Data Migration Resources
Syniti is a US-headquartered enterprise software and services company that provides the Syniti Knowledge Platform — an all-in-one cloud platform for data migration, quality, governance, and master data management — primarily serving Fortune 500 enterprises undergoing complex SAP and multi-platform ERP transformation programs.
- Company typePrivate
- Founded2010
- HeadquartersMission, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Data Migration Resources does
Syniti (legally BackOffice Associates, LLC d/b/a Syniti, formerly BackOffice Associates) is an enterprise data management software and services company that builds and operates the Syniti Knowledge Platform (SKP), a cloud-based, all-in-one platform that consolidates data migration, data quality, data matching, data replication, data governance and cataloging, and master data management into a single centralized system. The platform is purpose-built for large enterprises undergoing complex ERP and digital transformation programs — most prominently SAP S/4HANA migrations — and includes specialized solutions such as SAP Advanced Data Migration and Management, Selective Data Transition, and the SAP Integrated Toolchain, as well as AI-powered Data Assessment Express that uses AI to identify data challenges within three weeks. Syniti's product portfolio is complemented by a 1,000-strong professional services team that handles implementation and consulting engagements, and the company reports 5,000+ completed migrations globally, a 99.7% customer satisfaction rating on SAP data migrations, and $4.1M in quantified customer benefits per a Forrester Total Economic Impact study.
Syniti monetizes the platform through enterprise SaaS subscriptions (annual billing, quote-based pricing) and a substantial professional services arm that delivers implementation, data assessment, and transformation consulting. Its go-to-market combines direct enterprise field sales targeting Fortune 500 and large global organizations with a layered channel of system integrators, technology partners (SAP, Infor, Oracle, Salesforce, Snowflake, Workday), and resellers. Operations span 30 offices across North America, Europe, and Asia, with localized digital presence in English, French, German, and Japanese. In 2026, Capgemini completed the acquisition of Syniti, integrating the platform and team into Capgemini's global data-driven digital transformation practice, with a particular emphasis on North America. Syniti's named enterprise customers span automotive/tire (Bridgestone), energy/petroleum (Phillips 66, Exxon Mobil), consumer technology (Peloton), and agriculture (Zespri).
Data Migration Resources firmographics
Firmographics- Name
- Data Migration Resources
- Legal name
- BackOffice Associates, LLC d/b/a Syniti
- Website
- https://datamigrationresources.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Syniti is a US-headquartered enterprise software and services company that provides the Syniti Knowledge Platform — an all-in-one cloud platform for data migration, quality, governance, and master data management — primarily serving Fortune 500 enterprises undergoing complex SAP and multi-platform ERP transformation programs.
- Ownership category
- akta.pro rank
Data Migration Resources industry classification
Industry- Product category
- Enterprise Data Management Software
- NAICS
- Computer Systems Design and Related Services (5415), Software Publishers (513210), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Enterprise Application Data Migration & Master Data Management Services (BPAEAGAJ)
- akta.pro secondary industries
- Enterprise Application Modernization & Upgrades (incl. S/4HANA, cloud migrations) (BPAEAGAG), Cloud Consulting & Migration (BPAHAEAE), Cloud Data Platforms & Analytics Migration (BPAEACAI), Data Migration & Replication Tools (HDABAEAN)
Keywords
Where Data Migration Resources is headquartered
LocationHeadquarters
- HQ city
- Mission
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Data Migration Resources business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Software Platform Subscription: The Syniti Knowledge Platform is offered as a cloud-based SaaS platform with subscription pricing, providing data migration, quality, matching, replication, governance, and master data management capabilities.
- Professional Services and Consulting: Professional services including implementation, data assessment services, and consulting engagements are offered alongside the software platform, supporting the full lifecycle of data transformation programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS platform with bundled modules and professional services |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Data Migration Resources product offering
Product offeringCore offering
Data Migration Resources (operating as Syniti) sells the Syniti Knowledge Platform (SKP), an all-in-one cloud-based enterprise data management platform that delivers data migration, data quality, data matching, data replication, data governance, and master data management capabilities in a single centralized solution. The company also delivers professional services and consulting for implementation, data assessment, and transformation programs, with specialized SAP-focused solutions supporting S/4HANA migrations and selective data transition.
Product overview
Syniti offers a single unified platform architecture called the Syniti Knowledge Platform (SKP), an All-in-One Enterprise Data Management Platform. The platform includes integrated modules for Migrate, Quality, Match, Replicate, Catalog & Governance, and Master Data Management. The platform is cloud-based and provides a centralized solution for data assessment, migration, quality, matching, replication, and governance, with specialized SAP-focused solutions (SAP Advanced Data Migration and Management, SAP Integrated Toolchain, Rapid Data Governance) built on top of the core platform. The company claims a 46% improvement in data project efficiency using this platform architecture.
Differentiator
Problem solved
Functional benefit
Brands
- Syniti Knowledge Platform: The All-in-One Enterprise Data Management Platform with data migration, quality, and governance capabilities all in one platform
- Data Insiders Community
Products and services
- Syniti Knowledge Platform (SKP) All-in-One Enterprise Data Management Platform providing data migration, quality, matching, replication, governance, and master data management capabilities in a centralized, cloud-based SaaS solution for large enterprises.
- Data Assessment Express Rapid AI-powered data assessment service that identifies costly data challenges and delivers traceability and trust in enterprise data within three weeks.
- SAP Advanced Data Migration and Management Targeted SAP data migration solution enabling selective data transition and seamless transformation to SAP S/4HANA, with automated refactoring of legacy SAP customizations including rules, roles, policies, and metadata.
