Bedding House
Bedding House B.V. is a Netherlands-based home textiles company that designs and distributes bedding, bath textiles, and home accessories through a multi-brand platform serving consumers in the Benelux region and Germany via DTC e-commerce, B2B dealer portal, and physical retail.
- Company typePrivate
- Founded1980
- HeadquartersLisse, Netherlands
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
Bedding House firmographics
Firmographics- Name
- Bedding House
- Legal name
- Bedding House B.V.
- Website
- https://beddinghouse.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Bedding House B.V. is a Netherlands-based home textiles company that designs and distributes bedding, bath textiles, and home accessories through a multi-brand platform serving consumers in the Benelux region and Germany via DTC e-commerce, B2B dealer portal, and physical retail.
- Ownership category
- akta.pro rank
Bedding House industry classification
Industry- Product category
- Home Textiles
- NAICS
- Furniture and Home Furnishings Retailers (4491), Other Furniture Related Product Manufacturing (3379)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700), Wholesale-Furniture & Home Furnishings (5020)
- akta.pro primary industry
- Bed Linen & Bedding Manufacturing (Sheets/Pillowcases/Duvet Covers/Comforters/Blankets) (IMAOAKAA)
- akta.pro secondary industries
- Bedding Retail (Sheets, Comforters, Duvets, Pillows, Mattress Toppers) (CRAIALAA), Bedding & Bed Linens Retail (Sheets, Duvets, Mattress Protectors) (CRAIABAD)
Keywords
Where Bedding House is headquartered
LocationHeadquarters
- HQ city
- Lisse
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Bedding House business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Direct E-commerce Sales: Beddinghouse sells bedding, bath textiles, and accessories directly to consumers through their e-commerce platform (beddinghouse.com), with orders shipped via PostNL across the Netherlands and Germany.
- B2B Wholesale/Dealer Channel: Beddinghouse supplies products to B2B customers through their dealer portal and B2B customer information page, selling to retail outlets and independent stores carrying their brands.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Consumer e-commerce pricing - individual product prices listed on website |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Bedding House product offering
Product offeringCore offering
Bedding House B.V. designs, manufactures and distributes bed and bath textiles — including duvet covers, fitted sheets, pillowcases, mattress protectors, towels and home accessories — under its own portfolio of brands (Beddinghouse, Kardol, KAAT Amsterdam, Ambiante, Dutch Design) and through licensed/partner collaborations (Van Gogh Museum, Pip Studio, MOOOI, Rivièra Maison, Oilily, Marjolein Bastin, vtwonen, Silvana, Fiep Amsterdam, Freek Vonk). The company sells directly to Dutch and German consumers via its e-commerce platform and supplies independent dealers through a B2B wholesale portal.
Differentiator
Problem solved
Functional benefit
Brands
- Beddinghouse: Core brand offering bedding, bathroom textiles and accessories
- Beddinghouse x Van Gogh Museum
- Beddinghouse Dutch Design
- At Home by Beddinghouse
- Kardol by Beddinghouse
- KAAT Amsterdam
- Ambiante
- Beddinghouse x Fiep Amsterdam
- Beddinghouse x Hanneke de Jager
- Freek Vonk
Products and services
- Dekbedovertrekken (Duvet Covers) Duvet covers sold in single, double, Lits-Jumeaux, extra-wide and children's sizes, offered across the company's own brands and licensed collections.
- Hoeslakens (Fitted Sheets) Fitted sheets in standard, topper, split topper and molton variants, including Jersey, Jersey Stretch and Percale materials, now featuring a Top Side Label for easier bed-making.
- Kussenslopen (Pillowcases) Pillowcase covers sold to complement the duvet cover sets across the brand portfolio.
- Moltons (Mattress Protectors) Mattress protectors available in standard and split topper variants to protect mattresses.
- Badtextiel (Bath Textiles) Bathroom textile assortment including hand towels, guest towels, washcloths, bathrobes and kimonos.
- Accessoires (Home Accessories) Home accessories including beach towels, decorative cushions and throws/blankets.
- Beddinghouse x Van Gogh Museum Collection Licensed bedding collection featuring designs inspired by Van Gogh artworks, available as duvet covers and related bed textiles.
- Circular Dreams Textile Recycling Service Circular economy take-back service allowing customers to return old bedding textiles for reuse through partner collection points.
