Vogue Magazine

What Vogue Magazine does

Vogue Magazine is a global fashion, beauty, and culture publication founded in 1892 and operated as a subsidiary of Condé Nast, which is privately held by Advance Publications. Headquartered in New York with 101-250 employees, Vogue operates over 28 international editions spanning North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa. The business serves three primary customer segments: fashion-conscious consumers seeking trend guidance and celebrity style coverage; fashion industry professionals consuming Vogue Business intelligence; and photographers and visual artists participating in the PhotoVogue platform spanning 411,000 contributors across 250 countries.

Vogue's core technology is a digital publishing platform combining the flagship Vogue.com website, a mobile app, integrated video hosting, e-commerce capabilities, and the PhotoVogue photography community. The product portfolio extends beyond the main website to include Vogue Business (B2B industry intelligence with a paid membership program), Teen Vogue (younger-skewing content), PhotoVogue (photographer marketplace with published licensing fees of $35-$100 per image and $250 commissioning day rates), Vogue Video (original series including 73 Questions and Beauty Secrets), The Run-Through podcast, Vogue Newsletters, the Vogue Archive (historical issues), Vogue Shopping, and high-profile events such as Vogue World, Forces of Fashion, the Met Gala, and the PhotoVogue Festival.

Revenue is generated through a diversified mix of print and digital subscriptions, display and sponsored-content advertising from fashion and beauty brands, affiliate commissions on retailer sales (including Amazon), PhotoVogue image licensing and commissioning fees, and event monetization. Vogue does not disclose standalone financials, operating entirely within Condé Nast's consolidated private reporting structure. Strategic positioning emphasizes brand authority, exclusive runway and celebrity access, and a multi-channel ecosystem that combines editorial content, commerce, community, and live events.

Name

Vogue Magazine

Legal name

Condé Nast

Website

https://vogue.com

Company type

Private

Founded year

1892

Operating status

Operating

Headcount range

101–250 employees

Short description

Vogue Magazine is a global fashion, beauty, and culture publication founded in 1892 under Condé Nast, serving fashion-conscious consumers, industry professionals, and a network of 411,000 photographers across 28+ international editions and multiple digital and event platforms.

Ownership category

akta.pro rank

Product category

Fashion Media and Publishing

NAICS

Periodical Publishers (51312), Advertising Agencies (54181)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Services-Advertising (7310)

akta.pro primary industry

Consumer Lifestyle & Fashion Magazines (MPAJAEAA)

akta.pro secondary industries

Entertainment & Celebrity Magazines (MPAJAEAK), Beauty & Grooming Magazines (MPAJAEAE), Women’s Interest & Parenting Magazines (MPAJAEAB)

Keywords

• Fashion media publishing
• Beauty and lifestyle content
• Digital magazine subscriptions
• Fashion week coverage
• Photography platform licensing

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Subscription Revenue: Vogue generates revenue through magazine subscriptions and digital subscription offerings including the Vogue app with exclusive content.
2. Advertising: The publication monetizes its large audience through display advertising, sponsored content, and branded editorial partnerships with fashion and beauty brands.
3. Affiliate Commerce: Vogue earns commissions through affiliate partnerships with retailers when readers purchase products featured in shopping articles and curated edits, as evidenced by links to Amazon and other retailers during Prime Day events.
4. PhotoVogue Licensing and Commissioning: PhotoVogue platform generates licensing fees ($35 digital editorial, $50 digital commerce, $100 print) and commissioning day rates ($250) from photographers whose content is used by Vogue.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

Vogue Magazine is a global fashion and lifestyle media brand that publishes editorial content across fashion, beauty, celebrity style, runway coverage, culture, living, and weddings. It distributes this content through a flagship website (Vogue.com), a mobile app, email newsletters, video series, podcasts, and a monthly print magazine, monetizing via advertising, subscriptions, and affiliate commerce. Sub-brands include Vogue Business (industry intelligence for fashion executives), PhotoVogue (a global photography platform connecting photographers with licensing and commissioning opportunities), and Teen Vogue.

Product overview

Vogue Magazine operates as a comprehensive digital media platform built around its flagship website Vogue.com, which serves as the primary content hub covering fashion, beauty, celebrity style, runway shows, culture, living, and weddings. The platform extends through sub-brands including Vogue Business (providing industry insights and executive reports for fashion professionals), PhotoVogue (a global photography community platform with 873,000+ curated photos and 411,000+ photographers), and Teen Vogue (targeting younger audiences). Supporting modules include Vogue Video (original video content series), The Run-Through Podcast, Vogue Newsletters, the Vogue Archive, and the Vogue Shopping feature. The platform also offers a mobile app and the Vogue Business Membership subscription program providing trend trackers, executive reports, and member-only newsletters. The overall architecture is a multi-brand media ecosystem unified by the Vogue brand identity, with each sub-platform serving distinct audience segments while leveraging shared content, brand equity, and distribution channels.

