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Natris

Full company profile

uuid000f9v2

Namestring
Natris
Legal namestring
주식회사 나트리스 (Natris Corporation)
Websiteurl
natris.co.kr
Company typeenum
Private
Founded yearint
2022
Descriptiontext

Natris (주식회사 나트리스 / Natris Corporation) is a privately held South Korean mobile game developer headquartered in the Gangnam district of Seoul. Founded as a corporation with a 2022 copyright notice (and referenced in firmographic data with a 2017 origin), the company specializes in casual and idle role-playing games distributed through major mobile app stores. Its live product portfolio comprises two titles: "Hero Blaze: Three Kingdoms," a casual hero-RPG featuring unlimited breakthrough mechanics in a Three Kingdoms setting, and "Rising Idol Star," an idle RPG that hybridizes idol-growth simulation with rhythm-game mechanics driven by original soundtracks. A third project, "I Love Coffee," is in development and extends an existing intellectual property into a GPS-based social cafe management game that combines idle progression with location-based social play.

The company operates a free-to-play business model monetized through in-app purchases of virtual currency and virtual goods. Its technical stack combines a mobile game development platform with AWS-managed cloud infrastructure handling server operations, data storage, and processing. Natris integrates with Facebook, Google, and Apple Game Center for social login and authentication, and distributes its titles through the Apple App Store, Google Play, and Korean open-market platforms. The company serves three primary customer segments: casual RPG players interested in hero collection and progression, idol/rhythm-game fans, and life-simulation/social gamers targeted by the upcoming I Love Coffee product. Marketing is conducted through the official website, official game communities, and in-game announcements, with partnership and recruitment inquiries routed through dedicated contact channels.

No funding rounds, acquisitions, headcount figures, or revenue disclosures are available in the source data. The company maintains active operations, evidenced by a refreshed privacy policy effective September 18, 2025, and ongoing recruitment activity via a public Notion-hosted careers page.

Short descriptiontext

Natris is a privately held South Korean mobile game developer specializing in casual idle RPGs. With two live mobile titles and an upcoming GPS-based social simulation game, the company monetizes via free-to-play in-app purchases distributed through major app stores.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersSeocho, South Korea
HQ citystring
Seocho
HQ countrystring
South Korea
HQ regionstring
Asia
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
mobile game development, casual RPG games, idle mobile games, free-to-play games, Korean mobile gaming
Industry2 codes
1Mobile Game Publishing & App Game Stores
CodeBPAMAKABPrimaryYes
2Regional/Local Market Publishers & Distributors (Territory Rights, Localization-led Publishing)
CodeMPAFABAHPrimaryNo
NAICS code1 code
  • Software Publishers513210
Product category
Mobile Games
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1In-app Purchases
TypeFreemium
Description

Free-to-play model generating revenue through in-app purchases of virtual currency and virtual goods within games

Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Pricing details1 tier
1Free-to-play with optional in-app purchases
ModelFreemiumBilling cadencePay-as-you-go
Notes

Games available for free download. Revenue generated through in-app purchases of virtual currency and virtual goods.

GTM typeB2C
B2C
Offering typeSoftware
Software
Core offering1 text field

Natris develops and publishes free-to-play mobile games for Korean-speaking players, monetized through in-app purchases. Its live portfolio centers on casual and idle RPGs — Hero Blaze: Three Kingdoms (hero-collection RPG) and Rising Idol Star (idle idol RPG with rhythm-game elements) — with I Love Coffee, a GPS-based idle/SNG café title, in development as the next branded IP.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Natris is a Korean mobile game developer offering a portfolio of casual and idle RPG titles. Its core products include Hero Blaze: Three Kingdoms (a casual Three Kingdoms hero RPG with unlimited breakthrough mechanics) and Rising Idol Star (an idle RPG combining idol growth with rhythm game elements and strategy). The company is also developing a new social/gps-based project called I Love Coffee, which extends an existing IP into a location-based social cafe management game. The portfolio spans role-playing, idle simulation, and social/gps gameplay genres.

Product and service3 records
1Hero Blaze: Three Kingdoms (히어로 블레이즈: 삼국지)
CategoryMobile RPG
Description

A casual single-player hero RPG set in a reimagined Three Kingdoms universe with unlimited breakthrough progression and reverse-style gameplay, designed for mobile players who enjoy hero collection and rapid growth.

2Rising Idol Star
CategoryMobile RPG / Rhythm
Description

An idle RPG in which players grow the world's best idol, combining strategy combat ('Star Confession Combat Strategy') with rhythm-game sessions built on OST audio, positioned for fans of idol management and music-based mobile play.

