Andrews University
Andrews University is a private Seventh-day Adventist university founded in 1874 in Berrien Springs, Michigan, offering 150+ undergraduate, graduate, and doctoral programs on campus and through its Global Campus online division, serving students, alumni, and the local community across academic, theological, and clinical programs.
- Company typePrivate
- Founded1874
- HeadquartersBerrien Springs, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Andrews University does
Andrews University is a private, non-profit Seventh-day Adventist institution of higher education founded in 1874, headquartered in Berrien Springs, Michigan, with 1,001–5,000 employees. The university offers 150+ undergraduate, graduate, and doctoral programs across its residential Berrien Springs campus, the Seventh-day Adventist Theological Seminary, and the Global Campus for online and distance learners. Affiliated sub-brands include Griggs International Academy (K-12 online), the Andreasen Center for Wellness, the James White Library, the Center for Adventist Research, the Institute of Archaeology, the Lifestyle Medicine Clinic & Training Center, and the School of Communication Sciences & Disorders (which operates the SPEAK OUT! Parkinson's therapy program).
The university's core technology stack is a conventional educational-technology portfolio rather than proprietary AI infrastructure. It runs the Ellucian Banner student information system with Degree Works advising, LearningHub (Canvas-based) for the LMS, Ellucian CRM and Analytics for recruitment and institutional research, Zoom for video, Google Workspace for Education and Microsoft 365 for collaboration, and the Vault student/employee portal. Career services run on Handshake with Parker Dewey micro-internships, Forage virtual experiences, and Interstride. The Andreasen Center for Wellness uses Virtuagym, and the Andrews Bookstore runs on BigCommerce. No public APIs, SDKs, or proprietary AI/ML products are offered.
The business model is multi-stream. Primary revenue comes from tuition and fees (per-credit-hour undergraduate and graduate rates with annual billing), room and board for residential students, and auxiliary enterprises including wellness center memberships (e.g., $20/month primary), bookstore sales, continuing-education programs, and ESL/CEU offerings. Secondary revenue includes research grants and contracts (Lilly Endowment $5M in 2023 plus $997,444 in 2021, multiple NSF grants in 2024, National Geographic, NIH, Ardmore Institutes of Health, Parkinson Voice Project $280,000 in 2023, Dollar General Literacy, Hunter Foundation, CIC), alumni donations, and clinical services (speech-language pathology). Go-to-market is a hybrid sales-led admissions model (counselor relationships, campus visits, Open Houses, Shadow Days, career fairs, Homecoming) combined with direct-to-consumer online enrollment via Global Campus.
Andrews University firmographics
Firmographics- Name
- Andrews University
- Legal name
- Andrews University
- Website
- https://andrews.edu
- Company type
- Private
- Founded year
- 1874
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Andrews University is a private Seventh-day Adventist university founded in 1874 in Berrien Springs, Michigan, offering 150+ undergraduate, graduate, and doctoral programs on campus and through its Global Campus online division, serving students, alumni, and the local community across academic, theological, and clinical programs.
- Ownership category
- akta.pro rank
Andrews University industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (611310), Educational Services (61)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Christian Colleges with Theological Programs (EDAHAKAG)
- akta.pro secondary industries
- University/College Continuing Education (Extension) Programs (EDAAAEAA), Ministerial Training Institutes (Clergy Formation) (EDAHAKAE)
Keywords
Where Andrews University is headquartered
LocationHeadquarters
- HQ city
- Berrien Springs
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Andrews University business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Tuition and Fees: Primary revenue stream from undergraduate and graduate tuition, comprehensive fees covering student services, technology, and activity fees. Distance learning programs charge tuition per credit hour.
- Room and Board: On-campus housing and dining services revenue from residential students, including residence halls and apartment complexes.
- Research Grants and Contracts: Federal and private foundation grants funding faculty research, including NSF, NIH, Lilly Endowment, Hunter Foundation, and other research sponsors.
- Alumni Donations and Contributions: Philanthropic giving from alumni, friends, and supporters through annual funds, major gifts, planned giving, and capital campaigns.
