Truthout
Truthout is a Sacramento-based nonprofit independent news publication founded in 2001 that provides free, daily investigative journalism on social justice, progressive politics, LGBTQ rights, immigration, and environmental issues, funded primarily by reader donations.
- Company typePrivate
- Founded2001
- HeadquartersSacramento, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Truthout does
Truthout is a Sacramento-based nonprofit, independent news organization founded in 2001 that publishes daily investigative journalism, op-eds, interviews, and series on progressive and social justice topics. It serves politically engaged readers, activists, and movement leaders across the United States, covering LGBTQ rights, immigration, prisons and policing, environment and health, labor, war and peace, racial justice, and reproductive rights. The publication operates with a staff of 1-10 employees and extends its editorial scope through contributor partnerships and content syndication.
The organization distributes content exclusively through digital channels: its own website (truthout.org), social media profiles on Facebook, Bluesky, Flipboard, Instagram, Twitter/X, an RSS feed, and an email newsletter. All journalism is freely accessible to the public with no paywall, registration, or paid subscription tiers. Truthout operates sub-brands including the Truthout Center for Grassroots Journalism and the Keeley Schenwar Memorial Essay Prize, and participates in the Covering Climate Now media collaboration alongside 200+ outlets.
Truthout's business model relies almost entirely on voluntary reader donations — one-time gifts and recurring monthly contributions — solicited through fundraising appeals embedded throughout articles and the homepage. There are no advertising-supported products, paid subscription tiers, or commercial revenue streams described. The organization's revenue base, growth metrics, and leadership team are not disclosed in the available source data, and it has no parent company, no external venture or private equity ownership, and no subsidiaries.
Truthout firmographics
Firmographics- Name
- Truthout
- Legal name
- Truthout
- Website
- https://truthout.org
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Truthout is a Sacramento-based nonprofit independent news publication founded in 2001 that provides free, daily investigative journalism on social justice, progressive politics, LGBTQ rights, immigration, and environmental issues, funded primarily by reader donations.
- Ownership category
- akta.pro rank
Truthout industry classification
Industry- Product category
- Independent Digital News & Journalism
- NAICS
- Broadcasting and Content Providers (516), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Investigative & Nonprofit News Organizations (MPAJADAF)
- akta.pro secondary industry
- Alternative/Independent Newsweeklies & Opinion Press (MPAJADAH)
Keywords
Where Truthout is headquartered
LocationHeadquarters
- HQ city
- Sacramento
- HQ country
- United States
- HQ region
- North America
Markets served
Truthout business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Reader Donations and Fundraising: Truthout is a nonprofit organization funded primarily through reader donations. The site repeatedly runs fundraising campaigns (e.g., 'Help us make up the difference: Please make a one-time or monthly donation if you can' and 'We just finished a fundraiser to cover our basic operating expenses for June, but we fell short of our goal'). Donations are the primary revenue mechanism, supplemented by recurring subscription/donation plans and one-time giving options.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels10 records
Truthout product offering
Product offeringCore offering
Truthout publishes daily independent, nonprofit news articles, op-eds, interviews, and series covering politics, LGBTQ rights, immigration, environment, labor, prisons and policing, racial justice, and war and peace. Content is freely accessible on its website without a paywall and is distributed via email newsletters and social media, with operations funded almost entirely by reader donations.
Product overview
Truthout is a nonprofit, independent news publication focused on social justice journalism. It does not offer a software product, SaaS platform, or technology product suite. Its core offering is editorial content across multiple topic areas including climate, politics, LGBTQ rights, immigration, labor, and human rights. Content is distributed through its website with free and subscription-based access, and includes a podcast series called Covering Climate Now.
Differentiator
Problem solved
Functional benefit
Brands
- Truthout Center for Grassroots Journalism: A center operated by Truthout focused on grassroots journalism initiatives.
- Keeley Schenwar Memorial Essay Prize
Products and services
- Daily Independent News Articles
Companies that use Truthout
Customer profileSegments1 record
Ideal customer profiles1 record
Truthout technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Truthout partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered notable and minor.
