Natrium Products
Natrium Products is a privately held, founder-operated US manufacturer of specialty sodium bicarbonate and soda ash headquartered in Cortland, New York, serving pharmaceutical, water treatment, food, plastics, and soda blasting customers primarily east of the Mississippi.
- Company typePrivate
- Founded1989
- HeadquartersCortland, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Natrium Products does
Natrium Products, operating legally as Huber Soda, LLC, is a privately held specialty chemical manufacturer founded in 1989 by chemical engineers Tim Herman and Bob Kemp, both formerly of Allied Chemical. The company operates a single manufacturing facility at 58 Pendleton Street in Cortland, New York, producing approximately 15,000 tons of sodium bicarbonate annually — less than 2% of total US industry output and making it the smallest of five national producers. Soda ash is sourced from Green River, Wyoming, dissolved in a water solution, carbonated with CO2, then centrifuged and screened into multiple granulations.
The product portfolio spans five USP/FCC-grade sodium bicarbonate grades (#1 powder through #5XL ultra-granular plus), three engineered soda blast media formulations (Natrium 150, 260, 300), high-purity and dense soda ash, the NATRIFOAM® blowing-agent line for plastics, and a proprietary repulpable paper bag. End markets include pharmaceutical compounding and hemodialysis, water and waste treatment, food (FCC grade), soda blasting and remanufacturing, plastics foaming, animal feed, and cleaning products. The company maintains FSSC 22000, NSF/ANSI 60, FDA GRAS, Halal, Kosher, and USMCA certifications.
Revenue mechanics are quote-based B2B sales through a direct sales team augmented by a North American distributor network for soda blast media, with no disclosed pricing or revenue figures. The company employs 25 people, is owned and operated by its two co-founders with no institutional capital identified, and is actively operating as a going concern. Customer engagement is consultative — Natrium positions itself against 'big box' suppliers by learning each customer's application and recommending specific grades rather than offering standardized SKUs.
Natrium Products firmographics
Firmographics- Name
- Natrium Products
- Legal name
- Huber Soda, LLC
- Website
- https://natrium.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Natrium Products is a privately held, founder-operated US manufacturer of specialty sodium bicarbonate and soda ash headquartered in Cortland, New York, serving pharmaceutical, water treatment, food, plastics, and soda blasting customers primarily east of the Mississippi.
- Ownership category
- akta.pro rank
Natrium Products industry classification
Industry- Product category
- Specialty Chemical Manufacturing
- NAICS
- Other Basic Inorganic Chemical Manufacturing (325180), Chemical Manufacturing (325)
- SIC
- Industrial Inorganic Chemicals (2810)
- akta.pro primary industry
- Carbonates & Bicarbonates (Sodium/Potassium Bicarbonate) (AFAJAGAI)
- akta.pro secondary industries
- Soda Ash & Industrial Carbonates (IMAEAAAH), Municipal Drinking Water Treatment Chemicals (IMAEAJAA)
Keywords
Where Natrium Products is headquartered
LocationHeadquarters
- HQ city
- Cortland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Natrium Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Sodium Bicarbonate Product Sales: Manufacture and distribution of standard and specialty grade sodium bicarbonate/baking soda in package and bulk. Products sold in 50 lb bags, 2,300 lb sacks, and 25 lb bags (for Natrium 260).
- Soda Ash Distribution: Repacker and distributor of soda ash (sodium carbonate) in packaged form (50-pound bags and 2300-pound sacks) from facility in Cortland, New York.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Natrium Products product offering
Product offeringCore offering
Natrium Products manufactures and distributes standard and specialty grade sodium bicarbonate (baking soda) in package and bulk, serving the North American market. The company also repacks and distributes soda ash (sodium carbonate) from its Cortland, NY facility, producing approximately 15,000 tons annually with five USP/FCC grades, three soda blast media formulations, and the NATRIFOAM line for plastics foaming.
Product overview
Natrium Products is a manufacturer and distributor of specialty sodium bicarbonate (baking soda) and soda ash for the North American market. The company offers a portfolio of products including USP/FCC pharmaceutical and food-grade sodium bicarbonate in five powder-to-ultra-granular grades (#1, #2, #5, #5L, #5XL), three soda blast media formulations (Natrium 150, 260, and 300) differentiated by particle size for various cleaning applications, high purity and dense soda ash, and the NATRIFOAM® line for plastics foaming. Products are sold in standard 50lb bags, 25lb bags for select grades, and 2,300lb sacks, with recyclable repulpable paper bag options available. The company serves diverse industries including pharmaceutical, water treatment, food, cleaning, plastics, and remanufacturing.
Differentiator
Problem solved
Functional benefit
Brands
- NATRIFOAM®: Product line developed specifically for the plastics manufacturing market as blowing/foaming agents.
