What Visonic does

Visonic, founded in 1973 in Tel Aviv, Israel, is a developer and manufacturer of wireless security systems and components, operating today as a brand within Johnson Controls (NYSE: JCI). Its product portfolio is anchored by the PowerMaster family of intrusion alarm panels — PowerMaster-10 G2, PowerMaster-30 G2, PowerMaster-360, and PowerMaster-360R G2 — ranging from 30-zone residential systems to 64-zone commercial gateways that support up to 120+ wireless devices. All products are built on PowerG, a proprietary two-way Frequency Hopping Spread Spectrum (FHSS-TDMA) wireless protocol with AES 128-bit encryption, adaptive transmission power, dynamic repeater routing, and visual signal-quality indicators. The ecosystem extends to a broad range of PowerG peripherals (indoor/outdoor PIR and curtain detectors, the TOWER outdoor mirror series with Octa-Quad and V-Slot anti-vandalism, Next CAM PIR-with-camera detectors for visual alarm verification, smoke/heat/flood/temperature sensors, keypads, keyfobs, sirens, and shock/contact sensors) plus IP and LTE communicators and the PowerManage central-station platform.

Visonic makes money primarily by selling hardware to authorized channel partners — security monitoring service providers, professional installers, and regional distributors — who in turn sell systems and subscription monitoring contracts to residential, SMB, light commercial, and central-station customers. Pricing is not publicly disclosed; quotes are obtained through a contact form or via a regional direct-dial network spanning Europe, the Middle East, and Africa. Revenue is not reported standalone because the entity is consolidated within Johnson Controls. The go-to-market is exclusively B2B channel-led, supported by product documentation and installer training in 14+ languages and a partner portal; distribution and support infrastructure reaches 150+ countries through the Johnson Controls portfolio.

The company's competitive positioning rests on the PowerG protocol, a deep device catalog, patented detection algorithms (True Motion Recognition, Target Specific Imaging pet immunity), and integration flexibility (Wi-Fi, Z-Wave, LTE, IP). Its customer base spans residential, small-to-medium business, light commercial, and security monitoring service providers, with multi-zone, multi-partition architecture allowing the same platform to scale from a single home to multi-area commercial sites.

Name

Visonic

Legal name

Visonic (A Johnson Controls Brand)

Website

https://visonic.com

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Visonic is an Israel-based manufacturer of wireless intrusion alarm systems and sensors built on its proprietary PowerG protocol, serving residential, SMB, and central-station monitoring providers via authorized installers and Johnson Controls' global distribution network.

Ownership category

akta.pro rank

Product category

Wireless Security Systems

NAICS

Other Measuring and Controlling Device Manufacturing (334519), Security Systems Services (except Locksmiths) (561621)

SIC

Measuring & Controlling Devices, Nec (3829), Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Residential Security System Installation (Wired/Wireless) (HSAHABAA)

Keywords

• Wireless security systems
• Intrusion alarm panels
• Home security alarms
• Wireless motion detectors
• Alarm monitoring communicators

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Security Hardware Sales: Primary revenue stream from selling wireless security systems, control panels, sensors, detectors, keypads, communicators, and accessories to security monitoring service providers and professional installers. Products are sold through channel distribution with installation performed by certified professionals or end-users for simpler systems.
2. Professional/Monitoring Services Revenue: Visonic products enable monitoring service providers to offer subscription-based security monitoring services to end customers. While Visonic does not directly generate this recurring revenue, their hardware serves as the foundation for recurring monitoring service contracts.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Visonic designs and manufactures wireless intrusion and safety security systems built around its proprietary PowerG two-way FHSS-TDMA radio technology. The offering comprises PowerMaster alarm control panels (residential through light commercial tiers), PowerG sensors and detectors, IP/cellular communicators, keypads, and the PowerManage IP receiver platform, sold exclusively through authorized monitoring service providers, certified installers, and regional distributors for deployment in homes and small-to-medium commercial premises.

