Nabadab LLC
Nabadab LLC (dba ThriftCart) is a vertical SaaS company providing a cloud point-of-sale and operations platform purpose-built for nonprofit thrift stores, serving 500+ customers including Goodwill, Salvation Army, SVdP, and Habitat ReStore through subscription tiers and thrift-specific AI assistants.
- Company typePrivate
- Founded2012
- HeadquartersLangley, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Nabadab LLC does
Nabadab LLC, doing business as ThriftCart, is a US-based vertical SaaS company that provides a cloud point-of-sale and operations platform purpose-built for nonprofit thrift stores. The platform combines POS, inventory management with color-based discounting, donation tracking (drop-off, pickup scheduling with route optimization, donor tax receipts), marketing automation (SMS, email, roundup donations, birthday marketing), real-time in-store and online inventory sync, and integrated payment processing under a sub-brand called ThriftCart Pay. A suite of four AI assistants (Marketing, Support, Site, Commerce) and AI-powered suggested pricing automate campaign building, donor communications, SEO descriptions, fraud detection, and demand-based donation requests. The product is hardware-agnostic and integrates with Shopify, Avalara, Zapier, Shogo (QuickBooks Online), Charityproud, and In the Loop. ThriftCart's pricing is a three-tier monthly subscription — Startup ($99/month, publicly listed), Core, and Plus — with multilocation, multi-channel marketing, and advanced integrations available in the Plus tier. The company reports more than 500 thrift store customers, including Goodwill, The Salvation Army, Society of St. Vincent de Paul, and Habitat for Humanity ReStore, and operates with a lean team of 1-10 employees from its headquarters in Springville, Utah. The go-to-market is product-led: free demos, an SEO-driven blog and POS-comparison content, a podcast, social channels, and a fully rebated $750 setup fee that lowers acquisition friction once the customer goes live and processes payments.
Nabadab LLC firmographics
Firmographics- Name
- Nabadab LLC
- Legal name
- ThriftCart
- Website
- https://thriftcart.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Nabadab LLC (dba ThriftCart) is a vertical SaaS company providing a cloud point-of-sale and operations platform purpose-built for nonprofit thrift stores, serving 500+ customers including Goodwill, Salvation Army, SVdP, and Habitat ReStore through subscription tiers and thrift-specific AI assistants.
- Ownership category
- akta.pro rank
Where Nabadab LLC is headquartered
LocationHeadquarters
- HQ city
- Langley
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nabadab LLC business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription SaaS - Starter Plan: Entry-level subscription plan at $99/month providing basic POS functionality, built-in reports, SMS marketing, and integrated payments. Originally priced at $150/month but offered at promotional rate.
- Subscription SaaS - Core Plan: Mid-tier plan including website integration, unlimited phone and email support, roundup donations, integrated barcoding and labeling, donation scheduling and management, color-based discounting, and sell by weight. Pricing requires contacting sales.
- Subscription SaaS - Plus Plan: Enterprise-level plan for multilocation operations including everything in Core plus multi-location functionality, text messaging, scheduled promotions, email marketing, birthday marketing, Avalara integration, Zapier integration, and Shogo integration. Pricing requires contacting sales.
- Setup Fee (Rebated): $750 setup fee covering data migration and system configuration, rebated in full after customer goes live and processes payments with ThriftCart. Functions as a customer acquisition incentive rather than revenue generator.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level plan for smaller thrift stores with basic donation management and payment processing |
| Subscription | Monthly | Small-to-medium thrift stores needing e-commerce website and unlimited support |
| Subscription | Monthly | Enterprise-level thrift stores with multilocation features and advanced integrations |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Nabadab LLC product offering
Product offeringCore offering
Nabadab LLC operates ThriftCart, a cloud-based point-of-sale system purpose-built for nonprofit thrift stores. The platform combines POS, donation intake and pickup scheduling with route optimization, color-based automated discounting, real-time inventory sync across physical and online stores, integrated payments (ThriftCart Pay), and AI workflow assistants for marketing, support, site content, and commerce. It is sold as subscription SaaS to nonprofit thrift stores, with tiered plans (Startup, Core, Plus) and a $750 setup fee that is fully rebated after go-live.
Product overview
ThriftCart is an all-in-one nonprofit thrift store point of sale system built specifically for thrift stores and resale shops. The platform consists of a core POS system integrated with inventory management, donation tracking, marketing tools, and payment processing modules. The product ecosystem includes AI-powered assistants for workflow automation, route optimization for donation pickups, and color-based discounting features. Three pricing tiers are offered: Startup ($99/month for basic needs), Core (mid-tier with website integration and roundup donations), and Plus (enterprise with multi-location support and advanced integrations). All plans include onboarding with customer success team, inventory setup assistance, integrations, and hardware support.
