Natris
Natris is a privately held South Korean mobile game developer specializing in casual idle RPGs. With two live mobile titles and an upcoming GPS-based social simulation game, the company monetizes via free-to-play in-app purchases distributed through major app stores.
- Company typePrivate
- Founded2022
- HeadquartersSeocho, South Korea
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Natris does
Natris (주식회사 나트리스 / Natris Corporation) is a privately held South Korean mobile game developer headquartered in the Gangnam district of Seoul. Founded as a corporation with a 2022 copyright notice (and referenced in firmographic data with a 2017 origin), the company specializes in casual and idle role-playing games distributed through major mobile app stores. Its live product portfolio comprises two titles: "Hero Blaze: Three Kingdoms," a casual hero-RPG featuring unlimited breakthrough mechanics in a Three Kingdoms setting, and "Rising Idol Star," an idle RPG that hybridizes idol-growth simulation with rhythm-game mechanics driven by original soundtracks. A third project, "I Love Coffee," is in development and extends an existing intellectual property into a GPS-based social cafe management game that combines idle progression with location-based social play.
The company operates a free-to-play business model monetized through in-app purchases of virtual currency and virtual goods. Its technical stack combines a mobile game development platform with AWS-managed cloud infrastructure handling server operations, data storage, and processing. Natris integrates with Facebook, Google, and Apple Game Center for social login and authentication, and distributes its titles through the Apple App Store, Google Play, and Korean open-market platforms. The company serves three primary customer segments: casual RPG players interested in hero collection and progression, idol/rhythm-game fans, and life-simulation/social gamers targeted by the upcoming I Love Coffee product. Marketing is conducted through the official website, official game communities, and in-game announcements, with partnership and recruitment inquiries routed through dedicated contact channels.
No funding rounds, acquisitions, headcount figures, or revenue disclosures are available in the source data. The company maintains active operations, evidenced by a refreshed privacy policy effective September 18, 2025, and ongoing recruitment activity via a public Notion-hosted careers page.
Natris firmographics
Firmographics- Name
- Natris
- Legal name
- 주식회사 나트리스 (Natris Corporation)
- Website
- https://natris.co.kr
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Natris is a privately held South Korean mobile game developer specializing in casual idle RPGs. With two live mobile titles and an upcoming GPS-based social simulation game, the company monetizes via free-to-play in-app purchases distributed through major app stores.
- Ownership category
- akta.pro rank
Natris industry classification
Industry- Product category
- Mobile Games
- NAICS
- Software Publishers (513210)
- akta.pro primary industry
- Mobile Game Publishing & App Game Stores (BPAMAKAB)
- akta.pro secondary industry
- Regional/Local Market Publishers & Distributors (Territory Rights, Localization-led Publishing) (MPAFABAH)
Keywords
Where Natris is headquartered
LocationHeadquarters
- HQ city
- Seocho
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
Natris business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- In-app Purchases: Free-to-play model generating revenue through in-app purchases of virtual currency and virtual goods within games
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free-to-play with optional in-app purchases |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
Natris product offering
Product offeringCore offering
Natris develops and publishes free-to-play mobile games for Korean-speaking players, monetized through in-app purchases. Its live portfolio centers on casual and idle RPGs — Hero Blaze: Three Kingdoms (hero-collection RPG) and Rising Idol Star (idle idol RPG with rhythm-game elements) — with I Love Coffee, a GPS-based idle/SNG café title, in development as the next branded IP.
Product overview
Natris is a Korean mobile game developer offering a portfolio of casual and idle RPG titles. Its core products include Hero Blaze: Three Kingdoms (a casual Three Kingdoms hero RPG with unlimited breakthrough mechanics) and Rising Idol Star (an idle RPG combining idol growth with rhythm game elements and strategy). The company is also developing a new social/gps-based project called I Love Coffee, which extends an existing IP into a location-based social cafe management game. The portfolio spans role-playing, idle simulation, and social/gps gameplay genres.
Differentiator
Problem solved
Functional benefit
Products and services
- Hero Blaze: Three Kingdoms (히어로 블레이즈: 삼국지) A casual single-player hero RPG set in a reimagined Three Kingdoms universe with unlimited breakthrough progression and reverse-style gameplay, designed for mobile players who enjoy hero collection and rapid growth.