Product overview

Visonic offers a comprehensive wireless security ecosystem built around the PowerMaster family of alarm control panels, which serve as the central hub for integrated security and home automation. The product portfolio includes four PowerMaster panel variants (PowerMaster-10 G2, PowerMaster-30 G2, PowerMaster-360, and PowerMaster-360R G2) ranging from compact residential systems to advanced commercial gateways. Supporting the panels are two communicator options (PowerLink 3.1 for IP connectivity and LTE 868 for cellular), an extensive range of PowerG wireless sensors and devices covering motion detection (indoor/outdoor PIR, curtain, mirror detectors), environmental monitoring (smoke, heat, flood, temperature), perimeter protection (door/window contacts, shock detectors), and visual verification (cameras). The ecosystem is rounded out by PowerG keypads and expansion modules for user interface and system control. All devices leverage PowerG two-way frequency hopping spread spectrum technology for robust, reliable wireless communication.

Differentiator

Problem solved

Functional benefit

Brands

• PowerMaster: Leading-edge line of professional wireless intrusion alarm systems for residential, small business and light commercial premises based on PowerG technology
• PowerG
• PowerManage
• PowerLink
• TOWER Series
• Next CAM

Products and services

• PowerMaster-10 G2

Quantifiable outcome

• Up to 8 years battery life with typical use on select devices
• +5 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• Johnson ControlscoreTechnology or IntegrationVisonic is a brand under Johnson Controls, operating within the Johnson Controls Security Products division. This relationship provides Visonic with access to Johnson Controls' global resources, complementary product portfolio including fire suppression (Tyco Fire, Ansul), building automation (Metasys), and other security brands (DSC, American Dynamics, Kantech), as well as integration opportunities across the broader Johnson Controls ecosystem.

Scale indicators5 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• DSC: Sibling brand under Johnson Controls Security Products, manufacturing wireless and hardwired intrusion alarm panels (PowerSeries, NEO) and sensors for the same residential and SMB installer channel; the most direct comparable given overlapping product, customer, and parent-company context.
• RISCO Group: Israeli-founded competitor offering Agility, LightSYS, and ProSYS wireless intrusion panels with proprietary two-way wireless (Radiobus) and cloud-based monitoring platforms, head-to-head with Visonic in EMEA professional security installations.
• Paradox Security Systems: Canadian manufacturer of wireless intrusion panels (EVO, Magellan, Spectra) targeting professional installers and central stations with comparable feature sets including two-way wireless, partitioning, and visual verification.
• Texecom: UK-based intrusion alarm specialist selling Premier Elite and Connect+ wireless panels to professional installers in EMEA - directly comparable on product positioning (wireless, professional-grade) and channel model.
• Honeywell Home (Resideo): Spun from Honeywell in 2018 to focus on residential security and comfort (ProSeries panels, sensors), serving the same professional installer/monitoring-service channel with overlapping wireless intrusion technology.
• Qolsys: Another JCI Security Products brand selling IQ Panel touchscreen-based wireless intrusion and smart home hubs (IQ4, IQ Hub) to the same installer channel, with PowerG integration creating direct cross-portfolio adjacency.
• 2GIG: Wireless intrusion panel brand (GC, EDGE) selling into U.S. residential security dealers and alarm.com monitoring, now part of Nice - directly competes on wireless panel form factor and dealer-driven distribution.

Broad incumbents

• Bosch Security Systems: Division of Robert Bosch offering a broad security portfolio including intrusion panels (MAP, B Series), video, access control, and fire - directly comparable intrusion products but competing as part of a larger integrated systems strategy rather than as a wireless specialist.
• ADT: Largest professionally monitored residential security provider in North America operating its own central stations and installer network with branded hardware, competing with Visonic indirectly via captive supply and directly for installer mindshare.

Emerging players

• Ajax Systems: Ukraine-originated rapidly-scaling wireless intrusion and smart home brand (Hub, MotionCam) using proprietary Jeweller/Wings protocols with both professional and prosumer channels - a newer entrant pressuring Visonic's wireless niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/VisonicTech
• YouTubeyoutube.com/@MarcomVisonic
• Facebookfacebook.com/rvscl
• LinkedInlinkedin.com/company/166816
• Instagraminstagram.com/johnsoncontrols

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Visonic