SITECH

What SITECH does

SITECH Deutschland GmbH is the exclusive German distribution and service partner for Trimble's construction technology portfolio, headquartered in Oberhausen with eight branch offices spanning Berlin, Zwickau, Baden-Baden, Böblingen, Hamburg, Bensheim, and Weiden. The company sells and supports 3D machine control systems (Trimble Earthworks) for excavators, dozers, pavers, milling machines, rollers, and compact equipment, alongside the Trimble Marine Construction System for water engineering applications. Its construction surveying offering includes GNSS receivers, robotic total stations, field controllers (TSC510/TSC710/T110), an automated stakeout robot, drone-based surveying via Propeller, and hydrographic systems distributed in partnership with Seafloor Systems. SITECH also resells complementary hardware (lasers, levels, ground-penetrating radar, cable locators) and software (Trimble Business Center, SiteVision AR, WorksManager, WorksOS, zamics), and delivers engineering services covering data preparation, construction billing, drone surveys, mass calculations, BIM, monitoring, and railway and crane runway surveying following the August 2025 acquisition of Marx Ingenieurgesellschaft.

The business operates a hybrid revenue model combining one-time hardware sales of Trimble positioning and machine control equipment, recurring Trimble Works Abonnements software and support subscriptions, professional engineering services, and short-term equipment rentals. GTM is primarily direct enterprise field sales supported by field service technicians, with channel partner relationships to construction equipment OEMs for factory-fit machine control integrations and demand generation through trade shows (bauma, OstBau, Hydrographentag) and the SITECH Construction Live customer event series. Customer concentration is diversified across civil engineering, utility construction, road and asphalt, landscaping, water engineering, railway, and surveying service providers. The company is owned by the Zeppelin Group and is privately held.

Name

SITECH

Legal name

SITECH Deutschland GmbH

Website

https://sitech.de

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

SITECH Deutschland GmbH is the exclusive German Trimble distribution partner, selling and servicing 3D machine control systems, GNSS surveying equipment, and construction software for civil engineering, infrastructure, and water construction firms across eight German branches.

Ownership category

akta.pro rank

Product category

Construction Machine Control & Surveying Technology Distribution

NAICS

Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412), Construction Machinery Manufacturing (333120)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350), Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082)

akta.pro primary industry

Site Services & Temporary Infrastructure Rental/Leasing (Portable Toilets, Fencing, Storage Containers) (TLABAFAH)

akta.pro secondary industries

Construction & Industrial Equipment Rental/Leasing (Earthmoving, Material Handling, Aerial) (TLABAHAF), Fitness & Specialty Large Equipment Delivery (e.g., treadmills, safes) (TLAAAKAE)

Keywords

• Machine control systems
• Construction surveying equipment
• GNSS positioning solutions
• 3D construction technology
• Machine guidance software

Headquarters

HQ city

Oberhausen

HQ country

Germany

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Hardware Product Sales: Sale of Trimble positioning equipment including GNSS receivers, total stations, field controllers, machine control systems, lasers, and surveying tools. Products sold include excavator, dozer, and roller control systems along with配套 sensors and displays.
2. Software Subscriptions: Trimble Works Abonnements (subscription packages) including Trimble Business Center, Trimble Siteworks, and WorksManager. Subscription model offering all-in packages for surveying or machine control solutions with software updates and support.
3. Service and Support: Support packages, maintenance, repair services, firmware updates, equipment check-ups, and rental equipment services. Multiple support tier levels available.
4. Engineering Services: Digital engineering services including data preparation, construction billing, track construction surveying, site setup, mass calculation, drone surveying, training and deployment consulting. Expanded through acquisition of Marx Ingenieurgesellschaft.
5. Rental Equipment: Rental service for machine control systems, surveying equipment, and field controllers for short-term project needs.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

SITECH Deutschland GmbH is the exclusive German distribution partner for Trimble's construction technology portfolio, selling and supporting 3D machine control systems (excavators, dozers, compact machines, pavers, milling machines, rollers, wheel loaders, and marine construction), GNSS-based construction surveying hardware (GNSS receivers, total stations, field controllers, stakeout robots, drones, hydrographic systems), and associated software (Trimble Business Center, SiteVision AR, WorksManager, WorksOS, Propeller). The company complements these products with engineering services (data preparation, mass calculation, drone surveying, BIM, railway surveying), multi-tier support packages, training, and equipment rental.