- Rising Idol Star An idle RPG in which players grow the world's best idol, combining strategy combat ('Star Confession Combat Strategy') with rhythm-game sessions built on OST audio, positioned for fans of idol management and music-based mobile play.
- I Love Coffee (아이러브커피) An in-development mobile title extending the existing I Love Coffee IP into a GPS-enabled idle/SNG café management game, where players open a cafe at their real-world location, customize interiors, and interact with friends through location-based social play.
Companies that use Natris
Customer profileSegments3 records
Ideal customer profiles2 records
Natris technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Natris partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- AWS (Amazon Web Services)coreCloud infrastructure partner providing server operation and management services for game services. Data storage and processing handled through AWS cloud platform.
- Apple App StorecoreiOS app distribution platform for mobile games. Processes in-app purchases and payments for virtual goods.
- Google Play StorecoreAndroid app distribution platform for mobile games. Handles in-app purchase payments and distribution.
Recent moves5 records
Expansion highlights4 records
Natris competitors and assessment
Company assessmentBroad incumbents
- Nexon: Major Korean/Japanese game publisher with mobile titles like Dungeon & Fighter Mobile. Broad incumbent operating broadly across genres in the same mobile gaming space.
- Zynga: Major mobile and social game publisher with free-to-play expertise across casual and puzzle genres. Broad incumbent in the global mobile gaming market.
- Supercell: Finnish mobile game developer behind Clash of Clans and Brawl Stars. Established international mobile developer with proven free-to-play live-ops model.
- Krafton: Korean game developer behind the PUBG franchise. Broad incumbent in Korean gaming with growing mobile presence and live-ops expertise.
- Pearl Abyss: Korean game developer behind Black Desert Online/Mobile. Broad incumbent in the Korean gaming market with both PC and mobile presence and MMORPG expertise.
Direct peers
- Habby: Korean mobile game developer known for Archero and other casual/roguelike titles. Comparable as a similarly-sized Korean studio developing and publishing its own mobile games globally with a free-to-play model.
- Netmarble: Major Korean mobile game publisher with titles such as Lineage 2 Revolution and Marvel Future Fight. Direct competitor in the mobile RPG and free-to-play space with global distribution reach.
- Kakao Games: South Korean mobile and online game publisher publishing multiple titles in casual and RPG genres. Comparable as a Korean mobile publisher with similar market dynamics and free-to-play IAP-driven revenue model.
- Com2uS: Korean mobile game publisher/developer behind Summoners War. Direct competitor in the Korean and global mobile RPG market with overlapping idle/summon-style gameplay expertise.
- Playrix: International mobile game developer behind Homescapes and Gardenscapes. Comparable as a mid-sized mobile game studio focused on casual free-to-play titles with live-ops.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Natris social profiles
Digital presenceNatris financial estimates
Financial estimateRevenue estimate
Valuation estimate
Natris leadership team
Management profileNumber of profiles
Profiles2 records
Natris funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Natris M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Natris
What does Natris do?
Natris develops and publishes free-to-play mobile games for Korean-speaking players, monetized through in-app purchases. Its live portfolio centers on casual and idle RPGs — Hero Blaze: Three Kingdoms (hero-collection RPG) and Rising Idol Star (idle idol RPG with rhythm-game elements) — with I Love Coffee, a GPS-based idle/SNG café title, in development as the next branded IP.
Is Natris a public or private company?
Natris is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Natris founded?
Natris was founded in 2022. It employs 1 to 10 people.
Where is Natris based?
Natris is headquartered in Seocho, South Korea, in the Asia region.
How does Natris make money?
One revenue line is on record: in-app Purchases.
Who are Natris's main competitors?
Broad incumbents on record are Nexon, Zynga, Supercell, Krafton and Pearl Abyss. Direct peers are Habby, Netmarble, Kakao Games, Com2uS and Playrix.
Does Natris have an API?
No public API is recorded for Natris.
What industry is Natris in?
Natris's product category is Mobile Games. Its primary akta.pro industry code is BPAMAKAB, Mobile Game Publishing & App Game Stores, with a secondary code of MPAFABAH, Regional/Local Market Publishers & Distributors (Territory Rights, Localization-led Publishing). Its NAICS code is 513210.