PayAnywhere
PayAnywhere is a US-only, all-in-one payment processing and POS platform that lets small and mobile businesses accept card payments in-store, online, and on the go via mobile app, smart hardware, and the Payments Hub merchant portal.
- Company typePrivate
- Founded2010
- HeadquartersTroy, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
What PayAnywhere does
PayAnywhere (legal entity NorthAB, LLC; DBA of EPX) is a US-only, all-in-one payment processing and POS platform founded in 2010 and headquartered in Troy, Michigan, with 501-1,000 employees. It enables small and medium-sized businesses to accept credit and debit card payments in-store, online, and on-the-go via iPhone, Android, and iPad, supplemented by a hardware lineup that includes mobile Bluetooth readers, smart terminals, and dual-screen Smart POS+ countertop systems. The software stack combines a free mobile and web app with the Payments Hub merchant portal — covering invoicing (one-time and recurring), virtual terminal, inventory, employee, customer management, real-time reporting, and PCI Plus compliance tooling — and a Developer Hub API (developer.north.com) for embedded payments.
The business operates as a payment facilitator under EPX and is a registered ISO of four sponsor banks (BMO Harris N.A., Citizens Bank N.A., The Bancorp Bank, and FFB Bank). Revenue is generated primarily through transaction-based discount rates (qualified, mid-qualified, and non-qualified tiers, plus interchange-plus pricing), with secondary streams from hardware sales and free placement (with monthly license fees), per-transaction and monthly fees (PCI, chargeback, retrieval, inactivity, and monthly minimums), and ACH processing. The go-to-market is product-led growth: merchants self-onboard via the website, supported by an agent referral channel and a website with industry-specific landing pages targeting verticals such as retail, mobile services, QSR, automotive, CBD, health and beauty, medical services, food trucks, and professional services.
PayAnywhere firmographics
Firmographics- Name
- PayAnywhere
- Legal name
- NorthAB, LLC
- Website
- https://payanywhere.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- PayAnywhere is a US-only, all-in-one payment processing and POS platform that lets small and mobile businesses accept card payments in-store, online, and on the go via mobile app, smart hardware, and the Payments Hub merchant portal.
- Ownership category
- akta.pro rank
PayAnywhere industry classification
Industry- Product category
- Payment Processing
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO)
- akta.pro secondary industries
- Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB), Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE), Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA)
Keywords
Where PayAnywhere is headquartered
LocationHeadquarters
- HQ city
- Troy
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PayAnywhere business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Payment Processing Transaction Fees: PayAnywhere charges transaction/discount rates on credit and debit card payments processed through its platform. Fees vary based on qualification criteria - qualified, mid-qualified, and non-qualified discount rates apply depending on transaction type (card-present, keyed, business/commercial cards). The company also charges additional fees for non-compliance with PCI DSS and other services.
- Hardware Sales and Placement: Hardware devices including Smart POS systems, Smart Terminals, and Mobile Readers are available for purchase or free placement. Placed hardware requires return upon termination; purchased hardware becomes merchant property. Monthly license fees apply to placed equipment plus applicable sales/use taxes.
- Monthly and Per-Transaction Fees: Merchants pay monthly fees, per-transaction communication fees, PCI compliance fees, chargeback fees, re-presentment fees, retrieval fees, and monthly minimum fees if processing volume thresholds are not met. Account inactivity fees of $3.99 apply after 12 months of no transactions.
- ACH Processing Services: ACH processing services for electronic funds transfers, with separate reserve account requirements and fees passed through from payment networks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Software with Hardware Options |
| Transaction based/ take rate | Pay-as-you-go | Qualified Discount Rate |
| Transaction based/ take rate | Pay-as-you-go | Mid-Qualified Discount Rate |
| Transaction based/ take rate | Pay-as-you-go | Non-Qualified Discount Rate |
| Transaction based/ take rate | Pay-as-you-go | Interchange Plus Pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
PayAnywhere product offering
Product offeringCore offering
PayAnywhere is an all-in-one payment acceptance platform that enables businesses to accept credit and debit card payments across in-store, online, and mobile channels. The platform combines free payment processing software (iOS/Android apps) with proprietary hardware including Smart POS+ systems, terminals, and mobile card readers, plus value-added modules like Tap to Pay on iPhone, invoicing, virtual terminal, and inventory management. Backed by ISO sponsorship through BMO Harris, Citizens Bank, The Bancorp Bank, and FFB Bank, the company serves SMB merchants with transparent interchange-plus and tiered pricing, next-day funding, and PCI DSS compliant processing.
