Beach Properties

What Beach Properties does

Beach Properties of Hilton Head is a privately held vacation rental management company that has operated on Hilton Head Island, South Carolina since 1995. The company manages a portfolio of luxury homes and villas across Hilton Head's premier resort communities — Sea Pines, Palmetto Dunes, Forest Beach, Sea Crest, Harbour Town, Folly Field, and Island Club Resort — serving leisure travelers (primarily families, golf enthusiasts, and extended-stay guests) and a separate supply-side customer base of individual property owners who contract with Beach Properties for rental management services. The company claims 15 consecutive years as the "best vacation rental company" on Hilton Head Island.

Name

Beach Properties

Legal name

Towne Vacations, LLC

Website

https://beach-property.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Beach Properties is a Hilton Head Island vacation rental management company that manages luxury homes and villas across premier resort communities, serving leisure travelers and individual property owners with booking, marketing, and full-service property management since 1995.

Ownership category

akta.pro rank

Headquarters

HQ city

Hilton Head Island

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Vacation Rental Property Management: Beach Properties of Hilton Head manages vacation rental properties for property owners, collecting rental income from guests and providing property management services. The company takes a portion of rental revenue as management fees. Properties include homes and villas across various Hilton Head communities such as Sea Pines, Palmetto Dunes, and Forest Beach.
2. Guest Booking Revenue: Guests pay for vacation rentals on a nightly, weekly, or monthly basis. The company charges rental rates (quoted by week for most properties), plus applicable taxes (10% Town and State tax), amenities fees, and optional add-ons such as pool heating and travel insurance (7.95% of total rental cost).
3. Ancillary Fees and Charges: Additional revenue streams include pet fees ($225 for one dog, $325 for two dogs), car pass fees for Sea Pines and Palmetto Dunes communities, pool heating charges, and optional travel insurance. Cancellation fees apply based on timing of cancellation relative to arrival date.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Beach Properties of Hilton Head is a vacation rental management company that markets, books, and manages a portfolio of luxury homes and villas across Hilton Head Island's premier resort communities (Sea Pines, Palmetto Dunes, Forest Beach, Sea Crest, Harbour Town). The company also provides property management services to homeowners who list their vacation properties with the firm, handling guest acquisition, check-in, maintenance coordination, and rental income maximization.

Product overview

Beach Properties of Hilton Head operates as a vacation rental management company offering luxury vacation homes and villas throughout Hilton Head Island's resort communities. The core product is the vacation rental portfolio, which spans properties in Sea Pines, Palmetto Dunes, Forest Beach, Sea Crest, Harbour Town, Folly Field, and Island Club Resort. Services include property management for homeowners, express check-in, beach gear credits, and a free island activities program offering complimentary golf at Port Royal and other courses. The company has been in business since 1995 and was named the best vacation rental company on Hilton Head Island for 15 consecutive years.

Differentiator

Problem solved

Functional benefit

Products and services

• Hilton Head Vacation Rentals Luxury vacation rental homes and villas located throughout Hilton Head Island's premier resort communities including Sea Pines, Palmetto Dunes, Forest Beach, Sea Crest, Harbour Town, Folly Field, and Island Club Resort. Available as nightly, weekly, or monthly (28+ day) stays for leisure travelers, families, and golf groups.
• Hilton Head Property Management Services Full-service vacation rental property management for Hilton Head Island homeowners, including guest acquisition, booking management, check-in coordination, maintenance coordination, and TrackHS owner portal access. Beach Properties collects rental income from guests and earns a management fee as a portion of rental revenue.

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered minor and core.