3I Love Coffee (아이러브커피)
CategoryMobile Simulation / Social
Description

An in-development mobile title extending the existing I Love Coffee IP into a GPS-enabled idle/SNG café management game, where players open a cafe at their real-world location, customize interiors, and interact with friends through location-based social play.

Partnership3 partners
Strategic tierCoreTypeTechnology or Integration
Description

Cloud infrastructure partner providing server operation and management services for game services. Data storage and processing handled through AWS cloud platform.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

iOS app distribution platform for mobile games. Processes in-app purchases and payments for virtual goods.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Android app distribution platform for mobile games. Handles in-app purchase payments and distribution.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Major Korean/Japanese game publisher with mobile titles like Dungeon & Fighter Mobile. Broad incumbent operating broadly across genres in the same mobile gaming space.

TypeDirect peer
Description

Korean mobile game developer known for Archero and other casual/roguelike titles. Comparable as a similarly-sized Korean studio developing and publishing its own mobile games globally with a free-to-play model.

TypeBroad incumbent
Description

Major mobile and social game publisher with free-to-play expertise across casual and puzzle genres. Broad incumbent in the global mobile gaming market.

TypeBroad incumbent
Description

Finnish mobile game developer behind Clash of Clans and Brawl Stars. Established international mobile developer with proven free-to-play live-ops model.

TypeDirect peer
Description

Major Korean mobile game publisher with titles such as Lineage 2 Revolution and Marvel Future Fight. Direct competitor in the mobile RPG and free-to-play space with global distribution reach.

TypeBroad incumbent
Description

Korean game developer behind the PUBG franchise. Broad incumbent in Korean gaming with growing mobile presence and live-ops expertise.

TypeBroad incumbent
Description

Korean game developer behind Black Desert Online/Mobile. Broad incumbent in the Korean gaming market with both PC and mobile presence and MMORPG expertise.

TypeDirect peer
Description

South Korean mobile and online game publisher publishing multiple titles in casual and RPG genres. Comparable as a Korean mobile publisher with similar market dynamics and free-to-play IAP-driven revenue model.

TypeDirect peer
Description

Korean mobile game publisher/developer behind Summoners War. Direct competitor in the Korean and global mobile RPG market with overlapping idle/summon-style gameplay expertise.

TypeDirect peer
Description

International mobile game developer behind Homescapes and Gardenscapes. Comparable as a mid-sized mobile game studio focused on casual free-to-play titles with live-ops.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Natris

Mobile Gamesnatris.co.kr

Natris is a privately held South Korean mobile game developer specializing in casual idle RPGs. With two live mobile titles and an upcoming GPS-based social simulation game, the company monetizes via free-to-play in-app purchases distributed through major app stores.

What Natris does

Natris (주식회사 나트리스 / Natris Corporation) is a privately held South Korean mobile game developer headquartered in the Gangnam district of Seoul. Founded as a corporation with a 2022 copyright notice (and referenced in firmographic data with a 2017 origin), the company specializes in casual and idle role-playing games distributed through major mobile app stores. Its live product portfolio comprises two titles: "Hero Blaze: Three Kingdoms," a casual hero-RPG featuring unlimited breakthrough mechanics in a Three Kingdoms setting, and "Rising Idol Star," an idle RPG that hybridizes idol-growth simulation with rhythm-game mechanics driven by original soundtracks. A third project, "I Love Coffee," is in development and extends an existing intellectual property into a GPS-based social cafe management game that combines idle progression with location-based social play.

The company operates a free-to-play business model monetized through in-app purchases of virtual currency and virtual goods. Its technical stack combines a mobile game development platform with AWS-managed cloud infrastructure handling server operations, data storage, and processing. Natris integrates with Facebook, Google, and Apple Game Center for social login and authentication, and distributes its titles through the Apple App Store, Google Play, and Korean open-market platforms. The company serves three primary customer segments: casual RPG players interested in hero collection and progression, idol/rhythm-game fans, and life-simulation/social gamers targeted by the upcoming I Love Coffee product. Marketing is conducted through the official website, official game communities, and in-game announcements, with partnership and recruitment inquiries routed through dedicated contact channels.

No funding rounds, acquisitions, headcount figures, or revenue disclosures are available in the source data. The company maintains active operations, evidenced by a refreshed privacy policy effective September 18, 2025, and ongoing recruitment activity via a public Notion-hosted careers page.

