AUG.global

What AUG.global does

AUG.global (legal entity AUG Global Technologies Ltd.) is a privately held IT services and product development company founded in 1993 in Vinnytsia, Ukraine, and now headquartered in Sofia, Bulgaria. The firm operates 12 offices across 8 countries with more than 2,000 senior engineering staff serving enterprise clients on five continents. Its core offering centers on dedicated IT teams that function as natural extensions of client organizations, supplemented by digital transformation, AI/data science, product development, and startup acceleration services delivered under custom B2B professional services contracts.

AUG's technology portfolio spans AI, data science, digital engineering, cloud solutions, and microservices architecture, with named AI implementations including NLP-based clustering of medical articles, DVC-based deep learning pipelines for agricultural disease detection, and predictive maintenance scoring for connected vehicles. Beyond services, AUG has developed or co-developed proprietary products including CloudMotive Connect (connected car IoT device with mobile apps and analytics portal), Bookful (AR children's reader with Inception XR), UniP (Mobility-as-a-Service platform), and AIBODY (Physiology-as-a-Service platform using a digital human organism). The company also holds investor/partner positions in Arvizio (enterprise mixed reality) and Pri-Num (digital payments), positioning it as both a services provider and a small-scale product/venture builder.

The business model is primarily professional services revenue from long-term enterprise engagements (85% of clients are long-term), augmented by internal product development with licensing/royalty potential. Customer concentration sits across diversified verticals including energy, healthcare, agriculture, automotive, entertainment, fintech, and mobility, with named enterprise logos such as large livestreaming, energy, and entertainment groups. No public revenue, funding, or valuation disclosures were identified in source material.

Name

AUG.global

Legal name

AUG Global Technologies Ltd.

Website

https://aug.global

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

51–100 employees

Short description

AUG.global is a privately held IT services and product development company founded in 1993, headquartered in Sofia, Bulgaria, with 2,000+ engineers across 12 offices in 8 countries. It delivers dedicated development teams, digital transformation, AI/data science, and proprietary products to enterprise clients globally.

Ownership category

akta.pro rank

Product category

IT Services and Software Development

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Other Computer Related Services (541519), Software Publishers (513210), Professional, Scientific, and Technical Services (541)

SIC

Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)

akta.pro primary industry

Offshore Development Center (ODC) / Dedicated Team Services (BPAEAMAL)

akta.pro secondary industry

Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD)

Keywords

• IT staff augmentation
• Dedicated development teams
• Digital transformation services
• AI data science consulting
• Software product development

Headquarters

HQ city

Sofia

HQ country

Bulgaria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. IT Staff Augmentation / Dedicated Teams: Building and providing dedicated IT and software development teams that act as natural extensions of client organizations. Teams are recruited, managed, and supported by AUG while working on client projects long-term.
2. Digital Transformation Consulting: Modernizing client technology stacks, cloud migration services, and legacy system revamping using proprietary optimization and automation techniques.
3. Product Development: End-to-end product development from concept to market, including idea hunting, storyboarding, prototyping, and launch preparation for client products.
4. AI & Data Science Services: AI research, model development, deployment, and maintenance services including exploratory data analysis, data labeling, and production environment monitoring.
5. Startup Investment & Internal Product Development: AUG invests in and develops its own products in automotive, healthcare, gaming, mobility, cybersecurity, AR, fintech, and Big Data sectors through internal R&D teams and strategic partnerships.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

AUG.global is a professional IT services company that provides dedicated software development teams, digital transformation consulting (cloud migration, legacy modernization), end-to-end product development, AI and data science services, and startup acceleration for enterprise clients globally. Within product development, AUG also builds and invests in its own platform products across automotive (CloudMotive Connect), AR education (Bookful), mobility (UniP), medical simulation (AIBODY), mixed reality (ARVIZIO), and digital payments (Pri-Num).

Product overview

AUG.global is an IT services company offering a portfolio of professional services including IT Teams (dedicated development teams), Digital Transformation, Product Development, AI & Data Science, and Startup Acceleration. Within Product Development and Startup Acceleration, the company has developed several proprietary products: CloudMotive Connect (connected car IoT device with mobile apps and analytics portal), Bookful (AR reader for children's books), UniP (Mobility-as-a-Service platform), and has invested in/partnered on AIBODY (physiology simulation platform), ARVIZIO (enterprise mixed reality platform), and Pri-Num (digital payment platform). These products represent the company's internal product portfolio alongside its client-facing professional services.

Differentiator

Problem solved

Functional benefit

Brands

• AIBODY: Cloud-based Physiology-as-a-Service platform offering real-time, immersive medical simulations using the world's first digital human organism.
• ARVIZIO
• Pri-Num
• CloudMotive Connect
• Bookful
• UniP

