Think!
Think! Inc. is a privately held negotiation consulting firm that helps Fortune 1000 enterprise sales teams anticipate buyer behavior and improve commercial outcomes via customized training and a Salesforce-integrated Value Blueprint platform.
- Company typePrivate
- Founded1996
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Think! does
Think! Inc. is a privately held B2B negotiation consulting and training firm founded in 1996 and headquartered in the United States (Chicago-area code, 312.925.9326). The firm sells 100% customized negotiation improvement services focused on negotiating actual commercial terms for actual products and services against actual competitors, targeting enterprise sales organizations within Fortune 1000 companies. Its named blue-chip client roster includes Google, Microsoft, FedEx, Siemens, Dun & Bradstreet, Fujitsu, American Airlines, Coca-Cola, Sonoco, Ryder, Livingston, Nalco, and IBI.
The firm's technical core is Value Blueprint, a cloud-based platform integrated with Salesforce.com that houses and distributes real-time market knowledge including differentiators versus competing alternatives and tactics for countering pricing and legal terms concession pressure. The supporting methodology is grounded in a two-year, 19-country buyer behavior study whose headline claim is that 97% of buyer tactics fall into two predictable categories. A complementary free Negotiation Diagnostic service analyzes current and desired negotiation state and produces a draft ROI model prior to any commercial proposal, functioning as the firm's primary lead generation tool.
The business model is professional services: revenue derives from consulting, training, and coaching engagements led directly by CEO Brian Dietmeyer, with global rollouts executed across 47 countries over 17 years. The firm claims an average client ROI of 466%, a 9-month payback period, and a peak documented client outcome of $7.15M in incremental revenue at 510% ROI. Distribution is enterprise field sales combined with thought-leadership content marketing via the B2B Street Fighting blog, the StreetSmart podcast, YouTube, white papers, and SAMA earned-media placements. The firm operates as a bootstrapped, founder-led entity with no external funding, no M&A activity, and no parent company.
Think! firmographics
Firmographics- Name
- Think!
- Legal name
- Think! Inc.
- Website
- https://e-thinkinc.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Think! Inc. is a privately held negotiation consulting firm that helps Fortune 1000 enterprise sales teams anticipate buyer behavior and improve commercial outcomes via customized training and a Salesforce-integrated Value Blueprint platform.
- Ownership category
- akta.pro rank
Think! industry classification
Industry- Product category
- Sales Negotiation Consulting
- NAICS
- Management Consulting Services (54161), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Negotiation & Closing Skills (EDABABAE)
- akta.pro secondary industry
- Consultative Selling & Discovery (EDABABAC)
Keywords
Where Think! is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Think! business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Negotiation Consulting & Training: B2B professional services firm providing negotiation improvement consulting, training, and coaching to enterprise clients. Work is 100% specific to client, focusing on negotiating actual commercial terms for actual products/services against actual competitors.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Think! product offering
Product offeringCore offering
Think! Inc. is a B2B negotiation consulting and training firm that helps enterprise sales teams improve commercial negotiation outcomes by anticipating and countering buyer behavior. Its work is 100% specific to each client, focused on negotiating the client's actual commercial terms for actual products and services against actual competitors and verbatim customer tactics. The company delivers this through negotiation consulting, training, and coaching supported by a Salesforce.com-integrated cloud-based Value Blueprint platform and a free upfront Negotiation Diagnostic that produces draft ROI metrics before any proposal.
Product overview
Think! Inc. is a negotiation consulting and training firm that offers a unified methodology centered on its cloud-based Value Blueprint platform and Negotiation Diagnostics service. The Value Blueprint platform, which integrates natively with Salesforce.com, delivers real-time market knowledge to help sales teams anticipate and counter buyer tactics. The Negotiation Diagnostics service provides pre-proposal analysis of a client's negotiation state and ROI potential. Together, these offerings form an integrated approach to B2B negotiation improvement based on the company's research showing that 97% of buyer tactics follow predictable patterns.
