What Scorptec Computers does

Scorptec Computers is an Australian specialist IT retailer founded in 1998 in Burwood East, Victoria, originally under the name Scorpion Technology. The company sells computer hardware, components, peripherals, and accessories directly to consumers and businesses through a hybrid distribution model that combines an owned e-commerce storefront with six physical retail locations across Victoria (Clayton, Dandenong South, Rowville, South Melbourne), New South Wales (Silverwater), and Queensland (Tingalpa). Australia-wide delivery is fulfilled via Australia Post and StarTrack, with same-day evening and Saturday on-demand delivery available in Melbourne metro, and Click & Collect available from all retail sites. Scorptec holds an Australian Business Number (79 775 620 896) and is privately held under founder-Director William, with no disclosed external investment or parent entity.

The company operates three core product lines: Ready-to-Run (RTR) pre-built desktop PCs in Gaming, Home & Office, and Workstation tiers with Windows 11 pre-installed; an online Custom System Builder tool that lets customers configure systems component-by-component with staff compatibility verification and professional assembly; and Multi Bundle Deals that package complementary hardware at discounted prices. Beyond systems, Scorptec carries over 10,000 SKUs spanning CPUs, GPUs, memory, storage, cases, cooling, power supplies, motherboards, monitors, networking equipment, NAS devices, peripherals, printers, software, gaming consoles, simulation hardware, ergonomic furniture, servers, and a full Apple product range. Major brand relationships include Intel, AMD, NVIDIA, ASUS, MSI, Corsair, Samsung, WD, Synology, Logitech, and Razer among others.

Revenue is generated primarily through one-time hardware sales transacted across e-commerce and physical retail, with consistent pricing online and in-store inclusive of GST. Recognized customer segments include gamers and PC enthusiasts, home users, small and medium businesses, creative professionals, and corporate, government, defense, and education buyers. Dedicated phone lines handle general enquiries and aftersales support, while the e-commerce platform offers component catalogs, stock visibility, order tracking, and a Bazaarvoice-powered review system with 13,384 reviews averaging 4.7/5.

Name

Scorptec Computers

Legal name

Scorptec Computers

Website

https://scorptec.com.au

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

101–250 employees

Short description

Scorptec Computers is an Australian IT retailer, founded in 1998, that sells PCs, components, peripherals, and custom-built systems via an e-commerce platform and six retail stores across Victoria, NSW, and Queensland, serving consumers, gamers, SMBs, and creative buyers.

Ownership category

akta.pro rank

Product category

IT Hardware Retail

NAICS

Electronics and Appliance Retailers (449210), Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430)

SIC

Retail-Computer & Computer Software Stores (5734), Retail-Nonstore Retailers (5960), Computer & Office Equipment (3570)

akta.pro primary industry

PC Components & Upgrades Retail (CPU, GPU, RAM, Storage, Motherboards) (CRACABAD)

akta.pro secondary industry

Computers & Laptops Retail (CRACABAA)

Keywords

• Computer hardware retail
• Custom PC building
• Gaming PC sales
• IT components
• Computer peripherals

Headquarters

HQ city

Mulgrave

HQ country

Australia

HQ region

Oceania

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Hardware Product Sales: One-time sale of computer hardware, components, peripherals, and accessories through e-commerce and retail stores. Revenue generated per transaction with no recurring component.
2. Bundle Deals: Pre-configured product bundles combining complementary hardware at discounted package prices, driving higher average order values
3. Custom PC Building Service: Professional assembly service for custom-configured systems, included as part of custom PC orders

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Scorptec Computers is an Australian IT retailer that sells computer hardware, pre-built desktop PCs (gaming, home/office, workstation), custom-configured PCs via an online system builder, components (CPUs, GPUs, RAM, storage, cases, cooling, PSUs, motherboards), peripherals, laptops, Apple products, networking gear, servers, and software. Revenue is generated through one-time sales of these physical products via an owned e-commerce storefront and 6 retail stores, supplemented by professional custom PC assembly services.

Product overview

Scorptec Computers is an Australian IT retailer offering a comprehensive eCommerce platform for consumer technology products. The core offering consists of three product lines: Ready-to-Run (RTR) pre-built desktop computers (Gaming PCs, Home and Office PCs, and Workstation PCs) sold through their main website, a Custom System Builder tool enabling customer-configured PC builds with professional assembly, and Multi Bundle Deals providing discounted hardware combinations. Beyond their system business, they operate a massive inventory of over 10,000 products spanning computer components (CPUs, GPUs, RAM, storage, cases, cooling, power supplies, motherboards), peripherals (monitors, keyboards, mice, headsets, printers), networking equipment, NAS devices, laptops, Apple products, gaming consoles, simulation hardware, and enterprise/server solutions. The company operates multiple retail stores across Australia with both online and in-store purchasing options.

Differentiator

Problem solved

Functional benefit

Products and services

• Ready-to-Run Gaming PCs
• Home and Office PCs
• Workstation PCs
• Custom System Builder Service
• Multi Bundle Deals
• Laptops and Notebooks
• Apple Products
• Branded Systems and Servers
• Computer Components
• Monitors, Peripherals and Networking
• Gaming Consoles and Handhelds
• SIM Hardware (Racing Simulation)
• Software Products

Quantifiable outcome

• Over 3 million transactions completed
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Centrecom: Australian computer retailer with stores in Victoria plus e-commerce, selling gaming PCs, components, and peripherals. Direct competitor on Australian custom PC and component sales.
• PC Case Gear: Australian PC components and gaming PC specialist with custom build services and enthusiast-focused catalog. Competes head-to-head with Scorptec in custom PC builds and gaming peripherals.
• MSY Technology: Australian budget-focused computer parts and system retailer with multiple stores. Competes with Scorptec primarily on entry-level components and pre-built PCs in the price-sensitive segment.
• Umart: Brisbane-based Australian PC and component retailer with multiple stores plus e-commerce. Competes directly with Scorptec on custom gaming PCs, components, and enthusiast peripherals, particularly in QLD where Scorptec has only one store.
• CPL (Computer Parts Land): Australian online retailer of PC components, laptops, and gaming hardware. Direct e-commerce competitor to Scorptec's online channel with overlapping supplier base and pricing pressure on components.
• Mwave Australia: Australian online-first PC and component retailer with custom PC builder, gaming systems, and component catalog. Closest direct competitor to Scorptec in product mix, target customer (Australian gamers/enthusiasts), and hybrid e-commerce/retail model.
• JW Computers / JWC Computers: Australian online and retail PC specialist with custom gaming PC builds, components, and peripherals. Direct competitor to Scorptec on enthusiast and custom build segments.

Broad incumbents

• JB Hi-Fi: Largest Australian consumer electronics and appliance retailer with 300+ stores. Overlaps with Scorptec on laptops, gaming consoles, peripherals, and Apple products but does not specialize in custom PC building or deep enthusiast component inventory.
• Amazon Australia: Australia's largest online marketplace, competing directly with Scorptec's e-commerce channel on commodity components, peripherals, and laptops via third-party and direct sellers. Major pricing pressure on transparent SKUs.

Regional players

• Newegg: North America's leading online PC components and gaming retailer. Comparable business model and category depth to Scorptec but geographically separate; serves as a strategic benchmark for online custom-build and component sales at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Scorptec
• Facebookfacebook.com/scorptec
• LinkedInlinkedin.com/company/scorptec-computers

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Scorptec Computers