Mediaworld

What Mediaworld does

mediaworld gmbH is a German full-service marketing agency and specialized publisher headquartered in Braunschweig. The company operates two integrated lines of business: B2B marketing services spanning strategy, branding, corporate design, web design, online marketing, and editorial work, and a proprietary publishing arm anchored by two registered magazine brands — Service-Seiten (a professional Fachmagazin on finance, tax, law, real estate, health, and foundations, distributed since 2007 as an insert in IHK member magazines across multiple German regions) and Stadtglanz (a quarterly hybrid print/e-paper lifestyle, economy, and culture magazine for the Braunschweig-Wolfsburg region, published since 2016, with a youth-focused sub-brand called Stadtglanz Y). Its core technology is a cross-media publishing platform producing integrated print and digital (e-paper) content; no software-as-a-service product, API, or proprietary AI/ML capabilities are disclosed.

The company serves B2B clients in regulated verticals — including finance, law, tax, healthcare, and sports — with a stated specialization in marketing communications that must navigate industry-specific advertising constraints. Pricing is custom and quote-based with multi-year contracts; no public pricing exists. Revenue mechanics combine project-based professional services with recurring publication sales (e-paper subscriptions and individual copy sales). Distribution is anchored by a long-standing, mutual channel partnership with the IHK (Industrie- und Handelskammer), which embeds Service-Seiten into member magazines across at least five German regions, supplemented by direct B2B sales and the company's own publications as content marketing channels. The firm is privately held by founder Timo Grän (Managing Director / Geschäftsführer) with no institutional investors, parent company, subsidiaries, or funding rounds on record, and operates with 11-50 employees from a single Braunschweig headquarters at Bankplatz 8.

Note on founding date: the firmographic record lists 1997 as the company's founding year, while a company-source entry cites 2007 — the year Service-Seiten was launched — as the founding event. Both years are referenced as needed without resolving the discrepancy.

Name

Mediaworld

Legal name

mediaworld gmbH

Website

https://mediaworldgmbh.de

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

mediaworld gmbH is a German full-service marketing agency and publisher offering strategy, branding, and corporate publishing services alongside two proprietary regional magazines (Stadtglanz and Service-Seiten) distributed across multiple German regions via IHK channel partnerships.

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Business, Finance & Industry Trade Magazines (MPAJAEAM)

akta.pro secondary industry

Institutional & Custom Publishing (Coursepacks, Campus/Corporate Training) (MPAJABAL)

Keywords

• Marketing services
• Corporate publishing
• Brand strategy
• Regional magazines
• Cross-media content

Headquarters

HQ city

Braunschweig

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Publishing Services (Corporate Publishing): Publishes own magazine formats (Stadtglanz, Service-Seiten) and produces custom publications for corporate clients including customer magazines, employee newsletters, and online portals/blogs in the areas of business, lifestyle, and sports
2. Marketing Services: Comprehensive marketing services including strategy, branding, corporate design, web design, and editorial services for B2B clients
3. Publication Sales: Sells subscriptions and individual copies of own publications including Stadtglanz and Service-Seiten magazines in e-paper and print formats

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Mediaworld gmbH is a Braunschweig-based full-service marketing and publishing agency. It publishes its own regional magazine brands — Service-Seiten (a professional guide series distributed via IHK member magazines since 2007) and Stadtglanz/Stadtglanz Y (a hybrid lifestyle, economy and culture magazine for the Braunschweig-Wolfsburg region since 2016). It also provides B2B marketing services spanning strategy, branding, corporate design, web design, corporate publishing, and special-interest sector expertise for finance, healthcare, sports and professional services clients.

Product overview

Mediaworld (mediaworld gmbh) is a German marketing agency and publishing company based in Braunschweig. The company operates as both a publisher and a full-service marketing agency. Its publishing portfolio includes two main magazine formats: the Service-Seiten (a specialized trade magazine and guide series covering Health, Real Estate, Foundations, and Finance-Taxes-Law since 2007) and Stadtglanz with its youth variant Stadtglanz Y (a hybrid lifestyle/economy/culture magazine for the Braunschweig-Wolfsburg region since 2016). As a marketing agency, Mediaworld offers integrated services spanning strategy, branding, marketing (digital and print), corporate publishing, and special interest sector expertise in finance, health, and sports.

