Sunjoy
Sunjoy designs and manufactures outdoor living structures — primarily gazebos, pergolas, and related replacement parts — sold through major North American big-box retailers (Walmart, Home Depot, Costco, Lowe's) and direct e-commerce, with a recently launched UK push into Europe.
- Company typePrivate
- Founded2002
- HeadquartersRedlands, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Sunjoy does
Sunjoy, founded in 2002 and headquartered in Redlands, California (with its home office and main production warehouse in China), designs, manufactures, and distributes outdoor living structures and home decor products. Its core offering is a comprehensive gazebo portfolio — wood, grill, soft-top, and hard-top variants — supplemented by pergolas, fire pits, outdoor lighting, pool accessories, and a portable air conditioner (IceCove), with a smaller indoor line spanning kitchen, vanity, and office furniture. A defining feature of the business is its in-house replacement-parts operation, with over 3,000 SKUs of canopies, sunshades, mosquito nettings, and curtains organized by retailer and sold through sunjoyshop.com under a minimum 5-year parts-availability commitment.
The company runs a hybrid go-to-market model. Distribution is anchored by major North American big-box and warehouse-club retailers (Walmart, Sam's Club, Home Depot, Costco, Lowe's, Menards, Target, BJ's, Canadian Tire, RONA), with a parallel direct-to-consumer e-commerce presence on sunjoyonline.com and sunjoyshop.com. Sunjoy is privately held under Sunjoy Group, with operating subsidiaries including Sunnest Services (U.S. customer service/warranty), Sunjoy UK, and SunWay Europe; a 2025 UK website launch and planned 2026 European push mark its first material expansion outside North America.
Product technology centers on physical-manufacturing competence: rust-proof powder-coated aluminum frames, PE rattan wicker, CPAI-84 fire-retardant fabrics, and a Kandu partnership that provides third-party gazebo assembly services in the U.S. Revenue is generated through hardware sales of full outdoor structures, replacement parts, and limited warranty service. The company claims the position of largest gazebo provider in North America; financial figures, headcount detail, and ownership structure are not publicly disclosed.
Sunjoy firmographics
Firmographics- Name
- Sunjoy
- Legal name
- Sunjoy
- Website
- https://sunjoyonline.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sunjoy designs and manufactures outdoor living structures — primarily gazebos, pergolas, and related replacement parts — sold through major North American big-box retailers (Walmart, Home Depot, Costco, Lowe's) and direct e-commerce, with a recently launched UK push into Europe.
- Ownership category
- akta.pro rank
Sunjoy industry classification
Industry- Product category
- Outdoor Living Structures & Furniture
- NAICS
- Residential Electric Lighting Fixture Manufacturing (335131)
- SIC
- Retail-Building Materials, Hardware, Garden Supply (5200), Household Furniture (2510), Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Pergolas, Gazebos & Shade Structures (HSAPALAD)
- akta.pro secondary industry
- Lighting Parts, Shades & Accessories Retail (Harps, Finials, Glass, Mounting) (CRAIAHAI)
Keywords
Where Sunjoy is headquartered
LocationHeadquarters
- HQ city
- Redlands
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Sunjoy business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel
Revenue model
- Gazebo and Outdoor Structure Sales: Sunjoy generates primary revenue through the sale of gazebos, pergolas, and outdoor living structures through retail partners and direct channels.
- Replacement Parts: Revenue from replacement canopies, netting, curtains, and parts for previously sold Sunjoy products. The company maintains a minimum 5-year replacement parts program.
- Warranty Services: Limited manufacturer's warranty provides free replacement of defective merchandise upon proof of purchase for original purchasers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Direct E-commerce Sales |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Sunjoy product offering
Product offeringCore offering
Sunjoy designs and manufactures outdoor living products including gazebos (wood, grill, soft top, hard top), pergolas, patio furniture, outdoor lighting, climate control products, and a broad range of replacement parts. The company produces in-house replacement canopies, sunshades, nettings, and curtains, with a minimum 5-year replacement parts program to ensure product longevity.
