Custom Patch Hats

What Custom Patch Hats does

Custom Patch Hats, LLC is a privately held B2B wholesale manufacturer of custom branded headwear and apparel, headquartered at 1505 Capital Blvd, STE 14B in Raleigh, North Carolina. The company sells exclusively in the United States, serving businesses, lifestyle brands, breweries, ranches, golf and recreation operators, and workwear/industrial customers with bulk custom merchandise orders of 24 units or more, plus a single-item storefront (CPH Merch). It claims to have produced over 5,000,000 custom hats and served 25,000+ clients across all 50 states since founding, and has been recognized on the Inc. 5000 list.

The company's core product portfolio centers on customizable blank hats sourced from established headwear brands — Richardson, Carhartt, Yupoong/Flexfit, Otto Cap, Imperial, Legacy, Pacific Headwear, New Era, '47 Brand, and Lost Hat Co — across trucker, rope, camo, performance, straw, fitted, and beanie silhouettes. Differentiation is delivered through an in-house decoration stack that includes embroidered, woven, and sublimated fabric patches; multi-layer 3D PVC/rubber patches; stamped and laser leather patches; TPU applique; direct embroidery; and 3D chain stitch. The company has extended its assortment into custom apparel (flannels, workwear, outerwear, fleeces, hoodies, polos, corporate dress shirts, joggers, fishing shirts) and custom accessories (bags, coolers), positioning itself as a one-stop branded merchandise supplier.

The business model is wholesale custom manufacturing with quote-based, consultative B2B sales. Customers submit requests via the website (with logo uploads), receive free digital mockups and 1-on-1 designer collaboration, approve samples, and place volume orders with tiered unit pricing (e.g., $13.25–$26.50 per hat at 1,000 units depending on style and decoration method). Turnaround times range from 2–3 weeks for laser leather to 6 weeks for fabric patches, PVC rubber, TPU applique, stamped leather, and flat woven labels, with 4 weeks for direct embroidery. There are no setup fees and patch design/mockups are complimentary. Marketing relies on organic search, the company website with quote forms, Instagram and Facebook, Trustpilot and Google reviews, a CPH+ blog, and Mailchimp email. Sustainability partnerships have resulted in 15,000+ trees planted, used as a brand-marketing asset. The company is founder/independently owned, has no disclosed external funding or parent company, and has no M&A history.

Name

Custom Patch Hats

Legal name

Custom Patch Hats, LLC

Website

https://custompatchhats.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Custom Patch Hats, LLC is a USA-based B2B wholesale manufacturer of custom branded hats, apparel, and accessories, serving businesses, lifestyle brands, breweries, ranches, and workwear customers across all 50 U.S. states from its Raleigh, North Carolina production facility.

Ownership category

akta.pro rank

Product category

Wholesale Custom Branded Headwear and Apparel

NAICS

Apparel Accessories and Other Apparel Manufacturing (31599), Apparel Manufacturing (315)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Headwear Manufacturing (Hats/Caps/Beanies) (IMAOAFAA)

Keywords

• Wholesale custom hats
• Custom patch hats
• Branded headwear
• Custom apparel decoration
• Bulk embroidered hats

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Bulk Hat Orders: Wholesale custom hat orders with minimum quantities starting at 24 units. Customers select hat styles, customization types, and quantities. Revenue generated per-unit with volume discounts. Order process includes design mockups, sample approval, and production.
2. Custom Apparel: Bulk custom apparel including flannel shirts, work shirts, outerwear, fleeces, hoodies, polos, and corporate dress shirts with similar quote-based wholesale model.
3. Custom Accessories: Custom bags, coolers, and branded accessories available through quote-based ordering.
4. CPH Gear (Single Items): Single hats and merchandise for individual purchases with $7 restocking fee for returns.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Custom Patch Hats is a wholesale manufacturer and decorator of custom branded hats, apparel, and accessories, producing bulk orders (minimum 24 units) of decorated headwear for businesses, brands, and organizations. The company applies fabric patches, 3D PVC/rubber patches, leather patches, direct embroidery, TPU applique, and 3D chain stitch to wholesale blank hats from brand partners such as Richardson, Carhartt, Otto Cap, and Yupoong/Flexfit, with operations based in Raleigh, North Carolina.

