People
People Inc. is a Western New York nonprofit providing IDD programs, rehabilitative and senior services, Deaf access interpreting, and affordable housing across 200+ sites, funded primarily through New York State OPWDD Medicaid waivers.
- Company typePrivate
- Founded1970
- HeadquartersRochester, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What People does
People Inc. is a private, nonprofit human services organization founded in 1970 and headquartered in Williamsville, New York, with a regional headquarters in Rochester. It delivers programs and services for people with intellectual and developmental disabilities (IDD), seniors and older adults, the Deaf and hard of hearing community, and low-income individuals and families, primarily across Western New York and the Greater Rochester region. Core offerings include day services, community-based and family support, residential services in 155 group homes, respite care (including the region's only certified 24/7 IDD respite house at Acacia), vocational and employment services, rehabilitative therapy (physical, occupational, speech) serving approximately 4,700 people across 12 locations, home health care, deaf access/ASL interpreting, and senior programming.
The underlying technology stack is operational rather than product-centric: assistive devices such as the Obi adaptive feeding robot, Pacer and E-Pacer gait trainers, and LifeVac anti-choking units are deployed in service delivery, while back-office systems include Allscripts Professional Suite (clinical/EHR), eVero (IDD service documentation), Ultipro/PeopleDirect (HR/payroll), Peerplace, and Everbridge (emergency management). People Inc. also operates 39 affordable housing properties with 1,500+ units across Western New York, including the recently opened $27 million Mt. Olive Senior Manor, and is redeveloping a portion of the former DeGraff Memorial Hospital.
The business model is a Medicaid/waiver-funded managed-services platform. The dominant revenue stream is New York State OPWDD Home and Community-Based Services waivers and Medicaid contracts, supplemented by affordable housing rental income, philanthropic donations and foundation grants (most notably a $5 million, five-year commitment from Tom Golisano in 2025), corporate and individual giving, and targeted program grants such as a $225,000 Highmark Blue Cross Blue Shield grant for the Meals Matter training kitchen. Pricing is set by NY State for waiver-funded services (no fee for eligible individuals) and by HUD income guidelines for affordable housing. Distribution is direct through 200+ service sites, OPWDD's single-point-of-entry referral system, and supported-employment partnerships with regional employers including Wegmans, Target, Hampton Inn, Dash's Market, and Savers. The organization is accredited by The Council on Quality and Leadership and is led by President and CEO Anne McCaffrey with a C-suite including CFO Kris Trent and CPO Maralyn Militello.
People firmographics
Firmographics- Name
- People
- Legal name
- People Inc.
- Website
- https://people-inc.org
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- People Inc. is a Western New York nonprofit providing IDD programs, rehabilitative and senior services, Deaf access interpreting, and affordable housing across 200+ sites, funded primarily through New York State OPWDD Medicaid waivers.
- Ownership category
- akta.pro rank
People industry classification
Industry- Product category
- Human Services for Individuals with Disabilities
- NAICS
- Residential Intellectual and Developmental Disability Facilities (62321), Residential Intellectual and Developmental Disability Facilities (623210), Residential Intellectual and Developmental Disability, Mental Health, and Substance Abuse Facilities (6232), Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412), Other Individual and Family Services (624190)
- SIC
- Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082)
- akta.pro primary industry
- Disability Services & Independent Living Support (BPAGAEAG)
- akta.pro secondary industries
- Specialized Assisted Living for Developmental/Intellectual Disabilities (Adult) (HLADABAJ), Adult Day Rehabilitation & Therapy Programs (PT/OT/SLP) (HLADAIAD), Intellectual & Developmental Disabilities (IDD) Schools & Life Skills Programs (EDAKAAAD), Independent Living with Supportive Services (Light ADL/IADL Support) (HLADAAAE), Local Public Health & Human Services Administration (BPAIACAK)
Keywords
Where People is headquartered
LocationHeadquarters
- HQ city
- Rochester
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
People business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Government Contracts and Medicaid/OPWDD Waivers: Primary revenue from New York State Office for People with Developmental Disabilities (OPWDD) Medicaid waivers and government contracts for services provided to individuals with intellectual and developmental disabilities
- Foundation and Grant Funding: Revenue from private foundations including People Inc. Foundation, Golisano Foundation, Highmark Blue Cross Blue Shield grants, Ralph C. Wilson Jr. Foundation, and government grants
- Affordable Housing Operations: Rental income from 39 affordable housing properties with 1,500+ units across Western New York
- Philanthropic Donations: Donations from individuals, corporations, and community supporters through events like golf tournaments and annual giving campaigns
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | OPWDD Waiver-Funded Services |
| Subscription | Monthly | Affordable Senior Housing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
People product offering
Product offeringCore offering
People Inc. is a nonprofit human services organization that delivers programs and services for people with intellectual and developmental disabilities (IDD), including day services, residential group homes, respite, vocational and employment support, and community habilitation. It also operates health services (Deaf Access/ASL interpreting, home health, rehabilitative therapy), senior programs, and a portfolio of 30+ affordable housing properties with 1,500+ units across Western New York and the Greater Rochester Region.