Product overview
Sunjoy is the largest provider of gazebos in North America, offering a comprehensive outdoor living product portfolio. The company's offerings center on outdoor structures (Wood Gazebos, Grill Gazebos, Soft Top Gazebos, Hard Top Gazebos, Pergolas, Fire Pit & Fireplace), complemented by climate control products (Heating & Cooling including the IceCove Portable Air Conditioner), outdoor lighting (LED Lanterns, LED Ceiling Spotlights), pool and patio accessories (Pool Float Storage Racks, Pool Noodle Storage Racks, Floating Pool Trays, Drying Racks), outdoor storage (Firewood Storage Sheds, Umbrella Bases), and decorative items (Crane Sets). A key differentiator is Sunjoy's replacement parts business, providing original manufacturer replacement canopies, sunshades, nettings, curtains, and components for their products through sunjoyshop.com. The company also offers a limited indoor product line including Kitchen, Vanity, and Office Furniture. Sunjoy products are sold through major retailers including Walmart, Sam's Club, Home Depot, Costco, Lowe's, Target, and Rona, with warehouses and call centers in the United States, Cebu, and Canada, while manufacturing is based in China.
Differentiator
Problem solved
Functional benefit
Products and services
- Wood Gazebos Traditional wooden gazebo structures for outdoor living spaces, part of Sunjoy's core outdoor product line for residential homeowners.
- Grill Gazebos Specialized gazebo structures designed to accommodate outdoor grilling equipment and provide shelter for cooking areas, intended for residential outdoor cooking enthusiasts.
- Soft Top Gazebos Gazebos featuring soft fabric canopy tops, offering flexible outdoor shading solutions for residential backyards and patios.
- Hard Top Gazebos Gazebos with rigid roof structures, providing durable all-weather outdoor shelter for residential outdoor living spaces.
- Pergolas Open-roof outdoor structures such as the 10X8 Wolcott Pergola and 8 Ft. X 10 Ft. Sling Top Pergola for residential garden and patio installation.
- Fire Pit & Fireplace Outdoor fire features and storage including the Cedar Firewood Storage Rack Shed with Asphalt Roof for wood storage and fire management in residential backyards.
- IceCove Portable Air Conditioner Portable air conditioning unit for outdoor tents, campervans, trailers, and indoor use with battery power option, LED lighting, and multiple fan speeds.
- Battery Powered LED Lantern 20-inch outdoor battery-powered LED lantern with flameless candles, weather-resistant synthetic material with glass panes, suitable for gazebos and patios.
- LED Ceiling Spotlight Battery-powered 9W adjustable LED spotlight with magnetic attachment, compatible with Sunjoy gazebos, featuring tilt angle and remote control for accent lighting.
- Replacement Canopies In-house manufactured replacement canopy tops for Sunjoy gazebos, ensuring product seamlessness and durability across more than 3,000 SKUs.
- Replacement Mosquito Nettings Four panel pack of mosquito netting with zippers, made of CPAI-84 US standard fire-retardant fabric, designed for 10x12 gazebos for insect protection.
- Replacement Sunshades Replacement sunshade products for existing gazebo installations to extend product life and maintain shading performance.
- Replacement Gazebo Curtains Curtain panels for gazebo sidewalls and enclosure to refresh or maintain gazebo appearance and privacy.
- Wicker Floating Pool Tray 36x24 inch aluminum frame floating tray for pool parties with rust-proof construction and waterproof foam lining for drinks and snacks.
- Pool Noodle Storage Rack Extra large rust-proof aluminum storage rack with water-weighted base for pool noodles, standing 42 inches tall, designed for residential pool organization.
- Stenton Poolside Drying Rack Free-standing poolside towel valet with three crossbars, powder-coated rust-resistant aluminum frame, and elevated legs for residential pool decks.
- 55 lb. Cement Filled Patio Umbrella Base Universal heavy-duty cement-filled patio umbrella base with powder-coated steel and black leather-like finish for residential patio umbrellas.
- Bronze Cast Aluminum Crane Set Pair of crane sculptures crafted from rust-proof cast aluminum with dark bronze finish for residential garden decoration.
- Patio Furniture Furniture designed for outdoor patio use, completing the residential outdoor living environment.