- SAP Integrated Toolchain Integrated tooling for orchestrating SAP S/4HANA data migration programs end-to-end.
- Rapid Data Governance Accelerated data governance solution purpose-built for SAP environments.
- Professional Services and Consulting Expert-led implementation, consulting, and transformation program delivery supporting the full lifecycle of enterprise data migration and management engagements.
Quantifiable outcome
- 46% improvement in data project efficiency with centralized cloud-based platform
- +3 more outcomes
Companies that use Data Migration Resources
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Data Migration Resources technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability3 records
Feature8 records
Data Migration Resources partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered flagship and core.
- CapgeminiflagshipCapgemini announced the closing of the acquisition of Syniti in 2026. The acquisition reinforces Capgemini's data-driven digital transformation capabilities notably in North America, integrating Syniti's data management platform and expertise into Capgemini's global consulting practice. This is a strategic acquisition rather than a traditional partnership.
- SAPcoreSyniti is an SAP-recognized partner offering SAP Advanced Data Migration and Management, S/4HANA migration tools, selective data transition capabilities, and an SAP Integrated Toolchain. Syniti is positioned as the preferred solution for seamless data migration to SAP S/4HANA.
Scale indicators7 records
Recent moves6 records
Expansion highlights7 records
Data Migration Resources competitors and assessment
Company assessmentDirect peers
- Informatica: Direct peer in enterprise data integration, data quality, master data management, and data governance. Informatica competes head-to-head with Syniti's SKP in large enterprise data management programs, including SAP and multi-ERP environments.
- Talend (now part of Qlik): Direct peer in data integration, quality, and migration, with overlapping use cases in enterprise data programs. Competes with Syniti's Migrate, Quality, and Match modules across SAP and broader ERP data initiatives.
- Precisely: Direct peer focused on data integrity, integration, and quality for enterprise environments, including SAP. Overlaps with Syniti's data quality, migration, and MDM offerings in Fortune 500 accounts.
Broad incumbents
- IBM InfoSphere (IBM watsonx.data / InfoSphere): Broad incumbent offering data integration, governance, and master data management as part of IBM's larger hybrid cloud and AI portfolio. Competes with Syniti in large enterprise data programs, especially in regulated industries.
- SAP (native data migration and Master Data Governance): SAP's own migration tools and Master Data Governance suite are an in-platform alternative to Syniti's SAP-focused solutions. SAP can choose to expand native capabilities, which directly threatens Syniti's S/4HANA migration wedge.
Emerging players
- Ataccama: Emerging player in AI-driven data quality and master data management, with growing enterprise penetration. Competes with Syniti's Quality and MDM modules, particularly in data quality-led RFPs.
- Collibra: Emerging player specializing in enterprise data catalog and governance, overlapping with Syniti's Catalog & Governance module. Often coexists with Syniti in large accounts but is a substitute for the governance wedge of the platform.
- Alation: Emerging player in data catalog and metadata management with strong enterprise adoption. Competes with the catalog/governance component of SKP and is frequently evaluated alongside Syniti in data intelligence RFPs.
- Informatica / SAP BTP integration tools (Stibo Systems, Riversand): Master data management specialists (Stibo Systems, Riversand) that compete with Syniti's MDM module in product, customer, and vendor master use cases across retail, manufacturing, and consumer industries.
Others
- Capgemini (parent consulting practice): Now the parent company of Syniti, Capgemini's broader data and digital transformation consulting practice is the strategic ecosystem in which Syniti operates. Acts as both a distribution channel and a potential internal substitute for some Syniti services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Data Migration Resources social profiles
Digital presenceData Migration Resources financial estimates
Financial estimateRevenue estimate
Valuation estimate
Data Migration Resources leadership team
Management profileNumber of profiles
Data Migration Resources funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Data Migration Resources M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Data Migration Resources
What does Data Migration Resources do?
Data Migration Resources (operating as Syniti) sells the Syniti Knowledge Platform (SKP), an all-in-one cloud-based enterprise data management platform that delivers data migration, data quality, data matching, data replication, data governance, and master data management capabilities in a single centralized solution. The company also delivers professional services and consulting for implementation, data assessment, and transformation programs, with specialized SAP-focused solutions supporting S/4HANA migrations and selective data transition.
Is Data Migration Resources a public or private company?
Data Migration Resources is a private company. It is classified as corporate owned and is currently operating.
When was Data Migration Resources founded?
Data Migration Resources was founded in 2010. It employs 11 to 50 people.
Where is Data Migration Resources based?
Data Migration Resources is headquartered in Mission, United States, in the North America region.
How does Data Migration Resources make money?
Two revenue lines are on record. Software Platform Subscription is the primary driver. The others are professional Services and Consulting.
Who are Data Migration Resources's main competitors?
Direct peers on record are Informatica, Talend (now part of Qlik) and Precisely. Broad incumbents are IBM InfoSphere (IBM watsonx.data / InfoSphere) and SAP (native data migration and Master Data Governance). Emerging players are Ataccama, Collibra, Alation and Informatica / SAP BTP integration tools (Stibo Systems, Riversand). Capgemini (parent consulting practice) is listed as an others.
Does Data Migration Resources have an API?
No public API is recorded for Data Migration Resources.
What industry is Data Migration Resources in?
Data Migration Resources's product category is Enterprise Data Management Software. Its primary akta.pro industry code is BPAEAGAJ, Enterprise Application Data Migration & Master Data Management Services, with a secondary code of BPAEAGAG, Enterprise Application Modernization & Upgrades (incl. S/4HANA, cloud migrations). Its NAICS code is 5415 and its SIC code is 7370.