Product overview

SITECH is the exclusive German distribution partner for Trimble positioning and machine control solutions. The product portfolio is organized as a platform-plus-partner ecosystem with four main categories: (1) Machine Control Systems for excavators, dozers, compact machines, pavers, milling equipment, and marine construction; (2) Construction Surveying equipment including GNSS systems, total stations, field computers, rover systems, stakeout robots, drones, and hydrographic systems; (3) BuildTools including lasers, receivers, levels, theodolites, cable locators, ground radar, and fall weight devices; (4) Software solutions including Trimble Business Center (CAD/office software), Trimble SiteVision (AR), Trimble WorksManager/WorksOS (site management), Propeller (drone surveying), and zamics (equipment management). Engineering services and training are offered alongside the hardware and software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Trimble Earthworks Excavator Machine Control System (Baggersystem) 3D machine control system for hydraulic excavators that guides the bucket in real time against a 3D design model, reducing over-excavation and improving productivity. Sold to construction contractors operating hydraulic excavators.
• Trimble Earthworks Dozer Machine Control System 3D machine control system for dozers providing automatic blade control based on design models for earthwork grading and dozing operations.
• Trimble Earthworks Compact Machine Control System 3D machine control system for compact construction machines and small equipment, bringing machine guidance to smaller-scale construction projects.
• Trimble Earthworks Paver Machine Control System 3D machine control system for finishers and pavers providing automatic screed control and paver guidance for road and asphalt construction.
• Trimble Earthworks Milling Machine Control System 3D machine control system for milling machines used in road rehabilitation and pavement removal.
• Trimble 3D Roller Machine Control System 3D machine control system for rollers and compactors used in soil and asphalt compaction, with pass mapping and compaction monitoring.
• Trimble 3D Wheel Loader Machine Control System 3D machine control system for wheel loaders enabling precise loading operations according to design specifications.
• Trimble Marine Construction System 3D machine control system for water construction including hydraulic excavators, suction dredgers, and cable cranes, providing underwater positioning and excavation guidance for harbor construction, channel deepening, and gravel extraction.
• Trimble Siteworks Machine Guidance Combines machine control and surveying functions in a single system, allowing both machine guidance and site measurement tasks to share hardware.
• Trimble GNSS Systems GNSS (Global Navigation Satellite System) base stations, rovers, and machine receivers providing centimeter-level positioning accuracy for construction surveying and machine control.
• Trimble Total Stations Robotic total stations for construction surveying and stakeout requiring high-precision angle and distance measurements.
• Trimble Field Controllers (TSC510 / TSC710 / T110) Rugged field computers running Trimble Siteworks software for construction surveying and machine control in the field.
• Trimble Stakeout Robot (Absteckroboter) Automated stakeout robot for efficient, precise marking and layout tasks on construction sites, reducing manual surveying time.
• Hydrographic Surveying Systems (Seafloor) Hydrographic surveying systems for underwater mapping including multibeam sonar, single beam sonar, sound velocity probes, and USV platforms distributed exclusively in Europe via the Seafloor Systems partnership.
• Trimble Business Center (CAD / Office Software) CAD software optimized for road, civil engineering, and earthwork applications, enabling design, mass calculation, terrain modeling, point cloud processing, and photogrammetry; exports designs to field devices via Trimble WorksManager.
• Trimble SiteVision (AR Visualization) Augmented reality system for construction site visualization and planning that overlays 3D design models onto real-world environments using a mobile device with GNSS positioning.
• Trimble WorksManager (Site & Fleet Data Management) Site management software for construction data management, field-to-office connectivity, and mixed machine fleet coordination; distributes design files to field devices and machine fleets.
• Trimble WorksOS (Site Monitoring) Site monitoring and fleet management software providing real-time visibility into construction operations, equipment positioning, and work progress across the job site.
• Propeller Drone Surveying Platform Cloud platform that processes drone aerial imagery into topographic maps, contours, and volume calculations, delivering precision survey data within 24 hours.
• Ground Penetrating Radar & Utility Locators Ground penetrating radar (GPR), electromagnetic cable/pipe locators, and magnetometers for detecting and mapping buried utilities, pipes, tanks, and subsurface infrastructure without excavation.
• Construction Lasers, Receivers, Levels & Theodolites Horizontal, vertical, and slope lasers, laser receivers, pipe lasers, automatic/digital levels, and theodolites for elevation control, formwork alignment, slope staking, and precision angle measurement on construction sites.
• Person Detection System (Personenerkennung) Sensor- and camera-based person detection system that warns operators when workers are near construction equipment, improving site safety and accident prevention.
• Engineering Services (Ingenieurleistungen) Engineering and consulting services including data preparation, construction billing (Bauabrechnung), railway and track surveying (Gleisbauvermessung), site setup (Baustelleneinrichtung), mass calculation (Massenberechnung), drone surveying (Drohnenvermessung), training and deployment consulting; expanded by the August 2025 acquisition of Marx Ingenieurgesellschaft mbH to include BIM, monitoring, and crane runway surveying.
• Equipment Rental Service (Mietgeräte Service) Rental service for machine control systems, surveying equipment, and laser tools to support temporary project needs across Germany.
• Trimble Works Abonnements & Support Packages Annual all-in subscription packages bundling Trimble software, firmware updates, and tiered support for construction surveying or machine control solutions; combined with multi-tier support packages, soft/firmware maintenance, and warranty extensions.
• Maintenance, Repair & Training Services On-site maintenance and repair of machine control, positioning, and surveying equipment at SITECH workshops, plus customer training programs on the effective use of construction technology (Sitech Schulungen).