- Wellness Center Memberships: Fitness and wellness facility memberships for community members, alumni, and employees through the Andreasen Center for Wellness.
- Bookstore Sales: University bookstore revenue from textbooks, apparel, supplies, and merchandise.
- Continuing Education Programs: Non-credit professional development, CEUs, certification programs, and personal enrichment courses offered through the Center for Continuing Education.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Undergraduate tuition per credit hour |
| Subscription | Annual | Graduate tuition per credit hour |
| Subscription | Monthly | Wellness Center Primary Membership |
| Subscription | Monthly | Wellness Center Add-On Memberships |
| Unit Pricing | Pay-as-you-go | Wellness Center Day Passes |
| One time/ perpetual license | Pay-as-you-go | Bradley Family Harvest Run 5K Registration |
Go-to-market motion3 records
Distribution channels8 records
Marketing channels10 records
Andrews University product offering
Product offeringCore offering
Andrews University is a Seventh-day Adventist institution of higher education offering 150+ undergraduate, graduate, and doctoral degree programs on its residential Berrien Springs, Michigan campus and globally through its Global Campus online division. It also operates the Seventh-day Adventist Theological Seminary, Griggs International Academy for K-12 online education, the School of Communication Sciences & Disorders clinical services (including Parkinson's speech therapy), the Andreasen Center for Wellness, and the James White Library.
Product overview
Andrews University is a Seventh-day Adventist institution of higher education offering a comprehensive portfolio of academic programs and student services. The university operates primarily through its residential campus in Berrien Springs, Michigan, extended by its Global Campus division for online and distance education. Key products include over 150 undergraduate and graduate degree programs, the Griggs International Academy for K-12 online education, the Seventh-day Adventist Theological Seminary for graduate theological studies, and the School of Communication Sciences & Disorders providing speech therapy services. Student services are delivered through integrated platforms including the Vault portal for academic and administrative services, LearningHub for online course delivery, and the Career Center powered by Handshake for employment services. The Andreasen Center for Wellness provides fitness and health services, while the James White Library and Center for Adventist Research support academic research needs. Continuing education and professional development are offered through the Center for Continuing Education, with a separate Andrews University Bookstore for merchandise and textbook sales.
Differentiator
Problem solved
Functional benefit
Brands
- AU: University abbreviation used for athletics (AU Cardinals) and branding purposes
- Seventh-day Adventist Theological Seminary at Andrews University
- James White Library
- Global Campus
- Griggs International Academy
- Andreasen Center for Wellness
- Andrews University School of Communication Sciences & Disorders
- AU Cardinals
- Lamson Hall
- Institute for Prevention of Addictions
- Institute of Archaeology
Products and services
- Global Campus
Quantifiable outcome
- Over 90,000 alumni worldwide
- +2 more outcomes
Companies that use Andrews University
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles4 records
Andrews University technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
Andrews University partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- W.F. Albright Institute of Archaeological ResearchminorOystein LaBianca served as annual professor fellow at this Jerusalem-based research institute, collaborating on Levantine archaeology research and global history perspectives.
- Parkinson Voice ProjectminorNonprofit organization providing SPEAK OUT! and LOUD Crowd grant program to Andrews University's Speech-Language & Hearing Clinic for Parkinson's therapy services. Includes free training and therapy supplies.
- Griggs International AcademycoreK-12 online education program affiliated with and administered by Andrews University Global Campus, enabling worldwide enrollment in elementary and secondary education under university oversight.
- Adventist ConsortiumcoreCollaboration with other Seventh-day Adventist higher education institutions for shared academic resources, cross-enrollment opportunities, and consortium-based degree programs.
- Lake Union Conference of Seventh-day AdventistsminorRegional Adventist conference collaborating with Andrews on STEM Day professional development events for educators.
- University of OslominorAcademic partnership with Professor Terje Stordalen for Levantine archaeology research and global history perspective projects.