Products and services
- USP/FCC Grade #1 Sodium Bicarbonate
Quantifiable outcome
- Less dusty and more productive soda blast media compared to competitive products
- +1 more outcomes
Companies that use Natrium Products
Customer profileNamed customers4 records
Segments8 records
Ideal customer profiles6 records
Natrium Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Natrium Products partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Soda WorkscoreEquipment partner for Buster Blaster 100 portable soda blast equipment. Customers can purchase equipment through Soda Works for use with Natrium soda blast media.
- Forecast SalescoreEquipment partner for Soda Storm portable soda blast equipment. Distributes soda blast equipment compatible with Natrium products.
- Clemco Industries CorporationcoreEquipment partner for Soft King soda blast equipment. Manufacturer of abrasive blast equipment.
- ESCA IndustriescoreEquipment partner for Eco-Flex Eco-100 soda blast system with water pump. Manufacturer of industrial blast equipment.
- ABS ProductscoreEquipment partner for soda blast cabinets including Bicarbonator and Soda Blast cabinet models.
- Empire Abrasive Equipment Co.coreEquipment partner for Empire Safestrip Cabinet soda blast equipment. Manufacturer of industrial surface preparation equipment.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Natrium Products competitors and assessment
Company assessmentEmerging players
- Natrium (WE Greer / ArmaKleen soda blast media suppliers): Suppliers of sodium bicarbonate soda blast media compete directly with Natrium's Natrium 150/260/300 abrasive blasting product line.
Broad incumbents
- Church & Dwight: Maker of Arm & Hammer baking soda and a major U.S. sodium bicarbonate producer; directly overlaps Natrium's core product but at national scale across consumer and industrial channels.
- Genesis Alkali (formerly Ciner/Tronox): Major Green River soda ash and sodium bicarbonate producer serving industrial and food markets, overlapping both Natrium's soda ash distribution and bicarbonate manufacturing.
- Tata Chemicals (North America / Green River): Operates Green River, Wyoming trona/soda ash and sodium bicarbonate operations, both an upstream soda-ash source and a direct producer competitor in Natrium's category.
- Solvay: Global producer of soda ash and sodium bicarbonate (Bicar) for pharma, food, water treatment and flue-gas applications, competing directly in Natrium's exact chemistry at far larger scale.
Direct peers
- Natural Soda (Genesis Energy): U.S. producer of natural sodium bicarbonate for feed, food, pharma and industrial uses, one of the small set of domestic bicarb suppliers directly comparable to Natrium.
Others
- Hawkins Inc. Regional specialty and water-treatment chemical manufacturer/distributor with overlapping water-treatment and food-grade chemistry channels, though broader in product scope.
- Clemco Industries: Manufacturer of abrasive/soda blast equipment and a named Natrium channel partner; an ecosystem enabler rather than a competitor in bicarbonate supply.
Regional players
- AGC Chemicals (Asahi) sodium bicarbonate: Producer of pharmaceutical and food-grade sodium bicarbonate serving similar high-purity applications, but primarily in non-U.S. markets.
- Novacarb (Novabay/Novacarb sodium bicarbonate): European sodium bicarbonate and sodium carbonate producer serving comparable food, feed and water-treatment segments in a different geography.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Natrium Products social profiles
Digital presenceNatrium Products compliance and trust
Trust signalCompliance8 records
Natrium Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Natrium Products leadership team
Management profileNumber of profiles
Profiles2 records
Natrium Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Natrium Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Natrium Products
What does Natrium Products do?
Natrium Products manufactures and distributes standard and specialty grade sodium bicarbonate (baking soda) in package and bulk, serving the North American market. The company also repacks and distributes soda ash (sodium carbonate) from its Cortland, NY facility, producing approximately 15,000 tons annually with five USP/FCC grades, three soda blast media formulations, and the NATRIFOAM line for plastics foaming.
Is Natrium Products a public or private company?
Natrium Products is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Natrium Products founded?
Natrium Products was founded in 1989. It employs 11 to 50 people.
Where is Natrium Products based?
Natrium Products is headquartered in Cortland, United States, in the North America region.
How does Natrium Products make money?
Two revenue lines are on record. Sodium Bicarbonate Product Sales are the primary driver. The others are soda Ash Distribution.
Who are Natrium Products's main competitors?
Natrium (WE Greer / ArmaKleen soda blast media suppliers) is listed as an emerging player. Broad incumbents are Church & Dwight, Genesis Alkali (formerly Ciner/Tronox), Tata Chemicals (North America / Green River) and Solvay. Natural Soda (Genesis Energy) is listed as a direct peer. Others are Hawkins Inc. and Clemco Industries. Regional players are AGC Chemicals (Asahi) sodium bicarbonate and Novacarb (Novabay/Novacarb sodium bicarbonate).
Does Natrium Products have an API?
No public API is recorded for Natrium Products.
What industry is Natrium Products in?
Natrium Products's product category is Specialty Chemical Manufacturing. Its primary akta.pro industry code is AFAJAGAI, Carbonates & Bicarbonates (Sodium/Potassium Bicarbonate), with a secondary code of IMAEAAAH, Soda Ash & Industrial Carbonates. Its NAICS code is 325180 and its SIC code is 2810.