RobotWorx

What RobotWorx does

RobotWorx operates as Robots.com, a North American distributor and refurbisher of industrial robots and automation components owned since 2022 by T.I.E. Industrial. The company sources, refurbishes, and resells new and used industrial robots and collaborative robots (cobots) from major original equipment manufacturers including FANUC, KUKA, Yaskawa/Motoman, ABB, and Universal Robots, alongside a catalog of more than 150,000 robot parts (servo motors, drives, teach pendants, controllers, PCBs, and power supplies) covering 275+ automation brands. Its integration-ready preparation process restores used equipment to OEM-equivalent load and repeatability specifications through durability testing, repeatability testing, component repair or replacement, bodywork, and load testing under simulated operating conditions.

The business operates five revenue streams: new and refurbished robot sales, parts sales, customer-owned robot repair, customer-owned robot refurbishment, and field service and technical support. Pricing is primarily quote-based, with the core value proposition being 50–75% cost savings versus OEM list pricing, backed by a one-year in-service warranty, same-day shipping on most parts, and a Core Exchange Program providing up to 50% additional discount on trade-in of repairable units. The Quick Ship Robots program addresses OEM lead-time pain points with delivery as fast as two weeks on selected FANUC and ABB units. Pre-configured robotic system cells for welding, palletizing, machine tending, and grinding extend the offering from individual robots into higher-value integrated solutions, with a certified Integrator Referral Program providing third-party deployment services.

Go-to-market is digital-first through the robots.com website, supported by phone-based inside sales (877-466-2927), a content marketing library of 1,000+ articles targeting organic search traffic, and email/newsletter programs. The customer base spans automotive, electronics manufacturing, metal fabrication, and packaging/logistics, with primary end users being industrial manufacturers of varied sizes. Authorized ABB Value Provider status, the breadth of FANUC legacy inventory spanning from the System 5 era through i Series controls, and 35+ years of operating history with 30,000+ lifetime customers establish the company as an established aftermarket channel in North American industrial automation.

Name

RobotWorx

Legal name

Robots.com

Website

https://robots.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

RobotWorx (operated as Robots.com by T.I.E. Industrial) sources, refurbishes, and resells new and used industrial robots, cobots, and 150,000+ automation parts from FANUC, KUKA, ABB, Yaskawa, and Universal Robots, serving North American industrial manufacturers with 50–75% cost savings versus OEM pricing.

Ownership category

akta.pro rank

Product category

Industrial Robotics

NAICS

All Other Industrial Machinery Manufacturing (333248)

SIC

Special Industry Machinery (No Metalworking Machinery) (3550)

akta.pro primary industry

Industrial Robots (Articulated, SCARA, Delta, Cartesian) (IMAHAHAA)

akta.pro secondary industries

Collaborative Robots (Cobots) (IMAHAHAB), Robot Hardware, Actuators & Components (sensors, grippers, motors) (HDAAAIAL), Industrial Robotics & Cobots (IMAIAMAB)

Keywords

• Industrial robotics
• Robot refurbishment
• Robotics integration
• Automation solutions
• Robotic parts

Headquarters

HQ city

Marion

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. New and Refurbished Robot Sales: Sale of industrial robots from major OEMs (Fanuc, KUKA, Motoman, ABB) in both new and expertly refurbished conditions. Robots are integration-ready and backed by warranty. Revenue generated from direct sales transactions with manufacturers seeking automation equipment.
2. Robot Parts Sales: Extensive inventory of over 100,000 different parts including servo motors, drives, spindle motors, controls, monitors, power supplies, PCBs, I/O, teach pendants, robot wrists, and other electronic and mechanical robot parts. Parts available at up to 70% discount off OEM pricing with same-day shipping on most items.
3. Robot and Part Repair Services: Repair services for customer-owned robots and parts. Highly trained electronic and motor repair staff perform diagnostics and restoration. All parts tested under load to simulate real operating environments. One-year in-service warranty on all repairs.
4. Robot Refurbishment Services: Comprehensive refurbishment of customer-owned robots to restore like-new performance. Process includes durability testing, repeatability testing, inspection, cleaning, component repair/replacement, bodywork, painting, and load testing. Extended robot lifespan and cost savings for customers.
5. Field Service and Technical Support: On-site robot diagnostics, repairs, and support. Technical support hotline for troubleshooting. Emergency response and preventative maintenance services. Complimentary tech support included with robot purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

RobotWorx (operating as Robots.com) is an industrial robotics integrator and refurbisher that buys, restores, and resells new and pre-owned industrial robots from leading manufacturers (FANUC, KUKA, Motoman, ABB, Universal Robots), along with a 150,000+ SKU parts inventory, repair services, and integration solutions for industrial automation customers.

