Movacar
- Company typePrivate
- Founded2018
- HeadquartersBerlin, Germany
- Headcount1–10
- GTM typeB2C
- OfferingServices
Movacar firmographics
Firmographics- Name
- Movacar
- Website
- https://movacar.com
- Company type
- Private
- Founded year
- 2018
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Movacar industry classification
Industry- Product category
- Car Rental Services
- NAICS
- Passenger Car Rental (532111), Automotive Equipment Rental and Leasing (5321)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- One-Way / Intercity Car Rental (THADAAAD)
- akta.pro secondary industries
- Self-Drive Car Rental (THADAAAF), Long-Term Car Rental (Monthly/Extended Hire) (TLABAAAD)
Keywords
Where Movacar is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Markets served
Movacar business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Vehicle Rental Services: The company generates revenue through renting vehicles to customers on a one-way basis across European countries. The tagline 'One Way Rental Cars for 1 €' suggests a low base fare model for one-way cross-border rentals, with revenue likely supplemented by additional fees for insurance, extras, fuel, or longer rental periods.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | One-way cross-border rental starting at 1 euro |
Go-to-market motion1 record
Distribution channels1 record
Movacar product offering
Product offeringCore offering
Movacar is a one-way cross-border car rental service operating across European countries. Customers can rent a vehicle in one country and return it in another, with a base rental rate starting at 1 euro. The service is targeted at individual travelers and targets the niche of affordable intercountry vehicle relocation and tourism mobility.
Differentiator
Problem solved
Functional benefit
Products and services
- One-Way Cross-Border Car Rental One-way car rental service enabling individual travelers to pick up a vehicle in one European country and return it in another, with a base rental rate starting at 1 euro and additional fees for insurance, fuel, extras, and rental duration.
Companies that use Movacar
Customer profileSegments1 record
Ideal customer profiles1 record
Movacar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Movacar partnerships and signals
Strategic signalScale indicators1 record
Movacar competitors and assessment
Company assessmentBroad incumbents
- Europcar: Europcar is one of the leading traditional car rental brands in Europe with strong airport and one-way rental infrastructure. Directly comparable product (passenger car rental with cross-border capability) and overlapping customer base (travelers needing European mobility), but operates as a broad incumbent with broader fleet categories.
- Avis: Avis is a global traditional car rental brand with established one-way and cross-border capabilities in Europe. Comparable on core product and target customer (travelers needing temporary mobility) but serves a broader portfolio of rental use cases than Movacar.
- Hertz: Hertz is a global traditional car rental incumbent with significant European airport and one-way rental operations. Directly comparable on product (self-drive passenger rental with cross-border returns) but is a broad incumbent rather than a one-way specialist.
- Sixt: Sixt is the largest European-headquartered car rental operator with a dense cross-border one-way network across the same geographies Movacar targets. Directly comparable in core offering (short-term passenger car rental, one-way capability), but operates at materially greater scale and as a broad incumbent.
- Enterprise Rent-A-Car: Enterprise is the world's largest rental operator and a benchmark for one-way rental logistics and customer experience. Comparable in core product (self-drive passenger car rental, including one-way), but is a broad incumbent with global scale and a much wider portfolio beyond Movacar's niche.
Emerging players
- Getaround: Getaround (which absorbed European peer-to-peer leader Drivy) operates a peer-to-peer car-sharing and rental marketplace across European cities. Comparable as a digital rental platform addressing the same European cross-border mobility pain points, though via consumer-host supply rather than Movacar's model.
- Turo: Turo is the leading peer-to-peer car rental marketplace, primarily in North America with European expansion. Comparable as a digital-first, asset-light rental platform targeting travelers, though the supply model (consumer hosts vs. fleet operators) differs from Movacar's positioning.
- Zipcar: Zipcar is a leading car-sharing service (owned by Avis Budget Group) operating in European and North American cities. Comparable on short-term self-serve vehicle access and digital booking, though its model is hourly in-city car sharing rather than Movacar's cross-border one-way rentals.
Others
- Rentalcars.com: Rentalcars.com (owned by Booking Holdings) is the largest online car rental aggregator, comparing and reselling inventory from incumbent rental operators across Europe. Comparable on distribution channel (online booking) and cross-border European coverage, but is an aggregator/OTAs rather than a primary rental operator.
Direct peers
- Virtuo: Virtuo is a digital-first European car rental startup offering self-serve mobile-app-based rentals across major European cities. Closest direct comparable: similar size, European footprint, self-serve digital booking, and target on delivering a frictionless modern rental experience versus legacy incumbents.
Market position
Customer concentration
Movacar social profiles
Digital presenceMovacar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Movacar leadership team
Management profileNumber of profiles
Movacar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Movacar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Movacar
What does Movacar do?
Movacar is a one-way cross-border car rental service operating across European countries. Customers can rent a vehicle in one country and return it in another, with a base rental rate starting at 1 euro. The service is targeted at individual travelers and targets the niche of affordable intercountry vehicle relocation and tourism mobility.
When was Movacar founded?
Movacar was founded in 2018. It employs 1 to 10 people.
Where is Movacar based?
Movacar is headquartered in Berlin, Germany, in the Europe region.
How does Movacar make money?
One revenue line is on record: vehicle Rental Services.
Who are Movacar's main competitors?
Broad incumbents on record are Europcar, Avis, Hertz, Sixt and Enterprise Rent-A-Car. Emerging players are Getaround, Turo and Zipcar. Rentalcars.com is listed as an others. Virtuo is listed as a direct peer.
Does Movacar have an API?
No public API is recorded for Movacar.
What industry is Movacar in?
Movacar's product category is Car Rental Services. Its primary akta.pro industry code is THADAAAD, One-Way / Intercity Car Rental, with a secondary code of THADAAAF, Self-Drive Car Rental. Its NAICS code is 532111 and its SIC code is 7510.