What Zone Alarm.com does

ZoneAlarm is a consumer and small-business cybersecurity suite operating as a product brand under Check Point Software Technologies, Inc. (NASDAQ: CHKP). The company offers a multi-tier portfolio including ZoneAlarm Extreme Security NextGen (cross-platform AI-powered protection across Windows, macOS, Android, and iOS), ZoneAlarm Pro Antivirus + Firewall, ZoneAlarm Anti-Ransomware, and ZoneAlarm Mobile Security, supported by free freemium offerings (Free Antivirus and Free Firewall) that drive top-of-funnel adoption. The technology stack is anchored on Check Point's enterprise-grade security infrastructure, including cloud-based threat emulation, two-way firewall protection, advanced anti-phishing, and ransomware-specific defenses. Distribution spans direct e-commerce, mobile app stores, a partner/reseller program, affiliate channels, and Telco/ISP bundling with localization capabilities.

The business model is freemium-to-paid consumer SaaS: free downloads generate user adoption while multi-year paid subscriptions (1-2 year terms across 1-50 device tiers) drive recurring revenue. Channel partners and affiliates contribute revenue share and referral fees, and Telco/ISP operators bundle ZoneAlarm into their subscriber services for large-scale unmanaged end-user protection. The product has no independent corporate structure (1-10 employees, wholly owned by Check Point) and the brand operates without separately disclosed financials. Strong third-party validation (PCMag Editors' Choice for Anti-Ransomware in two consecutive years, AV Test 100% Protection, VB Bulletin consecutive-year passes, AVLab BEST+++) supports the value proposition, and the global user base is reportedly in the range of 100 million users.

Customer segments are primarily home users and SMBs, with secondary institutional penetration into Banks, Hotels, Construction, Retail, and Education through channel partners. The Telco/ISP channel extends the geographic reach without ZoneAlarm building direct sales infrastructure. Customers typically pay per-device subscription pricing for multi-device coverage, with renewal pricing accessible through a dedicated renewal pathway and a 30-day return policy reducing purchase friction.

Name

Zone Alarm.com

Legal name

Check Point Software Technologies, Inc.

Website

https://zonealarm.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

ZoneAlarm is a consumer and small-business cybersecurity suite, operating as a wholly-owned brand of Check Point Software Technologies, offering firewall, antivirus, anti-ransomware, and mobile security products to nearly 100 million users worldwide via freemium and paid subscriptions.

Ownership category

akta.pro rank

Product category

Endpoint Security Software

NAICS

Software Publishers (5132)

akta.pro primary industry

Software-Defined Perimeter (SDP) / Zero Trust Network Access (ZTNA) (HDADABAC)

Keywords

• Endpoint security software
• Personal firewall protection
• Antivirus software
• Ransomware protection
• Mobile security apps

Headquarters

HQ city

Redwood City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Paid Software Subscriptions: Subscription-based revenue from paid security products including ZoneAlarm Extreme Security NextGen, ZoneAlarm Pro Antivirus + Firewall, and ZoneAlarm Anti-Ransomware. Offered with multi-year subscription options (1, 2 years) for multiple devices (1, 3, 5, 10, 50 devices).
2. Free Products (Freemium): Free antivirus and firewall products that drive user adoption and brand awareness, with conversion opportunities to premium paid tiers.
3. Partner/Reseller Revenue Share: Revenue generated through reseller partnerships and affiliate programs where partners earn referral fees for each sale of ZoneAlarm products.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels3 records

Core offering

ZoneAlarm develops and sells consumer and small business cybersecurity software including firewall, antivirus, anti-ransomware, and mobile security products for Windows, macOS, Android, and iOS devices. The company leverages Check Point's enterprise-grade security technology, offering both free versions (Free Antivirus, Free Firewall) for adoption and paid premium tiers (Extreme Security NextGen, Pro Antivirus + Firewall, Anti-Ransomware, Mobile Security, and For Business) sold as 1- to 2-year subscriptions covering 1 to 50 devices.

Product overview

ZoneAlarm offers a multi-tiered portfolio of cybersecurity products for consumers and businesses. The flagship paid offerings include ZoneAlarm Extreme Security NextGen (comprehensive AI-powered protection across Windows, macOS, Android, and iOS) and ZoneAlarm Pro Antivirus + Firewall (core antivirus and firewall). ZoneAlarm Anti-Ransomware is a specialized paid solution for ransomware protection. Free offerings include ZoneAlarm Free Antivirus (essential antivirus and firewall) and ZoneAlarm Free Firewall (award-winning standalone firewall). The product line also includes Mobile Security apps for iOS and Android, business solutions for SMBs, and enterprise-grade features such as Anti-Phishing and Threat Emulation. The company leverages Check Point's security technology throughout its product portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• ZoneAlarm Extreme Security NextGen: Comprehensive AI-powered cybersecurity solution protecting devices from viruses, online scams, and cyber threats for Windows, macOS, Android, and iOS.
• ZoneAlarm Pro Antivirus + Firewall
• ZoneAlarm Anti-Ransomware
• ZoneAlarm Mobile Security
• ZoneAlarm Free Antivirus
• ZoneAlarm Free Firewall

