Brekr
Brekr is a Dutch manufacturer of hand-built electric mopeds and e-bikes (B4000, F250, B4000 Scrambler), selling direct-to-consumer and through a five-country European dealer network to urban commuters seeking customizable, connected electric urban mobility.
- Company typePrivate
- Founded2018
- HeadquartersDoetinchem, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Brekr does
Brekr B.V. is a Dutch electric two-wheeler manufacturer founded in 2018 and headquartered in Doetinchem, Netherlands, with series production at a facility in Cuijk. The company designs, hand-builds, and sells urban electric mobility vehicles — primarily the Brekr B4000 electric moped (priced from €3,995, capable of up to 45 km/h) and the Brekr F250 electric fat bike (priced from €2,395, 25 km/h pedal-assist) — along with a customized B4000 Scrambler variant. Vehicles feature removable batteries for flexible charging and a connected mobile app that provides GPS tracking, ride logging, theft reporting, and speed/movement-based maintenance alerts. Custom builds are offered through collaborations with lifestyle brands ROEG and Butcher of Blue.
Brekr sells directly to consumers via an online configurator on its website and through a multi-country dealer network spanning the Netherlands, Germany, France, Belgium, and Italy, supplemented by physical test ride locations, events, and an accessories webshop. The revenue model is overwhelmingly one-time hardware sales of vehicles and accessories, with maintenance and rental services as secondary streams; no subscription software or fleet/enterprise revenue is disclosed. The company serves individual urban commuters and style-conscious consumers seeking customizable, design-led alternatives to cars and scooters for city travel, with payment options including Klarna, Bancontact, and iDEAL.
The business remains small and privately held: headcount is in the 11–50 range, no institutional venture or private equity backing has been disclosed beyond a single 2021 event with Bloomit Ventures, and the company reports no patents, awards, or formal management team beyond a Data Protection Officer. Revenue, unit volumes, and ownership structure are not publicly disclosed, making Brekr a sub-scale, founder-led European e-mobility brand whose commercial traction to date is evidenced primarily by its 9,000+ newsletter subscriber base, localized country websites, and cross-border dealer footprint rather than by disclosed financial metrics.
Brekr firmographics
Firmographics- Name
- Brekr
- Legal name
- Brekr B.V.
- Website
- https://brekr.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Brekr is a Dutch manufacturer of hand-built electric mopeds and e-bikes (B4000, F250, B4000 Scrambler), selling direct-to-consumer and through a five-country European dealer network to urban commuters seeking customizable, connected electric urban mobility.
- Ownership category
- akta.pro rank
Brekr industry classification
Industry- Product category
- Electric two-wheeler manufacturing (urban e-mobility)
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)
- akta.pro secondary industry
- E-bikes & E-cargo Bikes Manufacturing (IMACAOAA)
Keywords
Where Brekr is headquartered
LocationHeadquarters
- HQ city
- Doetinchem
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Brekr business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Electric Vehicle Sales: One-time sale of electric bikes and mopeds (F250 and B4000 models) directly to consumers through the website configurator and dealer network.
- Accessories: Sale of accessories including helmets, windbreaker sweaters, luggage carriers, and protective covers through the Brekr webshop.
- Custom Builds: Special custom builds created in collaboration with brands like ROEG and Butcher of Blue for customers and Dutch celebrities, featuring airbrushed caps, suspension, and handmade saddles.
- Maintenance Services: Service and maintenance provided at workshop in Doetinchem, at customer homes, or at dealer/service locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Brekr F250 - Electric fat bike |
| One time/ perpetual license | Pay-as-you-go | Brekr B4000 - Electric moped |
| One time/ perpetual license | Pay-as-you-go | Brekr B4000 Scrambler - Upgraded custom version |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Brekr product offering
Product offeringCore offering
Brekr designs, manufactures, and sells hand-built Dutch electric two-wheelers—the Brekr B4000 electric moped (45/25 km/h) and the Brekr F250 electric fat bike (25 km/h)—featuring removable batteries, a connected app for tracking and theft protection, and customizable styling via an online configurator. The company additionally offers upgraded B4000 Scrambler builds, complementary accessories (helmets, windbreakers, luggage carriers, covers), custom collaborations with brands such as ROEG and Butcher of Blue, and after-sales maintenance services.
Product overview
Brekr is a Dutch electric mobility company offering a portfolio of urban electric vehicles hand-built in the Netherlands. The core product lineup consists of two main vehicle types: the B4000 electric moped (45/25 km/h) and the F250 electric fat bike (25 km/h), both featuring removable batteries and smart connected capabilities for ride tracking and theft protection. The B4000 Scrambler variant offers a customized, rugged version of the B4000. The company also sells complementary accessories through its webshop. All products can be configured and customized online, with options for custom builds in collaboration with external brands.
Differentiator
Problem solved
Functional benefit
Products and services
- Brekr B4000 Electric Moped The Brekr B4000 is Brekr's electric moped designed for urban mobility, reaching 45 km/h (with a 25 km/h variant). It features a removable battery for charging anywhere and smart connected functionality for ride tracking and theft protection, and is hand-built in the Netherlands.
- Brekr F250 Electric Fat Bike The Brekr F250 is an electric fat bike for urban commuting, reaching 25 km/h, with a recognizable Brekr design, lightweight aluminium frame, powerful battery with extended range, and pedal-assist system. It is hand-built in the Netherlands.