Differentiator

Problem solved

Functional benefit

Brands

• Teen Vogue: A younger-focused fashion and culture publication targeting teens and young adults
• PhotoVogue
• Vogue Business

Products and services

• Vogue.com The main Vogue digital platform offering fashion news, beauty coverage, celebrity style, fashion week updates, culture reviews, and video content for general fashion-conscious consumers.
• Vogue Business A business-focused publication under Vogue providing industry insights, analysis, and executive reports covering fashion industry trends, technology, sustainability, retail, and corporate news for fashion executives and industry professionals.
• PhotoVogue A global photography platform connecting artists with editorial and commercial opportunities, featuring 873,058 curated photos from 411,052 photographers across 250 countries, with licensing fees ($35 digital editorial, $50 digital commerce, $100 print) and commissioning day rates ($250).
• Teen Vogue A younger-skewing digital publication covering fashion, beauty, culture, and lifestyle content for teen and young adult audiences.
• Vogue Mobile App A mobile application providing an all-access pass to Vogue content including Vogue Business, video series, and member benefits.
• Vogue Print Magazine Monthly print magazine subscription covering fashion, beauty, culture, and lifestyle content, available globally.
• Vogue Business Membership A subscription membership program offering trend trackers (AI Tracker, TikTok Trend Tracker, Beauty Trend Tracker), executive reports, member-only newsletters, and access to the Vogue Business Funding Tracker and Index for fashion industry professionals.
• The Run-Through Podcast A podcast series providing fashion industry news, celebrity interviews, and behind-the-scenes content from Vogue's editorial team.
• Vogue Archive A digital archive service providing access to historical Vogue magazine content dating back to 1988 and past issues for fashion researchers, designers, and enthusiasts.

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• Wilson Sporting GoodsminorGTM or Marketing PartnerVogue partnered with Wilson to celebrate sport and style with tennis star Marta Kostyuk at an event in London, demonstrating Vogue's ability to cross-promote lifestyle and athletic brands.
• PinterestminorGTM or Marketing PartnerVogue Business hosted a panel discussion with Pinterest at Cannes Lions focused on digital detox and the era of offline touchpoints in marketing.
• UTA (United Talent Agency)minorGTM or Marketing PartnerVogue Business attended UTA's Executive Soirée at Cannes Lions, featuring celebrity appearances and brand activations.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Harper's Bazaar: One of the longest-running US fashion magazines, published by Hearst. Directly competes with Vogue on luxury fashion editorial, celebrity style, runway coverage, and high-end beauty — making it the closest comparable title in Vogue's category.
• Elle: Global fashion and beauty magazine published by Hearst in the US and with extensive international editions. Directly overlaps with Vogue on women's fashion editorial, trend reporting, and beauty coverage at a comparable global scale.
• Marie Claire: International fashion and beauty magazine with editions in multiple markets, published in the US by Hearst. Competes directly with Vogue on fashion editorial, celebrity features, and beauty coverage for the same female consumer demographic.
• InStyle: US celebrity style and fashion magazine, formerly part of Time Inc. and now independent. Competes with Vogue on celebrity style, red-carpet coverage, and beauty recommendations for a similar fashion-conscious female audience.
• WWD (Women's Wear Daily): The long-established fashion trade publication covering industry news, business intelligence, and runway coverage. Comparable to Vogue both as a fashion media brand and, via its business coverage, as a competitor to Vogue Business on fashion industry intelligence.
• Glamour: Women's fashion and beauty magazine also owned by Condé Nast. Directly competes with Vogue for the same female consumer advertising and editorial audience, albeit with a more mass-market positioning.
• Cosmopolitan: Major Hearst fashion, beauty, and lifestyle publication with strong social and digital reach. Overlaps with Vogue on fashion, beauty, and celebrity coverage while addressing a slightly younger, broader female demographic.

Emerging players

• The Business of Fashion: Independent B2B fashion industry intelligence platform with paid membership, reports, and events. Directly competes with Vogue Business on fashion executive intelligence and trend analysis, and represents the rising B2B media model that Vogue Business is emulating.

Broad incumbents

• GQ: Sister Condé Nast men's fashion, style, and culture title. Operates under the same parent as Vogue with comparable digital, video, and subscription products, providing a useful internal benchmark for Condé Nast's broader publishing economics.
• Vanity Fair: Condé Nast sister publication covering culture, politics, Hollywood, and style. Shares parent infrastructure, advertising sales, and subscription products with Vogue, and overlaps on celebrity and culture coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/voguemagazine
• Facebookfacebook.com/vogue
• Instagraminstagram.com/voguemagazine
• TikToktiktok.com/@voguemagazine?lang=en
• Pinterestpinterest.com/voguemagazine
• LinkedInlinkedin.com/company/vogue

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vogue Magazine