Product overview
People Inc. is a not-for-profit healthcare and human services organization providing a diverse array of support programs and services. The organization operates as a unified platform of interconnected services for people with intellectual and developmental disabilities (IDD) and their families. Core offerings include IDD programs (day services, residential, respite, vocational), health services (rehabilitative therapy, home health), senior programs, and affordable housing. Key programs include Community Habilitation, Day Habilitation Without Walls, Self-Direction, the YALT transition program, Rehabilitative Health Services, and the ArtsWork creative arts initiative. The organization manages over 30 affordable housing properties with 1,500 units across Western New York and operates from multiple locations in Williamsville, Rochester, Amherst, Depew, and Buffalo.
Differentiator
Problem solved
Functional benefit
Brands
- ArtsWork: An inclusive arts initiative that provides opportunities for creative expression through painting, drawing, pottery, photography, music therapy, creative writing, theater production, dance, and horticulture for people with intellectual and developmental disabilities.
- Community Habilitation
- Day Habilitation Without Walls
- Young Adult Life Transitions (YALT)
- Deaf Access Services
- Meals Matter
Products and services
- Programs & Services for Intellectual & Developmental Disabilities (IDD) Comprehensive support services for children and adults with intellectual and developmental disabilities, including admission/referral, advocacy, day services, community-based and family support, residences, respite, and vocational/employment services. Delivered across 200+ sites in Western New York and Greater Rochester.
- Health Services Health care services for people with IDD and the broader community, including Deaf Access Services, health-related services, home health care, and rehabilitative services and social work.
- Seniors & Older Adults Programs Programs and services designed for seniors and older adults, including senior day programs and case management, delivered alongside the affordable senior housing portfolio.
- Affordable Housing Affordable apartment and senior living housing options across Western New York, with over 30 properties and 1,500+ units, including accessible and supported housing units for people with disabilities and income-eligible seniors.
- Respite Services Temporary relief for caregivers including overnight, afternoon, in-home, and weekend respite for people with IDD. The renovated Acacia Respite House is a 12-bed certified program operating 24/7.
- Community Habilitation One-on-one skill development service helping individuals build independence at home and in the community through cooking, money management, communication, and health and wellness training.
- Day Habilitation Without Walls Structured community-based experiences in group settings focusing on socialization, volunteering, recreation, fitness, and community participation for people with IDD.
- Self-Direction Flexible service model in which individuals control their service budget, select and hire their own support staff, and design services around their personal vision for independence.
- Young Adult Life Transitions (YALT) Program Transition program for people with developmental disabilities moving from high school to adult life, offering college campus experience, internships, and volunteering opportunities such as the Blue Ink Butterfly percussion group.
- Rehabilitative Health Services Physical, occupational, and speech therapy services provided at a state-of-the-art clinic in Buffalo and 11 other locations, serving approximately 4,700 people with IDD using assistive devices such as the Obi feeding robot, Pacer Gait Trainer, E-Pacer lifts, and LifeVac.
- ArtsWork Program Inclusive arts initiative offering painting, drawing, pottery, photography, music therapy, creative writing, theater production, dance, and horticulture for people with intellectual and developmental disabilities.
- Deaf Access Services ASL interpreting and translation services enabling communication access for Deaf and hard of hearing communities and ADA-compliant access for businesses and providers.
Companies that use People
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
People technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
People partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- Habitat for HumanityminorPeople Inc. partnered with Niagara Area Habitat for Humanity to build an accessible, single-family home in Youngstown, NY. This innovative collaboration addresses critical need for affordable, accessible home ownership in Western New York.
- Mt. Olive Development CorporationcoreCo-developed $27 million Mt. Olive Senior Manor, a 65-unit affordable senior housing development on Sheridan Avenue in Buffalo. People Inc. serves as development partner following extensive RFP process.