Quantifiable outcome

• Significant increase in suction dredger productivity and elimination of over-dredging in unwanted areas
• +1 more outcomes

Named customers2 records

Segments7 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• TrimblecoreChannel Partner/ Reseller/ DistributorSITECH is the exclusive distribution partner for Trimble positioning and machine control solutions in Germany. This partnership covers the full Trimble construction technology portfolio including Earthworks machine control, Siteworks surveying software, GNSS systems, total stations, and Trimble Business Center CAD software.
• Seafloor SystemscoreChannel Partner/ Reseller/ DistributorSITECH Deutschland and Seafloor Systems launched an exclusive distribution partnership for Europe covering hydrographic surveying solutions including EchoBoat USV platforms, HyDrone, TriDrone, and multibeam sonar systems for underwater surveying applications.
• Marx Ingenieurgesellschaft mbHcoreStrategic or Co-development PartnerAcquired in August 2025, Marx Ingenieurgesellschaft brings expertise in railway, industrial, and construction surveying, BIM, monitoring, and crane runway surveying. 35 new employees joined SITECH, strengthening their engineering services capabilities.
• Zeppelin GroupcoreStrategic or Co-development PartnerSITECH Deutschland is part of the Zeppelin Group, one of the leading technology and sales groups in Germany, providing strategic backing and integration into a broader industrial technology ecosystem.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• SITECH Nederland: Sister Trimble-exclusive construction technology distributor in the Netherlands operating with the same business model (machine control, surveying hardware, software, services). Most directly comparable peer given identical playbook, customer type, and product stack.
• SITECH UK & Ireland: Trimble-exclusive construction technology dealer for the UK and Ireland, offering the same Earthworks, Siteworks, GNSS, and software portfolio. Operates as a sister entity in the global SITECH distribution network with near-identical scope.
• SITECH Sverige: Swedish Trimble-exclusive construction technology dealer running the same SITECH distribution model across the Nordics. Comparable in product offering, customer segments (civil engineering, road, water construction), and service-led GTM.

Broad incumbents

• Hexagon / Leica Geosystems: Direct technology competitor to Trimble in GNSS, total stations, and machine control (Leica iCON series). Hexagon is a much larger industrial conglomerate serving construction, surveying, and geospatial markets globally, often through its own dealer network in Germany.
• Topcon Positioning Group: Global provider of GNSS, machine control, and surveying technology competing head-to-head with Trimble. Sells through its own dealer channels in Germany and is a primary substitute for Trimble Earthworks/Siteworks.
• Trimble Inc. The upstream technology provider whose product portfolio SITECH distributes. Important as both the sole supplier and the ultimate owner of the technology roadmap; Trimble's evolving channel strategy is a primary swing factor for SITECH.
• Komatsu Smart Construction: OEM-direct machine control and digital construction offering from Komatsu, increasingly bundled with new equipment sales in Europe. Represents the structural risk of OEMs bypassing third-party dealers like SITECH.
• Caterpillar Cat Grade / Cat Connect: Factory-integrated 2D/3D machine control and telematics offering from Caterpillar, distributed through the Zeppelin CAT dealer network in Germany — a sibling competitive channel to SITECH inside the same parent group.

Emerging players

• CHC Navigation (CHCNAV): Chinese GNSS and surveying equipment manufacturer with growing presence in Europe, offering lower-priced positioning hardware and machine control alternatives to Trimble for cost-sensitive contractors.
• Stonex: Italian-headquartered manufacturer and distributor of GNSS, total stations, and surveying instruments with a direct presence in Germany. Competes with Trimble at the hardware level in the construction surveying segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCzv3qt81tqUYBE-js17g62w
• Facebookfacebook.com/Sitech-Deutschland-GmbH-636711763449061
• LinkedInlinkedin.com/company/8979073
• Instagraminstagram.com/sitech_de

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SITECH