- Brekr B4000 Scrambler The Brekr B4000 Scrambler is an upgraded custom version of the B4000 featuring custom tires, suspension, fenders, and additional Scrambler accessories, marketed by Brekr as its boldest model.
- Brekr Accessories Brekr accessories are complementary products sold through the Brekr webshop—including helmets, windbreaker sweaters, luggage carriers and protective covers—designed to complete the Brekr ownership experience for individual customers.
- Brekr Custom Builds Brekr custom builds are bespoke, often non-street-legal electric two-wheelers created in collaboration with partner brands such as ROEG and Butcher of Blue, featuring airbrushed caps, custom suspension and handmade saddles. They are produced for individual customers and Dutch celebrities.
Companies that use Brekr
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles1 record
Brekr technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Brekr partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- ROEGminorBrekr collaborates with ROEG on special custom builds that are not street-legal. These limited edition vehicles feature unique designs and custom components created through the partnership.
- Butcher of BlueminorCustom builds collaboration with Butcher of Blue for special (non-street-legal) Brekr models featuring airbrushed caps, suspension, and handmade saddles for well-known Dutch celebrities and customers.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Brekr competitors and assessment
Company assessmentDirect peers
- Cowboy: Belgian-connected e-bike maker selling premium, app-connected electric bikes direct to urban commuters. Comparable to Brekr's F250 in product, connected app, European DTC positioning, and design-led urban commuter branding.
- VanMoof: Amsterdam-based premium e-bike brand selling design-led, smart-connected electric bikes direct-to-consumer and through service hubs across Europe. Closely comparable to Brekr on Dutch origin, design-led positioning, smart app integration, and urban commuter target customer.
- NIU Technologies: China-based designer and manufacturer of smart electric two-wheelers including e-mopeds and e-scooters, sold through dealers and DTC across Europe. Directly comparable to Brekr's B4000 electric moped in product category, smart-app integration, and dealer-led European GTM.
- Govecs: Munich-based manufacturer of electric scooters and mopeds (e.g., Schwalbe, M-Series) sold across Europe. Directly comparable to Brekr on the B4000 electric moped product and European dealer distribution.
- Kumpan Electric: German premium electric moped/scooter brand (Kumpan 54i-line) hand-built in Remagen with removable batteries. Closely comparable to Brekr on hand-built German/European positioning, removable batteries, and lifestyle/marketing-led brand.
- Vmoto (Super Soco): Global electric two-wheeler OEM (CUx, TS, CPX lines) selling e-mopeds and e-scooters through European dealer networks. Comparable to Brekr on electric moped product, removable batteries, and multi-country European dealer distribution.
Broad incumbents
- Yadea: One of the world's largest electric two-wheeler manufacturers, with a broad portfolio of e-mopeds and e-bikes distributed globally. Comparable to Brekr at the product level, with vastly greater scale, supply chain control, and pricing power.
- Vespa Elettrica (Piaggio): Iconic Italian scooter brand's electrified line, sold globally through Piaggio's established dealer network. Comparable to Brekr on the electric urban moped category, but operates as a broad incumbent with a much wider portfolio and distribution.
Regional players
- Gazelle (Royal Dutch Gazelle): Dutch legacy bicycle manufacturer with a strong e-bike line sold primarily in the Netherlands and broader Europe. Comparable to Brekr's F250 on Dutch origin, e-bike product, and Dutch/Benelux urban commuter market, though at much greater scale.
Emerging players
- Askoll: Italian e-mobility company selling electric scooters and e-bikes for urban and last-mile use, with a European manufacturing footprint. Comparable to Brekr on the electric moped product line and European B2C/urban mobility focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Brekr social profiles
Digital presenceBrekr financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brekr leadership team
Management profileNumber of profiles
Profiles1 record
Brekr funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brekr M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brekr
What does Brekr do?
Brekr designs, manufactures, and sells hand-built Dutch electric two-wheelers—the Brekr B4000 electric moped (45/25 km/h) and the Brekr F250 electric fat bike (25 km/h)—featuring removable batteries, a connected app for tracking and theft protection, and customizable styling via an online configurator. The company additionally offers upgraded B4000 Scrambler builds, complementary accessories (helmets, windbreakers, luggage carriers, covers), custom collaborations with brands such as ROEG and Butcher of Blue, and after-sales maintenance services.
Is Brekr a public or private company?
Brekr is a private company. It is classified as unknown and is currently operating.
When was Brekr founded?
Brekr was founded in 2018. It employs 11 to 50 people.
Where is Brekr based?
Brekr is headquartered in Doetinchem, Netherlands, in the Europe region.
How does Brekr make money?
Four revenue lines are on record. Electric Vehicle Sales are the primary driver. The others are accessories, custom Builds and maintenance Services.
Who are Brekr's main competitors?
Direct peers on record are Cowboy, VanMoof, NIU Technologies, Govecs, Kumpan Electric and Vmoto (Super Soco). Broad incumbents are Yadea and Vespa Elettrica (Piaggio). Gazelle (Royal Dutch Gazelle) is listed as a regional player. Askoll is listed as an emerging player.
Does Brekr have an API?
No public API is recorded for Brekr.
What industry is Brekr in?
Brekr's product category is Electric two-wheeler manufacturing (urban e-mobility). Its primary akta.pro industry code is IMACAEAB, Electric Motorcycles & Electric Scooters Manufacturing, with a secondary code of IMACAOAA, E-bikes & E-cargo Bikes Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.