Ethical
Ethical GmbH is a Basel-based eClinical SaaS provider of cloud-based clinical committee management software — endpoint adjudication, DSMB, protocol deviation, and SAE reconciliation — sold to pharma sponsors, CROs, and academic research organizations under GxP-compliant, annual subscription contracts.
- Company typePrivate
- Founded1994
- HeadquartersBasel, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Ethical does
Ethical GmbH is a Basel, Switzerland-based eClinical SaaS vendor specializing in clinical committee management software for the pharmaceutical and biotech research market. The company operates four cloud-based, AI-marketed platforms — eAdjudication® (endpoint adjudication committees), eDSMB® (Data Safety Monitoring Boards and DMCs), eDeviation® (protocol deviation committees), and eReconciliation® (SAE/safety data reconciliation) — each configurable to a study charter and supported by a full GAMP 5 validation documentation package. Underlying architecture is GxP-validated and compliant with FDA 21 CFR Part 11, EU GMP Annex 11, ISO/IEC 27001, and GDPR, with Guardtime KSI Blockchain signatures applied to audit trails for tamper-evident time-stamping. The product surfaces are tightly integrated, share a common configuration engine, and are offered as standalone SaaS or via the CRO-Safe Partnership Program channel motion.
Ethical serves three primary customer segments: pharmaceutical and biotech sponsors (including multinationals), Contract Research Organizations (CROs) — both as direct users and as channel resellers — and Academic Research Organizations (AROs) such as Stanford SCCR and Uppsala CRC. The revenue model combines annual SaaS subscriptions (priced by support level and study complexity, not publicly disclosed) with professional services for deployment, validation, and ongoing support. Go-to-market is sales-led direct enterprise sales supplemented by the CRO channel program, with named enterprise users including Actelion. The company is privately held by Italian parent GM Servizi srl, has operated since 1994, and remains small at 11-50 employees.
The company's strategic posture in the observed period is one of incremental platform deepening rather than aggressive expansion: its most material recent moves are the December 2025 partnership with Voiant, the Medidata Rave EDC integration, and continued investment in regulatory certifications and the CRO channel. It does not present a venture-funded growth profile; rather, it operates as a capital-efficient, niche specialist compounding on regulatory compliance, accumulated clinical workflow expertise, and high switching costs within regulated buyer environments.
Ethical firmographics
Firmographics- Name
- Ethical
- Legal name
- Ethical GmbH
- Website
- https://ethicalclinical.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ethical GmbH is a Basel-based eClinical SaaS provider of cloud-based clinical committee management software — endpoint adjudication, DSMB, protocol deviation, and SAE reconciliation — sold to pharma sponsors, CROs, and academic research organizations under GxP-compliant, annual subscription contracts.
- Ownership category
- akta.pro rank
Ethical industry classification
Industry- Product category
- Clinical Trial Management Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Regulatory Submissions & Clinical Content Management (eCTD/Publishing) (HLACAOAN)
- akta.pro secondary industries
- Electronic Data Capture (EDC) Platforms (HLACAOAA), Safety Database Operations & Hosting (Argus/ARISg/Oracle) (HLAGALAB)
Keywords
Where Ethical is headquartered
LocationHeadquarters
- HQ city
- Basel
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Ethical business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Subscriptions (SaaS): Flexible pricing model for SaaS software subscriptions covering eAdjudication, eDSMB, eDeviation, and eReconciliation platforms. Pricing aligns to chosen level of support and can be customized for CRO or sponsor needs.
- Professional Services: Customized support services including technical assistance for software deployment, staff training, first and/or second level support, and ongoing tailored assistance from dedicated experts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Flexible subscription with customizable support levels |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Ethical product offering
Product offeringCore offering
Ethical sells a portfolio of cloud-based SaaS platforms that help pharmaceutical sponsors, CROs, and academic research organizations run independent clinical committees during clinical trials. Its four core products—eAdjudication®, eDSMB®, eDeviation®, and eReconciliation®—manage endpoint adjudication, Data and Safety Monitoring Boards, protocol deviation committees, and SAE safety data reconciliation, with built-in AI-powered automation, KSI Blockchain audit trails, and GxP/GAMP 5 validation.
Product overview
Ethical offers a portfolio of AI-powered clinical committee software solutions for the pharmaceutical and biotech industry. The product suite consists of four core SaaS platforms: eAdjudication® for independent Clinical Adjudication Committees, eDSMB® for Data and Safety Monitoring Boards, eDeviation® for Protocol Deviation Committees, and eReconciliation® for SAE (Serious Adverse Event) Reconciliation. These products share a common flexible, cloud-based architecture that can be configured to match any study charter and support GxP validation requirements. The software is offered both as standalone solutions and through the CRO-Safe Partnership Program for CRO integration.
Differentiator
Problem solved
Functional benefit
Brands
- eAdjudication®: Cloud-based platform for independent clinical endpoint adjudication
- eDSMB®
- eDeviation®
- eReconciliation®
Products and services
- eAdjudication® Flexible SaaS software with customized support that helps pharmaceutical sponsors, AROs, and CROs manage endpoint adjudication processes for independent Clinical Adjudication Committees (CEC), covering training, event management, submission, and queries with full audit trail and GxP validation.