Companies that use Sunjoy
Customer profileSegments2 records
Ideal customer profiles2 records
Sunjoy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Sunjoy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- KanduminorSunjoy partners with Kandu in the US to provide assembly services for customers who need assistance with gazebo installation. This partnership simplifies the assembly process for customers purchasing outdoor structures.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
Sunjoy competitors and assessment
Company assessmentDirect peers
- Backyard Discovery: Backyard Discovery designs and sells pergolas, gazebos, and outdoor structures through major retailers including Home Depot and Costco, directly overlapping Sunjoy's core gazebo and pergola product lines.
- Outsunny: Outsunny is a private-label outdoor furniture and structure brand sold through Walmart, Amazon, and other mass retailers, competing with Sunjoy in gazebos, patio furniture, and outdoor accessories at value price points.
- Suncast: Suncast designs and manufactures outdoor storage, sheds, gazebos, and patio products sold through Home Depot, Lowe's, and other major retailers; it is comparable in channel strategy and product breadth in outdoor living structures.
- Yardistry: Yardistry is one of the most direct competitors in North American wood and aluminum gazebos, pergolas, and pavilions, selling through Home Depot and other home improvement retailers with a similar premium-positioned outdoor structure offering.
- ShelterLogic: ShelterLogic produces outdoor canopies, gazebos, and instant shelters sold through big-box and farm/retail channels (e.g., Tractor Supply, Home Depot), overlapping with Sunjoy's soft-top gazebos and canopy categories.
- Sojag: Sojag specializes in gazebos, sun shelters, and outdoor structures sold across North American big-box and specialty retailers; it competes head-to-head with Sunjoy in soft-top and hard-top gazebos and pergolas.
- Palram: Palram is a global manufacturer of DIY outdoor structures including gazebos, patio covers, and polycarbonate-roofed pergolas sold through home improvement retailers in North America and Europe.
- Cedarcraft (Cedar Summit): Cedarcraft produces cedar gazebos, pergolas, and outdoor structures sold through big-box retailers including Home Depot, directly competing with Sunjoy's wood gazebo line.
- Hanover: Hanover offers outdoor furniture, gazebos, pergolas, and fire pits through retailers like Lowe's and Home Depot, competing with Sunjoy's outdoor living portfolio including pergolas, fire pits, and patio furniture.
Broad incumbents
- Mainstays (Walmart private label): Walmart's Mainstays private-label outdoor line includes gazebos, pergolas, and patio furniture sold on the same shelves as Sunjoy, representing the most direct private-label competitive threat at Sunjoy's largest retail partner.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Sunjoy social profiles
Digital presenceSunjoy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunjoy leadership team
Management profileNumber of profiles
Profiles1 record
Sunjoy subsidiaries and ownership
Company hierarchySubsidiaries4 records
Sunjoy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunjoy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunjoy
What does Sunjoy do?
Sunjoy designs and manufactures outdoor living products including gazebos (wood, grill, soft top, hard top), pergolas, patio furniture, outdoor lighting, climate control products, and a broad range of replacement parts. The company produces in-house replacement canopies, sunshades, nettings, and curtains, with a minimum 5-year replacement parts program to ensure product longevity.
Is Sunjoy a public or private company?
Sunjoy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sunjoy founded?
Sunjoy was founded in 2002. It employs 11 to 50 people.
Where is Sunjoy based?
Sunjoy is headquartered in Redlands, United States, in the North America region.
How does Sunjoy make money?
Three revenue lines are on record. Gazebo and Outdoor Structure Sales are the primary driver. The others are replacement Parts and warranty Services.
Who are Sunjoy's main competitors?
Direct peers on record are Backyard Discovery, Outsunny, Suncast, Yardistry, ShelterLogic, Sojag, Palram, Cedarcraft (Cedar Summit) and Hanover. Mainstays (Walmart private label) is listed as a broad incumbent.
Does Sunjoy have an API?
No public API is recorded for Sunjoy.
What industry is Sunjoy in?
Sunjoy's product category is Outdoor Living Structures & Furniture. Its primary akta.pro industry code is HSAPALAD, Pergolas, Gazebos & Shade Structures, with a secondary code of CRAIAHAI, Lighting Parts, Shades & Accessories Retail (Harps, Finials, Glass, Mounting). Its NAICS code is 335131 and its SIC code is 5200.