- Covering Climate NownotableTruthout is a participant in Covering Climate Now, a media collaboration initiative co-founded by Columbia Journalism Review and The Nation, partnering with over 200 news outlets worldwide to deepen and expand climate crisis journalism coverage.
- DemocracyNow!minorTruthout republishes or cross-promotes content from DemocracyNow!, including video segments and interviews such as Amy Goodman's video content appearing on Truthout's platform.
- The Texas TribuneminorTerri Langford, a journalist with The Texas Tribune, publishes her health services reporting through Truthout's platform, representing a content partnership between the two news organizations.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
Truthout competitors and assessment
Company assessmentDirect peers
- ProPublica: ProPublica is a leading nonprofit investigative newsroom funded primarily by donations and philanthropy. It is comparable to Truthout as a donor-supported independent news organization serving the public interest, though ProPublica is significantly larger and more focused on investigative reporting.
- Mother Jones: Mother Jones is a nonprofit, donor-funded investigative magazine covering politics, environment, and social justice — directly comparable to Truthout in mission, funding model, and progressive editorial positioning.
- The American Prospect: The American Prospect is a nonprofit, reader-supported magazine focused on progressive policy and politics. It shares Truthout's nonprofit funding model, political orientation, and audience of engaged progressives.
- The Nation: The Nation is one of the longest-running progressive U.S. magazines and a direct peer to Truthout — both are independent, donation/subscription-funded news outlets covering politics, social justice, and activism. The Nation is also co-founder of Covering Climate Now, the collaboration Truthout participates in.
- Democracy Now!: Democracy Now! is an independent, donor-funded news program covering progressive politics and social movements. Truthout cross-publishes Democracy Now! content, and the two share an audience and editorial mission.
- The Intercept: The Intercept is an independent, donor-supported news outlet covering civil liberties, politics, and social justice. It is comparable to Truthout as a nonprofit-style digital publication serving a progressive, activist audience.
- Jacobin: Jacobin is a socialist magazine and digital publication covering politics, labor, and social movements with a reader-funded model. It is comparable to Truthout in audience, editorial positioning, and digital-first nonprofit news format.
- Common Dreams: Common Dreams is a nonprofit, reader-supported news outlet covering progressive politics, environment, and social justice — virtually identical mission, funding model, and audience to Truthout.
- In These Times: In These Times is a nonprofit magazine covering labor, social justice, and progressive politics. It is closely comparable to Truthout as a small, mission-driven independent publication with a similar donor model and audience.
Emerging players
- Rewire News Group: Rewire News Group is a nonprofit, independent news outlet covering reproductive rights, social justice, and policy. It is comparable to Truthout as a niche, donor-supported digital publication covering specific progressive issues.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Truthout social profiles
Digital presenceTruthout financial estimates
Financial estimateRevenue estimate
Valuation estimate
Truthout leadership team
Management profileNumber of profiles
Truthout funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Truthout M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Truthout
What does Truthout do?
Truthout publishes daily independent, nonprofit news articles, op-eds, interviews, and series covering politics, LGBTQ rights, immigration, environment, labor, prisons and policing, racial justice, and war and peace. Content is freely accessible on its website without a paywall and is distributed via email newsletters and social media, with operations funded almost entirely by reader donations.
Is Truthout a public or private company?
Truthout is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Truthout founded?
Truthout was founded in 2001. It employs 1 to 10 people.
Where is Truthout based?
Truthout is headquartered in Sacramento, United States, in the North America region.
How does Truthout make money?
One revenue line is on record: reader Donations and Fundraising.
Who are Truthout's main competitors?
Direct peers on record are ProPublica, Mother Jones, The American Prospect, The Nation, Democracy Now!, The Intercept, Jacobin, Common Dreams and In These Times. Rewire News Group is listed as an emerging player.
Does Truthout have an API?
No public API is recorded for Truthout.
What industry is Truthout in?
Truthout's product category is Independent Digital News & Journalism. Its primary akta.pro industry code is MPAJADAF, Investigative & Nonprofit News Organizations, with a secondary code of MPAJADAH, Alternative/Independent Newsweeklies & Opinion Press. Its NAICS code is 516 and its SIC code is 2711.