Product overview
PayAnywhere is a single unified all-in-one payments platform combining free software with hardware and low transaction rates. The core PayAnywhere platform integrates with the Payments Hub merchant portal for account management, and together they power four primary payment channels: In-Store (retail countertop), Mobile (on-site/job site), Online (invoicing/virtual terminal), and Quick Service Restaurants. The product portfolio includes six software modules (Invoices, Virtual Terminal, Funding, Inventory, Customer Management, Employees, Reporting, Tap to Pay on iPhone) and five hardware devices (3-in-1 Reader, Terminal, Keypad, PINPad Pro, Flex, Smart POS+) designed for different business environments.
Differentiator
Problem solved
Functional benefit
Brands
- Payments Hub: The online merchant portal empowering smarter business decisions, providing deposit viewing, transaction management, dispute chargebacks handling, and real-time reporting capabilities.
Products and services
- PayAnywhere (Mobile App and Online Platform) Free mobile (iOS/Android) and online checkout payment processing application that enables SMB merchants to accept credit and debit cards, manage items, customers, and run reports from a phone, tablet, or web browser. Sells as a free download with pricing generated via per-transaction processing fees.
- Payments Hub Cloud-based merchant portal that provides real-time transaction reporting, inventory management, item tracking, and account administration for PayAnywhere merchants across desktop and mobile.
- Developer API API and SDK offering allowing developers to integrate PayAnywhere's payment processing infrastructure into custom web, mobile, and SaaS applications, supporting tokenization, recurring billing, and embedded checkout.
- Smart POS+ Dual-screen point-of-sale system with merchant and customer-facing displays, integrated receipt printer, and full register functionality for retail and restaurant SMBs.
- Smart Terminals Countertop payment terminals that accept EMV chip, magstripe, and contactless payments as a standalone countertop device for SMB merchants.
- Mobile Readers (3-in-1 Reader) Bluetooth mobile card readers that pair with the PayAnywhere app to accept EMV chip, magstripe swipe, and contactless tap payments from a phone or tablet for on-the-go merchants.
- Terminal Standard countertop payment terminal that accepts chip and swipe card payments for SMB merchants needing a basic countertop device.
- Keypad Compact PIN-entry keypad companion device used to accept PIN-based debit and EMV transactions alongside PayAnywhere POS hardware.
- PINPad Pro Premium PIN pad device providing enhanced PIN entry and customer-facing payment experience for SMB merchants using PayAnywhere POS systems.
- Flex Mobile point-of-sale device designed for portability, combining card acceptance with mobile POS functionality for SMBs in field services, delivery, and on-the-go service businesses.
Companies that use PayAnywhere
Customer profileSegments6 records
Ideal customer profiles3 records
PayAnywhere technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
PayAnywhere partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- BMO Harris N.A.coreBMO Harris N.A., Chicago, IL is a registered ISO (Independent Sales Organization) for PayAnywhere. As a bank sponsor, BMO Harris provides the banking infrastructure and card network sponsorship that enables PayAnywhere to process Visa and MasterCard transactions.
- Citizens Bank N.A.coreCitizens Bank N.A., Providence, RI is a registered ISO for PayAnywhere, providing bank sponsorship for payment processing services and card network relationships.
- The Bancorp BankcoreThe Bancorp Bank, Philadelphia, PA is a registered ISO for PayAnywhere, enabling card processing through its banking relationships and card network sponsorship.
- FFB BankcoreFFB Bank, Fresno, CA is a registered ISO for PayAnywhere, providing additional banking sponsorship capacity for payment processing operations.
- EPX (EPX Acquisition Company, LLC)coreEPX Acquisition Company, LLC d/b/a EPX serves as the Agent and Processing Partner for PayAnywhere merchants. EPX provides the payment processing infrastructure, merchant portal (Payments Hub), and day-to-day processing services. PayAnywhere operates as a registered DBA of EPX.
- Card Networks (Visa, Mastercard, Discover, American Express, JCB, PayPal)corePayAnywhere processes transactions across major card networks including Visa, Mastercard, Discover, American Express, JCB, and PayPal. Merchants gain access to accept all major card types through these network relationships.
Scale indicators1 record
Recent moves1 record
Expansion highlights5 records
PayAnywhere competitors and assessment
Company assessmentDirect peers
- Square (Block): Square is the closest direct competitor to PayAnywhere, offering an all-in-one payments platform with POS, mobile readers, Tap to Pay on iPhone, online invoicing, and a merchant portal targeting SMBs across retail, services, and food. The product positioning, pricing models, and merchant personas almost entirely overlap.