Product overview

RobotWorx (operated by T.I.E. Industrial) operates Robots.com as a comprehensive industrial robotics marketplace and service provider. The core offering consists of new and expertly refurbished industrial robots and collaborative robots (cobots) from major OEM brands including FANUC, KUKA, Motoman (Yaskawa), ABB, and Universal Robots. The product portfolio includes over 846 robots across multiple series (ARC Mate, CR, CRX, LR Mate, M, R, S, Spider for FANUC; Heavy Duty, High Accuracy, High-Payload, LBR IIWA for KUKA; various series for Motoman and ABB). Complementary offerings include a catalog of 150,000+ robot parts (servo motors, drives, PCBs, teach pendants, power supplies, cables, wrist assemblies), robotic systems (cobot machine tending, palletizing cells, welding packages, welding cells, grinding cells), and services (robot refurbishment, repair, preventive maintenance, field service, robot evaluation). Integration-ready robots come fully tested with one-year in-service warranty. The company also offers a Quick Ship program for fast delivery and a Core Exchange Program for cost savings on parts.

Differentiator

Problem solved

Functional benefit

Products and services

• New and Refurbished Industrial Robots

Quantifiable outcome

• Save up to 75% off OEM robot pricing
• +3 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• T.I.E. IndustrialcoreStrategic or Co-development Partner · 1 January 2022Robots.com was acquired by T.I.E. Industrial in 2022, bringing additional expertise and over 100 experts on staff. T.I.E. Industrial portfolio includes Robots.com, FanucWorld.com, and TIEIndustrial.com brands serving automation markets.
• ABB (as ABB Value Provider)coreChannel Partner/ Reseller/ DistributorT.I.E. Industrial is an authorized ABB Value Provider, delivering tested parts, expert repairs, and responsive support for ABB robot systems. Status as authorized provider ensures access to ABB genuine parts and technical support resources.
• FanuccoreTechnology or IntegrationPrimary supplier of new Fanuc robots and source for Fanuc parts inventory. Extensive coverage of Fanuc product line including legacy controllers and latest i Series controls. Fanuc World sister brand focuses on Fanuc parts specifically.
• Yaskawa/MotomancoreTechnology or IntegrationSupplier and buyer of Yaskawa/Motoman robot products. Maintains large inventory of Motoman robot models and parts.
• KUKAcoreTechnology or IntegrationSupplier of KUKA industrial robots. Large inventory of KUKA models from small robots to heavy-duty Titan series robots.
• Certified Robot IntegratorsminorImplementation/ SI/ Consulting PartnerNetwork of third-party robot integrators participating in Integrator Referral Program. Integrators receive referral fees for qualified customer leads seeking installation and integration services.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• AutomationDirect: Direct-to-customer industrial automation components retailer with extensive online catalog. Comparable as a digital-first industrial automation supplier with strong cost-leadership positioning, though focused on PLCs, drives, and controls rather than robots.

Broad incumbents

• Genesis Systems Group: Robotic integration specialist focused on welding, cutting, and material handling systems. Comparable as a robotic systems integrator for industrial manufacturers, though its primary model is custom engineering rather than equipment resale.
• Motion Industries: Large industrial parts distributor with extensive automation and motion control product lines. Comparable as an industrial MRO parts supplier serving manufacturers, though broader in product scope and not focused exclusively on robotics.
• FANUC America: U.S. arm of the largest global industrial robot OEM. Comparable as a primary supplier of new FANUC robots and parts; RobotWorx is both a customer and channel partner, but FANUC's direct-sales capabilities and certified pre-owned programs increasingly overlap with RobotWorx's offering.
• Applied Industrial Technologies: Large publicly-traded industrial distributor with broad motion control, fluid power, and automation product lines. Comparable as a multi-line industrial parts and equipment supplier serving manufacturers, though its automation offerings are more diversified than RobotWorx's robotics specialization.
• Acieta: Established robotic integration and automation solutions provider serving North American manufacturers. Comparable as a robot integrator and automation solutions provider, though its core business is custom integration rather than resale of refurbished equipment.

Direct peers

• RobotShop: Online robotics retailer selling both new industrial and consumer robots, parts, and components. Most directly comparable to RobotWorx as a digital-first multi-brand robotics distributor, though RobotShop has a broader consumer robotics mix.
• Global Robots: UK-based used and refurbished industrial robot and parts supplier. Closely comparable business model focused on selling pre-owned FANUC, ABB, KUKA, and Motoman robots and components, with similar customer base of cost-conscious manufacturers.
• Eurobots: European-based used and refurbished industrial robot reseller offering FANUC, KUKA, ABB, and Motoman robots with warranty. Direct peer in the refurbished robot resale model, though operating primarily in European geography.
• Surplus Record: Online marketplace and print publication for used industrial equipment including machine tools, robots, and fabrication equipment. Comparable as a channel for secondary-market industrial automation equipment, though broader in scope beyond robotics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@tieindustrial562
• Facebookfacebook.com/RobotWorx
• LinkedInlinkedin.com/company/robotworx
• Xx.com/robotworx

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RobotWorx