Boise Premier Real Estate

What Boise Premier Real Estate does

Boise Premier Real Estate is a privately held, independent, locally owned real estate brokerage headquartered at 13827 W Meadowdale St., Boise, Idaho. Founded in 2010 as Boise Cribs Real Estate and rebranded to its current name circa 2017, the company serves residential buyers, sellers, relocating families, new-construction buyers, and real estate investors across the Treasure Valley — including Boise, Meridian, Eagle, Star, Nampa, Caldwell, and surrounding Ada and Canyon counties. The brokerage operates through a network of 150+ licensed agents supported by a six-person staff (Founder/Designated Broker, Managing Broker, Director of Operations, New Agent Development, Auditor, Social Media Manager).

The company's core offerings are buyer representation, seller representation with multi-portal listing syndication, new-construction buyer brokerage through a Builders Program partnership network of 11+ local custom home builders (Todd Campbell Custom Homes, Biltmore Co., Eaglewood Homes, Lasher Enterprises, MK Custom Homes, Shadow Mountain Homes, Canyon Crest Homes, B&B Custom Homes, White Pine Builders, Tradewinds General Contracting, and Treasured Homes), relocation services via a MyMoveToID digital platform, and an investor-focused off-MLS private deals service. The technology stack consists of commodity real estate tooling: SkySlope paperless transaction management, IDX-enabled personal agent websites, a WordPress-hosted 471-page content blog, and the Boiserealestatesearch.com IDX property search portal. Marketing channels include organic Facebook, the blog, community event sponsorships (Dirty Dash, Startup Weekend Idaho, Freedom Festival, Western Idaho Fair, Boise State Game Days), and an HGTV House Hunters feature providing earned national media visibility.

The business model is a traditional residential real estate brokerage earning commission on buy-side and sell-side transactions, with agents working on commission splits. No pricing is publicly disclosed; the company emphasizes competitive agent commission splits as a recruiting lever. Revenue is highly distributed across individual consumer transactions rather than anchored by enterprise accounts. The company is founder-controlled (Brett Hughes as Founder and Designated Broker), with no evidence of external investment, private equity involvement, or subsidiary structure.

Name

Boise Premier Real Estate

Legal name

Boise Premier Real Estate

Website

https://boisepremier.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Boise Premier Real Estate is a privately held, independent, locally owned real estate brokerage in Boise, Idaho, operating through 150+ licensed agents to serve residential buyers, sellers, relocating families, and investors across the Treasure Valley, with builder partnerships, relocation services, and off-MLS investor offerings.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

New Construction & Builder Sales (BPAJAAAB), Buyer Representation Services (BPAJAAAJ), Home Sale & Home Purchase Assistance (HSAKAJAC)

Keywords

• Residential real estate brokerage
• Buyer representation services
• Seller listing services
• Home relocation assistance
• New construction sales

Headquarters

HQ city

Boise

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Commission: Traditional real estate brokerage earning commissions on residential property buy-side and sell-side transactions. Agents work on a commission split basis.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Buy and sell home brokerage services in the Boise/Treasure Valley market, including professional buyer representation, seller marketing across multiple online portals, new construction partnerships with local builders, and relocation assistance. The firm also supports its agent base with tools such as SkySlope transaction management and IDX-based property search websites.

Product overview

Boise Premier Real Estate is an independent, locally owned real estate brokerage operating as a marketing-focused company within the real estate industry. The core offerings include buyer representation services, seller marketing services, and relocation assistance to Idaho's Treasure Valley. The company provides an online property search platform (Treasure Valley Home Search) and partners with regional custom home builders through its Builders Program. Agent-facing tools include paperless transaction management via Sky Slope, IDX-enabled agent websites, and training programs. The company serves clients across Boise, Meridian, Eagle, and surrounding Ada County communities.

Differentiator

Problem solved

Functional benefit

Brands

• BoiseCribs.com: Original domain and brand name used before rebranding to Boise Premier Real Estate

Products and services

• Buyer Representation Services
• Seller Listing Services
• Relocation to Idaho Services
• Boise Premier Builders Program
• Treasure Valley Property Search