Differentiator

Problem solved

Functional benefit

Brands

• Service-Seiten: Regional Fachmagazin und Ratgeber covering Finanzen Steuern Recht, Immobilien, Gesundheit, Stiftungen since 2007
• Stadtglanz
• Stadtglanz Y

Products and services

• Stadtglanz Magazine A hybrid magazine for the Braunschweig and Wolfsburg region, published four times per year in print and e-paper, covering lifestyle, economy, and culture topics with a local and international mix.
• Stadtglanz Y Youth-oriented sub-brand of the Stadtglanz magazine focused on jobs and career content for young people in the Braunschweig-Wolfsburg region.
• Service-Seiten Fachmagazin A regional professional magazine and guide series published since 2007, distributed as inserts in IHK (Chambers of Industry and Commerce) member journals. Topics include Health, Real Estate, Foundations, and Finance-Taxes-Law.
• Branding Services Brand strategy and communication services including brand coding, market research, and neuro-marketing research to develop strong brand messages for B2B clients.
• Marketing Services Marketing services covering online marketing, website development, social media management, and success measurement across digital and print channels.
• Corporate Publishing Services Custom publishing services for customer magazines, employee newsletters, online portals, and blogs across business, lifestyle, and sports sectors.
• Strategy Services Communication strategy development including media usage behavior analysis, communication mix optimization, and key-sales strategy development.
• Special Interest Sector Marketing Industry-specialized marketing expertise for finance, healthcare, sports, and other regulated or niche professional sectors.

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• IHK (Industrie- und Handelskammer / Chambers of Industry and Commerce)coreChannel Partner/ Reseller/ DistributorLong-standing partnership where Service-Seiten professional magazine is distributed as insert in IHK member magazines across multiple German regions. This distribution partnership provides access to IHK member companies as readers and potential clients.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Vogel Communications Group: Vogel Communications Group is one of Germany's leading B2B trade publishers, operating dozens of trade/professional magazines across regulated industries (IT, automotive, manufacturing). Both companies operate a 'trade magazines + agency services' business model targeting German B2B audiences in specialized verticals.
• Deutscher Fachverlag (dfv): dfv is a major German trade and business publisher producing Fachmagazine titles alongside events and agency-style services for regulated B2B segments. Comparable as a German-speaking Fachmagazin publisher with multi-region trade titles and integrated marketing offerings.
• Scholz & Friends: Scholz & Friends is a Hamburg-rooted German advertising and brand-strategy agency with strong B2B accounts and integrated content/branding offerings. Comparable as a German full-service B2B marketing agency combining brand strategy, design, and content creation.
• pilot group: pilot is a German full-service marketing and communications agency offering strategy, branding, digital, and content services to B2B clients. Closely comparable as a mid-sized German independent full-service marketing agency competing in similar B2B verticals.
• Ebner Verlag: Ebner Verlag is a German B2B/niche magazine publisher producing specialty titles across multiple verticals with integrated content services. Comparable as a regional German Fachmagazin publisher serving specialized B2B audiences across multiple editions.

Broad incumbents

• Serviceplan Group: Serviceplan is Europe's largest owner-managed agency network offering integrated marketing, branding, and content/publishing services. Comparable as a German full-service marketing agency with cross-media capabilities, though it operates at significantly greater scale and breadth.
• Jung von Matt: Jung von Matt is one of Germany's largest creative/integrated agencies with full-service brand strategy, digital, and content production. Comparable for German B2B branding and integrated marketing services, though it operates at a substantially larger scale than mediaworld.
• Ströer SE & Co. KGaA: Ströer is a leading German digital and out-of-home media company operating advertising and marketing platforms across multiple German regions. Comparable as a German media/marketing infrastructure player, but vastly larger and focused on media sales rather than content publishing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCuUsOjcSzr8FdI0T5U3kNKQ
• Facebookfacebook.com/mediaworldgmbh
• LinkedInlinkedin.com/in/timo-gran-1218683b
• Instagraminstagram.com/mediaworldgmbh
• Xx.com/mediaworldgmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mediaworld