Product overview

Custom Patch Hats is a wholesale custom headwear and apparel company offering bulk orders of branded merchandise. The core product portfolio centers on customizable hats from trusted brands (Richardson, Otto Cap, Lost Hat Co) available in various styles including trucker hats, rope/grandpa hats, beanies, camo hats, performance hats, and straw lifeguard hats. Customization is achieved through multiple decoration methods including fabric patches (embroidered, woven, sublimated), PVC/rubber 3D patches, leather patches (stamped and laser), direct embroidery, TPU applique, and chain stitch. The company operates a made-to-order model with design services (free patch design and mockups), quality checks, and ships to all 50 US states from their North Carolina facility. Extended offerings include custom apparel (shirts, jackets, hoodies, workwear) and accessories (bags, coolers).

Differentiator

Problem solved

Functional benefit

Products and services

• Richardson 112 Trucker Hat (Custom Fabric Patch)
• Richardson 256 Grandpa Rope Hat (Custom Fabric Patch)
• Otto Cap 31-069 Two-Tone Hat (Custom Fabric Patch)
• Richardson 355 Laser Mesh Rope Hat (Custom Fabric Patch)
• Richardson 112PFP Duck Camo Hat (Custom Fabric Patch)
• Lost Hat Co Goat Rope Hat (Custom Fabric Patch)
• Fabric Patch Hats
• PVC Rubber 3D Patch Hats
• Leather Patch Hats
• Direct Embroidery Hats
• TPU Applique Hats
• 3D Chain Stitch Hats
• Patch Beanies / Winter Hats
• Straw Lifeguard Hats
• Custom Apparel
• Custom Bags and Accessories

Quantifiable outcome

• 5,000,000+ custom hats produced
• +2 more outcomes

Named customers21 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Sustainability Partners (Not Specifically Named)moderateOthersCustom Patch Hats partners with organizations for sustainability initiatives, having planted 15,000+ trees. The specific partner organizations are not explicitly named on the website but are referenced in the sustainability partners page link.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cap America: Cap America is a US-based custom headwear and apparel decorator specializing in decorated caps, beanies, and patches for wholesale and promotional buyers. It competes directly with Custom Patch Hats in fabric patches, embroidery, and bulk B2B hat orders across similar brewery, outdoor, and lifestyle segments.
• Quality Logo Products: Quality Logo Products sells custom embroidered and printed hats, apparel, and promotional products to businesses and organizations with low minimums. It is a direct competitor in the B2B custom headwear space with overlapping patch, embroidery, and decoration options.
• 4imprint: 4imprint is one of the largest US promotional products distributors and offers custom embroidered hats, beanies, and apparel alongside thousands of other decorated items. It overlaps with Custom Patch Hats on B2B custom headwear and corporate merchandise orders.
• Custom Ink: CustomInk is a US online custom apparel and accessories platform selling decorated hats, shirts, and team merchandise to groups, businesses, and individuals. It directly competes with Custom Patch Hats on custom headwear and broader decorated apparel.
• LogoSportswear: LogoSportswear offers custom logo hats, apparel, and accessories for teams, businesses, and organizations with embroidered and printed decoration. It is comparable to Custom Patch Hats in target customer, product mix, and decoration approach.

Broad incumbents

• SanMar: SanMar is a large US wholesale apparel and headwear distributor carrying thousands of blanks from major headwear brands including Richardson. While it does not specialize in patch decoration, it competes for the upstream supply and downstream custom-decorator relationships that anchor Custom Patch Hats' business.
• alphabroder: alphabroder is a major US wholesale apparel and headwear distributor serving decorators and resellers with blanks and decoration services. It overlaps with Custom Patch Hats as a broad-incumbent option for buyers seeking custom hats from a large portfolio.

Emerging players

• Underground Printing: Underground Printing (formerly Underground Shirts) is a US custom apparel and merchandise company serving businesses, events, and resellers with decorated shirts and hats. It overlaps with Custom Patch Hats on B2B custom apparel and headwear but with a broader custom apparel focus.

Others

• Richardson: Richardson is a US headwear brand that supplies blank caps and beanies (e.g., the 112, 256, 355, 146) decorated by Custom Patch Hats. As an upstream supplier and adjacent brand, it shapes the company's product mix and brand-led marketing positioning rather than competing directly.
• BELLA+CANVAS: BELLA+CANVAS is a US blank apparel manufacturer whose tees, hoodies, and fleece are commonly decorated by custom apparel companies. It is adjacent to Custom Patch Hats as an upstream blank supplier enabling the company's custom apparel line rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/custompatchhats
• Instagraminstagram.com/custompatchhats
• LinkedInlinkedin.com/company/custom-patch-hats

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Custom Patch Hats