Blakehurst

What Blakehurst does

Blakehurst is a privately held, for-profit senior living Life Plan Community located on a 40-acre campus at 1055 West Joppa Road in Towson, Maryland (Baltimore County), approximately 20 minutes from downtown Baltimore. Founded in the mid-1990s and managed by LCS (Life Care Services) — the second-largest manager of senior living communities in the United States with 140+ communities nationwide — Blakehurst serves approximately 250 residents and operates as a continuing care retirement community providing a full continuum of care: independent living, assisted living, memory care, skilled nursing, and rehabilitation, all delivered on a single campus through its affiliated Chestnut Green Health Center.

The community's core product is maintenance-free independent living across nine floor plans (640-1,523 sq ft), gated behind a Type A LifeCare contract that provides unlimited access to higher-acuity care at little to no additional monthly cost. Economic participation is structured via a one-time entrance fee starting at $230,000 (with 50% refundable, 80% refundable, or nonrefundable options) plus recurring monthly fees starting at approximately $5,025-$5,271. Ancillary product surface includes the 8 Dimensions of Wellness Program, Extraordinary Impressions hospitality program, Heartfelt Connections memory care model, Health & Wellness Navigation program, the Zibrio-powered Better Balance Program, multiple dining venues, an indoor heated pool, fitness and aquatic centers, and 45+ resident-led committees.

Distribution is entirely direct-to-consumer: sales-led via phone-based inside sales, website lead capture (cost calculator, contact forms, virtual tours), and in-person community tours, supplemented by organic SEO, content marketing, referrals, and a structured wait-list program (Blakehurst Blazers). Technology is operational rather than proprietary — leveraging an EHR system for care coordination, an online wait-list, and one third-party AI application (Zibrio) — with no externally sold software or hardware products. Charter certifications include a 5-Star CMS rating at Chestnut Green, U.S. News & World Report Best Nursing Home recognition, and Level 1 ArbNet arboretum accreditation.

Name

Blakehurst

Legal name

Blakehurst

Website

https://blakehurstlcs.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

Blakehurst is a privately held, LCS-managed senior living Life Plan Community in Towson, Maryland, serving approximately 250 residents through a Type A LifeCare contract offering independent living, assisted living, memory care, skilled nursing, and rehabilitation on a single 40-acre campus.

Ownership category

akta.pro rank

Product category

Senior Living / Continuing Care Retirement Community

NAICS

Other Residential Care Facilities (62399)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Life Plan / Entrance-Fee CCRCs (HLADAEAA)

akta.pro secondary industry

Market-Rate Independent Living (Private Pay) Communities (HLADAAAA)

Keywords

• Senior living community
• Independent living
• Assisted living
• Memory care
• Continuing care retirement

Headquarters

HQ city

Towson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Entrance Fees (LifeCare Contract): Prospective residents pay a one-time, upfront entrance fee upon moving into independent living. The fee amount is based on the chosen residence size and occupancy. A portion may be refundable depending on the contract option selected (50% refundable, 80% refundable, or nonrefundable). This is the primary upfront revenue stream.
2. Monthly Service Fees: Recurring monthly fees cover housing, services, and amenities (maintenance, housekeeping, utilities, scheduled transportation, dining plan, fitness center membership, security, and scheduled activities). Fee amounts depend on residence size, number of occupants, and selected contract type. Monthly fees are locked at or near independent living rates for subsequent levels of care under the Type A LifeCare contract.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Blakehurst is a Life Plan Community (Continuing Care Retirement Community) in Towson, Maryland that sells maintenance-free independent living residences on a 40-acre campus with entrance fees starting at $230,000 and monthly service fees starting at $5,025. Residents gain exclusive access to a full continuum of on-site health services at the affiliated Chestnut Green Health Center, including assisted living, memory care, skilled nursing, and rehabilitation, bundled under a Type A LifeCare contract that locks monthly rates as residents transition to higher levels of care.

Product overview

Blakehurst is a Life Plan Community (Continuing Care Retirement Community) offering a continuum of care centered on Independent Living residences paired with escalating on-site health services. The core product is Independent Living—maintenance-free one- and two-bedroom apartments with entrance fees starting at $230,000 and monthly fees from $5,271. Residents can access four Health Center care levels (Assisted Living, Memory Care, Skilled Nursing, Rehabilitation) exclusively through the LifeCare® Type A contract, which provides unlimited healthcare access at predictable rates. The community enhances its residential offering with extensive lifestyle amenities (heated indoor pool, fitness center, art studio, dining venues) and signature programs including the 8 Dimensions of Wellness, Extraordinary Impressions hospitality, Heartfelt Connections memory care, Health & Wellness Navigation, and the Zibrio-powered Better Balance program. A wait list program and cost calculator support the sales process.