Natris firmographics

Firmographics
Name
Natris
Legal name
주식회사 나트리스 (Natris Corporation)
Website
https://natris.co.kr
Company type
Private
Founded year
2022
Operating status
Operating
Headcount range
1–10 employees
Short description
Natris is a privately held South Korean mobile game developer specializing in casual idle RPGs. With two live mobile titles and an upcoming GPS-based social simulation game, the company monetizes via free-to-play in-app purchases distributed through major app stores.
Ownership category
akta.pro rank

Natris industry classification

Industry
Product category
Mobile Games
NAICS
Software Publishers (513210)
akta.pro primary industry
Mobile Game Publishing & App Game Stores (BPAMAKAB)
akta.pro secondary industry
Regional/Local Market Publishers & Distributors (Territory Rights, Localization-led Publishing) (MPAFABAH)

Keywords

  • Mobile game development
  • Casual RPG games
  • Idle mobile games
  • Free-to-play games
  • Korean mobile gaming

Where Natris is headquartered

Location

Headquarters

HQ city
Seocho
HQ country
South Korea
HQ region
Asia

Offices1 record

Markets served

Natris business model

Business model
GTM type
B2C
Offering type
Software
Cost components
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

  1. In-app Purchases: Free-to-play model generating revenue through in-app purchases of virtual currency and virtual goods within games

Pricing tiers

ModelBillingPrice
FreemiumPay-as-you-goFree-to-play with optional in-app purchases

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Natris product offering

Product offering

Core offering

Natris develops and publishes free-to-play mobile games for Korean-speaking players, monetized through in-app purchases. Its live portfolio centers on casual and idle RPGs — Hero Blaze: Three Kingdoms (hero-collection RPG) and Rising Idol Star (idle idol RPG with rhythm-game elements) — with I Love Coffee, a GPS-based idle/SNG café title, in development as the next branded IP.

Product overview

Natris is a Korean mobile game developer offering a portfolio of casual and idle RPG titles. Its core products include Hero Blaze: Three Kingdoms (a casual Three Kingdoms hero RPG with unlimited breakthrough mechanics) and Rising Idol Star (an idle RPG combining idol growth with rhythm game elements and strategy). The company is also developing a new social/gps-based project called I Love Coffee, which extends an existing IP into a location-based social cafe management game. The portfolio spans role-playing, idle simulation, and social/gps gameplay genres.

Differentiator

Problem solved

Functional benefit

Products and services

  • Hero Blaze: Three Kingdoms (히어로 블레이즈: 삼국지) A casual single-player hero RPG set in a reimagined Three Kingdoms universe with unlimited breakthrough progression and reverse-style gameplay, designed for mobile players who enjoy hero collection and rapid growth.
  • Rising Idol Star An idle RPG in which players grow the world's best idol, combining strategy combat ('Star Confession Combat Strategy') with rhythm-game sessions built on OST audio, positioned for fans of idol management and music-based mobile play.
  • I Love Coffee (아이러브커피) An in-development mobile title extending the existing I Love Coffee IP into a GPS-enabled idle/SNG café management game, where players open a cafe at their real-world location, customize interiors, and interact with friends through location-based social play.

Companies that use Natris

Customer profile

Segments3 records

Ideal customer profiles2 records

Natris technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Natris partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

  • AWS (Amazon Web Services)coreTechnology or IntegrationCloud infrastructure partner providing server operation and management services for game services. Data storage and processing handled through AWS cloud platform.
  • Apple App StorecoreChannel Partner/ Reseller/ DistributoriOS app distribution platform for mobile games. Processes in-app purchases and payments for virtual goods.
  • Google Play StorecoreChannel Partner/ Reseller/ DistributorAndroid app distribution platform for mobile games. Handles in-app purchase payments and distribution.

Recent moves5 records

Expansion highlights4 records

Natris competitors and assessment

Company assessment

Broad incumbents

  • Nexon: Major Korean/Japanese game publisher with mobile titles like Dungeon & Fighter Mobile. Broad incumbent operating broadly across genres in the same mobile gaming space.
  • Zynga: Major mobile and social game publisher with free-to-play expertise across casual and puzzle genres. Broad incumbent in the global mobile gaming market.
  • Supercell: Finnish mobile game developer behind Clash of Clans and Brawl Stars. Established international mobile developer with proven free-to-play live-ops model.
  • Krafton: Korean game developer behind the PUBG franchise. Broad incumbent in Korean gaming with growing mobile presence and live-ops expertise.
  • Pearl Abyss: Korean game developer behind Black Desert Online/Mobile. Broad incumbent in the Korean gaming market with both PC and mobile presence and MMORPG expertise.