Differentiator
Problem solved
Functional benefit
Brands
- Value Blueprint: A Salesforce.com integrated cloud-based platform that helps sales teams anticipate and counter buyer behavior.
- Precision Guided Selling
Products and services
- Value Blueprint
Quantifiable outcome
- 466% average ROI across client case studies
- +4 more outcomes
Companies that use Think!
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles3 records
Think! technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Think! partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Think! competitors and assessment
Company assessmentDirect peers
- GAP Partnership: GAP Partnership is a specialist negotiation consultancy that designs and delivers negotiation training, coaching, and consulting to enterprise sales teams globally, making it a direct competitor to Think!'s core negotiation training offering.
- RAIN Group: RAIN Group is a sales training and consulting firm with dedicated sales negotiation training programs for B2B sales organizations, closely overlapping with Think!'s enterprise sales negotiation focus.
- Scotwork: Scotwork is a global negotiation consultancy offering negotiation training, coaching, and consultancy to large enterprises across multiple regions, comparable to Think!'s 47-country delivery footprint.
- Richardson Sales Performance: Richardson delivers sales training and consulting with dedicated negotiation curricula for enterprise sales teams, putting it in direct competition with Think! in the B2B sales negotiation category.
- Shapiro Negotiations Institute: Shapiro Negotiations Institute provides negotiation training, consulting, and keynote speaking for corporations and government, overlapping directly with Think!'s negotiation training and consulting offerings.
- Karrass: Karrass is a long-established negotiation training and consulting firm serving enterprise clients globally, comparable to Think! in its specialized focus on negotiation effectiveness training.
- Huthwaite International: Huthwaite International is a sales and negotiation performance consultancy that delivers behavioral research-based sales and negotiation training to global enterprises, directly comparable to Think!'s research-backed methodology.
- Challenger (sales training): Challenger delivers enterprise sales training and coaching programs including negotiation skills, with a focus on outcome-driven B2B sales performance improvement comparable to Think!'s mandate.
Broad incumbents
- Korn Ferry (Sales Effectiveness): Korn Ferry is a global organizational consulting firm whose sales effectiveness practice (including legacy Miller Heiman) provides enterprise sales and negotiation training as part of a much broader talent and consulting portfolio.
- BTS: BTS is a global professional services firm offering sales transformation, capability building, and simulation-based negotiation training for Fortune 1000 clients, adjacent to Think!'s enterprise sales enablement work.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Think! social profiles
Digital presenceThink! financial estimates
Financial estimateRevenue estimate
Valuation estimate
Think! leadership team
Management profileNumber of profiles
Profiles2 records
Think! funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Think! M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Think!
What does Think! do?
Think! Inc. is a B2B negotiation consulting and training firm that helps enterprise sales teams improve commercial negotiation outcomes by anticipating and countering buyer behavior. Its work is 100% specific to each client, focused on negotiating the client's actual commercial terms for actual products and services against actual competitors and verbatim customer tactics. The company delivers this through negotiation consulting, training, and coaching supported by a Salesforce.com-integrated cloud-based Value Blueprint platform and a free upfront Negotiation Diagnostic that produces draft ROI metrics before any proposal.
Is Think! a public or private company?
Think! is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Think! founded?
Think! was founded in 1996. It employs 11 to 50 people.
Where is Think! based?
Think! is headquartered in Chicago, United States, in the North America region.
How does Think! make money?
One revenue line is on record: negotiation Consulting & Training.
Who are Think!'s main competitors?
Direct peers on record are GAP Partnership, RAIN Group, Scotwork, Richardson Sales Performance, Shapiro Negotiations Institute, Karrass, Huthwaite International and Challenger (sales training). Broad incumbents are Korn Ferry (Sales Effectiveness) and BTS.
Does Think! have an API?
No public API is recorded for Think!.
What industry is Think! in?
Think!'s product category is Sales Negotiation Consulting. Its primary akta.pro industry code is EDABABAE, Negotiation & Closing Skills, with a secondary code of EDABABAC, Consultative Selling & Discovery. Its NAICS code is 54161 and its SIC code is 8742.