Differentiator

Problem solved

Functional benefit

Products and services

• Independent Living Maintenance-free senior living residences offering one- and two-bedroom apartments with full kitchens, walk-in closets, washer/dryer, and patios/balconies on a 40-acre campus. Includes access to dining venues, fitness center, indoor heated pool, social programming, scheduled transportation, housekeeping, and utilities.
• Assisted Living Personalized assistance with activities of daily living (bathing, dressing, nutrition, ambulation, and medication management), provided 24/7 by dedicated caregivers under licensed nurse supervision at the on-site Chestnut Green Health Center. Available exclusively to Blakehurst residents under the LifeCare contract.
• Memory Care Specialized dementia and Alzheimer's care delivered in a 15-room intimate memory care neighborhood featuring private suites, the Heartfelt Connections memory care program, music therapy, art therapy, and virtual reality reminiscence tools. Provided exclusively to Blakehurst residents at Chestnut Green Health Center.
• Skilled Nursing Short- and long-term nursing care at Chestnut Green Health Center with private or semi-private suites, 24/7 licensed healthcare professionals, restaurant-style dining, and a 5-Star CMS rating. Available exclusively to Blakehurst residents.
• Senior Rehabilitation Comprehensive rehabilitative services including physical, occupational, and speech therapy to help residents recover from illness, injury, or surgery and regain independence. Provided at Chestnut Green Health Center.

Quantifiable outcome

• Nationally, 95% of residents living in LCS-managed communities would recommend their community to a friend.
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Zibrio (Better Balance Program)coreTechnology or IntegrationBlakehurst partners with Zibrio to offer the Better Balance Program, providing residents with AI-powered balance assessments (originally developed for NASA astronauts) that identify fall risk in 60 seconds. Zibrio's patented technology informs personalized wellness strategies through the Better Balance Club. The program is part of LCS Signature Programs and is positioned as a key wellness differentiator.
• Canine Companions for IndependenceminorStrategic or Co-development PartnerCanine Companions for Independence provides service dogs to Blakehurst. Community Life Services Director Debra Bartgis serves as team trainer for Tavis, a black Labrador retriever service dog from Canine Companions. The partnership supports the emotional and social wellness of residents.
• Johns Hopkins University (Osher Lifelong Learning Institute)minorStrategic or Co-development PartnerBlakehurst residents have access to Osher Lifelong Learning classes through Johns Hopkins University, supporting intellectual wellness. This partnership provides educational programming and lectures as part of the community's 8 Dimensions of Wellness.
• Loyola Blakefield High SchoolminorStrategic or Co-development PartnerBlakehurst partners with Loyola Blakefield High School for an annual art exhibit, featuring student paintings, drawings, and mixed-media works in the community's rotunda gallery. The partnership includes plans to expand into a mentoring program. The collaboration supports artistic engagement for residents and provides a professional gallery setting for student artists.
• LCS (Life Care Services)coreStrategic or Co-development PartnerLCS (Life Care Services) is the management company that operates Blakehurst. LCS is the second-largest manager of senior living communities in the US, managing 140+ communities nationwide with a nearly 50-year operating history. LCS provides national-level operational infrastructure, sales and marketing resources, the LCS Signature Programs (Extraordinary Impressions, Health & Wellness Navigation, Heartfelt Connections, Better Balance), and quality standards. LCS-developed proprietary programs define Blakehurst's brand identity and service model.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Erickson Senior Living: The largest operator of entrance-fee Continuing Care Retirement Communities (CCRCs) in the U.S., serving ~27,000 residents across 20+ campuses. Directly comparable to Blakehurst in its Type A LifeCare/entrance-fee model, on-site continuum of care, and active-senior target demographic.
• Acts Retirement-Life Communities: One of the largest nonprofit CCRC operators in the U.S. with multiple campuses serving older adults across the Mid-Atlantic and Southeast. Closely comparable to Blakehurst on its entrance-fee LifeCare contract model and full continuum from independent living through skilled nursing.
• Brightview Senior Living: Mid-size regional senior living operator with communities primarily across the Mid-Atlantic and Northeast, offering independent living, assisted living, memory care, and 'Wellspring' memory care programming. Closely comparable to Blakehurst in scale, geography, and care continuum.

Broad incumbents

• Brookdale Senior Living: The largest U.S. senior living operator with ~650 communities across independent living, assisted living, memory care, and skilled nursing. Overlaps with Blakehurst across multiple product categories but operates predominantly rental rather than entrance-fee CCRCs.
• Sunrise Senior Living: Large premium assisted living and memory care operator with ~340 communities across the U.S., Canada, and U.K. Comparable on the assisted living and memory care components of Blakehurst's continuum, with similar emphasis on hospitality-driven service.
• Atria Senior Living: Major senior living operator with ~200 communities in the U.S. and Canada, focused on independent living, assisted living, and memory care with a hospitality-led brand. Comparable to Blakehurst's lifestyle amenities and active-senior positioning, though predominantly rental.
• Life Care Services (LCS): Blakehurst's parent management company and the second-largest senior living manager in the U.S., overseeing 140+ communities. A direct comparable on the management services, signature programs, and operational infrastructure Blakehurst relies on for differentiation.
• Five Star Senior Living: Operator and manager of ~150 senior living communities across independent living, assisted living, memory care, and skilled nursing. Overlaps with Blakehurst in care continuum and resident programming, with comparable mid-size community profiles.
• National HealthCare Corporation: U.S. operator of skilled nursing, assisted living, and home health facilities with a strong CMS-quality reputation. Comparable to Blakehurst specifically on the Chestnut Green skilled nursing component and CMS-rated care quality.
• The Ensign Group: Operator of skilled nursing, assisted living, and rehabilitation facilities across the U.S. with a portfolio spanning CMS-rated nursing care. Comparable to Blakehurst on the skilled nursing and rehabilitation components of the Chestnut Green Health Center.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BlakehurstSeniorLiving
• LinkedInlinkedin.com/company/blakehurst-senior-living
• Instagraminstagram.com/blakehurstlcs

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blakehurst