Products and services

• IT Teams (Dedicated Development Teams) Building and providing dedicated IT and software development teams that act as natural extensions of client organizations. Teams are recruited, managed, and supported by AUG while working on client projects long-term, drawn from a pool of 2,000+ elite engineers.
• Digital Transformation Modernizing client technology stacks, cloud migration services, and legacy system revamping using proprietary optimization and automation techniques. Includes microservices architecture design with service bus communication for secure and efficient solutions.
• Product Development End-to-end product development from concept to market, including idea hunting, storyboarding, prototyping, and launch preparation for client products across multiple ecosystems.
• AI & Data Science AI research, model development, deployment, and maintenance services including exploratory data analysis, target/label and feature engineering, AI model training/validation/selection/testing, deployment as microservices, and production environment monitoring.
• Startup Acceleration Acceleration services for startups, including investment in and development of internal products in automotive, healthcare, gaming, mobility, cybersecurity, AR, fintech, and Big Data sectors through internal R&D teams and strategic partnerships.
• CloudMotive Connect Next-generation connected car device with universal remote operations, vehicle service and fault monitoring, predictive maintenance, driver behavior scoring, trip tracking, and geofencing. Includes plug-and-play hardware with Apple and Android mobile applications and a cloud-based analytics portal for dealers, fleet operators, and insurance providers.
• Bookful Category-leading Augmented Reality reader application that uses AR and 3D elements to bring children's books to life, developed in partnership with Inception XR.
• UniP Comprehensive Mobility-as-a-Service platform covering central database and billing, digital wallet and mobile payments, digital enforcement, smart parking, and dynamic traffic management.
• AIBODY Cloud-based Physiology-as-a-Service platform that offers real-time, immersive medical simulations using the world's first complete digital human organism, producing detailed lifelike physiological responses to simulated medical conditions or treatment protocols. Used by leading medical education providers and top-tier medical institutions for AI-powered medical devices.
• ARVIZIO Enterprise-grade mixed reality platform for real-time collaboration and visualization, featuring holographic computing and live communications integration, with applications across AEC, energy, mining, and engineering industries.
• Pri-Num Digital Enablement Platform Cloud-hosted wallet and digital issuance platform that empowers banks, mobile operators, retailers, and transport companies to deliver secure contactless payments. Partners include VISA, Mastercard, and UnionPay International.

Quantifiable outcome

• Built dedicated team of 100+ developers for major livestreaming platform
• +4 more outcomes

Named customers10 records

Segments10 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• Inception XRcoreStrategic or Co-development PartnerAUG partnered with Inception XR to develop Bookful, a category-leading AR reader application that uses Augmented Reality and 3D elements to bring children's books to life. AUG continues to work on further improving this innovative application.
• AIBODYflagshipStrategic or Co-development PartnerAUG created AIBODY, the world's first Physiology-as-a-Service platform that houses the first-ever complete digital human organism. This cloud-based platform offers real-time, immersive medical simulations using the world's first digital human organism built end-to-end. AIBODY is used by leading medical education providers for training materials and is collaborating with top-tier medical institutions on AI-powered medical devices.
• ArviziocoreStrategic or Co-development PartnerAUG is investor in and proud partner of Arvizio, creator of the first enterprise-grade mixed reality platform for real-time collaboration and visualization. AUG worked together with Arvizio to develop the core technologies powering their unique enterprise-grade AR platform. Arvizio offers the industry's first mixed reality server platform for real-time collaboration and visualization with applications across AEC, energy, mining, and engineering industries.
• Pri-NumcoreStrategic or Co-development PartnerAUG partnered with Pri-Num, a global fintech company, to help develop their powerful Digital Enablement Platform. Pri-Num's cloud-hosted wallet and digital issuance platform empowers banks, mobile operators, retailers, and transport companies to deliver secure contactless payments. Pri-Num's partners include leading global financial institutions such as VISA, Mastercard, and UnionPay International.
• Technology Partners (General)coreTechnology or IntegrationAUG commands one of the deepest technology stacks on the market, covering most programming languages, modern frameworks and tools. The company partners with industry technology leaders all over the world.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Eleks: Ukraine-based IT services company delivering software development, product engineering, and digital transformation to enterprise clients; similar scale and comparable offering mix to AUG.
• Intellias: Ukraine-headquartered IT services company providing dedicated development teams, digital transformation, and product engineering for enterprise clients; closely matches AUG's ODC-style delivery and Eastern European talent base.
• SoftServe: Ukraine-rooted global IT services and digital consulting firm with comparable staff augmentation, digital transformation, and product engineering offerings serving enterprise clients across multiple verticals — the closest analog to AUG in heritage, geography, and delivery model.
• EPAM Systems: Large Eastern European-origin IT services and digital engineering firm with global delivery centers and a similar dedicated-team plus digital transformation portfolio; competes for many of the same enterprise logos.
• Globant: Global digital engineering and IT services firm specializing in AI, cloud, and product development for enterprise customers; competes directly with AUG in digital transformation and AI/data science engagements.
• Ciklum: Global digital solutions company with Ukrainian engineering heritage, offering dedicated teams and product development across multiple verticals — directly comparable delivery model and customer base.

Broad incumbents

• Cognizant: Global IT services firm providing digital, cloud, and AI engineering to enterprise customers; a broad incumbent competing for transformation and managed services engagements that AUG targets.
• Accenture: Global IT services and consulting incumbent offering digital transformation, cloud, AI, and managed services at much greater scale; competes for the same enterprise transformation RFPs as AUG but with vastly deeper resources.
• Capgemini: Large global IT services and digital transformation incumbent serving enterprise clients across all major verticals; overlaps with AUG in cloud migration, AI, and digital engineering but operates at a much broader portfolio scale.

Emerging players

• Andela: Global talent marketplace connecting enterprises with vetted remote software engineers, including from emerging markets; partially overlaps with AUG's dedicated-team model as a more marketplace-driven alternative for enterprise engineering talent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aug-global
• Xx.com/aug_global
• Facebookfacebook.com/AUGGlobal

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AUG.global