Companies that use Bedding House
Customer profileSegments2 records
Ideal customer profiles2 records
Bedding House technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bedding House partnerships and signals
Strategic signalScale indicators1 record
Bedding House competitors and assessment
Company assessmentBroad incumbents
- IKEA: Global broad-line home furnishings retailer with extensive bed and bath textile assortment. Sets the price/value benchmark across the same Dutch/German consumer and competes for the same household-textile wallet share.
- Auping: Established Dutch premium bedroom brand spanning mattresses, beds, and bedding. Comparable Dutch heritage, premium positioning, and dealer-and-DTC distribution, though broader in scope beyond textiles.
- HEMA: Dutch mass-market general retailer with its own bedding, bath, and home textile assortment across stores and online. Competes head-on with Beddinghouse at the value end of the Dutch home textile market.
Direct peers
- Essenza: Dutch home textiles brand with a similar dual DTC and multi-brand assortment (own + licensed collaborations) and broad bed/bath product depth. Closely comparable business model targeting the same Benelux/DACH premium home textiles consumer.
- Walra: Long-standing Dutch bedding brand operating a multi-channel assortment (own brand + designer collaborations) across bed and bath linens. Same historical heritage positioning and Benelux retail presence as Beddinghouse.
- Yves Delorme: French heritage bedding and bath brand with multi-channel distribution (own stores, wholesale, DTC) across Europe. Comparable premium bed-linen assortment, sustainability messaging, and licensed/colorist collaborations.
- Frette: Italian luxury bed, bath, and home linen maker with wholesale plus DTC and a long heritage comparable to Beddinghouse. Direct peer on premium textile positioning, multi-brand boutique strategy, and European/global reach via dealers and hotels.
- Rivièra Maison: Dutch lifestyle brand extending into home textiles and bedding. Already a licensed partner of Beddinghouse and therefore directly comparable in Dutch home textile assortment and styling.
- Pip Studio: Dutch lifestyle/bedding brand with colorful signature prints, distributed by Beddinghouse under exclusive partnership. Direct peer on design-led bed linen positioning, brand-licensing model, and premium adult/children's lines.
Emerging players
- Snurk: Dutch DTC bedding brand specializing in playful duvet-cover designs (kids and adults). Comparable in Dutch heritage, premium DTC bedding focus, and design-led assortment that overlaps with Beddinghouse's Fiep/Freek Vonk lines.
Market position
Customer concentration
Bedding House social profiles
Digital presenceBedding House financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bedding House leadership team
Management profileNumber of profiles
Profiles1 record
Bedding House funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bedding House M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bedding House
What does Bedding House do?
Bedding House B.V. designs, manufactures and distributes bed and bath textiles — including duvet covers, fitted sheets, pillowcases, mattress protectors, towels and home accessories — under its own portfolio of brands (Beddinghouse, Kardol, KAAT Amsterdam, Ambiante, Dutch Design) and through licensed/partner collaborations (Van Gogh Museum, Pip Studio, MOOOI, Rivièra Maison, Oilily, Marjolein Bastin, vtwonen, Silvana, Fiep Amsterdam, Freek Vonk). The company sells directly to Dutch and German consumers via its e-commerce platform and supplies independent dealers through a B2B wholesale portal.
Is Bedding House a public or private company?
Bedding House is a private company. It is classified as unknown and is currently operating.
When was Bedding House founded?
Bedding House was founded in 1980. It employs 51 to 100 people.
Where is Bedding House based?
Bedding House is headquartered in Lisse, Netherlands, in the Europe region.
How does Bedding House make money?
Two revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are B2B Wholesale/Dealer Channel.
Who are Bedding House's main competitors?
Broad incumbents on record are IKEA, Auping and HEMA. Direct peers are Essenza, Walra, Yves Delorme, Frette, Rivièra Maison and Pip Studio. Snurk is listed as an emerging player.
Does Bedding House have an API?
No public API is recorded for Bedding House.
What industry is Bedding House in?
Bedding House's product category is Home Textiles. Its primary akta.pro industry code is IMAOAKAA, Bed Linen & Bedding Manufacturing (Sheets/Pillowcases/Duvet Covers/Comforters/Blankets), with a secondary code of CRAIALAA, Bedding Retail (Sheets, Comforters, Duvets, Pillows, Mattress Toppers). Its NAICS code is 4491 and its SIC code is 5700.