Quantifiable outcome

• Non-MLS private deals represent typical ROI of 12% to 30% for investors
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Biltmore Co.coreChannel Partner/ Reseller/ DistributorFeatured builder partner offering high quality custom homes with premium building materials and energy-efficient construction. Their 'Biltmore…Built Better' mantra emphasizes craftsmanship and quality construction in the Treasure Valley.
• Todd Campbell Custom HomescoreChannel Partner/ Reseller/ DistributorThird generation Boise builder and local developer. Established independently in 2000, recipient of multiple BCA awards and recognized by the City of Boise as an innovative developer. Specializes in custom homes in the Treasure Valley.
• Eaglewood HomescoreChannel Partner/ Reseller/ DistributorDecades of experience with hundreds of homes built. Assembled team of skilled craftsmen delivering high quality homes in Idaho with precision construction.
• Lasher EnterprisescoreChannel Partner/ Reseller/ DistributorFamily-based, locally-owned third generation builder building custom modern homes in Treasure Valley since late 1970s. Focus on customer service and high efficiency homes.
• MK Custom HomescoreChannel Partner/ Reseller/ DistributorCustom home builder creating homes where families make lasting memories. Offers design selection or collaborative custom design process.
• White Pine BuildersminorChannel Partner/ Reseller/ DistributorFamily construction business since 1980, focused on delivering all homeowner wants in dream home construction from concept to finished product.
• Tradewinds General ContractingminorChannel Partner/ Reseller/ DistributorDiversified building and development company experienced with high-expectation clientele. Committed to green energy and preserving natural beauty of land developments.
• Canyon Crest HomesminorChannel Partner/ Reseller/ DistributorState of the art construction techniques with decades of home building experience offering a variety of floor plans for growing families, singles, and retirees.
• Shadow Mountain HomesminorChannel Partner/ Reseller/ DistributorCustom home builder featured on the Boise Premier website for luxury properties in the Shadow Mountain area.
• B&B Custom HomesminorChannel Partner/ Reseller/ DistributorTreasure Valley builder specializing in unique and challenging custom build projects, run by Tyler Bosier with support from his wife Alison in interior design.
• Treasured HomesminorChannel Partner/ Reseller/ DistributorProfessional custom home builder offering floor plan selection or custom plan creation with a comfortable and enjoyable building experience guarantee.
• Castle & Cooke Mortgage / Sean LovelandminorChannel Partner/ Reseller/ DistributorListed on Fannie Mae's HomePath website as a HomePath Renovation Lender. One of only 6 eligible Renovation lenders in Idaho and the only local retail branch. Product useful for investors with 10% down.
• SkySlopecoreTechnology or IntegrationPaperless transaction management platform provided to all agents at no cost. Streamlines the deal process from offer to close.
• Landmark Home WarrantyminorChannel Partner/ Reseller/ DistributorFeatured service provider with over 97% approval rate on claims. Offers home warranty services to clients of the brokerage.
• Startup Weekend IdahominorGTM or Marketing PartnerTitle sponsor of Startup Weekend Idaho 2011. Hands-on entrepreneurship event where Boise Premier participated as a community partner.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Coldwell Banker Tomlinson Group: Established Boise-area brokerage offering residential buy/sell representation across the Treasure Valley; directly comparable in geography, service mix, and target customer.
• Silvercreek Realty Group: Long-standing Idaho-based independent brokerage with a large agent roster in the Treasure Valley; competes for the same buyer/seller and new-construction opportunities in Boise, Meridian, and Eagle.
• RE/MAX Executives Boise: Regional RE/MAX affiliate operating in the same Boise/Treasure Valley market; competes head-to-head for residential buyer and seller representation with a comparable commission-based model.
• Group One Sotheby's International Realty: Idaho affiliate of Sotheby's International Realty network serving Boise and the Treasure Valley; competes for higher-end residential listings and luxury relocation clients in the same geography.
• Keller Williams Realty Boise: Large national franchise brokerage with a major Boise/Treasure Valley office; directly competes for the same agents, buyers, and sellers with overlapping agent-support technology and culture-led value propositions.
• Amherst Madison Real Estate: Boise-headquartered independent brokerage with significant Treasure Valley agent count; directly competes in residential representation, new construction, and relocation services.

Emerging players

• eXp Realty: Cloud-based brokerage with a rapidly growing agent count nationwide and in Idaho; competes for independent contractor agents via aggressive commission split and revenue-sharing models.
• Redfin: Tech-enabled consumer-facing brokerage operating in the Boise market; competes for consumer mindshare with a discount fee model and proprietary search technology.
• Compass: Tech-forward national brokerage expanding into luxury and relocation segments; competes for top-producing agents and consumers with proprietary technology and marketing platforms.

Broad incumbents

• Berkshire Hathaway HomeServices Idaho Homes & Properties: National brand franchise operating in Boise and the Treasure Valley; overlaps on residential brokerage while offering the wider Berkshire Hathaway real estate services portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BoiseCribs
• Xx.com/boisepremier
• LinkedInlinkedin.com/company/boise-premier-real-estate

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boise Premier Real Estate