Direct peers

  • Habby: Korean mobile game developer known for Archero and other casual/roguelike titles. Comparable as a similarly-sized Korean studio developing and publishing its own mobile games globally with a free-to-play model.
  • Netmarble: Major Korean mobile game publisher with titles such as Lineage 2 Revolution and Marvel Future Fight. Direct competitor in the mobile RPG and free-to-play space with global distribution reach.
  • Kakao Games: South Korean mobile and online game publisher publishing multiple titles in casual and RPG genres. Comparable as a Korean mobile publisher with similar market dynamics and free-to-play IAP-driven revenue model.
  • Com2uS: Korean mobile game publisher/developer behind Summoners War. Direct competitor in the Korean and global mobile RPG market with overlapping idle/summon-style gameplay expertise.
  • Playrix: International mobile game developer behind Homescapes and Gardenscapes. Comparable as a mid-sized mobile game studio focused on casual free-to-play titles with live-ops.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Natris social profiles

Digital presence

Natris financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Natris leadership team

Management profile

Number of profiles

Profiles2 records

Natris funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Natris M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Natris

What does Natris do?

Natris develops and publishes free-to-play mobile games for Korean-speaking players, monetized through in-app purchases. Its live portfolio centers on casual and idle RPGs — Hero Blaze: Three Kingdoms (hero-collection RPG) and Rising Idol Star (idle idol RPG with rhythm-game elements) — with I Love Coffee, a GPS-based idle/SNG café title, in development as the next branded IP.

Is Natris a public or private company?

Natris is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Natris founded?

Natris was founded in 2022. It employs 1 to 10 people.

Where is Natris based?

Natris is headquartered in Seocho, South Korea, in the Asia region.

How does Natris make money?

One revenue line is on record: in-app Purchases.

Who are Natris's main competitors?

Broad incumbents on record are Nexon, Zynga, Supercell, Krafton and Pearl Abyss. Direct peers are Habby, Netmarble, Kakao Games, Com2uS and Playrix.

Does Natris have an API?

No public API is recorded for Natris.

What industry is Natris in?

Natris's product category is Mobile Games. Its primary akta.pro industry code is BPAMAKAB, Mobile Game Publishing & App Game Stores, with a secondary code of MPAFABAH, Regional/Local Market Publishers & Distributors (Territory Rights, Localization-led Publishing). Its NAICS code is 513210.

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Live signals
PR NewswirePřichází Hero Blaze: Three Kingdoms - nová mobilní hra typu Play and Earn!South Korean developer and publisher NATRIS launched its new mobile game "Hero Blaze: Three Kingdoms" on October 6, 2022, on both Google Play Store and Apple App Store. The game, a Casual RPG with Play and Earn mechanics, features MUDOL Stones that can be exchanged for MUDOL2 tokens listed on Huobi and MEXC exchanges. The global release excludes Japan, Taiwan, Hong Kong, Macau, and China, which are scheduled to receive the game later in October, while special launch promotions offer players a seven-star hero and lottery tickets.PR NewswireNovo game móvel "Play and Earn" "HERO BLAZE: THREE KINGDOMS" começa!NATRIS, a South Korean game developer and NFT metaverse platform, officially launched its mobile "Play and Earn" RPG "Hero Blaze: Three Kingdoms" on October 6, 2022, across Google Play Store and Apple App Store. The global launch excludes Japan, Taiwan, Hong Kong, Macau, and China, which are expected to follow later in October, and features in-game rewards including "MUDOL Stones" convertible to "MUDOL2" tokens listed on Huobi and MEXC exchanges. The developer has prepared celebratory events for the launch and released promotional content on YouTube and Discord.PR NewswireNowa gra na urządzenia mobilne typu „graj i zarabiaj" „HERO BLAZE: THREE KINGDOMS" już dostępnaNATRIS launched its mobile game "Hero Blaze: Three Kingdoms" on October 6, 2022, across Google Play Store and Apple App Store, marking the global rollout of this play-and-earn NFT title based on the popular Three Kingdoms IP. The launch covers all regions except Japan, Taiwan, Hong Kong, Macau, and China, where release is planned for later in October. The game features a MUDOL token ecosystem with in-game MUDOL stones exchangeable for MUDOL2 tokens listed on Huobi and MEXC cryptocurrency exchanges.