• LowSea Bike RentalsminorGTM or Marketing PartnerBike rental partner offering 15% off bike rentals for Beach Properties guests. Located in Hilton Head with delivery options to vacation homes.
• Peddling PelicanminorGTM or Marketing PartnerBike rental partner offering discount pricing for Beach Properties guests.
• Hilton Head BicycleminorGTM or Marketing PartnerLocal bike shop partner providing bike rentals and equipment for Beach Properties guests.
• Palmetto Dunes Golf ResortcoreGTM or Marketing PartnerPartnership providing exclusive golf discounts (up to 10% off) at Palmetto Dunes courses including Arthur Hills, George Fazio, and Robert Trent Jones courses. Some Beach Properties rentals include complimentary golf rounds at these courses.
• Port Royal Golf Club (Barony and Robber's Row Courses)coreGTM or Marketing PartnerPartnership providing complimentary rounds of golf for Beach Properties guests staying in qualifying Traveler or Explorer Program properties. Robber's Row and Barony Course included in exclusive perks program.
• Outside Hilton HeadminorGTM or Marketing PartnerWater sports outfitter offering discounts on pontoon boat rentals ($20 off), fishing charters ($20 off), and 2-hour guided kayak tours ($10 off) for Beach Properties guests.
• Dolphin DiscoveriesminorGTM or Marketing PartnerDolphin tour operator offering $10 off 1-hour 45-minute dolphin boat tours with dolphin guarantee for Beach Properties guests.
• Saltmarsh Paddle ToursminorGTM or Marketing PartnerKayak and SUP tour operator offering $15 off group tours for Beach Properties guests.
• Vagabond CruiseminorGTM or Marketing PartnerSightseeing and excursion cruise operator offering $5 off each adult ticket for Beach Properties guests.
• Commander ZodiacminorGTM or Marketing PartnerSailing and adventure tour operator offering 10% off all activities including sailing camps and tours for Beach Properties guests.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Twiddy & Company Vacations: Long-established Outer Banks vacation rental management firm with a similar local-expert, direct-booking model. Operates in a different but analogous Carolina beach geography and is a useful comparator on operating model, fees, and property management tech approach.

Direct peers

• The Sea Pines Resort: Operates vacation rentals and resort accommodations directly on Hilton Head Island, including in the Sea Pines community that is also a core area for Beach Properties. Direct overlap in geography, product type (villas and homes), and target guest (family and golf travelers).
• Dunes Realty (Hilton Head): Local Hilton Head vacation rental and real estate agency offering vacation homes in Palmetto Dunes, Forest Beach, and other key communities. Direct competitor for both guest bookings in overlapping premier communities and homeowner representation contracts.

Broad incumbents

• Vacasa: National vacation rental management company with proprietary technology, professional cleaning, and local field teams. Competes for both guests (booking) and homeowners (management contracts) in Hilton Head and other coastal markets, but at vastly greater scale and broader geographic reach.
• Evolve: National vacation rental manager using a lighter-touch, tech-enabled owner partnership model. Competes for owner management contracts and guest bookings across coastal leisure markets including the Carolinas, with a tech-forward value proposition that pressures traditional managers like Beach Properties.
• Hilton Grand Vacations: Large timeshare and vacation rental operator with Hilton Head inventory. Targets similar family and golf-oriented leisure travelers and competes for premium-stay bookings during peak seasons with brand-backed reach Beach Properties cannot match.
• Airbnb: Global marketplace that has become the largest distribution channel for short-term vacation rentals. Many Hilton Head homeowners list directly on Airbnb, bypassing managers, and Airbnb's brand reach dominates traveler discovery for vacation rentals worldwide.
• Wyndham Vacation Rentals: Major global vacation rental brand with inventory across the Southeast US, including South Carolina beach destinations. Competes for the same family and group traveler demand with centralized marketing infrastructure and a national loyalty ecosystem.
• Vrbo: Vacation rental marketplace with strong penetration among family and group travelers in U.S. beach destinations. Competes directly with Beach Properties for both guest bookings and homeowners seeking self-serve listing tools with lower perceived management fees.
• Marriott Vacation Club: Major timeshare/vacation ownership brand with Hilton Head presence competing for premium leisure travelers. Targets similar affluent family and golf-tournament guest segments with a national loyalty program that independent managers like Beach Properties cannot replicate.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/myhappyplacehhi
• Instagraminstagram.com/hiltonheadvacation/?ref=badge
• Pinterestpinterest.com/beachprophhi

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beach Properties