- Silvestri Architects, PCminorArchitecture firm partner for Mt. Olive Senior Manor development project
- Creative Structures Services, Inc.minorConstruction partner for Mt. Olive Senior Manor development
- Headway of WNYminorAffiliated organization - support and advocacy agency for persons with brain injuries, serving as Regional Resource Center/Single Point of Entry
- People First MobilityminorAffiliated organization - Western New York's premier provider of mobility, seating and home medical equipment
- Virtual Medical Care P.C.minorAffiliated organization supporting physician practices and I/DD providers with care coordination
- University at Buffalo - Institute on Trauma and Trauma-Informed Care (ITTIC)minorCollaboration with UB ITTIC for Solution-Focused Trauma-Informed Care training program for DSPs; Susan Green LCSW and Denise Krause LCSW leading training sessions
Scale indicators7 records
Recent moves9 records
Expansion highlights6 records
People competitors and assessment
Company assessmentDirect peers
- YAI / National Institute for People with Disabilities: Large New York-based nonprofit providing intellectual and developmental disability (IDD) services including residential, day, employment, and clinical programs. Operates a comparable integrated IDD platform funded primarily by NY State OPWDD/Medicaid waivers, making it the closest direct comp to People Inc.
- ADAPT Community Network (formerly AHRC NYC): NYC-based nonprofit delivering residential, day, vocational, and clinical services for people with intellectual and developmental disabilities. Same OPWDD/Medicaid funding model, similar integrated service platform, and comparable population served.
- Penn-Mar Human Services: Pennsylvania-based nonprofit providing residential, day, vocational, and clinical services for people with intellectual and developmental disabilities. Operates a comparable integrated service platform with government/Medicaid funding as primary revenue.
- Lifespire: New York-based nonprofit serving people with intellectual and developmental disabilities through residential, day, employment, and self-direction services. Direct comparable on funding model (NY OPWDD) and integrated program mix.
- Bayada Home Health Care: Large national home health and assistive care provider operating in New York. Overlapping service lines with People Inc.'s Home Health Care and Rehabilitative Health Services divisions, particularly for adults with disabilities.
Broad incumbents
- The Arc of the United States: National federation of state and local chapters providing IDD services, advocacy, and supported employment. The Arc is the largest national umbrella for IDD services and a broad incumbent comparable to People Inc.'s mission and service mix.
- Easterseals: National nonprofit providing disability and behavioral health services including adult day, employment, housing, and rehabilitative therapies. Operates a similarly diversified disability services platform with significant real estate and clinical infrastructure.
- Sevita Health (formerly MENTOR Network): Large for-profit national provider of home and community-based services for individuals with intellectual/developmental disabilities, autism, and aging adults. Operates group homes, day programs, and supported employment — a for-profit benchmark for the IDD services model People Inc. runs non-profit.
- BrightSpring Health Services: Diversified home and community-based health services platform serving complex populations including IDD, behavioral health, and seniors. Comparable operating breadth across home health, day services, and residential programs.
- Volunteers of America: National nonprofit delivering human services including housing, disability services, senior services, and behavioral health. Operates a similarly broad regional/local services platform including affordable housing and disability programs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
People social profiles
Digital presencePeople financial estimates
Financial estimateRevenue estimate
Valuation estimate
People leadership team
Management profileNumber of profiles
Profiles10 records
People funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
People M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about People
What does People do?
People Inc. is a nonprofit human services organization that delivers programs and services for people with intellectual and developmental disabilities (IDD), including day services, residential group homes, respite, vocational and employment support, and community habilitation. It also operates health services (Deaf Access/ASL interpreting, home health, rehabilitative therapy), senior programs, and a portfolio of 30+ affordable housing properties with 1,500+ units across Western New York and the Greater Rochester Region.
Is People a public or private company?
People is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was People founded?
People was founded in 1970. It employs 1,001 to 5,000 people.
Where is People based?
People is headquartered in Rochester, United States, in the North America region.
How does People make money?
Four revenue lines are on record. Government Contracts and Medicaid/OPWDD Waivers are the primary driver. The others are foundation and Grant Funding, affordable Housing Operations and philanthropic Donations.
Who are People's main competitors?
Direct peers on record are YAI / National Institute for People with Disabilities, ADAPT Community Network (formerly AHRC NYC), Penn-Mar Human Services, Lifespire and Bayada Home Health Care. Broad incumbents are The Arc of the United States, Easterseals, Sevita Health (formerly MENTOR Network), BrightSpring Health Services and Volunteers of America.
Does People have an API?
No public API is recorded for People.
What industry is People in?
People's product category is Human Services for Individuals with Disabilities. Its primary akta.pro industry code is BPAGAEAG, Disability Services & Independent Living Support, with a secondary code of HLADABAJ, Specialized Assisted Living for Developmental/Intellectual Disabilities (Adult). Its NAICS code is 62321 and its SIC code is 8300.