- Clover (Fiserv): Clover is a directly competing SMB POS and payments platform offering countertop terminals, mobile readers, app marketplace, and online ordering for retail and restaurant SMBs, with virtually the same product surface area as PayAnywhere's hardware and software portfolio.
- SumUp: SumUp competes directly in mobile-first card acceptance, low-cost hardware, and Tap to Pay on iPhone/Android for SMBs and mobile entrepreneurs, mirroring PayAnywhere's mobile and countertop offerings with a similar freemium/transparent-pricing approach.
- PayPal Zettle: Zettle is PayPal's SMB POS and mobile payments line, offering card readers, Tap to Pay on iPhone, POS software, and invoicing aimed at small merchants, directly comparable to PayAnywhere's in-store and mobile product lines.
- Stripe Terminal: Stripe Terminal provides card readers and in-person payment integrations alongside Stripe's online payments stack, targeting SMBs and platforms that need unified online and in-person acceptance, which overlaps PayAnywhere's omnichannel positioning.
Emerging players
- Helcim: Helcim is a SMB-focused merchant services provider offering transparent interchange-plus pricing, virtual terminal, online payments, and hardware, comparable to PayAnywhere on SMB pricing transparency and online/in-person acceptance.
- Stax by Fattmerchant: Stax offers subscription-based payment processing with interchange-plus pricing, virtual terminal, and hardware for SMBs, closely comparable to PayAnywhere on pricing model, transparency, and SMB target market.
Broad incumbents
- Toast: Toast is a broader restaurant-focused POS and payments incumbent that overlaps with PayAnywhere's QSR module on hardware, software, and processing for food-service SMBs, though Toast operates as a vertical specialist rather than horizontal SMB.
- Lightspeed Commerce: Lightspeed provides POS and payments for retail and restaurant SMBs with hardware and software suites, overlapping with PayAnywhere's in-store retail and QSR product lines as a broader incumbent in the same merchant category.
- Heartland Payment Systems (Global Payments): Heartland is a large US payment processor and ISO with SMB merchant services, POS, and ISO/reseller programs, providing a comparable ISO-and-sponsor structure and SMB target segment to PayAnywhere's EPX/DBA model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
PayAnywhere social profiles
Digital presencePayAnywhere compliance and trust
Trust signalCompliance2 records
PayAnywhere financial estimates
Financial estimateRevenue estimate
Valuation estimate
PayAnywhere leadership team
Management profileNumber of profiles
Profiles1 record
PayAnywhere funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PayAnywhere M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PayAnywhere
What does PayAnywhere do?
PayAnywhere is an all-in-one payment acceptance platform that enables businesses to accept credit and debit card payments across in-store, online, and mobile channels. The platform combines free payment processing software (iOS/Android apps) with proprietary hardware including Smart POS+ systems, terminals, and mobile card readers, plus value-added modules like Tap to Pay on iPhone, invoicing, virtual terminal, and inventory management. Backed by ISO sponsorship through BMO Harris, Citizens Bank, The Bancorp Bank, and FFB Bank, the company serves SMB merchants with transparent interchange-plus and tiered pricing, next-day funding, and PCI DSS compliant processing.
Is PayAnywhere a public or private company?
PayAnywhere is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PayAnywhere founded?
PayAnywhere was founded in 2010. It employs 501 to 1,000 people.
Where is PayAnywhere based?
PayAnywhere is headquartered in Troy, United States, in the North America region.
How does PayAnywhere make money?
Four revenue lines are on record. Payment Processing Transaction Fees are the primary driver. The others are hardware Sales and Placement, monthly and Per-Transaction Fees and ACH Processing Services.
Who are PayAnywhere's main competitors?
Direct peers on record are Square (Block), Clover (Fiserv), SumUp, PayPal Zettle and Stripe Terminal. Emerging players are Helcim and Stax by Fattmerchant. Broad incumbents are Toast, Lightspeed Commerce and Heartland Payment Systems (Global Payments).
Does PayAnywhere have an API?
Yes. Developer Hub for building payment experiences. "You build your product; Payanywhere powers the payments. Create unique payment experiences on your website or in your app. Plug into a complete payments ecosystem with just a few lines of code." Links to developer.north.com. Developer documentation is at developer.north.com.
What industry is PayAnywhere in?
PayAnywhere's product category is Payment Processing. Its primary akta.pro industry code is FSAGABAO, POS, SoftPOS & In-Person Acceptance Infrastructure, with a secondary code of FSAGALAB, Embedded Payments (Pay-ins, Pay-outs, Wallets). Its NAICS code is 522320 and its SIC code is 6199.