Differentiator
Problem solved
Functional benefit
Brands
- ThriftCart Pay: Payment processing service for merchants in Canada, US, UK, and Australia
Products and services
- ThriftCart POS All-in-one cloud-based point-of-sale system designed specifically for nonprofit thrift stores, bundling sales transactions (credit, debit, mobile, gift cards), receipt printing, customer loyalty, real-time inventory sync, donation tracking, color-based discounting, pickup scheduling with route optimization, integrated marketing (SMS, email, birthday, scheduled promotions), and AI-powered Assistants for marketing, support, site content, and commerce workflows. Sold via subscription SaaS plans (Startup, Core, Plus) on a per-location basis.
Quantifiable outcome
- $12.3M+ raised for thrift store missions
- +2 more outcomes
Companies that use Nabadab LLC
Customer profileNamed customers9 records
Segments1 record
Ideal customer profiles2 records
Nabadab LLC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability6 records
Feature6 records
Nabadab LLC partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
Nabadab LLC competitors and assessment
Company assessmentBroad incumbents
- Toast: Horizontal retail/restaurant POS from a well-funded incumbent; relevant as an adjacent SaaS POS competitor expanding into retail verticals where ThriftCart operates.
- Square (Block): Dominant general-purpose small-business POS used widely in retail including some thrift stores; competes on the low end of ThriftCart's Starter tier and routinely cited as a comparison page.
- Shopify POS: Shopify provides integrated online and in-store POS plus an integration partnership with ThriftCart; serves as the alternative omnichannel retail stack for thrift stores.
- Lightspeed Retail: Established omnichannel retail POS platform used by specialty and thrift stores; competes for the same retail-software wallet with broader feature breadth but less thrift-specific workflows.
- QuickBooks Point of Sale (Intuit): General small-business POS and accounting platform bundled with QuickBooks; competes for thrift stores' retail-software budget and integrates adjacent to ThriftCart's Shogo/QuickBooks integration.
- Clover (Fiserv): General SMB POS and payments platform positioned as a ThriftCart comparison alternative for thrift stores seeking out-of-the-box retail functionality rather than vertical workflows.
Direct peers
- ThriftWorks: Thrift store retail management software aimed at nonprofit and for-profit thrift operators; directly competes for the same vertical SaaS budget as ThriftCart.
- Resaleworld: Consignment and resale management platform used by thrift, consignment, and resale shops. Provides point-of-sale, inventory, and consignor tracking for the same secondhand retail customer segment.
- ConsignPro: Consignment shop management software serving resale and consignment retailers with POS, inventory, and consignor tracking features comparable to ThriftCart's vertical workflows.
- ThriftTrac: Thrift store inventory and donation-tracking software vendor serving the same nonprofit thrift vertical. Closest direct competitor to ThriftCart given overlapping thrift-specific workflow focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Nabadab LLC social profiles
Digital presenceNabadab LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nabadab LLC leadership team
Management profileNumber of profiles
Profiles2 records
Nabadab LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nabadab LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nabadab LLC
What does Nabadab LLC do?
Nabadab LLC operates ThriftCart, a cloud-based point-of-sale system purpose-built for nonprofit thrift stores. The platform combines POS, donation intake and pickup scheduling with route optimization, color-based automated discounting, real-time inventory sync across physical and online stores, integrated payments (ThriftCart Pay), and AI workflow assistants for marketing, support, site content, and commerce. It is sold as subscription SaaS to nonprofit thrift stores, with tiered plans (Startup, Core, Plus) and a $750 setup fee that is fully rebated after go-live.
Is Nabadab LLC a public or private company?
Nabadab LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nabadab LLC founded?
Nabadab LLC was founded in 2012. It employs 1 to 10 people.
Where is Nabadab LLC based?
Nabadab LLC is headquartered in Langley, United States, in the North America region.
How does Nabadab LLC make money?
Four revenue lines are on record. Subscription SaaS - Starter Plan is the primary driver. The others are subscription SaaS - Core Plan, subscription SaaS - Plus Plan and setup Fee (Rebated).
Who are Nabadab LLC's main competitors?
Broad incumbents on record are Toast, Square (Block), Shopify POS, Lightspeed Retail, QuickBooks Point of Sale (Intuit) and Clover (Fiserv). Direct peers are ThriftWorks, Resaleworld, ConsignPro and ThriftTrac.
Does Nabadab LLC have an API?
No public API is recorded for Nabadab LLC.