- Centre for Advanced Study at Norwegian Academy of Science and LettersminorSponsored international research collaboration resulting in 'Levantine Entanglements' book publication on archaeology and history of the Levant region.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Andrews University competitors and assessment
Company assessmentBroad incumbents
- Liberty University: Liberty University is a much larger evangelical Christian university with an expansive online division that competes against Andrews' Global Campus. It is a broad incumbent in the Christian higher education space rather than a direct same-size peer.
Direct peers
- Taylor University: Taylor University is an interdenominational Christian liberal arts university in Indiana with a similar residential, undergraduate-focused profile and faith-based mission.
- Walla Walla University: Walla Walla University is a private Seventh-day Adventist university in the Pacific Northwest offering undergraduate and graduate programs with a similar size and denominational focus as Andrews.
- Calvin University: Calvin University is a private Christian Reformed university in Michigan offering undergraduate and graduate programs with strong liberal arts and professional programs — a similarly sized Midwest Christian peer.
- Oakwood University: Oakwood University is a Seventh-day Adventist HBCU in Alabama offering undergraduate and graduate programs with a similar faith-based identity, theological grounding, and student service model.
- Loma Linda University: Loma Linda University is another flagship Seventh-day Adventist institution offering undergraduate through doctoral programs including a health sciences focus. It is Andrews' closest peer within the Adventist higher education system.
- Biola University: Biola University is an evangelical Christian university in Southern California offering undergraduate, graduate, and Talbot School of Theology programs — directly comparable to Andrews' combination of comprehensive academics and theological seminary.
- Wheaton College: Wheaton College is a leading evangelical Christian liberal arts college and graduate school in Illinois offering a comparable mix of undergraduate residential programs and select graduate/theological training under a faith-based identity.
- Southwestern Adventist University: Southwestern Adventist University is a small Seventh-day Adventist liberal arts university in Texas offering undergraduate and select graduate programs, directly comparable in size and mission to Andrews.
- Pacific Union College: Pacific Union College is a Seventh-day Adventist liberal arts college in California offering associate through master's degrees. It shares Andrews' Adventist identity and small residential college model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Andrews University social profiles
Digital presenceAndrews University compliance and trust
Trust signalCompliance2 records
Andrews University financial estimates
Financial estimateRevenue estimate
Valuation estimate
Andrews University leadership team
Management profileNumber of profiles
Profiles1 record
Andrews University subsidiaries and ownership
Company hierarchySubsidiaries9 records
Andrews University funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Andrews University M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Andrews University
What does Andrews University do?
Andrews University is a Seventh-day Adventist institution of higher education offering 150+ undergraduate, graduate, and doctoral degree programs on its residential Berrien Springs, Michigan campus and globally through its Global Campus online division. It also operates the Seventh-day Adventist Theological Seminary, Griggs International Academy for K-12 online education, the School of Communication Sciences & Disorders clinical services (including Parkinson's speech therapy), the Andreasen Center for Wellness, and the James White Library.
Is Andrews University a public or private company?
Andrews University is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Andrews University founded?
Andrews University was founded in 1874. It employs 1,001 to 5,000 people.
Where is Andrews University based?
Andrews University is headquartered in Berrien Springs, United States, in the North America region.
How does Andrews University make money?
Seven revenue lines are on record. Tuition and Fees are the primary driver. The others are room and Board, research Grants and Contracts, alumni Donations and Contributions, wellness Center Memberships, bookstore Sales and continuing Education Programs.
Who are Andrews University's main competitors?
Liberty University is listed as a broad incumbent. Direct peers are Taylor University, Walla Walla University, Calvin University, Oakwood University, Loma Linda University, Biola University, Wheaton College, Southwestern Adventist University and Pacific Union College.
Does Andrews University have an API?
No public API is recorded for Andrews University.
What industry is Andrews University in?
Andrews University's product category is Higher Education. Its primary akta.pro industry code is EDAHAKAG, Christian Colleges with Theological Programs, with a secondary code of EDAAAEAA, University/College Continuing Education (Extension) Programs. Its NAICS code is 611310 and its SIC code is 8200.