- eDSMB® SaaS platform that helps sponsors, AROs, and CROs run independent Data and Safety Monitoring Boards and Data Monitoring Committees, with flexible customization and expert support services for independent safety reviews during clinical trials.
- eDeviation® SaaS platform that supports Protocol Deviation Committees for sponsors, AROs, and CROs, enabling them to track and adjudicate protocol violations, deviations, and exceptions across a clinical study.
- eReconciliation® Dedicated SaaS platform for SAE (Serious Adverse Event) reconciliation, equipped with automation features, smart tools, and task management capabilities that allow data management, clinical, and safety teams to perform reconciliation throughout study duration with full audit trail for regulatory inspections.
Quantifiable outcome
- Reduces scan, signature, and upload times compared to manual review
- +1 more outcomes
Companies that use Ethical
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Ethical technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature6 records
Ethical partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- VoiantcoreVoiant partnered with Ethical to deploy eAdjudication® and eDSMB® software. Voiant also joined the Ethical-CRO Safe Partnership Program. The partnership aims to enhance clinical trial management and expertise by combining Voiant's clinical capabilities with Ethical's software technology.
Scale indicators3 records
Expansion highlights5 records
Ethical competitors and assessment
Company assessmentDirect peers
- Clario: Clario (formed from ERT and Bioclinica merger) provides endpoint adjudication, EDC, and imaging solutions for clinical trials. It directly competes with Ethical in the committee management and adjudication space serving large pharma sponsors.
- Signant Health: Signant Health offers eClinical solutions including EDC, eCOA, and clinical technology for trial management. It competes with Ethical in providing specialized software platforms for clinical trial operations and endpoint data.
- Advarra: Advarra provides clinical research technology including IRB, IBC, and eRegulatory solutions, with overlapping clinical research workflow software that competes with Ethical's committee management offerings.
- ArisGlobal: ArisGlobal offers pharmacovigilance and safety databases (LifeSphere) that overlap with Ethical's eReconciliation product for SAE reconciliation and safety data management.
- Anju Software: Anju Software provides a comprehensive eClinical suite including CTMS, EDC, and safety solutions for life sciences. It competes with Ethical across multiple clinical research workflow categories.
Broad incumbents
- Medidata (Dassault Systèmes): Medidata offers the Rave EDC platform and broader clinical cloud suite. Ethical integrates with Medidata Rave today, but Medidata's scale and breadth could enable it to encroach on committee management workflows.
- Veeva Systems: Veeva provides Vault CTMS, Vault EDC, and quality/regulatory suites for life sciences. Its broad platform presence and enterprise scale make it a strategic adjacent incumbent to Ethical's specialized offerings.
- Oracle Health Sciences: Oracle's Health Sciences suite includes clinical trial and pharmacovigilance applications. As a broad incumbent, it competes indirectly with Ethical's committee management and SAE reconciliation capabilities.
Emerging players
- WCG (WIRB-Copernicus Group): WCG provides IRB, IBC, and clinical research services with growing technology offerings for trial operations. It is a comparable peer given its focus on clinical committee workflows and sponsor services.
- Voiant: Voiant is a clinical research services firm that recently partnered with Ethical to deploy eAdjudication and eDSMB. It is comparable as both a CRO customer/partner and a provider of adjudication-related clinical services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Ethical social profiles
Digital presenceEthical compliance and trust
Trust signalCompliance6 records
Ethical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ethical leadership team
Management profileNumber of profiles
Profiles3 records
Ethical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ethical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ethical
What does Ethical do?
Ethical sells a portfolio of cloud-based SaaS platforms that help pharmaceutical sponsors, CROs, and academic research organizations run independent clinical committees during clinical trials. Its four core products—eAdjudication®, eDSMB®, eDeviation®, and eReconciliation®—manage endpoint adjudication, Data and Safety Monitoring Boards, protocol deviation committees, and SAE safety data reconciliation, with built-in AI-powered automation, KSI Blockchain audit trails, and GxP/GAMP 5 validation.
Is Ethical a public or private company?
Ethical is a private company. It is classified as corporate owned and is currently operating.
When was Ethical founded?
Ethical was founded in 1994. It employs 11 to 50 people.
Where is Ethical based?
Ethical is headquartered in Basel, Switzerland, in the Europe region.
How does Ethical make money?
Two revenue lines are on record. Software Subscriptions (SaaS) is the primary driver. The others are professional Services.
Who are Ethical's main competitors?
Direct peers on record are Clario, Signant Health, Advarra, ArisGlobal and Anju Software. Broad incumbents are Medidata (Dassault Systèmes), Veeva Systems and Oracle Health Sciences. Emerging players are WCG (WIRB-Copernicus Group) and Voiant.
Does Ethical have an API?
No public API is recorded for Ethical.
What industry is Ethical in?
Ethical's product category is Clinical Trial Management Software. Its primary akta.pro industry code is HLACAOAN, Regulatory Submissions & Clinical Content Management (eCTD/Publishing), with a secondary code of HLACAOAA, Electronic Data Capture (EDC) Platforms. Its NAICS code is 5132 and its SIC code is 7372.