists of core accounting software platforms (Sage 100, Sage 50, Sage Intacct, Acumatica Cloud ERP) supported by implementation, training, and consulting services, complemented by add-on modules including Sage CRM for customer relationship management, ScanForce for warehouse/barcode scanning, EBiz Charge for payment processing, and Crystal Reports/Sage Intelligence for reporting and business intelligence. The firm does not sell a proprietary software product but rather resells and consults on these third-party accounting software solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Accounting Services Monthly accounting, bookkeeping, management assistance, internal controls, and outsourced controllership services for businesses.
• Audit and Assurance Services Assurance audits, compliance audits, reviews, agreed-upon procedures, and internal control recommendations for businesses, not-for-profits, government entities, and employee benefit plans.
• Business Tax Planning and Compliance Tax planning, preparation, and compliance services for businesses, including business tax returns and ongoing compliance support.
• Outsourced Controllership Outsourced controllership services providing businesses and non-profits with experienced financial leadership without hiring a full-time controller.
• Fraud Prevention and Detection Fraud prevention and detection services including internal control reviews and recommendations to mitigate financial risk.
• Employee Benefit Plan Services Audit, tax, and consulting services specifically tailored for employee benefit plans.
• Management Assistance and Business Consulting Advisory and consulting services for business management, succession planning, and operational improvements.
• Not-for-Profit Organization Services Specialized assurance, tax planning, internal controls, software solutions, and outsourced controllership for mission-driven non-profit organizations.
• Accounting Software Solutions and Implementation Reselling, implementation, training, and consulting for third-party accounting software platforms including Sage 100, Sage 50, Sage Intacct, Acumatica Cloud ERP, plus add-ons such as ScanForce, Sage CRM, Crystal Reports, Sage Intelligence, and EBizCharge.

Quantifiable outcome

• 100 years of continuous operation providing tax, assurance and accounting services

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• BKR InternationalcoreStrategic or Co-development PartnerConner Ash is affiliated with BKR International, a global association of independent accounting and consulting firms. This affiliation provides access to international resources, expertise, and a network of member firms for serving clients with global needs.
• Sage SoftwarecoreTechnology or IntegrationConner Ash specializes in Sage accounting software products including Sage 100, Sage 50, Sage Intacct, Acumatica Cloud ERP, and related add-ons. The firm provides implementation, training, and consulting services for Sage products and employs Sage certified consultants.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• RSM US: Top-5 US accounting firm with a St. Louis office and significant mid-market practice. Larger scale, broader service portfolio, and the most relevant national incumbent competing for the same clients.

Emerging players

• Pilot: Tech-enabled accounting, bookkeeping, and CFO services firm targeting SMB and startup clients. Represents the software-driven delivery model disrupting traditional regional CPA firms like Conner Ash.

Direct peers

• Eide Bailly LLP: Top-25 US accounting firm with comparable industry-specialized practice, technology services, and mid-market client base. Similar firm profile with a broader geographic footprint.
• Plante Moran: Large US mid-market accounting and advisory firm with strong industry specialization, technology services, and dedicated practice areas for construction, manufacturing, and non-profits. Comparable service mix at larger scale.
• Anders CPAs + Advisors: St. Louis-headquartered CPA and advisory firm of similar size with comparable tax, audit, accounting, and industry-specialized practice areas. Direct local competitor for the same Midwest mid-market clients.
• CliftonLarsonAllen (CLA): Top-10 US accounting firm focused on mid-market businesses, non-profits, and employee benefit plan audits. Closely comparable practice mix, EBP specialization, and SMB technology services.
• RubinBrown LLP: St. Louis-based CPA and advisory firm with industry-specialized practice areas including construction, manufacturing, distribution, and non-profit. Directly comparable in geography, scale, and service mix.
• FORVIS: Top-10 US accounting firm formed by the 2022 BKD + DHG merger, with strong Sage practice, industry specialization, and similar mid-market client focus. Comparable service portfolio and software implementation expertise.
• Wipfli LLP: Large mid-market-focused CPA firm with deep technology and Sage software implementation services. Closely comparable business model combining traditional accounting with software consulting for growing businesses.
• Withum: Top-25 US accounting and advisory firm with strong technology and Sage practice serving mid-market clients. Similar mix of traditional accounting plus software implementation and outsourced services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/in/suzanne-watson-08b9a390
• Xx.com/ConnerAshPC1
• Facebookfacebook.com/ConnerAshPC

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Conner Ash PC