Products and services

• ZoneAlarm Extreme Security NextGen Comprehensive AI-powered cybersecurity solution that protects devices from viruses, online scams, and cyber threats across Windows, macOS, Android, and iOS platforms; targeted at home users seeking multi-device, multi-OS protection.
• ZoneAlarm Pro Antivirus + Firewall Advanced antivirus and firewall solution providing premium protection against viruses, spyware, Trojans, worms, and inbound/outbound attacks for Windows PCs; targeted at home users who need premium endpoint protection beyond free antivirus.
• ZoneAlarm Anti-Ransomware Ransomware-specific security tool that encrypts sensitive data and protects against previously unseen ransomware infections, with file restoration capability; uses Check Point's technology and was a two-time PCMag Editors' Choice winner. Targeted at home users seeking specialized ransomware protection.
• ZoneAlarm Mobile Security Mobile security app for iOS and Android providing protection during shopping, banking, email, and social media use, with Wi-Fi network security, camera/mic access controls, and malicious app blocking. Targeted at mobile consumers.
• ZoneAlarm Free Antivirus Free essential antivirus and firewall protection against viruses and identity theft, featuring real-time antivirus and anti-spyware scanning against an up-to-date cloud database of signatures. Targeted at home users seeking no-cost endpoint protection.
• ZoneAlarm Free Firewall Free firewall solution that blocks unwanted traffic and makes devices invisible to hackers, based on the world's first personal firewall for home PCs. Targeted at home users seeking no-cost firewall protection.
• ZoneAlarm for Business Enterprise-level security solutions tailored for small and medium-sized businesses, including PC and mobile protection against known and unknown cyber threats, with Anti-Ransomware, Anti-Phishing, Threat Emulation, and Threat Extraction. Targeted at SMBs needing enterprise-grade protection without enterprise complexity.

Quantifiable outcome

• 100% protection from widespread and prevalent malware (AV Test)
• +4 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature6 records

Partnerships

One partnership is on record.

• Check Point Software Technologies, Inc.coreTechnology or IntegrationCheck Point is the parent company and technology provider behind ZoneAlarm. ZoneAlarm is a product of Check Point Software Technologies, leveraging Check Point's award-winning security technology. Check Point is the largest network cyber security vendor globally, providing enterprise-class credentials and cutting-edge technology to ZoneAlarm products. This partnership enables ZoneAlarm to offer the same next-generation technology trusted by the world's largest companies.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Malwarebytes: Malwarebytes focuses on consumer and SMB endpoint protection including anti-malware, anti-ransomware, and web protection with subscription pricing — a direct niche competitor in the same anti-malware category where ZoneAlarm positions itself.
• Bitdefender: Bitdefender sells consumer and SMB endpoint security, antivirus, anti-ransomware, and firewall products with multi-device subscriptions and frequent top-tier independent lab results — competing head-on in the same product categories and award positioning as ZoneAlarm.
• McAfee: McAfee provides consumer antivirus, firewall, web protection, and identity monitoring products sold via subscription across multiple devices — directly competing with ZoneAlarm's freemium and paid tiers in the same retail and ISP channels.
• Norton / Gen Digital: Gen Digital's Norton offers consumer and small business antivirus, firewall, anti-phishing, and identity protection across multiple platforms with subscription pricing — the closest head-to-head competitor to ZoneAlarm's consumer/SMB cybersecurity suite.
• Avast: Avast (now part of Gen Digital) provides free and paid antivirus, firewall, and anti-phishing products for consumers, targeting the same freemium-conversion funnel and global consumer base as ZoneAlarm's free firewall and antivirus tiers.
• AVG Technologies: AVG (also under Gen Digital) provides consumer and SMB antivirus, internet security, and tune-up products with freemium and paid tiers, directly competing in ZoneAlarm's freemium-to-paid conversion funnel for the global antivirus user base.
• ESET: ESET delivers consumer and SMB endpoint security (antivirus, firewall, anti-phishing, anti-ransomware) across Windows, macOS, Android, and Linux with subscription pricing — a direct peer in multi-platform consumer endpoint suites.
• Kaspersky: Kaspersky offers consumer antivirus, firewall, anti-ransomware, and mobile security across all major platforms with freemium and premium tiers, mirroring ZoneAlarm's product breadth and freemium-led GTM.

Broad incumbents

• Trend Micro: Trend Micro provides consumer antivirus and broader enterprise cybersecurity products, overlapping with ZoneAlarm's consumer/SMB firewall and antivirus while also serving larger enterprise segments through its broad security portfolio.
• Sophos: Sophos (owned by Thoma Bravo's Cabify co-owner group) offers consumer and SMB endpoint protection alongside its enterprise firewall and XDR portfolio — comparable to ZoneAlarm's SMB-focused firewall and endpoint suite while operating across a much wider security portfolio.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/zonealarm
• Facebookfacebook.com/ZoneAlarmFirewall
• LinkedInlinkedin.com/company/zonealarm-by-check-point-software-technologies

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zone Alarm.com